70
NPS
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Rosewood Hotel Group
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About Rosewood Hotel Group's Brand
Rosewood Hotel Group, a privately owned company, is one of the world’s leading global lifestyle and hospitality management groups. It encompasses five brands: ultra-luxury Rosewood Hotels & Resorts®; upper-upscale New World Hotels & Resorts; KHOS, a lifestyle concept by Rosewood; Asaya, an integrated well-being concept; and Carlyle & Co., a modern and progressive private members clubs. Its combined hotel portfolio consists of 42 hotels in 20 countries with nearly 30 new properties currently under development. Among its major competitors, Rosewood Hotel Group is ranked in 2nd place for NPS while The Peninsula Hotels is 1st, and Auberge Resorts is 3rd.
Brand at a Glance
84%
Customer Loyalty
4.5/5
Product Quality
4.2/5
Pricing
4.4/5
Customer Service
Rosewood Hotel Group Ranking
- #1 / 4 of its competitors
Rosewood Hotel Group NPS
Rosewood Hotel Group's Net Promoter Score (NPS) is a 70 with 82% Promoters, 6% Passives, and 12% Detractors. Net Promoter Score tracks whether Rosewood Hotel Group's customers would recommend using the product based on a scale of -100 to 100.
Rosewood Hotel Group Overall NPS
| 82% | Promoters |
|---|---|
| 6% | Passives |
| 12% | Detractors |
Rosewood Hotel Group NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Aug 2023 65 | Aug 2023 | 65 |
Oct 2023 67 | Oct 2023 | 67 |
Jan 2024 61 | Jan 2024 | 61 |
Apr 2024 64 | Apr 2024 | 64 |
May 2024 64 | May 2024 | 64 |
Jun 2024 66 | Jun 2024 | 66 |
Jul 2024 68 | Jul 2024 | 68 |
Dec 2024 68 | Dec 2024 | 68 |
Jan 2025 70 | Jan 2025 | 70 |
Jun 2025 70 | Jun 2025 | 70 |
Aug 2025 72 | Aug 2025 | 72 |
Oct 2025 69 | Oct 2025 | 69 |
How Other Brands Compare
Rosewood Hotel Group is ranked first for NPS among its competitors. Fairmont and LVMH come in second and third, with Marriott coming in at #4.
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Rosewood Hotel Group NPS by Gender
Female customers rated Rosewood Hotel Group's NPS 66 points higher than Male customers.
Male
34
Rosewood Hotel Group's NPS was rated 34 by Male customers on Comparably.
67%
Promoters
0%
Passives
33%
Detractors
Female
100
Rosewood Hotel Group's NPS was rated 100 by Female customers on Comparably.
100%
Promoters
0%
Passives
0%
Detractors
Rosewood Hotel Group NPS by Ethnicity
Rosewood Hotel Group's NPS was rated the highest by Caucasian customers, and the lowest by African American/Black customers.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 100 | Caucasian | 100 |
African American/Black -34 | African American/Black | -34 |
Rosewood Hotel Group NPS by Age
Rosewood Hotel Group's NPS was rated the highest by customers ages 31-35, and the lowest by customers ages 18-25.
Rosewood Hotel Group NPS by Usage
Rosewood Hotel Group's NPS was rated the highest by customers who have used Rosewood Hotel Group's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
1 to 2 Years 34 | 1 to 2 Years | 34 |
2 to 5 Years 100 | 2 to 5 Years | 100 |
Rosewood Hotel Group NPS vs. Competitors
Compared to its competitors, Rosewood Hotel Group's NPS is rated right above Auberge Resorts, and is preceded by The Peninsula Hotels.
| COMPANY | NPS Score | |
|---|---|---|
 | The Peninsula Hotels | 100 |
| Rosewood Hotel Group | 70 |
 | Auberge Resorts | 60 |
 | Aman Resorts | 58 |
 | Fairmont | 49 |
 | LVMH | 39 |
 | Fairmont Hotels & Resorts | 31 |
 | Belmond Ltd. | 25 |
 | Richemont | 18 |
 | Marriott | 15 |
 | Montage Hotels & Resorts | 0 |
 | The Lounge | N/A |
 | KERING | N/A |
Rosewood Hotel Group Customer Reviews
Out of the 6 Rosewood Hotel Group customer reviews 6 were positive and 0 were constructive. Rosewood Hotel Group customer reviews reflect that all customers have a favorable experience using the products/services of the company.
Rosewood Hotel Group Customer Loyalty
84%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
84% of Rosewood Hotel Group users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Rosewood Hotel Group Customer Loyalty Score by Gender
Male customers rated Rosewood Hotel Group's Customer Loyalty score 36% higher than Female customers.
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Male
100%
Yes
Female
64%
Yes
Rosewood Hotel Group Customer Loyalty Score by Ethnicity
Rosewood Hotel Group's Customer Loyalty score was rated 100% by both African American/Black and Caucasian customers on Comparably.
% who answered "Yes"
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100
out of 100
Caucasian
100
out of 100
African American/Black
Rosewood Hotel Group Customer Loyalty Score by Age
Rosewood Hotel Group's Customer Loyalty score was rated 70% by customers ages 18-25 and customers ages 31-35 on Comparably.
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0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
18-25 70% | 18-25 | 70% |
31-35 70% | 31-35 | 70% |
Rosewood Hotel Group Customer Loyalty Score by Usage
Rosewood Hotel Group's Customer Loyalty score was rated the highest by customers who have used Rosewood Hotel Group's products/services for 1 to 2 Years, and the lowest by customers with 2 to 5 Years of usage.
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Rosewood Hotel Group Customer Loyalty Score by Industry
Rosewood Hotel Group's Customer Loyalty score was rated 100% by Accounting industry customers.
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Rosewood Hotel Group Customer Loyalty vs. Competitors
Compared to its competitors, Rosewood Hotel Group's Customer Loyalty score is rated right above Fairmont Hotels & Resorts, and is preceded by Montage Hotels & Resorts.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Montage Hotels & Resorts | 100% |
| Rosewood Hotel Group | 84% |
| Fairmont Hotels & Resorts | 82% |
| Marriott | 81% |
| Fairmont | 79% |
| Belmond Ltd. | 78% |
| Auberge Resorts | 77% |
| LVMH | 75% |
| The Peninsula Hotels | 73% |
| Aman Resorts | 73% |
| Richemont | 68% |
| The Lounge | N/A |
| KERING | N/A |
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Rosewood Hotel Group Product Quality
4.5/5
Rosewood Hotel Group has an overall Product Quality score of 4.5 out of 5 stars rated by its users and customers.
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Rosewood Hotel Group Product Information
Rosewood Hotel Group’s product quality score is a 4.5 out of 5 as rated by its users and customers. Reviewers from the Accounting industry rated Rosewood Hotel Group's product the highest.
- Company Size
- 5,001-10,000 Employees
Industry
Hospitality
Quick Insights into Rosewood Hotel Group Product Quality
Rosewood Hotel Group's Product Quality score was rated highest by customers who have used Rosewood Hotel Group's products/services for 1 to 2 Years, and rated lowest by African American/Black customers.
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Ranked Rosewood Hotel Group Product Quality the Highest
Ranked Rosewood Hotel Group Product Quality the Lowest
Rosewood Hotel Group Product Quality Score by Gender
Rosewood Hotel Group's Product Quality score was rated 4.8 by both Female and Male customers on Comparably.
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Male
4.8/5
Female
4.8/5
Rosewood Hotel Group Product Quality Score by Ethnicity
Rosewood Hotel Group's Product Quality score was rated the highest by Caucasian customers, and the lowest by African American/Black customers.
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0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 5 | Caucasian | 5 |
African American/Black 4.3 | African American/Black | 4.3 |
Rosewood Hotel Group Product Quality Score by Age
Rosewood Hotel Group's Product Quality score was rated the highest by customers ages 31-35, and the lowest by customers ages 18-25.
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0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 4.3 | 18-25 | 4.3 |
31-35 5 | 31-35 | 5 |
Rosewood Hotel Group Product Quality Score by Usage
Rosewood Hotel Group's Product Quality score was rated the highest by customers who have used Rosewood Hotel Group's products/services for 1 to 2 Years, and the lowest by customers with 2 to 5 Years of usage.
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Rosewood Hotel Group Product Quality Score by Industry
Rosewood Hotel Group's Product Quality score was rated 5 stars by Accounting industry customers.
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Rosewood Hotel Group Product Quality vs. Competitors
Compared to its competitors, Rosewood Hotel Group's Product Quality score is rated right above Auberge Resorts, and is preceded by Aman Resorts.
| COMPANY | Product Quality Score | |
|---|---|---|
| Montage Hotels & Resorts | 5/5 |
| Aman Resorts | 4.5/5 |
| Rosewood Hotel Group | 4.5/5 |
| Auberge Resorts | 4.4/5 |
| LVMH | 4.3/5 |
| The Peninsula Hotels | 4.1/5 |
| Fairmont Hotels & Resorts | 4.1/5 |
| Belmond Ltd. | 4.1/5 |
| Fairmont | 4.1/5 |
| Richemont | 3.9/5 |
| Marriott | 3.5/5 |
| The Lounge | N/A |
| KERING | N/A |
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Rosewood Hotel Group Pricing
Rosewood Hotel Group ROI & Value For Money
4.2/5
Rosewood Hotel Group has a value for money and ROI score of 4.2 out of 5 stars rated by its users and customers.
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Rosewood Hotel Group Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Accounting industry.
Quick Insights into Rosewood Hotel Group ROI
Rosewood Hotel Group's ROI score was rated highest by customers who have used Rosewood Hotel Group's products/services for 2 to 5 Years, and rated lowest by African American/Black customers.
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Ranked Rosewood Hotel Group ROI the Highest
Ranked Rosewood Hotel Group ROI the Lowest
Rosewood Hotel Group ROI Score by Gender
Female customers rated Rosewood Hotel Group's ROI score 0.7 stars higher than Male customers.
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Male
4.1/5
Female
4.8/5
Rosewood Hotel Group ROI Score by Ethnicity
Rosewood Hotel Group's ROI score was rated the highest by Caucasian customers, and the lowest by African American/Black customers.
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0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 4.7 | Caucasian | 4.7 |
African American/Black 3.6 | African American/Black | 3.6 |
Rosewood Hotel Group ROI Score by Age
Rosewood Hotel Group's ROI score was rated the highest by customers ages 31-35, and the lowest by customers ages 18-25.
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0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 4.3 | 18-25 | 4.3 |
31-35 4.6 | 31-35 | 4.6 |
Rosewood Hotel Group ROI Score by Usage
Rosewood Hotel Group's ROI score was rated the highest by customers who have used Rosewood Hotel Group's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.
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Rosewood Hotel Group ROI Score by Industry
Rosewood Hotel Group's ROI score was rated 4.1 stars by Accounting industry customers.
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Rosewood Hotel Group Pricing vs. Competitors
Compared to its competitors, Rosewood Hotel Group's ROI score is rated right above Auberge Resorts, and is preceded by The Peninsula Hotels.
| COMPANY | Pricing Score | |
|---|---|---|
| Montage Hotels & Resorts | 4.5/5 |
| Aman Resorts | 4.3/5 |
| The Peninsula Hotels | 4.2/5 |
| Rosewood Hotel Group | 4.2/5 |
| Auberge Resorts | 4/5 |
| Fairmont | 3.9/5 |
| LVMH | 3.9/5 |
| Fairmont Hotels & Resorts | 3.9/5 |
| Belmond Ltd. | 3.9/5 |
| Richemont | 3.4/5 |
| Marriott | 3.4/5 |
| The Lounge | N/A |
| KERING | N/A |
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Rosewood Hotel Group Customer Satisfaction (CSAT)
Rosewood Hotel Group Customer Satisfaction (CSAT) Score
83 / 100
Rosewood Hotel Group has an overall Customer Satisfaction score of 83 rated by its users and customers.
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Very Satisfied
61%
Satisfied
22%
Neither Satisfied nor Dissatisfied
9%
Dissatisfied
0%
Very Dissatisfied
8%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Rosewood Hotel Group Customer Satisfaction
Rosewood Hotel Group's Customer Satisfaction score was rated highest by customers who have used Rosewood Hotel Group's products/services for 1 to 2 Years, and rated lowest by Caucasian customers.
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Ranked Rosewood Hotel Group Customer Satisfaction the Highest
Ranked Rosewood Hotel Group Customer Satisfaction the Lowest
Rosewood Hotel Group Customer Satisfaction Score by Gender
Female customers rated Rosewood Hotel Group's Customer Satisfaction score 16 points higher than Male customers.
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84 / 100
MaleVery Satisfied | 67% | |
|---|---|---|
Satisfied | 17% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 16% |
100 / 100
FemaleVery Satisfied | 40% | |
|---|---|---|
Satisfied | 60% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 0% |
Rosewood Hotel Group Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
Rosewood Hotel Group's Customer Satisfaction (CSAT) score was rated 75% according to Caucasian users and customers.
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75 / 100
Very Satisfied
75%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
25%
CSAT according to African American/Black
Rosewood Hotel Group's Customer Satisfaction (CSAT) score was rated 100% according to African American/Black users and customers.
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100 / 100
Very Satisfied
33%
Satisfied
67%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
Rosewood Hotel Group Customer Satisfaction Score by Age
Rosewood Hotel Group's Customer Satisfaction score was rated 100 points by customers ages 18-25 and customers ages 31-35 on Comparably.
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0
20
40
60
80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 100% | |||||||||||||||
| 31-35 | 100% |
Rosewood Hotel Group Customer Satisfaction Score by Usage
Rosewood Hotel Group's Customer Satisfaction score was rated the highest by customers who have used Rosewood Hotel Group's products/services for 1 to 2 Years, and the lowest by customers with 2 to 5 Years of usage.
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Rosewood Hotel Group Customer Satisfaction Score by Industry
Rosewood Hotel Group's Customer Satisfaction score was rated 100 points by Accounting industry customers.
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"title": "Rosewood Hotel Group Customer Satisfaction Score by Industry",
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"label": "Accounting",
"groupId": 495,
"score": 100,
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}Rosewood Hotel Group Customer Satisfaction vs. Competitors
Compared to its competitors, Rosewood Hotel Group's Customer Satisfaction score is rated right above Fairmont, and is preceded by LVMH.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| The Peninsula Hotels | 100% |
| Montage Hotels & Resorts | 100% |
| Aman Resorts | 92% |
| Auberge Resorts | 88% |
| LVMH | 84% |
| Rosewood Hotel Group | 83% |
| Fairmont | 83% |
| Belmond Ltd. | 80% |
| Richemont | 76% |
| Fairmont Hotels & Resorts | 75% |
| Marriott | 64% |
| The Lounge | 0% |
| KERING | 0% |
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Rosewood Hotel Group Customer Service
4.4/5
Rosewood Hotel Group has an overall Customer Service score of 4.4 out of 5 stars rated by its users and customers.
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About Rosewood Hotel Group's Customer Service
Address
K11 Atelier. 728 King’s Road. Quarry Bay. Hong Kong SAR, Hong Kong Hong Kong
Website
https://www.rosewoodhotelgroup.com
Phone Number
(852) 21382222
Rosewood Hotel Group's Social Links
Quick Insights into Rosewood Hotel Group Customer Service
Rosewood Hotel Group's Customer Service score was rated highest by customers who have used Rosewood Hotel Group's products/services for 2 to 5 Years, and rated lowest by African American/Black customers.
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Ranked Rosewood Hotel Group Customer Service the Highest
Ranked Rosewood Hotel Group Customer Service the Lowest
Rosewood Hotel Group Customer Service Score by Gender
Female customers rated Rosewood Hotel Group's Customer Service score 0.6 stars higher than Male customers.
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Male
4.4/5
Female
5/5
Rosewood Hotel Group Customer Service Score by Ethnicity
Rosewood Hotel Group's Customer Service score was rated the highest by Caucasian customers, and the lowest by African American/Black customers.
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0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 5 | Caucasian | 5 |
African American/Black 3.8 | African American/Black | 3.8 |
Rosewood Hotel Group Customer Service Score by Age
Rosewood Hotel Group's Customer Service score was rated the highest by customers ages 31-35, and the lowest by customers ages 18-25.
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0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 4.3 | 18-25 | 4.3 |
31-35 5 | 31-35 | 5 |
Rosewood Hotel Group Customer Service Score by Usage
Rosewood Hotel Group's Customer Service score was rated the highest by customers who have used Rosewood Hotel Group's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.
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Rosewood Hotel Group Customer Service Score by Industry
Rosewood Hotel Group's Customer Service score was rated 4.5 stars by Accounting industry customers.
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Rosewood Hotel Group Customer Service vs. Competitors
Compared to its competitors, Rosewood Hotel Group's Customer Service score is rated right above The Peninsula Hotels, and is preceded by Auberge Resorts.
| COMPANY | Customer Service Score | |
|---|---|---|
| Montage Hotels & Resorts | 5/5 |
| Aman Resorts | 4.5/5 |
| Auberge Resorts | 4.5/5 |
| Rosewood Hotel Group | 4.4/5 |
| The Peninsula Hotels | 4.2/5 |
| LVMH | 4.1/5 |
| Belmond Ltd. | 4.1/5 |
| Fairmont | 3.9/5 |
| Fairmont Hotels & Resorts | 3.8/5 |
| Richemont | 3.7/5 |
| Marriott | 3.4/5 |
| The Lounge | N/A |
| KERING | N/A |
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Rosewood Hotel Group as an Employer
4.5/5
Rosewood Hotel Group has a 4.5/5 stars for its overall company culture rated by their employees
top
5%
Consumer vs. Employees
Rosewood Hotel Group scored a 70 for Net Promoter Score and a 21 for Employee Net Promoter Score. NPS gauges how likely a customer of Rosewood Hotel Group would recommend the brand to a friend. ENPS measures how likely Rosewood Hotel Group employees would recommend working at Rosewood Hotel Group to a friend.
Net Promoter Score
70
NPS Score
| 82% | Promoters |
|---|---|
| 6% | Passive |
| 12% | Detractors |
Employee Net Promoter Score
21
eNPS Score
| 49% | Promoters |
|---|---|
| 23% | Passive |
| 28% | Detractors |
