5
NPS
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Fogo de Chao
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About Fogo de Chao's Brand
a Dallas-based Brazilian steakhouse chain operator Among its major competitors, Fogo de Chao is ranked in 6th place for NPS while The Capital Grille is 1st, and Yum! Brands is 2nd.
Brand at a Glance
67%
Customer Loyalty
3.4/5
Product Quality
3.2/5
Pricing
3.3/5
Customer Service
Fogo de Chao Ranking
- #3 / 4 of its competitors
Fogo de Chao NPS
Fogo de Chao's Net Promoter Score (NPS) is a 5 with 45% Promoters, 15% Passives, and 40% Detractors. Net Promoter Score tracks whether Fogo de Chao's customers would recommend using the product based on a scale of -100 to 100.
Fogo de Chao Overall NPS
| 45% | Promoters |
|---|---|
| 15% | Passives |
| 40% | Detractors |
Fogo de Chao NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Mar 2024 3 | Mar 2024 | 3 |
Apr 2024 3 | Apr 2024 | 3 |
May 2024 3 | May 2024 | 3 |
Jul 2024 4 | Jul 2024 | 4 |
Aug 2024 4 | Aug 2024 | 4 |
Oct 2024 4 | Oct 2024 | 4 |
Nov 2024 4 | Nov 2024 | 4 |
Jan 2025 4 | Jan 2025 | 4 |
Feb 2025 4 | Feb 2025 | 4 |
Mar 2025 4 | Mar 2025 | 4 |
May 2025 4 | May 2025 | 4 |
Oct 2025 6 | Oct 2025 | 6 |
How Other Brands Compare
Fogo de Chao is ranked third for NPS among its competitors. Yum! Brands and Chipotle come in first and second, with Dennys coming in at #4.
Fogo de Chao |  Chipotle |  Yum! Brands |  Dennys | |
| Global Ranking | #- | #45 | #136 | #243 |
| NPS | 5 | 16 | 24 | 2 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | - | Neutral |
| Valuation Updated every 24 hours for public companies | - | $41.46B | $32.46B | $1.17B |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Fogo de Chao NPS by Gender
Female customers rated Fogo de Chao's NPS 7 points higher than Male customers.
Male
-18
Fogo de Chao's NPS was rated -18 by Male customers on Comparably.
34%
Promoters
14%
Passives
52%
Detractors
Female
-11
Fogo de Chao's NPS was rated -11 by Female customers on Comparably.
39%
Promoters
11%
Passives
50%
Detractors
Fogo de Chao NPS by Ethnicity
Fogo de Chao's NPS was rated the highest by Asian or Pacific Islander customers, and the lowest by Other customers.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -28 | Caucasian | -28 |
Hispanic or Latino 10 | Hispanic or Latino | 10 |
African American/Black 60 | African American/Black | 60 |
Asian or Pacific Islander 67 | Asian or Pacific Islander | 67 |
Other -75 | Other | -75 |
Fogo de Chao NPS by Age
Fogo de Chao's NPS was rated the highest by customers ages 66+, and the lowest by customers ages 46-50.
Fogo de Chao NPS by Usage
Fogo de Chao's NPS was rated the highest by customers who have used Fogo de Chao's products/services for 5 to 10 Years, and the lowest by customers with Over 10 Years of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year -13 | Less than 1 Year | -13 |
1 to 2 Years -28 | 1 to 2 Years | -28 |
2 to 5 Years -10 | 2 to 5 Years | -10 |
5 to 10 Years 28 | 5 to 10 Years | 28 |
Over 10 Years -33 | Over 10 Years | -33 |
Fogo de Chao NPS vs. Competitors
Compared to its competitors, Fogo de Chao's NPS is rated right above Dennys, and is preceded by Chipotle.
| COMPANY | NPS Score | |
|---|---|---|
 | The Capital Grille | 26 |
| Yum! Brands | 24 |
 | OpenTable | 20 |
 | Darden Restaurants | 20 |
| Chipotle | 16 |
| Fogo de Chao | 5 |
| Dennys | 2 |
 | Ruth's Chris Steak House | -22 |
 | Del Frisco's Restaurant Group | -47 |
Fogo de Chao Customer Reviews
Out of the 13 Fogo de Chao customer reviews 8 were positive and 5 were constructive. Fogo de Chao customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.
All Reviews
Positive Reviews
Constructive Reviews
Fogo de Chao Customer Loyalty
67%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
67% of Fogo de Chao users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Fogo de Chao Customer Loyalty Score by Gender
Male customers rated Fogo de Chao's Customer Loyalty score 35% higher than Female customers.
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Male
84%
Yes
Female
49%
Yes
Fogo de Chao Customer Loyalty Score by Ethnicity
Fogo de Chao's Customer Loyalty score was rated the highest by Hispanic or Latino customers, and the lowest by Asian or Pacific Islander customers.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of Fogo de Chao.
66
out of 100
Caucasian
91
out of 100
Hispanic or Latino
46
out of 100
African American/Black
40
out of 100
Asian or Pacific Islander
55
out of 100
Other
Fogo de Chao Customer Loyalty Score by Age
Fogo de Chao's Customer Loyalty score was rated the highest by customers ages 56-60, and the lowest by customers ages 18-25.
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0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
18-25 44% | 18-25 | 44% |
26-30 55% | 26-30 | 55% |
36-40 82% | 36-40 | 82% |
41-45 70% | 41-45 | 70% |
46-50 82% | 46-50 | 82% |
51-55 55% | 51-55 | 55% |
56-60 100% | 56-60 | 100% |
61-65 55% | 61-65 | 55% |
66+ 82% | 66+ | 82% |
Fogo de Chao Customer Loyalty Score by Usage
Fogo de Chao's Customer Loyalty score was rated the highest by customers who have used Fogo de Chao's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.
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Fogo de Chao Customer Loyalty Score by Industry
Fogo de Chao's Customer Loyalty score was rated the highest by Legal industry customers, and the lowest by Tech industry customers.
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Fogo de Chao Customer Loyalty vs. Competitors
Compared to its competitors, Fogo de Chao's Customer Loyalty score is rated right above Darden Restaurants, and is preceded by Yum! Brands.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| OpenTable | 82% |
| Dennys | 79% |
| Chipotle | 76% |
| The Capital Grille | 75% |
| Ruth's Chris Steak House | 75% |
| Yum! Brands | 74% |
| Fogo de Chao | 67% |
| Darden Restaurants | 63% |
| Del Frisco's Restaurant Group | 63% |
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Fogo de Chao Product Quality
3.4/5
Fogo de Chao has an overall Product Quality score of 3.4 out of 5 stars rated by its users and customers.
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Fogo de Chao Product Information
Fogo de Chao’s product quality score is a 3.4 out of 5 as rated by its users and customers. Reviewers from the Healthcare, Hospitals and Medicine industry rated Fogo de Chao's product the highest. Reviewers from the Tech industry rated Fogo de Chao the lowest at 1.6.
- Website
- http://www.fogodechao.com/
- Company Size
- 1,001-5,000 Employees
Industry
Tech
Consumer Services
Food and Beverages
Quick Insights into Fogo de Chao Product Quality
Fogo de Chao's Product Quality score was rated highest by Asian or Pacific Islander customers, and rated lowest by customers from the Tech industry.
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Ranked Fogo de Chao Product Quality the Highest
Ranked Fogo de Chao Product Quality the Lowest
Fogo de Chao Product Quality Score by Gender
Male customers rated Fogo de Chao's Product Quality score 0.3 stars higher than Female customers.
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Male
3.2/5
Female
2.9/5
Fogo de Chao Product Quality Score by Ethnicity
Fogo de Chao's Product Quality score was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Fogo de Chao.
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| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2.3 | Caucasian | 2.3 |
Hispanic or Latino 4.2 | Hispanic or Latino | 4.2 |
African American/Black 4.1 | African American/Black | 4.1 |
Asian or Pacific Islander 4.6 | Asian or Pacific Islander | 4.6 |
Other 2.5 | Other | 2.5 |
Fogo de Chao Product Quality Score by Age
Fogo de Chao's Product Quality score was rated the highest by customers ages 66+, and the lowest by customers ages 46-50.
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| Summary | Age | Score |
|---|---|---|
18-25 3.2 | 18-25 | 3.2 |
26-30 2.7 | 26-30 | 2.7 |
36-40 2.7 | 36-40 | 2.7 |
41-45 3.4 | 41-45 | 3.4 |
46-50 1.8 | 46-50 | 1.8 |
51-55 2.7 | 51-55 | 2.7 |
56-60 3.4 | 56-60 | 3.4 |
61-65 3.5 | 61-65 | 3.5 |
66+ 3.9 | 66+ | 3.9 |
Fogo de Chao Product Quality Score by Usage
Fogo de Chao's Product Quality score was rated the highest by customers who have used Fogo de Chao's products/services for 2 to 5 Years, and the lowest by customers with Over 10 Years of usage.
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Fogo de Chao Product Quality Score by Industry
Fogo de Chao's Product Quality score was rated the highest by Healthcare, Hospitals and Medicine industry customers, and the lowest by Tech industry customers.
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Fogo de Chao Product Quality vs. Competitors
Compared to its competitors, Fogo de Chao's Product Quality score is rated right above Dennys, and is preceded by OpenTable.
| COMPANY | Product Quality Score | |
|---|---|---|
| Darden Restaurants | 3.8/5 |
| Chipotle | 3.8/5 |
| The Capital Grille | 3.7/5 |
| Yum! Brands | 3.6/5 |
| OpenTable | 3.6/5 |
| Fogo de Chao | 3.4/5 |
| Dennys | 3.2/5 |
| Ruth's Chris Steak House | 2.7/5 |
| Del Frisco's Restaurant Group | 2.3/5 |
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Fogo de Chao Pricing
Fogo de Chao ROI & Value For Money
3.2/5
Fogo de Chao has a value for money and ROI score of 3.2 out of 5 stars rated by its users and customers.
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Fogo de Chao Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Healthcare, Hospitals and Medicine industry. The users from the Tech industry think that they had the lowest ROI from Fogo de Chao.
Quick Insights into Fogo de Chao ROI
Fogo de Chao's ROI score was rated highest by African American/Black customers, and rated lowest by customers from the Tech industry.
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Ranked Fogo de Chao ROI the Highest
Ranked Fogo de Chao ROI the Lowest
Fogo de Chao ROI Score by Gender
Fogo de Chao's ROI score was rated 2.9 by both Female and Male customers on Comparably.
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Male
2.9/5
Female
2.9/5
Fogo de Chao ROI Score by Ethnicity
Fogo de Chao's ROI score was rated the highest by African American/Black customers, and the lowest by Other customers.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Fogo de Chao.
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| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2.4 | Caucasian | 2.4 |
Hispanic or Latino 3.6 | Hispanic or Latino | 3.6 |
African American/Black 4.1 | African American/Black | 4.1 |
Asian or Pacific Islander 4.1 | Asian or Pacific Islander | 4.1 |
Other 2 | Other | 2 |
Fogo de Chao ROI Score by Age
Fogo de Chao's ROI score was rated the highest by customers ages 61-65, and the lowest by customers ages 26-30.
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0
1
2
3
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| Summary | Age | Score |
|---|---|---|
18-25 2.8 | 18-25 | 2.8 |
26-30 2.6 | 26-30 | 2.6 |
36-40 2.9 | 36-40 | 2.9 |
41-45 2.9 | 41-45 | 2.9 |
46-50 2.7 | 46-50 | 2.7 |
51-55 3.1 | 51-55 | 3.1 |
56-60 3.1 | 56-60 | 3.1 |
61-65 3.5 | 61-65 | 3.5 |
66+ 3.3 | 66+ | 3.3 |
Fogo de Chao ROI Score by Usage
Fogo de Chao's ROI score was rated the highest by customers who have used Fogo de Chao's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.
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Fogo de Chao ROI Score by Industry
Fogo de Chao's ROI score was rated the highest by Healthcare, Hospitals and Medicine industry customers, and the lowest by Tech industry customers.
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Fogo de Chao Pricing vs. Competitors
Compared to its competitors, Fogo de Chao's ROI score is rated right above Dennys, and is preceded by OpenTable.
| COMPANY | Pricing Score | |
|---|---|---|
| Darden Restaurants | 3.7/5 |
| Yum! Brands | 3.6/5 |
| The Capital Grille | 3.6/5 |
| Chipotle | 3.5/5 |
| OpenTable | 3.4/5 |
| Fogo de Chao | 3.2/5 |
| Dennys | 3.2/5 |
| Ruth's Chris Steak House | 2.4/5 |
| Del Frisco's Restaurant Group | 2.2/5 |
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Fogo de Chao Customer Satisfaction (CSAT)
Fogo de Chao Customer Satisfaction (CSAT) Score
62 / 100
Fogo de Chao has an overall Customer Satisfaction score of 62 rated by its users and customers.
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Very Satisfied
43%
Satisfied
19%
Neither Satisfied nor Dissatisfied
7%
Dissatisfied
7%
Very Dissatisfied
24%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Fogo de Chao Customer Satisfaction
Fogo de Chao's Customer Satisfaction score was rated highest by Hispanic or Latino customers, and rated lowest by customers ages 46-50.
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Ranked Fogo de Chao Customer Satisfaction the Highest
Ranked Fogo de Chao Customer Satisfaction the Lowest
Fogo de Chao Customer Satisfaction Score by Gender
Fogo de Chao's Customer Satisfaction score was rated 54 by both Female and Male customers on Comparably.
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54 / 100
MaleVery Satisfied | 46% | |
|---|---|---|
Satisfied | 8% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 17% | |
Very Dissatisfied | 29% |
54 / 100
FemaleVery Satisfied | 42% | |
|---|---|---|
Satisfied | 12% | |
Neither Satisfied nor Dissatisfied | 4% | |
Dissatisfied | 0% | |
Very Dissatisfied | 42% |
Fogo de Chao Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
Fogo de Chao's Customer Satisfaction (CSAT) score was rated 42% according to Caucasian users and customers.
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42 / 100
Very Satisfied
38%
Satisfied
4%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
4%
Very Dissatisfied
54%
CSAT according to Hispanic or Latino
Fogo de Chao's Customer Satisfaction (CSAT) score was rated 89% according to Hispanic or Latino users and customers.
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89 / 100
Very Satisfied
67%
Satisfied
22%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
11%
Very Dissatisfied
0%
CSAT according to African American/Black
Fogo de Chao's Customer Satisfaction (CSAT) score was rated 80% according to African American/Black users and customers.
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80 / 100
Very Satisfied
80%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
20%
CSAT according to Other
Fogo de Chao's Customer Satisfaction (CSAT) score was rated 28% according to Other users and customers.
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28 / 100
Very Satisfied
14%
Satisfied
14%
Neither Satisfied nor Dissatisfied
29%
Dissatisfied
0%
Very Dissatisfied
43%
Fogo de Chao Customer Satisfaction Score by Age
Fogo de Chao's Customer Satisfaction score was rated the highest by customers ages 61-65, and the lowest by customers ages 46-50.
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| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 50% | |||||||||||||||
| 26-30 | 50% | |||||||||||||||
| 36-40 | 40% | |||||||||||||||
| 41-45 | 57% | |||||||||||||||
| 46-50 | 20% | |||||||||||||||
| 51-55 | 60% | |||||||||||||||
| 56-60 | 57% | |||||||||||||||
| 61-65 | 67% | |||||||||||||||
| 66+ | 67% |
Fogo de Chao Customer Satisfaction Score by Usage
Fogo de Chao's Customer Satisfaction score was rated the highest by customers who have used Fogo de Chao's products/services for 2 to 5 Years, and the lowest by customers with Over 10 Years of usage.
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Fogo de Chao Customer Satisfaction Score by Industry
Fogo de Chao's Customer Satisfaction score was rated the highest by Healthcare, Hospitals and Medicine industry customers, and the lowest by Tech industry customers.
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}Fogo de Chao Customer Satisfaction vs. Competitors
Compared to its competitors, Fogo de Chao's Customer Satisfaction score is rated right above Dennys, and is preceded by Chipotle.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Yum! Brands | 75% |
| Darden Restaurants | 71% |
| OpenTable | 67% |
| Chipotle | 62% |
| Fogo de Chao | 62% |
| Dennys | 61% |
| The Capital Grille | 58% |
| Ruth's Chris Steak House | 36% |
| Del Frisco's Restaurant Group | 30% |
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Fogo de Chao Customer Service
3.3/5
Fogo de Chao has an overall Customer Service score of 3.3 out of 5 stars rated by its users and customers.
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About Fogo de Chao's Customer Service
Address
14881 Quorum Drive, Suite 750, Dallas, TX
Website
http://www.fogodechao.com/
Phone Number
972-960-9533
Quick Insights into Fogo de Chao Customer Service
Fogo de Chao's Customer Service score was rated highest by Asian or Pacific Islander customers, and rated lowest by customers from the Tech industry.
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Ranked Fogo de Chao Customer Service the Highest
Ranked Fogo de Chao Customer Service the Lowest
Fogo de Chao Customer Service Score by Gender
Male customers rated Fogo de Chao's Customer Service score 0.1 stars higher than Female customers.
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Male
2.9/5
Female
2.8/5
Fogo de Chao Customer Service Score by Ethnicity
Fogo de Chao's Customer Service score was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.
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| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 2.2 | Caucasian | 2.2 |
Hispanic or Latino 3.7 | Hispanic or Latino | 3.7 |
African American/Black 4.1 | African American/Black | 4.1 |
Asian or Pacific Islander 4.6 | Asian or Pacific Islander | 4.6 |
Other 2.5 | Other | 2.5 |
Fogo de Chao Customer Service Score by Age
Fogo de Chao's Customer Service score was rated the highest by customers ages 66+, and the lowest by customers ages 46-50.
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| Summary | Age | Customer Service Score |
|---|---|---|
18-25 2.7 | 18-25 | 2.7 |
26-30 2.7 | 26-30 | 2.7 |
36-40 2.4 | 36-40 | 2.4 |
41-45 3.3 | 41-45 | 3.3 |
46-50 2.1 | 46-50 | 2.1 |
51-55 2.6 | 51-55 | 2.6 |
56-60 3 | 56-60 | 3 |
61-65 3.5 | 61-65 | 3.5 |
66+ 3.6 | 66+ | 3.6 |
Fogo de Chao Customer Service Score by Usage
Fogo de Chao's Customer Service score was rated the highest by customers who have used Fogo de Chao's products/services for 5 to 10 Years, and the lowest by customers with Over 10 Years of usage.
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Fogo de Chao Customer Service Score by Industry
Fogo de Chao's Customer Service score was rated the highest by Healthcare, Hospitals and Medicine industry customers, and the lowest by Tech industry customers.
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Fogo de Chao Customer Service vs. Competitors
Compared to its competitors, Fogo de Chao's Customer Service score is rated right above Dennys, and is preceded by OpenTable.
| COMPANY | Customer Service Score | |
|---|---|---|
| The Capital Grille | 3.8/5 |
| Darden Restaurants | 3.7/5 |
| Yum! Brands | 3.6/5 |
| Chipotle | 3.6/5 |
| OpenTable | 3.3/5 |
| Fogo de Chao | 3.3/5 |
| Dennys | 3.2/5 |
| Ruth's Chris Steak House | 2.6/5 |
| Del Frisco's Restaurant Group | 2.2/5 |
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Fogo de Chao as an Employer
2.4/5
Fogo de Chao has a 2.4/5 stars for its overall company culture rated by their employees
bottom
15%
Consumer vs. Employees
Fogo de Chao scored a 5 for Net Promoter Score and a -48 for Employee Net Promoter Score. NPS gauges how likely a customer of Fogo de Chao would recommend the brand to a friend. ENPS measures how likely Fogo de Chao employees would recommend working at Fogo de Chao to a friend.
Net Promoter Score
5
NPS Score
| 45% | Promoters |
|---|---|
| 15% | Passive |
| 40% | Detractors |
Employee Net Promoter Score
-48
eNPS Score
| 19% | Promoters |
|---|---|
| 14% | Passive |
| 67% | Detractors |
