

HUB International provides insurance and risk management solutions for businesses and consumers. Among its major competitors, HUB International is ranked in 8th place for NPS while Insureon is 1st, and Assurance is 2nd.Their current valuation is $57k

Angela Williams serves as the Chief Marketing Officer of Hub International. Angela started at Hub International in March of 2015. Angela currently resides in the Greater Chicago Area.
HUB International's Net Promoter Score (NPS) is a -7 with 38% Promoters, 17% Passives, and 45% Detractors. Net Promoter Score tracks whether HUB International's customers would recommend using the product based on a scale of -100 to 100.
| 38% | Promoters |
|---|---|
| 17% | Passives |
| 45% | Detractors |
| Summary | Date | Score |
|---|---|---|
Jul 2024 5 | Jul 2024 | 5 |
Aug 2024 2 | Aug 2024 | 2 |
Oct 2024 4 | Oct 2024 | 4 |
Dec 2024 2 | Dec 2024 | 2 |
Jan 2025 1 | Jan 2025 | 1 |
Feb 2025 -3 | Feb 2025 | -3 |
Apr 2025 0 | Apr 2025 | 0 |
May 2025 -2 | May 2025 | -2 |
Jun 2025 -2 | Jun 2025 | -2 |
Aug 2025 -4 | Aug 2025 | -4 |
Oct 2025 -5 | Oct 2025 | -5 |
Nov 2025 -7 | Nov 2025 | -7 |
HUB International is ranked #4 for NPS among its competitors. Brown & Brown Insurance and Arthur J. Gallagher & Co. come in first and second, with Marsh coming in at third. Among those competitors, it is the lowest valued company behind Marsh.
![]() HUB International | ![]() Arthur J. Gallagher & Co. | ![]() Marsh | ![]() Brown & Brown Insurance | |
| Global Ranking | #- | #673 | #- | #- |
| NPS | -7 | 4 | 0 | 18 |
| Valuation Updated every 24 hours for public companies | $57k | $24.71B | $62.58B | $13.31B |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Female customers rated HUB International's NPS 41 points higher than Male customers.
HUB International's NPS was rated -22 by Male customers on Comparably.
HUB International's NPS was rated 19 by Female customers on Comparably.
HUB International's NPS was rated the highest by Other customers, and the lowest by Asian or Pacific Islander customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 6 | Caucasian | 6 |
Hispanic or Latino -25 | Hispanic or Latino | -25 |
African American/Black -33 | African American/Black | -33 |
Asian or Pacific Islander -100 | Asian or Pacific Islander | -100 |
Native American 0 | Native American | 0 |
Other 49 | Other | 49 |
HUB International's NPS was rated the highest by customers ages 51-55, and the lowest by customers ages 18-25.
HUB International's NPS was rated the highest by customers who have used HUB International's products/services for 2 to 5 Years, and the lowest by customers with 5 to 10 Years of usage.
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year 0 | Less than 1 Year | 0 |
1 to 2 Years -17 | 1 to 2 Years | -17 |
2 to 5 Years 19 | 2 to 5 Years | 19 |
5 to 10 Years -17 | 5 to 10 Years | -17 |
Over 10 Years -14 | Over 10 Years | -14 |
Compared to its competitors, HUB International's NPS is rated right above CNA, and is preceded by Aon.
| COMPANY | NPS Score | |
|---|---|---|
![]() | Insureon | 100 |
![]() | Assurance | 37 |
![]() | Brown & Brown Insurance | 18 |
![]() | Arthur J. Gallagher & Co. | 4 |
![]() | Lockton | 0 |
![]() | Marsh | 0 |
![]() | Aon | -3 |
![]() | HUB International | -7 |
![]() | CNA | -10 |
![]() | State Farm Insurance | -39 |
Out of the 10 HUB International customer reviews 6 were positive and 4 were constructive. HUB International customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
76% of HUB International users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Female customers rated HUB International's Customer Loyalty score 5% higher than Male customers.
HUB International's Customer Loyalty score was rated the highest by Native American customers, and the lowest by Hispanic or Latino customers.
% who answered "Yes"
HUB International's Customer Loyalty score was rated the highest by customers ages 41-45, and the lowest by customers ages 18-25.
| Summary | Age | Score |
|---|---|---|
18-25 40% | 18-25 | 40% |
26-30 78% | 26-30 | 78% |
31-35 70% | 31-35 | 70% |
41-45 100% | 41-45 | 100% |
46-50 70% | 46-50 | 70% |
51-55 100% | 51-55 | 100% |
56-60 64% | 56-60 | 64% |
66+ 55% | 66+ | 55% |
HUB International's Customer Loyalty score was rated the highest by customers who have used HUB International's products/services for Over 10 Years, and the lowest by customers with 5 to 10 Years of usage.
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HUB International's Customer Loyalty score was rated the highest by Banking and Financial Services industry customers, and the lowest by Tech industry customers.
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Compared to its competitors, HUB International's Customer Loyalty score is rated right above Aon, and is preceded by Brown & Brown Insurance.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | Assurance | 90% |
![]() | Arthur J. Gallagher & Co. | 83% |
![]() | State Farm Insurance | 82% |
![]() | Brown & Brown Insurance | 77% |
![]() | HUB International | 76% |
![]() | Aon | 74% |
![]() | Marsh | 73% |
![]() | Lockton | 72% |
![]() | CNA | 54% |
![]() | Insureon | N/A |
HUB International has an overall Product Quality score of 3.4 out of 5 stars rated by its users and customers.
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HUB International’s product quality score is a 3.4 out of 5 as rated by its users and customers. Reviewers from the Insurance industry rated HUB International's product the highest. Reviewers from the Tech industry rated HUB International the lowest at 2.8.
HUB International's Product Quality score was rated highest by customers from the Insurance industry, and rated lowest by Asian or Pacific Islander customers.
Female customers rated HUB International's Product Quality score 0.4 stars higher than Male customers.
HUB International's Product Quality score was rated the highest by Other customers, and the lowest by Asian or Pacific Islander customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.4 | Caucasian | 3.4 |
Hispanic or Latino 3.5 | Hispanic or Latino | 3.5 |
African American/Black 2.6 | African American/Black | 2.6 |
Asian or Pacific Islander 1.8 | Asian or Pacific Islander | 1.8 |
Native American 4 | Native American | 4 |
Other 4.2 | Other | 4.2 |
HUB International's Product Quality score was rated the highest by customers ages 51-55, and the lowest by customers ages 66+.
| Summary | Age | Score |
|---|---|---|
18-25 2.3 | 18-25 | 2.3 |
26-30 3.7 | 26-30 | 3.7 |
31-35 3.8 | 31-35 | 3.8 |
41-45 3.1 | 41-45 | 3.1 |
46-50 2.6 | 46-50 | 2.6 |
51-55 4.6 | 51-55 | 4.6 |
56-60 3.4 | 56-60 | 3.4 |
66+ 2.1 | 66+ | 2.1 |
HUB International's Product Quality score was rated the highest by customers who have used HUB International's products/services for 2 to 5 Years, and the lowest by customers with 5 to 10 Years of usage.
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HUB International's Product Quality score was rated the highest by Insurance industry customers, and the lowest by Tech industry customers.
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Compared to its competitors, HUB International's Product Quality score is rated right above Lockton, and is preceded by Marsh.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | Insureon | 5/5 |
![]() | Brown & Brown Insurance | 3.6/5 |
![]() | Arthur J. Gallagher & Co. | 3.6/5 |
![]() | Assurance | 3.5/5 |
![]() | Marsh | 3.5/5 |
![]() | HUB International | 3.4/5 |
![]() | Lockton | 3.2/5 |
![]() | Aon | 3/5 |
![]() | CNA | 2.9/5 |
![]() | State Farm Insurance | 2.3/5 |
HUB International has a value for money and ROI score of 3.3 out of 5 stars rated by its users and customers.
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Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Insurance industry. The users from the Tech industry think that they had the lowest ROI from HUB International.
HUB International's ROI score was rated highest by customers from the Insurance industry, and rated lowest by Asian or Pacific Islander customers.
Female customers rated HUB International's ROI score 0.5 stars higher than Male customers.
HUB International's ROI score was rated the highest by Other customers, and the lowest by Asian or Pacific Islander customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.3 | Caucasian | 3.3 |
Hispanic or Latino 3.1 | Hispanic or Latino | 3.1 |
African American/Black 3.5 | African American/Black | 3.5 |
Asian or Pacific Islander 1.6 | Asian or Pacific Islander | 1.6 |
Native American 4 | Native American | 4 |
Other 4.1 | Other | 4.1 |
HUB International's ROI score was rated the highest by customers ages 51-55, and the lowest by customers ages 66+.
| Summary | Age | Score |
|---|---|---|
18-25 2 | 18-25 | 2 |
26-30 4.1 | 26-30 | 4.1 |
31-35 4 | 31-35 | 4 |
41-45 3.1 | 41-45 | 3.1 |
46-50 2.5 | 46-50 | 2.5 |
51-55 4.5 | 51-55 | 4.5 |
56-60 3.2 | 56-60 | 3.2 |
66+ 2 | 66+ | 2 |
HUB International's ROI score was rated the highest by customers who have used HUB International's products/services for Less than 1 Year, and the lowest by customers with 5 to 10 Years of usage.
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HUB International's ROI score was rated the highest by Insurance industry customers, and the lowest by Tech industry customers.
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Compared to its competitors, HUB International's ROI score is rated right above Lockton, and is preceded by Marsh.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | Insureon | 5/5 |
![]() | Brown & Brown Insurance | 3.6/5 |
![]() | Arthur J. Gallagher & Co. | 3.6/5 |
![]() | Marsh | 3.5/5 |
![]() | HUB International | 3.3/5 |
![]() | Lockton | 3.1/5 |
![]() | Assurance | 3/5 |
![]() | Aon | 3/5 |
![]() | CNA | 2.9/5 |
![]() | State Farm Insurance | 2.2/5 |
HUB International has an overall Customer Satisfaction score of 63 rated by its users and customers.
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Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
HUB International's Customer Satisfaction score was rated highest by customers ages 51-55, and rated lowest by customers ages 66+.
Female customers rated HUB International's Customer Satisfaction score 14 points higher than Male customers.
Very Satisfied | 25% | |
|---|---|---|
Satisfied | 30% | |
Neither Satisfied nor Dissatisfied | 15% | |
Dissatisfied | 10% | |
Very Dissatisfied | 20% |
Very Satisfied | 50% | |
|---|---|---|
Satisfied | 19% | |
Neither Satisfied nor Dissatisfied | 6% | |
Dissatisfied | 0% | |
Very Dissatisfied | 25% |
HUB International's Customer Satisfaction (CSAT) score was rated 59% according to Caucasian users and customers.
HUB International's Customer Satisfaction (CSAT) score was rated 50% according to Hispanic or Latino users and customers.
HUB International's Customer Satisfaction (CSAT) score was rated 34% according to African American/Black users and customers.
HUB International's Customer Satisfaction (CSAT) score was rated 34% according to Asian or Pacific Islander users and customers.
HUB International's Customer Satisfaction (CSAT) score was rated 100% according to Native American users and customers.
HUB International's Customer Satisfaction (CSAT) score was rated 84% according to Other users and customers.
HUB International's Customer Satisfaction score was rated the highest by customers ages 51-55, and the lowest by customers ages 66+.
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 34% | |||||||||||||||
| 26-30 | 50% | |||||||||||||||
| 31-35 | 80% | |||||||||||||||
| 46-50 | 50% | |||||||||||||||
| 51-55 | 100% | |||||||||||||||
| 56-60 | 75% | |||||||||||||||
| 66+ | 25% |
HUB International's Customer Satisfaction score was rated the highest by customers who have used HUB International's products/services for 2 to 5 Years, and the lowest by customers with 5 to 10 Years of usage.
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HUB International's Customer Satisfaction score was rated the highest by Insurance industry customers, and the lowest by Tech industry customers.
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}Compared to its competitors, HUB International's Customer Satisfaction score is rated right above Marsh, and is preceded by Lockton.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | Insureon | 100% |
![]() | Arthur J. Gallagher & Co. | 64% |
![]() | Lockton | 63% |
![]() | HUB International | 63% |
![]() | Marsh | 60% |
![]() | Brown & Brown Insurance | 57% |
![]() | Aon | 55% |
![]() | Assurance | 50% |
![]() | CNA | 50% |
![]() | State Farm Insurance | 31% |
HUB International has an overall Customer Service score of 3.4 out of 5 stars rated by its users and customers.
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300 N. LaSalle St. , Chicago, IL 60654
http://www.hubinternational.com/
+1.800.432.2558
HUB International's Customer Service score was rated highest by customers from the Insurance industry, and rated lowest by customers ages 66+.
Female customers rated HUB International's Customer Service score 0.3 stars higher than Male customers.
HUB International's Customer Service score was rated the highest by Native American customers, and the lowest by Asian or Pacific Islander customers.
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 3.2 | Caucasian | 3.2 |
Hispanic or Latino 3.1 | Hispanic or Latino | 3.1 |
African American/Black 2.8 | African American/Black | 2.8 |
Asian or Pacific Islander 1.8 | Asian or Pacific Islander | 1.8 |
Native American 4.5 | Native American | 4.5 |
Other 4 | Other | 4 |
HUB International's Customer Service score was rated the highest by customers ages 51-55, and the lowest by customers ages 66+.
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 2 | 18-25 | 2 |
26-30 4.2 | 26-30 | 4.2 |
31-35 3.5 | 31-35 | 3.5 |
41-45 3.3 | 41-45 | 3.3 |
46-50 2.5 | 46-50 | 2.5 |
51-55 4.7 | 51-55 | 4.7 |
56-60 3.3 | 56-60 | 3.3 |
66+ 1.7 | 66+ | 1.7 |
HUB International's Customer Service score was rated the highest by customers who have used HUB International's products/services for Less than 1 Year, and the lowest by customers with 5 to 10 Years of usage.
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HUB International's Customer Service score was rated the highest by Insurance industry customers, and the lowest by Tech industry customers.
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Compared to its competitors, HUB International's Customer Service score is rated right above Arthur J. Gallagher & Co., and is preceded by Brown & Brown Insurance.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | Insureon | 5/5 |
![]() | Marsh | 3.6/5 |
![]() | Brown & Brown Insurance | 3.5/5 |
![]() | HUB International | 3.4/5 |
![]() | Arthur J. Gallagher & Co. | 3.3/5 |
![]() | Assurance | 3.2/5 |
![]() | Lockton | 3.1/5 |
![]() | Aon | 3.1/5 |
![]() | CNA | 2.9/5 |
![]() | State Farm Insurance | 2.2/5 |
HUB International has a 4.1/5 stars for its overall company culture rated by their employees

HUB International scored a -7 for Net Promoter Score and a 6 for Employee Net Promoter Score. NPS gauges how likely a customer of HUB International would recommend the brand to a friend. ENPS measures how likely HUB International employees would recommend working at HUB International to a friend.
| 38% | Promoters |
|---|---|
| 17% | Passive |
| 45% | Detractors |
| 45% | Promoters |
|---|---|
| 16% | Passive |
| 39% | Detractors |