21
NPS
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SmartRecruiters
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About SmartRecruiters' Brand
SmartRecruiters powers Superhuman Hiring™ by freeing talent acquisition teams from legacy applicant tracking software, and equipping them with next-gen AI functionality. SmartRecruiters' platform serves as the hiring operating system for 4,000 customers, including Bosch, LinkedIn, and Visa. Companies with business-critical hiring needs turn to SmartRecruiters for best-of-breed functionality, world-class support, and a robust ecosystem of third-party applications and service providers. Among its major competitors, SmartRecruiters is ranked in 6th place for NPS while Lever is 1st, and Greenhouse Software, Inc. is 2nd.Their current valuation is $250.00M
Brand at a Glance
78%
Customer Loyalty
4/5
Product Quality
4/5
Pricing
3.9/5
Customer Service
SmartRecruiters Ranking
- #3 / 4 of its competitors
SmartRecruiters NPS
SmartRecruiters's Net Promoter Score (NPS) is a 21 with 50% Promoters, 21% Passives, and 29% Detractors. Net Promoter Score tracks whether SmartRecruiters's customers would recommend using the product based on a scale of -100 to 100.
SmartRecruiters Overall NPS
| 50% | Promoters |
|---|---|
| 21% | Passives |
| 29% | Detractors |
SmartRecruiters NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Sep 2020 27 | Sep 2020 | 27 |
Jun 2021 27 | Jun 2021 | 27 |
Aug 2021 28 | Aug 2021 | 28 |
Sep 2021 28 | Sep 2021 | 28 |
Oct 2021 26 | Oct 2021 | 26 |
Dec 2021 27 | Dec 2021 | 27 |
Feb 2022 26 | Feb 2022 | 26 |
Mar 2022 28 | Mar 2022 | 28 |
Jun 2022 27 | Jun 2022 | 27 |
Jul 2022 25 | Jul 2022 | 25 |
Nov 2022 22 | Nov 2022 | 22 |
Feb 2024 22 | Feb 2024 | 22 |
How Other Brands Compare
SmartRecruiters is ranked third for NPS among its competitors. Workday and iCIMS come in first and second, with Cornerstone OnDemand coming in at #4. Among those competitors, it is the lowest valued company behind Workday.
SmartRecruiters |  Workday |  iCIMS |  Cornerstone OnDemand | |
| Global Ranking | #- | #298 | #560 | #- |
| NPS | 21 | 31 | 26 | 17 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | - | Neutral |
| Valuation Updated every 24 hours for public companies | $250.00M | $49.74B | $250.00M | $2.91B |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
SmartRecruiters NPS by Gender
SmartRecruiters's NPS was rated 0 by Female customers on Comparably.
Female
0
SmartRecruiters's NPS was rated by Female customers on Comparably.
25%
Promoters
50%
Passives
25%
Detractors
Male
N/A
SmartRecruiters's NPS is not yet rated by Male customers.
0%
Promoters
0%
Passives
0%
Detractors
SmartRecruiters NPS by Ethnicity
SmartRecruiters's NPS was rated 0 points by Caucasian customers on Comparably.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 0 | Caucasian | 0 |
SmartRecruiters NPS by Age
SmartRecruiters's NPS was rated -67 points by customers ages 36-40 on Comparably.
SmartRecruiters NPS by Usage
SmartRecruiters's NPS was rated the highest by customers who have used SmartRecruiters's products/services for 5 to 10 Years, and the lowest by customers with 1 to 2 Years of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year 25 | Less than 1 Year | 25 |
1 to 2 Years 19 | 1 to 2 Years | 19 |
2 to 5 Years 36 | 2 to 5 Years | 36 |
5 to 10 Years 67 | 5 to 10 Years | 67 |
SmartRecruiters NPS vs. Competitors
Compared to its competitors, SmartRecruiters's NPS is rated right above Jobvite, and is preceded by iCIMS.
| COMPANY | NPS Score | |
|---|---|---|
 | Lever | 51 |
 | Greenhouse Software, Inc. | 38 |
 | Avature | 37 |
| Workday | 31 |
| iCIMS | 26 |
| SmartRecruiters | 21 |
 | Jobvite | 18 |
| Cornerstone OnDemand | 17 |
SmartRecruiters Customer Loyalty
78%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
78% of SmartRecruiters users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
SmartRecruiters Customer Loyalty Score by Gender
SmartRecruiters's Customer Loyalty score was rated 100 by Female customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Gender data of SmartRecruiters.
Female
100%
Yes
Male
N/A
Yes
SmartRecruiters Customer Loyalty Score by Ethnicity
SmartRecruiters's Customer Loyalty score was rated 100% by Caucasian customers on Comparably.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of SmartRecruiters.
100
out of 100
Caucasian
SmartRecruiters Customer Loyalty Score by Age
SmartRecruiters's Customer Loyalty score was rated 70% by customers ages 36-40 on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Age data of SmartRecruiters.
0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
36-40 70% | 36-40 | 70% |
SmartRecruiters Customer Loyalty Score by Usage
SmartRecruiters's Customer Loyalty score was rated the highest by customers who have used SmartRecruiters's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.
SmartRecruiters Customer Loyalty Score by Industry
SmartRecruiters's Customer Loyalty score was rated 85% by Tech industry customers.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Industry data and uncover the answer to "Would you consider yourself a loyal user/customer?" by industry.
SmartRecruiters Customer Loyalty vs. Competitors
Compared to its competitors, SmartRecruiters's Customer Loyalty score is rated right above Avature, and is preceded by Workday.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Lever | 83% |
| Workday | 80% |
| SmartRecruiters | 78% |
| Avature | 76% |
| Greenhouse Software, Inc. | 74% |
| Cornerstone OnDemand | 74% |
| iCIMS | 73% |
| Jobvite | 64% |
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SmartRecruiters Product Quality
4/5
SmartRecruiters has an overall Product Quality score of 4 out of 5 stars rated by its users and customers.
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SmartRecruiters Product Information
SmartRecruiters serves markets in the United States, China, and Europe. SmartRecruiters supports iOS, Web, and Android devices and offers products for small, medium, and large sized businesses.
SmartRecruiters’s product quality score is a 4 out of 5 as rated by its users and customers. Reviewers from the Railroad Manufacturing industry rated SmartRecruiters's product the highest. Reviewers from the Education industry rated SmartRecruiters the lowest at 3.
- Company Size
- 201-500 Employees
Industry
Tech
Business Services
Enterprise
SaaS
Languages Supported
English
Product Type
Applicant Tracking (ATS) Software
Recruitment Software
Quick Insights into SmartRecruiters Product Quality
SmartRecruiters's Product Quality score was rated highest by customers from the Railroad Manufacturing industry, and rated lowest by customers from the Education industry.
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Ranked SmartRecruiters Product Quality the Highest
Ranked SmartRecruiters Product Quality the Lowest
SmartRecruiters Product Quality Score by Gender
SmartRecruiters's Product Quality score was rated 3.6 by Female customers on Comparably.
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Female
3.6/5
Male
N/A
SmartRecruiters Product Quality Score by Ethnicity
SmartRecruiters's Product Quality score was rated 2.3 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of SmartRecruiters.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2.3 | Caucasian | 2.3 |
SmartRecruiters Product Quality Score by Age
SmartRecruiters's Product Quality score was rated 2.6 stars by customers ages 36-40 on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Age data of SmartRecruiters.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
36-40 2.6 | 36-40 | 2.6 |
SmartRecruiters Product Quality Score by Usage
SmartRecruiters's Product Quality score was rated the highest by customers who have used SmartRecruiters's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.
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SmartRecruiters Product Quality Score by Industry
SmartRecruiters's Product Quality score was rated the highest by Railroad Manufacturing industry customers, and the lowest by Education industry customers.
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SmartRecruiters Product Quality vs. Competitors
Compared to its competitors, SmartRecruiters's Product Quality score is rated right above Cornerstone OnDemand, and is preceded by Greenhouse Software, Inc..
| COMPANY | Product Quality Score | |
|---|---|---|
| Lever | 4.3/5 |
| Avature | 4.3/5 |
| Greenhouse Software, Inc. | 4.1/5 |
| SmartRecruiters | 4/5 |
| Cornerstone OnDemand | 4/5 |
| Workday | 3.9/5 |
| Jobvite | 3.9/5 |
| iCIMS | 3.8/5 |
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SmartRecruiters Pricing
SmartRecruiters ROI & Value For Money
4/5
SmartRecruiters has a value for money and ROI score of 4 out of 5 stars rated by its users and customers.
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SmartRecruiters Pricing Plans
SmartRecruiters has a pricing structure that accommodates small, medium, and large businesses. Starting from $10000/year, SmartRecruiters uses a subscription model and offers the following: Pricing depends on your customized bundle and how many employees you have. Contact SmartRecruiters for a free consultation.. For the users that are not ready to commit yet, SmartRecruiters also offers a free trial.
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Consulting industry. The users from the Healthcare, Hospitals and Medicine industry think that they had the lowest ROI from SmartRecruiters.
Who Uses SmartRecruiters?
Small Businesses
Medium Businesses
Large Enterprises
Quick Insights into SmartRecruiters ROI
SmartRecruiters's ROI score was rated highest by customers from the Consulting industry, and rated lowest by customers who have used SmartRecruiters's products/services for 1 to 2 Years.
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Ranked SmartRecruiters ROI the Highest
Ranked SmartRecruiters ROI the Lowest
SmartRecruiters ROI Score by Gender
SmartRecruiters's ROI score was rated 3.4 by Female customers on Comparably.
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Female
3.4/5
Male
N/A
SmartRecruiters ROI Score by Ethnicity
SmartRecruiters's ROI score was rated 3.1 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of SmartRecruiters.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.1 | Caucasian | 3.1 |
SmartRecruiters ROI Score by Age
SmartRecruiters's ROI score was rated 2.5 stars by customers ages 36-40 on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Age data of SmartRecruiters.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
36-40 2.5 | 36-40 | 2.5 |
SmartRecruiters ROI Score by Usage
SmartRecruiters's ROI score was rated the highest by customers who have used SmartRecruiters's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.
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SmartRecruiters ROI Score by Industry
SmartRecruiters's ROI score was rated the highest by Consulting industry customers, and the lowest by Healthcare, Hospitals and Medicine industry customers.
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SmartRecruiters Pricing vs. Competitors
Compared to its competitors, SmartRecruiters's ROI score is rated right above Greenhouse Software, Inc., and is preceded by Avature.
| COMPANY | Pricing Score | |
|---|---|---|
| Lever | 4.3/5 |
| Avature | 4.1/5 |
| SmartRecruiters | 4/5 |
| Greenhouse Software, Inc. | 3.9/5 |
| Jobvite | 3.9/5 |
| Workday | 3.8/5 |
| iCIMS | 3.7/5 |
| Cornerstone OnDemand | 3.6/5 |
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SmartRecruiters Customer Satisfaction (CSAT)
SmartRecruiters Customer Satisfaction (CSAT) Score
54 / 100
SmartRecruiters has an overall Customer Satisfaction score of 54 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
45%
Satisfied
9%
Neither Satisfied nor Dissatisfied
27%
Dissatisfied
10%
Very Dissatisfied
9%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
SmartRecruiters Customer Satisfaction vs. Competitors
Compared to its competitors, SmartRecruiters's Customer Satisfaction score is rated right above Lever, and is preceded by iCIMS.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Avature | 80% |
| Workday | 72% |
| Greenhouse Software, Inc. | 65% |
| Jobvite | 64% |
| iCIMS | 54% |
| SmartRecruiters | 54% |
| Lever | 0% |
| Cornerstone OnDemand | 0% |
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SmartRecruiters Customer Service
3.9/5
SmartRecruiters has an overall Customer Service score of 3.9 out of 5 stars rated by its users and customers.
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About SmartRecruiters's Customer Service
Address
166 Geary St, California City, CA 94108
Website
http://www.smartrecruiters.com
Phone Number
1(415)659-9130
SmartRecruiters's Social Links
Quick Insights into SmartRecruiters Customer Service
SmartRecruiters's Customer Service score was rated highest by customers who have used SmartRecruiters's products/services for 2 to 5 Years, and rated lowest by customers who have used SmartRecruiters's products/services for 1 to 2 Years.
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Ranked SmartRecruiters Customer Service the Highest
Ranked SmartRecruiters Customer Service the Lowest
SmartRecruiters Customer Service Score by Gender
SmartRecruiters's Customer Service score was rated 3.4 by Female customers on Comparably.
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Female
3.4/5
Male
N/A
SmartRecruiters Customer Service Score by Ethnicity
SmartRecruiters's Customer Service score was rated 3.1 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of SmartRecruiters.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 3.1 | Caucasian | 3.1 |
SmartRecruiters Customer Service Score by Age
SmartRecruiters's Customer Service score was rated 2.6 stars by customers ages 36-40 on Comparably.
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0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
36-40 2.6 | 36-40 | 2.6 |
SmartRecruiters Customer Service Score by Usage
SmartRecruiters's Customer Service score was rated the highest by customers who have used SmartRecruiters's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.
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SmartRecruiters Customer Service Score by Industry
SmartRecruiters's Customer Service score was rated 3.6 stars by Tech industry customers.
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SmartRecruiters Customer Service vs. Competitors
Compared to its competitors, SmartRecruiters's Customer Service score is rated right above Greenhouse Software, Inc., and is preceded by Workday.
| COMPANY | Customer Service Score | |
|---|---|---|
| Workday | 3.9/5 |
| SmartRecruiters | 3.9/5 |
| Greenhouse Software, Inc. | 3.5/5 |
| Jobvite | 3.5/5 |
| Avature | 3.4/5 |
| iCIMS | 3.4/5 |
| Lever | 3.1/5 |
| Cornerstone OnDemand | 2.8/5 |
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SmartRecruiters as an Employer
4.7/5
SmartRecruiters has a 4.7/5 stars for its overall company culture rated by their employees
top
5%
Consumer vs. Employees
SmartRecruiters scored a 21 for Net Promoter Score and a 51 for Employee Net Promoter Score. NPS gauges how likely a customer of SmartRecruiters would recommend the brand to a friend. ENPS measures how likely SmartRecruiters employees would recommend working at SmartRecruiters to a friend.
Net Promoter Score
21
NPS Score
| 50% | Promoters |
|---|---|
| 21% | Passive |
| 29% | Detractors |
Employee Net Promoter Score
51
eNPS Score
| 64% | Promoters |
|---|---|
| 23% | Passive |
| 13% | Detractors |
