23
NPS
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Michael Kors
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About Michael Kors' Brand
Michael Kors is a designer and retailer of apparel, accessories, watches and shoes. Among its major competitors, Michael Kors is ranked in 4th place for NPS while Coach is 1st, and LVMH is 2nd.Their current market cap is $1.93B
Brand at a Glance
80%
Customer Loyalty
3.8/5
Product Quality
3.7/5
Pricing
3.7/5
Customer Service
Michael Kors Ranking
- #3 / 4 of its competitors
Michael Kors NPS
Michael Kors's Net Promoter Score (NPS) is a 23 with 54% Promoters, 15% Passives, and 31% Detractors. Net Promoter Score tracks whether Michael Kors's customers would recommend using the product based on a scale of -100 to 100.
Michael Kors Overall NPS
| 54% | Promoters |
|---|---|
| 15% | Passives |
| 31% | Detractors |
Michael Kors NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Nov 2024 26 | Nov 2024 | 26 |
Dec 2024 26 | Dec 2024 | 26 |
Jan 2025 23 | Jan 2025 | 23 |
Feb 2025 23 | Feb 2025 | 23 |
Mar 2025 25 | Mar 2025 | 25 |
Apr 2025 25 | Apr 2025 | 25 |
May 2025 25 | May 2025 | 25 |
Jun 2025 25 | Jun 2025 | 25 |
Jul 2025 25 | Jul 2025 | 25 |
Sep 2025 25 | Sep 2025 | 25 |
Oct 2025 23 | Oct 2025 | 23 |
Nov 2025 23 | Nov 2025 | 23 |
How Other Brands Compare
Michael Kors is ranked third for NPS among its competitors. LVMH and Burberry come in first and second, with Tory Burch coming in at #4. Among those competitors, it is the lowest valued company behind LVMH.
Michael Kors |  LVMH |  Burberry |  Tory Burch | |
| Global Ranking | #- | #76 | #359 | #373 |
| NPS | 23 | 39 | 33 | 22 |
| Valuation Updated every 24 hours for public companies | $1.93B | $341.97B | $10.74B | $105.71B |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Michael Kors NPS by Gender
Male customers rated Michael Kors's NPS 5 points higher than Female customers.
Male
18
Michael Kors's NPS was rated 18 by Male customers on Comparably.
50%
Promoters
18%
Passives
32%
Detractors
Female
13
Michael Kors's NPS was rated 13 by Female customers on Comparably.
51%
Promoters
11%
Passives
38%
Detractors
Michael Kors NPS by Ethnicity
Michael Kors's NPS was rated the highest by Asian or Pacific Islander customers, and the lowest by African American/Black customers.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 0 | Caucasian | 0 |
Hispanic or Latino 11 | Hispanic or Latino | 11 |
African American/Black -14 | African American/Black | -14 |
Asian or Pacific Islander 41 | Asian or Pacific Islander | 41 |
Other 21 | Other | 21 |
Michael Kors NPS by Age
Michael Kors's NPS was rated the highest by customers ages 18-25, and the lowest by customers ages 56-60.
Michael Kors NPS by Usage
Michael Kors's NPS was rated the highest by customers who have used Michael Kors's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year 40 | Less than 1 Year | 40 |
1 to 2 Years 65 | 1 to 2 Years | 65 |
2 to 5 Years 40 | 2 to 5 Years | 40 |
5 to 10 Years -21 | 5 to 10 Years | -21 |
Over 10 Years -33 | Over 10 Years | -33 |
Michael Kors NPS vs. Competitors
Compared to its competitors, Michael Kors's NPS is rated right above Tory Burch, and is preceded by Burberry.
| COMPANY | NPS Score | |
|---|---|---|
 | Coach | 41 |
| LVMH | 39 |
| Burberry | 33 |
| Michael Kors | 23 |
| Tory Burch | 22 |
 | Cole Haan | 22 |
 | Chico's FAS | 14 |
 | Kering | 5 |
 | Stuart Weitzman | 3 |
 | Rebecca Minkoff | -50 |
Michael Kors Customer Reviews
Out of the 29 Michael Kors customer reviews 24 were positive and 5 were constructive. Michael Kors customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.
All Reviews
Positive Reviews
Constructive Reviews
Michael Kors Customer Loyalty
80%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
80% of Michael Kors users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Michael Kors Customer Loyalty Score by Gender
Female customers rated Michael Kors's Customer Loyalty score 3% higher than Male customers.
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Male
83%
Yes
Female
86%
Yes
Michael Kors Customer Loyalty Score by Ethnicity
Michael Kors's Customer Loyalty score was rated the highest by African American/Black customers, and the lowest by Other customers.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of Michael Kors.
84
out of 100
Caucasian
87
out of 100
Hispanic or Latino
94
out of 100
African American/Black
81
out of 100
Asian or Pacific Islander
81
out of 100
Other
Michael Kors Customer Loyalty Score by Age
Michael Kors's Customer Loyalty score was rated the highest by customers ages 31-35, and the lowest by customers ages 66+.
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0
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40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
18-25 90% | 18-25 | 90% |
26-30 76% | 26-30 | 76% |
31-35 100% | 31-35 | 100% |
36-40 82% | 36-40 | 82% |
41-45 89% | 41-45 | 89% |
46-50 78% | 46-50 | 78% |
51-55 100% | 51-55 | 100% |
56-60 78% | 56-60 | 78% |
61-65 87% | 61-65 | 87% |
66+ 61% | 66+ | 61% |
Michael Kors Customer Loyalty Score by Usage
Michael Kors's Customer Loyalty score was rated the highest by customers who have used Michael Kors's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
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Michael Kors Customer Loyalty Score by Industry
Michael Kors's Customer Loyalty score was rated the highest by Architecture and Planning industry customers, and the lowest by Consumer Services industry customers.
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Michael Kors Customer Loyalty vs. Competitors
Compared to its competitors, Michael Kors's Customer Loyalty score is rated right above LVMH, and is preceded by Tory Burch.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Coach | 87% |
| Stuart Weitzman | 87% |
| Tory Burch | 81% |
| Michael Kors | 80% |
| LVMH | 75% |
| Burberry | 75% |
| Cole Haan | 74% |
| Chico's FAS | 72% |
| Kering | 63% |
| Rebecca Minkoff | 55% |
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Michael Kors Product Quality
3.8/5
Michael Kors has an overall Product Quality score of 3.8 out of 5 stars rated by its users and customers.
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Michael Kors Product Information
Michael Kors’s product quality score is a 3.8 out of 5 as rated by its users and customers. Reviewers from the Aerospace and Aviation industry rated Michael Kors's product the highest. Reviewers from the Arts and Entertainment industry rated Michael Kors the lowest at 4.5.
- Website
- http://www.michaelkors.com/
- Company Size
- 10,000+ Employees
Industry
Fashion and Beauty
Quick Insights into Michael Kors Product Quality
Michael Kors's Product Quality score was rated highest by customers from the Aerospace and Aviation industry, and rated lowest by customers ages 66+.
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Ranked Michael Kors Product Quality the Highest
Ranked Michael Kors Product Quality the Lowest
Michael Kors Product Quality Score by Gender
Male customers rated Michael Kors's Product Quality score 0.3 stars higher than Female customers.
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Male
3.9/5
Female
3.6/5
Michael Kors Product Quality Score by Ethnicity
Michael Kors's Product Quality score was rated the highest by Asian or Pacific Islander customers, and the lowest by African American/Black customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Michael Kors.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.5 | Caucasian | 3.5 |
Hispanic or Latino 3.5 | Hispanic or Latino | 3.5 |
African American/Black 3.1 | African American/Black | 3.1 |
Asian or Pacific Islander 4.2 | Asian or Pacific Islander | 4.2 |
Other 3.4 | Other | 3.4 |
Michael Kors Product Quality Score by Age
Michael Kors's Product Quality score was rated the highest by customers ages 18-25, and the lowest by customers ages 66+.
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0
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| Summary | Age | Score |
|---|---|---|
18-25 4.6 | 18-25 | 4.6 |
26-30 3.8 | 26-30 | 3.8 |
31-35 4.4 | 31-35 | 4.4 |
36-40 4 | 36-40 | 4 |
41-45 3.2 | 41-45 | 3.2 |
46-50 3 | 46-50 | 3 |
51-55 2.8 | 51-55 | 2.8 |
56-60 2.1 | 56-60 | 2.1 |
61-65 3.5 | 61-65 | 3.5 |
66+ 1.5 | 66+ | 1.5 |
Michael Kors Product Quality Score by Usage
Michael Kors's Product Quality score was rated the highest by customers who have used Michael Kors's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.
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Michael Kors Product Quality Score by Industry
Michael Kors's Product Quality score was rated the highest by Aerospace and Aviation industry customers, and the lowest by Legal industry customers.
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Michael Kors Product Quality vs. Competitors
Compared to its competitors, Michael Kors's Product Quality score is rated right above Cole Haan, and is preceded by Kering.
| COMPANY | Product Quality Score | |
|---|---|---|
| LVMH | 4.3/5 |
| Burberry | 4.2/5 |
| Coach | 4/5 |
| Tory Burch | 4/5 |
| Kering | 4/5 |
| Michael Kors | 3.8/5 |
| Cole Haan | 3.7/5 |
| Chico's FAS | 3.5/5 |
| Stuart Weitzman | 3.4/5 |
| Rebecca Minkoff | 2.2/5 |
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Michael Kors Pricing
Michael Kors ROI & Value For Money
3.7/5
Michael Kors has a value for money and ROI score of 3.7 out of 5 stars rated by its users and customers.
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Michael Kors Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Education industry. The users from the Healthcare, Hospitals and Medicine industry think that they had the lowest ROI from Michael Kors.
Quick Insights into Michael Kors ROI
Michael Kors's ROI score was rated highest by customers from the Education industry, and rated lowest by customers ages 66+.
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Ranked Michael Kors ROI the Highest
Ranked Michael Kors ROI the Lowest
Michael Kors ROI Score by Gender
Male customers rated Michael Kors's ROI score 0.2 stars higher than Female customers.
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Male
3.6/5
Female
3.4/5
Michael Kors ROI Score by Ethnicity
Michael Kors's ROI score was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.
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0
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| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3 | Caucasian | 3 |
Hispanic or Latino 3.9 | Hispanic or Latino | 3.9 |
African American/Black 3.2 | African American/Black | 3.2 |
Asian or Pacific Islander 4 | Asian or Pacific Islander | 4 |
Other 3.4 | Other | 3.4 |
Michael Kors ROI Score by Age
Michael Kors's ROI score was rated the highest by customers ages 18-25, and the lowest by customers ages 66+.
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0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 4.3 | 18-25 | 4.3 |
26-30 3.9 | 26-30 | 3.9 |
31-35 4 | 31-35 | 4 |
36-40 3.7 | 36-40 | 3.7 |
41-45 3.3 | 41-45 | 3.3 |
46-50 2.7 | 46-50 | 2.7 |
51-55 2.9 | 51-55 | 2.9 |
56-60 1.5 | 56-60 | 1.5 |
61-65 3.3 | 61-65 | 3.3 |
66+ 1.5 | 66+ | 1.5 |
Michael Kors ROI Score by Usage
Michael Kors's ROI score was rated the highest by customers who have used Michael Kors's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.
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Michael Kors ROI Score by Industry
Michael Kors's ROI score was rated the highest by Education industry customers, and the lowest by Healthcare, Hospitals and Medicine industry customers.
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Michael Kors Pricing vs. Competitors
Compared to its competitors, Michael Kors's ROI score is rated right above Cole Haan, and is preceded by Tory Burch.
| COMPANY | Pricing Score | |
|---|---|---|
| LVMH | 3.9/5 |
| Coach | 3.9/5 |
| Burberry | 3.9/5 |
| Tory Burch | 3.8/5 |
| Michael Kors | 3.7/5 |
| Cole Haan | 3.6/5 |
| Chico's FAS | 3.5/5 |
| Kering | 3.3/5 |
| Stuart Weitzman | 3.1/5 |
| Rebecca Minkoff | 2/5 |
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Michael Kors Customer Satisfaction (CSAT)
Michael Kors Customer Satisfaction (CSAT) Score
73 / 100
Michael Kors has an overall Customer Satisfaction score of 73 rated by its users and customers.
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Very Satisfied
50%
Satisfied
23%
Neither Satisfied nor Dissatisfied
9%
Dissatisfied
4%
Very Dissatisfied
14%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Michael Kors Customer Satisfaction
Michael Kors's Customer Satisfaction score was rated highest by customers ages 18-25, and rated lowest by customers ages 66+.
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Ranked Michael Kors Customer Satisfaction the Highest
Ranked Michael Kors Customer Satisfaction the Lowest
Michael Kors Customer Satisfaction Score by Gender
Male customers rated Michael Kors's Customer Satisfaction score 6 points higher than Female customers.
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73 / 100
MaleVery Satisfied | 47% | |
|---|---|---|
Satisfied | 26% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 11% | |
Very Dissatisfied | 16% |
67 / 100
FemaleVery Satisfied | 54% | |
|---|---|---|
Satisfied | 13% | |
Neither Satisfied nor Dissatisfied | 3% | |
Dissatisfied | 4% | |
Very Dissatisfied | 26% |
Michael Kors Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
Michael Kors' Customer Satisfaction (CSAT) score was rated 55% according to Caucasian users and customers.
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55 / 100
Very Satisfied
45%
Satisfied
10%
Neither Satisfied nor Dissatisfied
7%
Dissatisfied
7%
Very Dissatisfied
31%
CSAT according to Hispanic or Latino
Michael Kors' Customer Satisfaction (CSAT) score was rated 58% according to Hispanic or Latino users and customers.
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58 / 100
Very Satisfied
44%
Satisfied
14%
Neither Satisfied nor Dissatisfied
14%
Dissatisfied
14%
Very Dissatisfied
14%
CSAT according to African American/Black
Michael Kors' Customer Satisfaction (CSAT) score was rated 47% according to African American/Black users and customers.
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47 / 100
Very Satisfied
47%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
15%
Very Dissatisfied
38%
CSAT according to Asian or Pacific Islander
Michael Kors' Customer Satisfaction (CSAT) score was rated 93% according to Asian or Pacific Islander users and customers.
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93 / 100
Very Satisfied
69%
Satisfied
24%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
7%
CSAT according to Other
Michael Kors' Customer Satisfaction (CSAT) score was rated 67% according to Other users and customers.
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67 / 100
Very Satisfied
50%
Satisfied
17%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
33%
Michael Kors Customer Satisfaction Score by Age
Michael Kors's Customer Satisfaction score was rated the highest by customers ages 18-25, and the lowest by customers ages 66+.
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0
20
40
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100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 100% | |||||||||||||||
| 26-30 | 59% | |||||||||||||||
| 31-35 | 100% | |||||||||||||||
| 36-40 | 78% | |||||||||||||||
| 41-45 | 76% | |||||||||||||||
| 46-50 | 29% | |||||||||||||||
| 51-55 | 50% | |||||||||||||||
| 56-60 | 17% | |||||||||||||||
| 61-65 | 67% | |||||||||||||||
| 66+ | 0% |
Michael Kors Customer Satisfaction Score by Usage
Michael Kors's Customer Satisfaction score was rated the highest by customers who have used Michael Kors's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.
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Michael Kors Customer Satisfaction Score by Industry
Michael Kors's Customer Satisfaction score was rated the highest by Architecture and Planning industry customers, and the lowest by Healthcare, Hospitals and Medicine industry customers.
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{
"title": "Michael Kors Customer Satisfaction Score by Industry",
"text": "Michael Kors's Customer Satisfaction score was rated the highest by Architecture and Planning industry customers, and the lowest by Healthcare, Hospitals and Medicine industry customers.",
"bars": [
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"label": "Tech",
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{
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}Michael Kors Customer Satisfaction vs. Competitors
Compared to its competitors, Michael Kors's Customer Satisfaction score is rated right above Tory Burch, and is preceded by Kering.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| LVMH | 84% |
| Burberry | 82% |
| Coach | 78% |
| Kering | 77% |
| Michael Kors | 73% |
| Tory Burch | 71% |
| Cole Haan | 67% |
| Chico's FAS | 67% |
| Stuart Weitzman | 50% |
| Rebecca Minkoff | 50% |
Unlock Michael Kors Customer Satisfaction vs. Competitors Data
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Michael Kors Customer Service
3.7/5
Michael Kors has an overall Customer Service score of 3.7 out of 5 stars rated by its users and customers.
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About Michael Kors's Customer Service
Address
York, NY
Website
http://www.michaelkors.com/
Quick Insights into Michael Kors Customer Service
Michael Kors's Customer Service score was rated highest by customers from the Aerospace and Aviation industry, and rated lowest by customers ages 66+.
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Ranked Michael Kors Customer Service the Highest
Ranked Michael Kors Customer Service the Lowest
Michael Kors Customer Service Score by Gender
Michael Kors's Customer Service score was rated 3.4 by both Female and Male customers on Comparably.
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Male
3.4/5
Female
3.4/5
Michael Kors Customer Service Score by Ethnicity
Michael Kors's Customer Service score was rated the highest by Asian or Pacific Islander customers, and the lowest by African American/Black customers.
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0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 3.2 | Caucasian | 3.2 |
Hispanic or Latino 3.7 | Hispanic or Latino | 3.7 |
African American/Black 3 | African American/Black | 3 |
Asian or Pacific Islander 4 | Asian or Pacific Islander | 4 |
Other 3.3 | Other | 3.3 |
Michael Kors Customer Service Score by Age
Michael Kors's Customer Service score was rated the highest by customers ages 18-25, and the lowest by customers ages 66+.
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0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 4.4 | 18-25 | 4.4 |
26-30 3.6 | 26-30 | 3.6 |
31-35 4.1 | 31-35 | 4.1 |
36-40 3.7 | 36-40 | 3.7 |
41-45 3.2 | 41-45 | 3.2 |
46-50 2.7 | 46-50 | 2.7 |
51-55 2.3 | 51-55 | 2.3 |
56-60 1.8 | 56-60 | 1.8 |
61-65 3.1 | 61-65 | 3.1 |
66+ 1.5 | 66+ | 1.5 |
Michael Kors Customer Service Score by Usage
Michael Kors's Customer Service score was rated the highest by customers who have used Michael Kors's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.
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Michael Kors Customer Service Score by Industry
Michael Kors's Customer Service score was rated the highest by Aerospace and Aviation industry customers, and the lowest by Legal industry customers.
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Michael Kors Customer Service vs. Competitors
Compared to its competitors, Michael Kors's Customer Service score is rated right above Kering, and is preceded by Tory Burch.
| COMPANY | Customer Service Score | |
|---|---|---|
| LVMH | 4.1/5 |
| Burberry | 4.1/5 |
| Coach | 3.9/5 |
| Tory Burch | 3.9/5 |
| Michael Kors | 3.7/5 |
| Kering | 3.6/5 |
| Cole Haan | 3.4/5 |
| Chico's FAS | 3.4/5 |
| Stuart Weitzman | 3/5 |
| Rebecca Minkoff | 2/5 |
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Michael Kors as an Employer
2.8/5
Michael Kors has a 2.8/5 stars for its overall company culture rated by their employees
bottom
30%
Consumer vs. Employees
Michael Kors scored a 23 for Net Promoter Score and a -19 for Employee Net Promoter Score. NPS gauges how likely a customer of Michael Kors would recommend the brand to a friend. ENPS measures how likely Michael Kors employees would recommend working at Michael Kors to a friend.
Net Promoter Score
23
NPS Score
| 54% | Promoters |
|---|---|
| 15% | Passive |
| 31% | Detractors |
Employee Net Promoter Score
-19
eNPS Score
| 32% | Promoters |
|---|---|
| 17% | Passive |
| 51% | Detractors |
