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About Applebee's' Brand

Applebee's Services, Inc., franchises what is today the largest casual-dining chain in the world Among its major competitors, Applebee's is ranked in 7th place for NPS while Au Bon Pain is 1st, and T.G.I. Friday's is 2nd. Overall, Applebee's has a neutral social sentiment, when analyzing social media channels and online mentions.Their current market cap is $1.56B

Brand at a Glance

66%
Customer Loyalty
2.9/5
Product Quality
2.8/5
Pricing
2.8/5
Customer Service

Applebee's CMO

Applebee's Ranking

Applebee's NPS

Applebee's's Net Promoter Score (NPS) is a -21 with 32% Promoters, 15% Passives, and 53% Detractors. Net Promoter Score tracks whether Applebee's's customers would recommend using the product based on a scale of -100 to 100.

Applebee's Overall NPS

-21
NPS
32%Promoters
15%Passives
53%Detractors
Applebee's Overall NPS

Applebee's NPS Trend

-100
-50
0
50
100
Jan 2025
-19
Jan 2025-19
Feb 2025
-19
Feb 2025-19
Mar 2025
-19
Mar 2025-19
Apr 2025
-21
Apr 2025-21
May 2025
-21
May 2025-21
Jun 2025
-21
Jun 2025-21
Jul 2025
-23
Jul 2025-23
Aug 2025
-23
Aug 2025-23
Sep 2025
-23
Sep 2025-23
Oct 2025
-23
Oct 2025-23
Nov 2025
-23
Nov 2025-23
Dec 2025
-23
Dec 2025-23

How Other Brands Compare

Applebee's is ranked #4 for NPS among its competitors. Jamba Juice and Dennys come in first and second, with Outback Steakhouse coming in at third. Among those competitors, it is the third most valued company behind Outback Steakhouse.

Applebee's' Logo
Applebee's
Dennys' Logo
Dennys
Jamba Juice's Logo
Jamba Juice
Outback Steakhouse's Logo
Outback Steakhouse
Global Ranking#-#243#287#431
NPS-21216-16
Social Sentiment Calculated by analyzing social media and other online mentionsNeutralNeutralNeutralNeutral
Valuation Updated every 24 hours for public companies$1.56B$1.17B-$2.42B

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Applebee's NPS by Gender

Male customers rated Applebee's's NPS 12 points higher than Female customers.

Male

-33

Applebee's's NPS was rated -33 by Male customers on Comparably.

29%
Promoters
9%
Passives
62%
Detractors

Female

-45

Applebee's's NPS was rated -45 by Female customers on Comparably.

23%
Promoters
9%
Passives
68%
Detractors

Applebee's NPS by Ethnicity

Applebee's's NPS was rated the highest by African American/Black customers, and the lowest by Native American customers.

-100
-50
0
50
100
Caucasian
-54
Caucasian-54
Hispanic or Latino
-39
Hispanic or Latino-39
African American/Black
8
African American/Black8
Asian or Pacific Islander
-43
Asian or Pacific Islander-43
Native American
-71
Native American-71
Other
-20
Other-20

Applebee's NPS by Age

Applebee's's NPS was rated the highest by customers ages 31-35, and the lowest by customers ages 51-55.

0
20
40
60
80
100
Promoters
16%
Passives
13%
Detractors
71%
18-2516%13%71%
Promoters
27%
Passives
9%
Detractors
64%
26-3027%9%64%
Promoters
54%
Passives
8%
Detractors
38%
31-3554%8%38%
Promoters
14%
Passives
15%
Detractors
71%
36-4014%15%71%
Promoters
25%
Passives
8%
Detractors
67%
41-4525%8%67%
Promoters
33%
Passives
0%
Detractors
67%
46-5033%0%67%
Promoters
0%
Passives
20%
Detractors
80%
51-550%20%80%
Promoters
30%
Passives
10%
Detractors
60%
56-6030%10%60%
Promoters
14%
Passives
7%
Detractors
79%
61-6514%7%79%
Promoters
35%
Passives
0%
Detractors
65%
66+35%0%65%

Applebee's NPS by Usage

Applebee's's NPS was rated the highest by customers who have used Applebee's's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.

-100
-50
0
50
100
Less than 1 Year
-67
Less than 1 Year-67
1 to 2 Years
11
1 to 2 Years11
2 to 5 Years
-54
2 to 5 Years-54
5 to 10 Years
-43
5 to 10 Years-43
Over 10 Years
-39
Over 10 Years-39

Applebee's NPS vs. Competitors

Compared to its competitors, Applebee's's NPS is rated right above The Cheesecake Factory, and is preceded by Outback Steakhouse.

Applebee's Customer Reviews

Out of the 27 Applebee's customer reviews 12 were positive and 15 were constructive. Applebee's customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.

What can this brand most improve?
The Management needs a great deal of improvement.
What can this brand most improve?
Training the staff and cooks
What do you value most about this brand?
Good food fast service friendly staff
What do you value most about this brand?
Great place with tons of variety
What do you value most about this brand?
Adaptation, innovative deals, attention to detail

Applebee's Customer Loyalty

66%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

66% of Applebee's users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"

66
66%
34
34%
Applebee's Customer Loyalty

Applebee's Customer Loyalty Score by Gender

Male customers rated Applebee's's Customer Loyalty score 1% higher than Female customers.

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Male
69%
Yes
Female
68%
Yes

Applebee's Customer Loyalty Score by Ethnicity

Applebee's's Customer Loyalty score was rated the highest by African American/Black customers, and the lowest by Native American customers.

% who answered "Yes"

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67
out of 100
Caucasian
66
out of 100
Hispanic or Latino
79
out of 100
African American/Black
49
out of 100
Asian or Pacific Islander
49
out of 100
Native American
74
out of 100
Other

Applebee's Customer Loyalty Score by Age

Applebee's's Customer Loyalty score was rated the highest by customers ages 51-55, and the lowest by customers ages 36-40.

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0
20%
40%
60%
80%
100%
18-25
56%
18-2556%
26-30
67%
26-3067%
31-35
79%
31-3579%
36-40
49%
36-4049%
41-45
70%
41-4570%
46-50
78%
46-5078%
51-55
82%
51-5582%
56-60
73%
56-6073%
61-65
74%
61-6574%
66+
52%
66+52%

Applebee's Customer Loyalty Score by Usage

Applebee's's Customer Loyalty score was rated the highest by customers who have used Applebee's's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
40%
1 to 2 Years
66%
2 to 5 Years
63%
5 to 10 Years
66%
Over 10 Years
71%

Applebee's Customer Loyalty Score by Industry

Applebee's's Customer Loyalty score was rated the highest by Restaurants industry customers, and the lowest by Construction industry customers.

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Tech
64%
Accounting
49%
Aerospace and Aviation
55%
Architecture and Planning
55%
Arts and Entertainment
40%
Banking and Financial Services
78%
Business and Consumer Services
78%
Construction
40%
Consumer Services
78%
Education
61%
Healthcare, Hospitals and Medicine
55%
Hospitality
72%
Legal
70%
Restaurants
100%
Retail
78%

Applebee's Customer Loyalty vs. Competitors

Compared to its competitors, Applebee's's Customer Loyalty score is rated right above Ruby Tuesday, and is preceded by Hooters.

Unlock Applebee's Customer Loyalty vs. Competitors Data

Applebee's' Logo
VS
Dennys' Logo
The Cheesecake Factory's Logo
Jamba Juice's Logo
Chili's' Logo
Buffalo Wild Wings' Logo
T.G.I. Friday's' Logo
Outback Steakhouse's Logo
Hooters' Logo
Ruby Tuesday's Logo
Au Bon Pain's Logo
Orange Julius' Logo

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Applebee's Product Quality

2.9/5

Applebee's has an overall Product Quality score of 2.9 out of 5 stars rated by its users and customers.

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Applebee's Product Information

Applebee's’s product quality score is a 2.9 out of 5 as rated by its users and customers. Reviewers from the Accounting industry rated Applebee's's product the highest. Reviewers from the Arts and Entertainment industry rated Applebee's the lowest at 2.6.

Website
https://www.applebees.com
Company Size
10,000+ Employees

Industry

Restaurants
Food and Beverages

Quick Insights into Applebee's Product Quality

Applebee's's Product Quality score was rated highest by customers ages 31-35, and rated lowest by customers from the Legal industry.

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Ranked Applebee's Product Quality the Highest

31-35
3.9
Accounting
3.6
1 to 2 Years
3.4

Ranked Applebee's Product Quality the Lowest

Native American
2
51-55
1.6
Legal
1.5

Applebee's Product Quality Score by Gender

Male customers rated Applebee's's Product Quality score 0.1 stars higher than Female customers.

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Male

2.6/5

Female

2.5/5

Applebee's Product Quality Score by Ethnicity

Applebee's's Product Quality score was rated the highest by African American/Black customers, and the lowest by Native American customers.

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0
1
2
3
4
5
Caucasian
2.4
Caucasian2.4
Hispanic or Latino
3
Hispanic or Latino3
African American/Black
3.1
African American/Black3.1
Asian or Pacific Islander
2.7
Asian or Pacific Islander2.7
Native American
2
Native American2
Other
2.7
Other2.7

Applebee's Product Quality Score by Age

Applebee's's Product Quality score was rated the highest by customers ages 31-35, and the lowest by customers ages 51-55.

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0
1
2
3
4
5
18-25
2.8
18-252.8
26-30
2.6
26-302.6
31-35
3.9
31-353.9
36-40
2.5
36-402.5
41-45
2.5
41-452.5
46-50
2.1
46-502.1
51-55
1.6
51-551.6
56-60
2.5
56-602.5
61-65
1.7
61-651.7
66+
2.5
66+2.5

Applebee's Product Quality Score by Usage

Applebee's's Product Quality score was rated the highest by customers who have used Applebee's's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.

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Less than 1 Year
2.7
1 to 2 Years
3.4
2 to 5 Years
3.2
5 to 10 Years
2.5
Over 10 Years
2.4

Applebee's Product Quality Score by Industry

Applebee's's Product Quality score was rated the highest by Accounting industry customers, and the lowest by Legal industry customers.

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Tech
1.8
Accounting
3.6
Aerospace and Aviation
1.5
Architecture and Planning
3.4
Arts and Entertainment
2.6
Banking and Financial Services
2.6
Business and Consumer Services
3
Construction
2.1
Consumer Services
2.5
Education
3.2
Healthcare, Hospitals and Medicine
1.6
Hospitality
3.6
Legal
1.5
Restaurants
3
Retail
3.4

Applebee's Product Quality vs. Competitors

Compared to its competitors, Applebee's's Product Quality score is rated right above The Cheesecake Factory, and is preceded by Hooters.

Unlock Applebee's Product Quality vs. Competitors Data

Applebee's' Logo
VS
T.G.I. Friday's' Logo
Au Bon Pain's Logo
Jamba Juice's Logo
Dennys' Logo
Hooters' Logo
The Cheesecake Factory's Logo
Outback Steakhouse's Logo
Buffalo Wild Wings' Logo
Chili's' Logo
Ruby Tuesday's Logo
Orange Julius' Logo

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Applebee's Pricing

Applebee's ROI & Value For Money

2.8/5

Applebee's has a value for money and ROI score of 2.8 out of 5 stars rated by its users and customers.

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Applebee's Pricing Plans

Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Architecture and Planning industry. The users from the Aerospace and Aviation industry think that they had the lowest ROI from Applebee's.

Quick Insights into Applebee's ROI

Applebee's's ROI score was rated highest by customers from the Architecture and Planning industry, and rated lowest by customers from the Tech industry.

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Ranked Applebee's ROI the Highest

Architecture and Planning
4.1
31-35
3.6
1 to 2 Years
3.3

Ranked Applebee's ROI the Lowest

Native American
1.8
51-55
1.6
Tech
1.5

Applebee's ROI Score by Gender

Male customers rated Applebee's's ROI score 0.1 stars higher than Female customers.

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Male

2.6/5

Female

2.5/5

Applebee's ROI Score by Ethnicity

Applebee's's ROI score was rated the highest by African American/Black customers, and the lowest by Native American customers.

Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Applebee's.
0
1
2
3
4
5
Caucasian
2.4
Caucasian2.4
Hispanic or Latino
2.9
Hispanic or Latino2.9
African American/Black
3
African American/Black3
Asian or Pacific Islander
2.3
Asian or Pacific Islander2.3
Native American
1.8
Native American1.8
Other
2.6
Other2.6

Applebee's ROI Score by Age

Applebee's's ROI score was rated the highest by customers ages 31-35, and the lowest by customers ages 51-55.

Sign Up for Brand Profile PRO to get the full ROI by Age data of Applebee's.
0
1
2
3
4
5
18-25
2.5
18-252.5
26-30
2.9
26-302.9
31-35
3.6
31-353.6
36-40
2.2
36-402.2
41-45
2.3
41-452.3
46-50
2.4
46-502.4
51-55
1.6
51-551.6
56-60
2.5
56-602.5
61-65
1.9
61-651.9
66+
2.8
66+2.8

Applebee's ROI Score by Usage

Applebee's's ROI score was rated the highest by customers who have used Applebee's's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.

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Less than 1 Year
2.4
1 to 2 Years
3.3
2 to 5 Years
2.7
5 to 10 Years
2.4
Over 10 Years
2.4

Applebee's ROI Score by Industry

Applebee's's ROI score was rated the highest by Architecture and Planning industry customers, and the lowest by Tech industry customers.

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Tech
1.5
Accounting
3.1
Aerospace and Aviation
1.5
Architecture and Planning
4.1
Arts and Entertainment
1.8
Banking and Financial Services
2.4
Business and Consumer Services
2.5
Construction
2.1
Consumer Services
2.4
Education
3.4
Healthcare, Hospitals and Medicine
1.5
Hospitality
3.4
Legal
1.8
Restaurants
3
Retail
3.2

Applebee's Pricing vs. Competitors

Compared to its competitors, Applebee's's ROI score is rated right above The Cheesecake Factory, and is preceded by Hooters.

Unlock Applebee's ROI vs. Competitors Data

Applebee's' Logo
VS
T.G.I. Friday's' Logo
Jamba Juice's Logo
Au Bon Pain's Logo
Dennys' Logo
Hooters' Logo
The Cheesecake Factory's Logo
Outback Steakhouse's Logo
Buffalo Wild Wings' Logo
Chili's' Logo
Ruby Tuesday's Logo
Orange Julius' Logo

Sign Up for Brand Profile PRO to get the full Applebee's ROI vs. Competitors data and gain insights into your customers today.

Applebee's Customer Satisfaction (CSAT)

Applebee's Customer Satisfaction (CSAT) Score

52 / 100

Applebee's has an overall Customer Satisfaction score of 52 rated by its users and customers.

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Very Satisfied29%
Satisfied23%
Neither Satisfied nor Dissatisfied9%
Dissatisfied11%
Very Dissatisfied28%
Very Satisfied
29%
Satisfied
23%
Neither Satisfied nor Dissatisfied
9%
Dissatisfied
11%
Very Dissatisfied
28%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into Applebee's Customer Satisfaction

Applebee's's Customer Satisfaction score was rated highest by customers from the Retail industry, and rated lowest by customers from the Construction industry.

Sign Up to unlock insights into how customers have ranked Applebee's' Customer Satisfaction.

Ranked Applebee's Customer Satisfaction the Highest

Retail
75%
1 to 2 Years
67%
18-25
58%

Ranked Applebee's Customer Satisfaction the Lowest

Over 10 Years
33%
51-55
20%
Construction
0%

Applebee's Customer Satisfaction Score by Gender

Applebee's's Customer Satisfaction score was rated 42 by both Female and Male customers on Comparably.

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42 / 100
Male
Very Satisfied
27%
Satisfied
15%
Neither Satisfied nor Dissatisfied
9%
Dissatisfied
15%
Very Dissatisfied
34%
42 / 100
Female
Very Satisfied
21%
Satisfied
21%
Neither Satisfied nor Dissatisfied
5%
Dissatisfied
11%
Very Dissatisfied
42%

Applebee's Customer Satisfaction Score by Ethnicity

CSAT according to Caucasian

Applebee's' Customer Satisfaction (CSAT) score was rated 37% according to Caucasian users and customers.

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37 / 100
Very Satisfied23%
Satisfied14%
Neither Satisfied nor Dissatisfied11%
Dissatisfied15%
Very Dissatisfied37%
Very Satisfied
23%
Satisfied
14%
Neither Satisfied nor Dissatisfied
11%
Dissatisfied
15%
Very Dissatisfied
37%

CSAT according to Hispanic or Latino

Applebee's' Customer Satisfaction (CSAT) score was rated 42% according to Hispanic or Latino users and customers.

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42 / 100
Very Satisfied14%
Satisfied28%
Neither Satisfied nor Dissatisfied0%
Dissatisfied29%
Very Dissatisfied29%
Very Satisfied
14%
Satisfied
28%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
29%
Very Dissatisfied
29%

CSAT according to African American/Black

Applebee's' Customer Satisfaction (CSAT) score was rated 53% according to African American/Black users and customers.

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53 / 100
Very Satisfied38%
Satisfied15%
Neither Satisfied nor Dissatisfied8%
Dissatisfied8%
Very Dissatisfied31%
Very Satisfied
38%
Satisfied
15%
Neither Satisfied nor Dissatisfied
8%
Dissatisfied
8%
Very Dissatisfied
31%

CSAT according to Asian or Pacific Islander

Applebee's' Customer Satisfaction (CSAT) score was rated 43% according to Asian or Pacific Islander users and customers.

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43 / 100
Very Satisfied14%
Satisfied29%
Neither Satisfied nor Dissatisfied14%
Dissatisfied14%
Very Dissatisfied29%
Very Satisfied
14%
Satisfied
29%
Neither Satisfied nor Dissatisfied
14%
Dissatisfied
14%
Very Dissatisfied
29%

CSAT according to Native American

Applebee's' Customer Satisfaction (CSAT) score was rated 33% according to Native American users and customers.

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33 / 100
Very Satisfied0%
Satisfied33%
Neither Satisfied nor Dissatisfied17%
Dissatisfied0%
Very Dissatisfied50%
Very Satisfied
0%
Satisfied
33%
Neither Satisfied nor Dissatisfied
17%
Dissatisfied
0%
Very Dissatisfied
50%

CSAT according to Other

Applebee's' Customer Satisfaction (CSAT) score was rated 46% according to Other users and customers.

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46 / 100
Very Satisfied25%
Satisfied21%
Neither Satisfied nor Dissatisfied0%
Dissatisfied4%
Very Dissatisfied50%
Very Satisfied
25%
Satisfied
21%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
4%
Very Dissatisfied
50%

Applebee's Customer Satisfaction Score by Age

Applebee's's Customer Satisfaction score was rated the highest by customers ages 18-25, and the lowest by customers ages 51-55.

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0
20
40
60
80
100
18-25 CSAT Score
58%
Very Satisfied
25%
Satisfied
33%
Neither Satisfied nor Dissatisfied
13%
Dissatisfied
0%
Very Dissatisfied
29%
18-2558%
26-30 CSAT Score
46%
Very Satisfied
10%
Satisfied
36%
Neither Satisfied nor Dissatisfied
9%
Dissatisfied
9%
Very Dissatisfied
36%
26-3046%
31-35 CSAT Score
58%
Very Satisfied
50%
Satisfied
8%
Neither Satisfied nor Dissatisfied
8%
Dissatisfied
17%
Very Dissatisfied
17%
31-3558%
36-40 CSAT Score
29%
Very Satisfied
0%
Satisfied
29%
Neither Satisfied nor Dissatisfied
28%
Dissatisfied
0%
Very Dissatisfied
43%
36-4029%
41-45 CSAT Score
28%
Very Satisfied
10%
Satisfied
18%
Neither Satisfied nor Dissatisfied
9%
Dissatisfied
18%
Very Dissatisfied
45%
41-4528%
46-50 CSAT Score
34%
Very Satisfied
26%
Satisfied
8%
Neither Satisfied nor Dissatisfied
8%
Dissatisfied
25%
Very Dissatisfied
33%
46-5034%
51-55 CSAT Score
20%
Very Satisfied
10%
Satisfied
10%
Neither Satisfied nor Dissatisfied
10%
Dissatisfied
0%
Very Dissatisfied
70%
51-5520%
56-60 CSAT Score
50%
Very Satisfied
40%
Satisfied
10%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
10%
Very Dissatisfied
40%
56-6050%
61-65 CSAT Score
28%
Very Satisfied
21%
Satisfied
7%
Neither Satisfied nor Dissatisfied
7%
Dissatisfied
29%
Very Dissatisfied
36%
61-6528%
66+ CSAT Score
35%
Very Satisfied
24%
Satisfied
11%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
18%
Very Dissatisfied
47%
66+35%

Applebee's Customer Satisfaction Score by Usage

Applebee's's Customer Satisfaction score was rated the highest by customers who have used Applebee's's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.

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Less than 1 Year
40
1 to 2 Years
67
2 to 5 Years
57
5 to 10 Years
50
Over 10 Years
33

Applebee's Customer Satisfaction Score by Industry

Applebee's's Customer Satisfaction score was rated the highest by Retail industry customers, and the lowest by Construction industry customers.

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Tech
13
Accounting
60
Aerospace and Aviation
0
Architecture and Planning
60
Banking and Financial Services
25
Construction
0
Consumer Services
50
Education
58
Healthcare, Hospitals and Medicine
15
Hospitality
67
Legal
33
Restaurants
40
Retail
75

Applebee's Customer Satisfaction vs. Competitors

Compared to its competitors, Applebee's's Customer Satisfaction score is rated right above The Cheesecake Factory, and is preceded by Hooters.

Unlock Applebee's Customer Satisfaction vs. Competitors Data

Applebee's' Logo
VS
T.G.I. Friday's' Logo
Jamba Juice's Logo
Au Bon Pain's Logo
Dennys' Logo
Hooters' Logo
The Cheesecake Factory's Logo
Outback Steakhouse's Logo
Buffalo Wild Wings' Logo
Chili's' Logo
Ruby Tuesday's Logo
Orange Julius' Logo

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Applebee's Customer Service

2.8/5

Applebee's has an overall Customer Service score of 2.8 out of 5 stars rated by its users and customers.

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About Applebee's's Customer Service

Address

450 N Brand Blvd, Los Angeles, CA 91203


Website

https://www.applebees.com


Phone Number

6264297202

Quick Insights into Applebee's Customer Service

Applebee's's Customer Service score was rated highest by customers ages 31-35, and rated lowest by customers from the Tech industry.

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Ranked Applebee's Customer Service the Highest

31-35
4
Business and Consumer Services
4
1 to 2 Years
3.4

Ranked Applebee's Customer Service the Lowest

61-65
1.5
Native American
1.5
Tech
1.5

Applebee's Customer Service Score by Gender

Male customers rated Applebee's's Customer Service score 0.1 stars higher than Female customers.

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Male

2.6/5

Female

2.5/5

Applebee's Customer Service Score by Ethnicity

Applebee's's Customer Service score was rated the highest by Hispanic or Latino customers, and the lowest by Native American customers.

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0
20
40
60
80
100
Caucasian
2.3
Caucasian2.3
Hispanic or Latino
3.4
Hispanic or Latino3.4
African American/Black
3
African American/Black3
Asian or Pacific Islander
2.8
Asian or Pacific Islander2.8
Native American
1.5
Native American1.5
Other
2.4
Other2.4

Applebee's Customer Service Score by Age

Applebee's's Customer Service score was rated the highest by customers ages 31-35, and the lowest by customers ages 61-65.

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0
20
40
60
80
100
18-25
2.9
18-252.9
26-30
2.7
26-302.7
31-35
4
31-354
36-40
2
36-402
41-45
2.2
41-452.2
46-50
2.2
46-502.2
51-55
1.5
51-551.5
56-60
3
56-603
61-65
1.5
61-651.5
66+
2
66+2

Applebee's Customer Service Score by Usage

Applebee's's Customer Service score was rated the highest by customers who have used Applebee's's products/services for 1 to 2 Years, and the lowest by customers with 5 to 10 Years of usage.

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Less than 1 Year
2.5
1 to 2 Years
3.4
2 to 5 Years
2.9
5 to 10 Years
2.2
Over 10 Years
2.4

Applebee's Customer Service Score by Industry

Applebee's's Customer Service score was rated the highest by Business and Consumer Services industry customers, and the lowest by Tech industry customers.

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Tech
1.5
Accounting
3.5
Aerospace and Aviation
1.5
Architecture and Planning
3.9
Arts and Entertainment
2.1
Banking and Financial Services
2
Business and Consumer Services
4
Construction
1.5
Consumer Services
2.4
Education
3.1
Healthcare, Hospitals and Medicine
1.5
Hospitality
3.4
Legal
1.5
Restaurants
3.1
Retail
3.6

Applebee's Customer Service vs. Competitors

Compared to its competitors, Applebee's's Customer Service score is rated right above Outback Steakhouse, and is preceded by Hooters.

Unlock Applebee's Customer Service vs. Competitors Data

Applebee's' Logo
VS
T.G.I. Friday's' Logo
Jamba Juice's Logo
Au Bon Pain's Logo
Dennys' Logo
Hooters' Logo
Outback Steakhouse's Logo
The Cheesecake Factory's Logo
Buffalo Wild Wings' Logo
Chili's' Logo
Ruby Tuesday's Logo
Orange Julius' Logo

Sign Up for Brand Profile PRO to get the full Applebee's Customer Service vs. Competitors data and gain insights into your customers today.

Applebee's as an Employer

2.6/5

Applebee's has a 2.6/5 stars for its overall company culture rated by their employees

  Applebee's CEO
bottom
20%
CEO of Applebee's

In the Bottom 20% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Applebee's scored a -21 for Net Promoter Score and a -38 for Employee Net Promoter Score. NPS gauges how likely a customer of Applebee's would recommend the brand to a friend. ENPS measures how likely Applebee's employees would recommend working at Applebee's to a friend.

Net Promoter Score

-21
NPS Score
32%Promoters
15%Passive
53%Detractors

Employee Net Promoter Score

-38
eNPS Score
24%Promoters
14%Passive
62%Detractors

Global Ranking Snapshot

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2
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Health and Wellness
3
Chick-fil-A  Chick-fil-A CEO
Dan Cathy
Food and Beverages
4
Netflix  Netflix CEO
Ted Sarandos
Media and Entertainment
5
Apple  Apple CEO
Timothy Cook
Tech
6
Nike  Nike CEO
John Donahoe
Fashion and Beauty
7
Target  Target CEO
Brian Cornell
Retail