Safeway NPS & Customer Reviews

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Safeway

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Safeway

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About Safeway's Brand

Safeway is a well established grocery retail company in the United States. Among its major competitors, Safeway is ranked in 9th place for NPS while Wegmans is 1st, and Trader Joe's is 2nd. Overall, Safeway has a neutral social sentiment, when analyzing social media channels and online mentions.

Brand at a Glance

80%

Customer Loyalty

2.5/5

Product Quality

2.3/5

Pricing

2.3/5

Customer Service

Safeway Ranking

^#4 / 4 of its competitors

Safeway NPS

Safeway's Net Promoter Score (NPS) is a -41 with 24% Promoters, 11% Passives, and 65% Detractors. Net Promoter Score tracks whether Safeway's customers would recommend using the product based on a scale of -100 to 100.

Safeway Overall NPS

-41

NPS

24%	Promoters
11%	Passives
65%	Detractors

Safeway NPS Trend

-100

-50

100

Summary	Date	Score
Feb 2025 -41	Feb 2025	-41
Mar 2025 -41	Mar 2025	-41
Apr 2025 -41	Apr 2025	-41
May 2025 -40	May 2025	-40
Jun 2025 -41	Jun 2025	-41
Jul 2025 -41	Jul 2025	-41
Aug 2025 -41	Aug 2025	-41
Sep 2025 -43	Sep 2025	-43
Oct 2025 -43	Oct 2025	-43
Nov 2025 -42	Nov 2025	-42
Dec 2025 -42	Dec 2025	-42
Jan 2026 -42	Jan 2026	-42

How Other Brands Compare

Safeway is ranked #4 for NPS among its competitors. Trader Joe's and Humana come in first and second, with Smart & Final coming in at third.

	Safeway	Trader Joe's	Humana	Smart & Final
Global Ranking	#-	#11	#300	#513
NPS	-41	46	2	-6
Social Sentiment Calculated by analyzing social media and other online mentions	Neutral	-	Neutral	-
Valuation Updated every 24 hours for public companies	-	-	$53.34B	-

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Safeway NPS by Gender

Male customers rated Safeway's NPS 1 points higher than Female customers.

Male

-57

Safeway's NPS was rated -57 by Male customers on Comparably.

16%

Promoters

11%

Passives

73%

Detractors

Female

-58

Safeway's NPS was rated -58 by Female customers on Comparably.

17%

Promoters

Passives

75%

Detractors

Safeway NPS by Ethnicity

Safeway's NPS was rated the highest by Hispanic or Latino customers, and the lowest by Other customers.

-100

-50

100

Summary	Ethnicity	Score
Caucasian -60	Caucasian	-60
Hispanic or Latino -23	Hispanic or Latino	-23
African American/Black -68	African American/Black	-68
Asian or Pacific Islander -24	Asian or Pacific Islander	-24
Native American -66	Native American	-66
Other -70	Other	-70

Safeway NPS by Age

Safeway's NPS was rated the highest by customers ages 18-25, and the lowest by customers ages 56-60.

100

Summary

Age

Promoters

Passives

Detractors

18-25

27%

30%

43%

26-30

30%

20%

50%

31-35

14%

19%

67%

36-40

15%

80%

41-45

35%

65%

46-50

24%

68%

51-55

14%

10%

76%

56-60

88%

61-65

18%

76%

66+

13%

79%

Safeway NPS by Usage

Safeway's NPS was rated the highest by customers who have used Safeway's products/services for 5 to 10 Years, and the lowest by customers with Over 10 Years of usage.

-100

-50

100

Summary	Usage	Score
Less than 1 Year -37	Less than 1 Year	-37
1 to 2 Years -45	1 to 2 Years	-45
2 to 5 Years -40	2 to 5 Years	-40
5 to 10 Years -25	5 to 10 Years	-25
Over 10 Years -63	Over 10 Years	-63

Safeway NPS vs. Competitors

Compared to its competitors, Safeway's NPS is rated right above NatureBox, and is preceded by Save-A-Lot.

COMPANY		NPS Score
	Wegmans	56
	Trader Joe's	46
	Five Below	20
	Humana	2
	Giant Eagle	-5
	Smart & Final	-6
	SUPERVALU	-6
	Save-A-Lot	-40
	Safeway	-41
	NatureBox	-100

Safeway Customer Reviews

Out of the 82 Safeway customer reviews 25 were positive and 57 were constructive. Safeway customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.

All Reviews

Positive Reviews

Constructive Reviews

Safeway Customer Loyalty

80%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

80% of Safeway users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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80%

20%

Safeway Customer Loyalty Score by Gender

Female customers rated Safeway's Customer Loyalty score 3% higher than Male customers.

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Male

81%

Yes

Female

84%

Yes

Safeway Customer Loyalty Score by Ethnicity

Safeway's Customer Loyalty score was rated the highest by Hispanic or Latino customers, and the lowest by Native American customers.

% who answered "Yes"

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out of 100

Caucasian

out of 100

Hispanic or Latino

out of 100

African American/Black

out of 100

Asian or Pacific Islander

out of 100

Native American

out of 100

Other

Safeway Customer Loyalty Score by Age

Safeway's Customer Loyalty score was rated the highest by customers ages 41-45, and the lowest by customers ages 51-55.

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20%

40%

60%

80%

100%

Summary	Age	Score
18-25 76%	18-25	76%
26-30 82%	26-30	82%
31-35 91%	31-35	91%
36-40 91%	36-40	91%
41-45 100%	41-45	100%
46-50 88%	46-50	88%
51-55 73%	51-55	73%
56-60 87%	56-60	87%
61-65 82%	61-65	82%
66+ 80%	66+	80%

Safeway Customer Loyalty Score by Usage

Safeway's Customer Loyalty score was rated the highest by customers who have used Safeway's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year	59%
1 to 2 Years	75%
2 to 5 Years	86%
5 to 10 Years	81%
Over 10 Years	84%

Safeway Customer Loyalty Score by Industry

Safeway's Customer Loyalty score was rated the highest by Biotech and Pharmaceuticals industry customers, and the lowest by Marketing, Advertising and Research industry customers.

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Tech	80%
Accounting	90%
Aerospace and Aviation	64%
Fashion and Beauty	100%
Architecture and Planning	46%
Arts and Entertainment	88%
Banking and Financial Services	83%
Biotech and Pharmaceuticals	100%
Business and Consumer Services	91%
Civic and Social Organization	100%
Construction	78%
Consulting	100%
Consumer Services	100%
Education	70%
Environmental Services	70%
Government and Public Policy	75%
Healthcare, Hospitals and Medicine	96%
Hospitality	100%
Legal	100%
Manufacturing and Machinery	46%
Marketing, Advertising and Research	33%
Media and Entertainment	70%
Non-Profit	66%
Energy and Manufacturing	82%
Professional Services	82%
Public Relations and Communications	100%
Real Estate	93%
Retail	77%
Security and Investigations	100%
Telecommunications	100%
Utilities	40%

Safeway Customer Loyalty vs. Competitors

Compared to its competitors, Safeway's Customer Loyalty score is rated right above Smart & Final, and is preceded by Trader Joe's.

COMPANY		Customer Loyalty Score
	Wegmans	86%
	Trader Joe's	86%
	Safeway	80%
	Smart & Final	78%
	Five Below	77%
	Humana	76%
	Giant Eagle	75%
	SUPERVALU	75%
	Save-A-Lot	74%
	NatureBox	10%

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Safeway Product Quality

2.5/5

Safeway has an overall Product Quality score of 2.5 out of 5 stars rated by its users and customers.

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Safeway Product Information

Safeway’s product quality score is a 2.5 out of 5 as rated by its users and customers. Reviewers from the Security and Investigations industry rated Safeway's product the highest. Reviewers from the Media and Entertainment industry rated Safeway the lowest at 2.8.

Website: http://www.safeway.com

Company Size: 10,000+ Employees

Industry

Ecommerce and Marketplaces

Food and Beverages

Healthcare

Marketplaces

Quick Insights into Safeway Product Quality

Safeway's Product Quality score was rated highest by customers from the Security and Investigations industry, and rated lowest by customers from the Legal industry.

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Ranked Safeway Product Quality the Highest

Security and Investigations	4.7
18-25	3.6
1 to 2 Years	3.2

Ranked Safeway Product Quality the Lowest

Native American	1.9
36-40	1.8
Legal	1.5

Safeway Product Quality Score by Gender

Male customers rated Safeway's Product Quality score 0.1 stars higher than Female customers.

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Male

2.3/5

Female

2.2/5

Safeway Product Quality Score by Ethnicity

Safeway's Product Quality score was rated the highest by Asian or Pacific Islander customers, and the lowest by Native American customers.

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Summary	Ethnicity	Score
Caucasian 2.2	Caucasian	2.2
Hispanic or Latino 2.9	Hispanic or Latino	2.9
African American/Black 2	African American/Black	2
Asian or Pacific Islander 3	Asian or Pacific Islander	3
Native American 1.9	Native American	1.9
Other 2	Other	2

Safeway Product Quality Score by Age

Safeway's Product Quality score was rated the highest by customers ages 18-25, and the lowest by customers ages 36-40.

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Summary	Age	Score
18-25 3.6	18-25	3.6
26-30 3.2	26-30	3.2
31-35 2	31-35	2
36-40 1.8	36-40	1.8
41-45 2.5	41-45	2.5
46-50 2.4	46-50	2.4
51-55 2	51-55	2
56-60 2	56-60	2
61-65 2.1	61-65	2.1
66+ 2.2	66+	2.2

Safeway Product Quality Score by Usage

Safeway's Product Quality score was rated the highest by customers who have used Safeway's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.

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Less than 1 Year	2.5
1 to 2 Years	3.2
2 to 5 Years	3
5 to 10 Years	2.7
Over 10 Years	2.1

Safeway Product Quality Score by Industry

Safeway's Product Quality score was rated the highest by Security and Investigations industry customers, and the lowest by Legal industry customers.

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Tech	1.9
Accounting	2.1
Aerospace and Aviation	3.3
Fashion and Beauty	3.5
Architecture and Planning	2.7
Arts and Entertainment	2
Banking and Financial Services	2.2
Biotech and Pharmaceuticals	2.3
Business and Consumer Services	2.6
Civic and Social Organization	2.5
Construction	2.6
Consulting	3.9
Consumer Services	3
Education	2.7
Environmental Services	2.3
Government and Public Policy	1.7
Healthcare, Hospitals and Medicine	2.3
Hospitality	1.7
Legal	1.5
Manufacturing and Machinery	2.4
Marketing, Advertising and Research	3.6
Media and Entertainment	2.8
Non-Profit	1.9
Energy and Manufacturing	1.6
Professional Services	2.4
Public Relations and Communications	2.5
Real Estate	1.8
Retail	2.7
Security and Investigations	4.7
Telecommunications	2
Utilities	3.5

Safeway Product Quality vs. Competitors

Compared to its competitors, Safeway's Product Quality score is rated right above Save-A-Lot, and is preceded by SUPERVALU.

COMPANY		Product Quality Score
	Wegmans	4.3/5
	Trader Joe's	4.2/5
	NatureBox	4/5
	Five Below	3.8/5
	Humana	3.3/5
	Smart & Final	3.3/5
	Giant Eagle	3.2/5
	SUPERVALU	3/5
	Safeway	2.5/5
	Save-A-Lot	2.4/5

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Safeway Pricing

Safeway ROI & Value For Money

2.3/5

Safeway has a value for money and ROI score of 2.3 out of 5 stars rated by its users and customers.

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Safeway Pricing Plans

Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Fashion and Beauty industry. The users from the Biotech and Pharmaceuticals industry think that they had the lowest ROI from Safeway.

Quick Insights into Safeway ROI

Safeway's ROI score was rated highest by customers from the Fashion and Beauty industry, and rated lowest by customers from the Non-Profit industry.

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Ranked Safeway ROI the Highest

Fashion and Beauty	3.8
18-25	3.1
1 to 2 Years	2.9

Ranked Safeway ROI the Lowest

51-55	1.7
Native American	1.6
Non-Profit	1.5

Safeway ROI Score by Gender

Male customers rated Safeway's ROI score 0.1 stars higher than Female customers.

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Male

2.1/5

Female

2/5

Safeway ROI Score by Ethnicity

Safeway's ROI score was rated the highest by Asian or Pacific Islander customers, and the lowest by Native American customers.

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Summary	Ethnicity	Score
Caucasian 2	Caucasian	2
Hispanic or Latino 2.5	Hispanic or Latino	2.5
African American/Black 2	African American/Black	2
Asian or Pacific Islander 2.9	Asian or Pacific Islander	2.9
Native American 1.6	Native American	1.6
Other 1.9	Other	1.9

Safeway ROI Score by Age

Safeway's ROI score was rated the highest by customers ages 18-25, and the lowest by customers ages 51-55.

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Summary	Age	Score
18-25 3.1	18-25	3.1
26-30 2.9	26-30	2.9
31-35 1.8	31-35	1.8
36-40 2	36-40	2
41-45 2	41-45	2
46-50 2.5	46-50	2.5
51-55 1.7	51-55	1.7
56-60 2.1	56-60	2.1
61-65 2	61-65	2
66+ 1.9	66+	1.9

Safeway ROI Score by Usage

Safeway's ROI score was rated the highest by customers who have used Safeway's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.

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Less than 1 Year	2.2
1 to 2 Years	2.9
2 to 5 Years	2.8
5 to 10 Years	2.7
Over 10 Years	1.9

Safeway ROI Score by Industry

Safeway's ROI score was rated the highest by Fashion and Beauty industry customers, and the lowest by Non-Profit industry customers.

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Tech	1.8
Accounting	1.7
Aerospace and Aviation	2.6
Fashion and Beauty	3.8
Architecture and Planning	2.7
Arts and Entertainment	2.1
Banking and Financial Services	1.9
Biotech and Pharmaceuticals	1.5
Business and Consumer Services	2.4
Civic and Social Organization	2.1
Construction	2.7
Consulting	3.6
Consumer Services	2.8
Education	2.7
Environmental Services	1.6
Government and Public Policy	2
Healthcare, Hospitals and Medicine	2.1
Hospitality	1.5
Legal	1.5
Manufacturing and Machinery	1.5
Marketing, Advertising and Research	3
Media and Entertainment	2.1
Non-Profit	1.5
Energy and Manufacturing	3
Professional Services	2.1
Public Relations and Communications	3
Real Estate	1.6
Retail	2.5
Security and Investigations	3.6
Telecommunications	3
Utilities	3.5

Safeway Pricing vs. Competitors

Compared to its competitors, Safeway's ROI score is rated right below NatureBox.

COMPANY		Pricing Score
	Wegmans	4/5
	Trader Joe's	4/5
	Five Below	3.8/5
	Smart & Final	3.2/5
	Humana	3.1/5
	SUPERVALU	2.9/5
	Giant Eagle	2.8/5
	Save-A-Lot	2.5/5
	NatureBox	2.5/5
	Safeway	2.3/5

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Safeway Customer Satisfaction (CSAT)

Safeway Customer Satisfaction (CSAT) Score

33 / 100

Safeway has an overall Customer Satisfaction score of 33 rated by its users and customers.

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Very Satisfied	19%
Satisfied	14%
Neither Satisfied nor Dissatisfied	9%
Dissatisfied	13%
Very Dissatisfied	45%

Very Satisfied

19%

Satisfied

14%

Neither Satisfied nor Dissatisfied

Dissatisfied

13%

Very Dissatisfied

45%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into Safeway Customer Satisfaction

Safeway's Customer Satisfaction score was rated highest by customers from the Consulting industry, and rated lowest by customers from the Legal industry.

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Ranked Safeway Customer Satisfaction the Highest

Consulting	75%
18-25	66%
Hispanic or Latino	56%

Ranked Safeway Customer Satisfaction the Lowest

Other	17%
36-40	12%
Legal	0%

Safeway Customer Satisfaction Score by Gender

Male customers rated Safeway's Customer Satisfaction score 7 points higher than Female customers.

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32 / 100

Male

	Very Satisfied	13%
	Satisfied	19%
	Neither Satisfied nor Dissatisfied	6%
	Dissatisfied	10%
	Very Dissatisfied	52%

25 / 100

Female

	Very Satisfied	18%
	Satisfied	7%
	Neither Satisfied nor Dissatisfied	7%
	Dissatisfied	15%
	Very Dissatisfied	53%

Safeway Customer Satisfaction Score by Ethnicity

CSAT according to Caucasian

Safeway's Customer Satisfaction (CSAT) score was rated 27% according to Caucasian users and customers.

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27 / 100

Very Satisfied	15%
Satisfied	12%
Neither Satisfied nor Dissatisfied	7%
Dissatisfied	16%
Very Dissatisfied	50%

Very Satisfied

15%

Satisfied

12%

Neither Satisfied nor Dissatisfied

Dissatisfied

16%

Very Dissatisfied

50%

CSAT according to Hispanic or Latino

Safeway's Customer Satisfaction (CSAT) score was rated 56% according to Hispanic or Latino users and customers.

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56 / 100

Very Satisfied	32%
Satisfied	24%
Neither Satisfied nor Dissatisfied	0%
Dissatisfied	8%
Very Dissatisfied	36%

Very Satisfied

32%

Satisfied

24%

Neither Satisfied nor Dissatisfied

Dissatisfied

Very Dissatisfied

36%

CSAT according to African American/Black

Safeway's Customer Satisfaction (CSAT) score was rated 25% according to African American/Black users and customers.

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25 / 100

Very Satisfied	11%
Satisfied	14%
Neither Satisfied nor Dissatisfied	8%
Dissatisfied	6%
Very Dissatisfied	61%

Very Satisfied

11%

Satisfied

14%

Neither Satisfied nor Dissatisfied

Dissatisfied

Very Dissatisfied

61%

CSAT according to Asian or Pacific Islander

Safeway's Customer Satisfaction (CSAT) score was rated 53% according to Asian or Pacific Islander users and customers.

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53 / 100

Very Satisfied	35%
Satisfied	18%
Neither Satisfied nor Dissatisfied	12%
Dissatisfied	6%
Very Dissatisfied	29%

Very Satisfied

35%

Satisfied

18%

Neither Satisfied nor Dissatisfied

12%

Dissatisfied

Very Dissatisfied

29%

CSAT according to Native American

Safeway's Customer Satisfaction (CSAT) score was rated 20% according to Native American users and customers.

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20 / 100

Very Satisfied	0%
Satisfied	20%
Neither Satisfied nor Dissatisfied	0%
Dissatisfied	0%
Very Dissatisfied	80%

Very Satisfied

Satisfied

20%

Neither Satisfied nor Dissatisfied

Dissatisfied

Very Dissatisfied

80%

CSAT according to Other

Safeway's Customer Satisfaction (CSAT) score was rated 17% according to Other users and customers.

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17 / 100

Very Satisfied	11%
Satisfied	6%
Neither Satisfied nor Dissatisfied	9%
Dissatisfied	11%
Very Dissatisfied	63%

Very Satisfied

11%

Satisfied

Neither Satisfied nor Dissatisfied

Dissatisfied

11%

Very Dissatisfied

63%

Safeway Customer Satisfaction Score by Age

Safeway's Customer Satisfaction score was rated the highest by customers ages 18-25, and the lowest by customers ages 36-40.

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100

Breakdown

Age

Score

18-25

66%

26-30

55%

31-35

33%

36-40

12%

41-45

29%

46-50

30%

51-55

23%

56-60

28%

61-65

24%

66+

22%

Safeway Customer Satisfaction Score by Usage

Safeway's Customer Satisfaction score was rated the highest by customers who have used Safeway's products/services for Less than 1 Year, and the lowest by customers with Over 10 Years of usage.

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Less than 1 Year	44
1 to 2 Years	33
2 to 5 Years	42
5 to 10 Years	42
Over 10 Years	24

Safeway Customer Satisfaction Score by Industry

Safeway's Customer Satisfaction score was rated the highest by Consulting industry customers, and the lowest by Legal industry customers.

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{
	"title": "Safeway Customer Satisfaction Score by Industry",
	"text": "Safeway's Customer Satisfaction score was rated the highest by Consulting industry customers, and the lowest by Legal industry customers.",
	"bars": [
		{
			"label": "Tech",
			"groupId": 104,
			"score": 18,
			"stars": 0,
			"csatScore": 18,
			"text": "Safeway's Customer Satisfaction score is  rated by Tech customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 18
		},
		{
			"label": "Accounting",
			"groupId": 495,
			"score": 17,
			"stars": 0,
			"csatScore": 17,
			"text": "Safeway's Customer Satisfaction score is  rated by Accounting customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 17
		},
		{
			"label": "Aerospace and Aviation",
			"groupId": 496,
			"score": 50,
			"stars": 0,
			"csatScore": 50,
			"text": "Safeway's Customer Satisfaction score is  rated by Aerospace and Aviation customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 50
		},
		{
			"label": "Fashion and Beauty",
			"groupId": 497,
			"score": 67,
			"stars": 0,
			"csatScore": 67,
			"text": "Safeway's Customer Satisfaction score is  rated by Fashion and Beauty customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 67
		},
		{
			"label": "Architecture and Planning",
			"groupId": 498,
			"score": 40,
			"stars": 0,
			"csatScore": 40,
			"text": "Safeway's Customer Satisfaction score is  rated by Architecture and Planning customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 40
		},
		{
			"label": "Arts and Entertainment",
			"groupId": 499,
			"score": 31,
			"stars": 0,
			"csatScore": 31,
			"text": "Safeway's Customer Satisfaction score is  rated by Arts and Entertainment customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 31
		},
		{
			"label": "Banking and Financial Services",
			"groupId": 501,
			"score": 33,
			"stars": 0,
			"csatScore": 33,
			"text": "Safeway's Customer Satisfaction score is  rated by Banking and Financial Services customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 33
		},
		{
			"label": "Biotech and Pharmaceuticals",
			"groupId": 503,
			"score": 33,
			"stars": 0,
			"csatScore": 33,
			"text": "Safeway's Customer Satisfaction score is  rated by Biotech and Pharmaceuticals customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 33
		},
		{
			"label": "Business and Consumer Services",
			"groupId": 504,
			"score": 50,
			"stars": 0,
			"csatScore": 50,
			"text": "Safeway's Customer Satisfaction score is  rated by Business and Consumer Services customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 50
		},
		{
			"label": "Construction",
			"groupId": 510,
			"score": 29,
			"stars": 0,
			"csatScore": 29,
			"text": "Safeway's Customer Satisfaction score is  rated by Construction customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 29
		},
		{
			"label": "Consulting",
			"groupId": 511,
			"score": 75,
			"stars": 0,
			"csatScore": 75,
			"text": "Safeway's Customer Satisfaction score is  rated by Consulting customers on Comparably.",
			"scoreClassName": "max",
			"scoreLabel": 75
		},
		{
			"label": "Consumer Services",
			"groupId": 514,
			"score": 50,
			"stars": 0,
			"csatScore": 50,
			"text": "Safeway's Customer Satisfaction score is  rated by Consumer Services customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 50
		},
		{
			"label": "Education",
			"groupId": 515,
			"score": 30,
			"stars": 0,
			"csatScore": 30,
			"text": "Safeway's Customer Satisfaction score is  rated by Education customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 30
		},
		{
			"label": "Environmental Services",
			"groupId": 516,
			"score": 0,
			"stars": 0,
			"csatScore": 0,
			"text": "Safeway's Customer Satisfaction score is  rated by Environmental Services customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 0
		},
		{
			"label": "Government and Public Policy",
			"groupId": 521,
			"score": 17,
			"stars": 0,
			"csatScore": 17,
			"text": "Safeway's Customer Satisfaction score is  rated by Government and Public Policy customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 17
		},
		{
			"label": "Healthcare, Hospitals and Medicine",
			"groupId": 522,
			"score": 30,
			"stars": 0,
			"csatScore": 30,
			"text": "Safeway's Customer Satisfaction score is  rated by Healthcare, Hospitals and Medicine customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 30
		},
		{
			"label": "Hospitality",
			"groupId": 523,
			"score": 13,
			"stars": 0,
			"csatScore": 13,
			"text": "Safeway's Customer Satisfaction score is  rated by Hospitality customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 13
		},
		{
			"label": "Legal",
			"groupId": 529,
			"score": 0,
			"stars": 0,
			"csatScore": 0,
			"text": "Safeway's Customer Satisfaction score is  rated by Legal customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 0
		},
		{
			"label": "Manufacturing and Machinery",
			"groupId": 533,
			"score": 20,
			"stars": 0,
			"csatScore": 20,
			"text": "Safeway's Customer Satisfaction score is  rated by Manufacturing and Machinery customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 20
		},
		{
			"label": "Marketing, Advertising and Research",
			"groupId": 535,
			"score": 75,
			"stars": 0,
			"csatScore": 75,
			"text": "Safeway's Customer Satisfaction score is  rated by Marketing, Advertising and Research customers on Comparably.",
			"scoreClassName": "max",
			"scoreLabel": 75
		},
		{
			"label": "Non-Profit",
			"groupId": 540,
			"score": 37,
			"stars": 0,
			"csatScore": 37,
			"text": "Safeway's Customer Satisfaction score is  rated by Non-Profit customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 37
		},
		{
			"label": "Energy and Manufacturing",
			"groupId": 541,
			"score": 25,
			"stars": 0,
			"csatScore": 25,
			"text": "Safeway's Customer Satisfaction score is  rated by Energy and Manufacturing customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 25
		},
		{
			"label": "Professional Services",
			"groupId": 549,
			"score": 30,
			"stars": 0,
			"csatScore": 30,
			"text": "Safeway's Customer Satisfaction score is  rated by Professional Services customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 30
		},
		{
			"label": "Real Estate",
			"groupId": 554,
			"score": 25,
			"stars": 0,
			"csatScore": 25,
			"text": "Safeway's Customer Satisfaction score is  rated by Real Estate customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 25
		},
		{
			"label": "Retail",
			"groupId": 559,
			"score": 23,
			"stars": 0,
			"csatScore": 23,
			"text": "Safeway's Customer Satisfaction score is  rated by Retail customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 23
		},
		{
			"label": "Security and Investigations",
			"groupId": 560,
			"score": 75,
			"stars": 0,
			"csatScore": 75,
			"text": "Safeway's Customer Satisfaction score is  rated by Security and Investigations customers on Comparably.",
			"scoreClassName": "max",
			"scoreLabel": 75
		}
	]
}

Tech	18
Accounting	17
Aerospace and Aviation	50
Fashion and Beauty	67
Architecture and Planning	40
Arts and Entertainment	31
Banking and Financial Services	33
Biotech and Pharmaceuticals	33
Business and Consumer Services	50
Construction	29
Consulting	75
Consumer Services	50
Education	30
Environmental Services	0
Government and Public Policy	17
Healthcare, Hospitals and Medicine	30
Hospitality	13
Legal	0
Manufacturing and Machinery	20
Marketing, Advertising and Research	75
Non-Profit	37
Energy and Manufacturing	25
Professional Services	30
Real Estate	25
Retail	23
Security and Investigations	75

Safeway Customer Satisfaction vs. Competitors

Compared to its competitors, Safeway's Customer Satisfaction score is rated right above Save-A-Lot, and is preceded by Giant Eagle.

COMPANY		Customer Satisfaction (CSAT) Score
	Wegmans	82%
	Trader Joe's	79%
	Five Below	74%
	SUPERVALU	64%
	Humana	56%
	Smart & Final	55%
	Giant Eagle	49%
	Safeway	33%
	Save-A-Lot	29%
	NatureBox	0%

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Safeway Customer Service

2.3/5

Safeway has an overall Customer Service score of 2.3 out of 5 stars rated by its users and customers.

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About Safeway's Customer Service

Address

Pleasanton, CA

Website

http://www.safeway.com

Phone Number

(925)467-3000

Quick Insights into Safeway Customer Service

Safeway's Customer Service score was rated highest by customers from the Security and Investigations industry, and rated lowest by customers from the Tech industry.

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Ranked Safeway Customer Service the Highest

Security and Investigations	4
18-25	3.2
Asian or Pacific Islander	2.8

Ranked Safeway Customer Service the Lowest

51-55	1.7
Native American	1.5
Tech	1.5

Safeway Customer Service Score by Gender

Male customers rated Safeway's Customer Service score 0.1 stars higher than Female customers.

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Male

2/5

Female

1.9/5

Safeway Customer Service Score by Ethnicity

Safeway's Customer Service score was rated the highest by Asian or Pacific Islander customers, and the lowest by Native American customers.

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100

Summary	Ethnicity	Customer Service Score
Caucasian 1.9	Caucasian	1.9
Hispanic or Latino 2.3	Hispanic or Latino	2.3
African American/Black 1.6	African American/Black	1.6
Asian or Pacific Islander 2.8	Asian or Pacific Islander	2.8
Native American 1.5	Native American	1.5
Other 1.6	Other	1.6

Safeway Customer Service Score by Age

Safeway's Customer Service score was rated the highest by customers ages 18-25, and the lowest by customers ages 51-55.

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100

Summary	Age	Customer Service Score
18-25 3.2	18-25	3.2
26-30 2.7	26-30	2.7
31-35 2	31-35	2
36-40 1.9	36-40	1.9
41-45 2	41-45	2
46-50 2	46-50	2
51-55 1.7	51-55	1.7
56-60 1.8	56-60	1.8
61-65 1.9	61-65	1.9
66+ 1.8	66+	1.8

Safeway Customer Service Score by Usage

Safeway's Customer Service score was rated the highest by customers who have used Safeway's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.

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Less than 1 Year	2.3
1 to 2 Years	2.7
2 to 5 Years	2.6
5 to 10 Years	2.6
Over 10 Years	1.8

Safeway Customer Service Score by Industry

Safeway's Customer Service score was rated the highest by Security and Investigations industry customers, and the lowest by Tech industry customers.

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Tech	1.5
Accounting	1.7
Aerospace and Aviation	2.9
Fashion and Beauty	3.5
Architecture and Planning	2.2
Arts and Entertainment	1.8
Banking and Financial Services	1.8
Biotech and Pharmaceuticals	2.3
Business and Consumer Services	2.3
Civic and Social Organization	2.2
Construction	2.7
Consulting	3.6
Consumer Services	2.8
Education	2.4
Environmental Services	1.8
Government and Public Policy	1.8
Healthcare, Hospitals and Medicine	1.9
Hospitality	1.7
Legal	1.5
Manufacturing and Machinery	2
Marketing, Advertising and Research	3.4
Media and Entertainment	1.8
Non-Profit	2
Energy and Manufacturing	1.5
Professional Services	2.3
Public Relations and Communications	2.3
Real Estate	1.5
Retail	2.5
Security and Investigations	4
Telecommunications	2.1
Utilities	3.6

Safeway Customer Service vs. Competitors

Compared to its competitors, Safeway's Customer Service score is rated right below Save-A-Lot.

COMPANY		Customer Service Score
	Wegmans	4.2/5
	Trader Joe's	4.2/5
	Five Below	3.8/5
	Smart & Final	3.3/5
	Humana	3.2/5
	Giant Eagle	3.2/5
	SUPERVALU	3.1/5
	NatureBox	2.5/5
	Save-A-Lot	2.3/5
	Safeway	2.3/5

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Safeway as an Employer

2.6/5

Safeway has a 2.6/5 stars for its overall company culture rated by their employees

bottom

10%

CEO of Safeway

Robert Miller

In the Bottom 10% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Safeway scored a -41 for Net Promoter Score and a -36 for Employee Net Promoter Score. NPS gauges how likely a customer of Safeway would recommend the brand to a friend. ENPS measures how likely Safeway employees would recommend working at Safeway to a friend.

Net Promoter Score

-41

NPS Score

24%	Promoters
11%	Passive
65%	Detractors

Employee Net Promoter Score

-36

eNPS Score

24%	Promoters
16%	Passive
60%	Detractors

Global Ranking Snapshot

RANK			INDUSTRY
1	Costco	W. Craig Jelinek	Retail
2	Peloton	Barry McCarthy	Health and Wellness
3	Chick-fil-A	Dan Cathy	Food and Beverages
4	Netflix	Ted Sarandos	Media and Entertainment
5	Apple	Timothy Cook	Tech
6	Nike	John Donahoe	Fashion and Beauty
7	Target	Brian Cornell	Retail