

Sailthru provides personalized marketing communication technology that aggregates and analyzes disparate user data sets for enterprises. Among its major competitors, Sailthru is ranked in 10th place for NPS while AB Tasty is 1st, and Bloomreach is 2nd.Their current valuation is $150.00M
Sailthru's Net Promoter Score (NPS) is a -29 with 25% Promoters, 21% Passives, and 54% Detractors. Net Promoter Score tracks whether Sailthru's customers would recommend using the product based on a scale of -100 to 100.
| 25% | Promoters |
|---|---|
| 21% | Passives |
| 54% | Detractors |
| Summary | Date | Score |
|---|---|---|
Aug 2020 -33 | Aug 2020 | -33 |
Jun 2021 -26 | Jun 2021 | -26 |
Mar 2022 -20 | Mar 2022 | -20 |
Apr 2022 -24 | Apr 2022 | -24 |
Jul 2022 -27 | Jul 2022 | -27 |
Oct 2022 -30 | Oct 2022 | -30 |
May 2023 -29 | May 2023 | -29 |
Sailthru is ranked #4 for NPS among its competitors. HubSpot and Marketo come in first and second, with ExactTarget coming in at third. Among those competitors, it is the lowest valued company behind HubSpot.
![]() Sailthru | ![]() HubSpot | ![]() Marketo | ![]() ExactTarget | |
| Global Ranking | #- | #224 | #230 | #- |
| NPS | -29 | 35 | 25 | 19 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | Neutral | - |
| Valuation Updated every 24 hours for public companies | $150.00M | $22.51B | - | $21.21B |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Sailthru's NPS was rated 0 points by customers who have used Sailthru's products/services for 2 to 5 Years.
| Summary | Usage | Score |
|---|---|---|
2 to 5 Years 0 | 2 to 5 Years | 0 |
Compared to its competitors, Sailthru's NPS is rated right above Signpost, and is preceded by Quickpivot.
| COMPANY | NPS Score | |
|---|---|---|
![]() | AB Tasty | 67 |
![]() | Bloomreach | 43 |
![]() | Evergage | 37 |
![]() | HubSpot | 35 |
![]() | Marketo | 25 |
![]() | Pardot | 20 |
![]() | Emarsys | 20 |
![]() | ExactTarget | 19 |
![]() | BlueConic | 0 |
![]() | Windsor Circle, Inc. | N/A |
![]() | Quickpivot | N/A |
![]() | Sailthru | -29 |
![]() | Signpost | -51 |
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
65% of Sailthru users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Compared to its competitors, Sailthru's Customer Loyalty score is rated right above BlueConic, and is preceded by HubSpot.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | Pardot | 100% |
![]() | Emarsys | 85% |
![]() | Signpost | 85% |
![]() | Marketo | 82% |
![]() | Bloomreach | 79% |
![]() | HubSpot | 79% |
![]() | Sailthru | 65% |
![]() | BlueConic | 55% |
![]() | AB Tasty | N/A |
![]() | Evergage | N/A |
![]() | ExactTarget | N/A |
![]() | Windsor Circle, Inc. | N/A |
![]() | Quickpivot | N/A |
Sailthru has an overall Product Quality score of 3.6 out of 5 stars rated by its users and customers.
Sign Up to unlock Sailthru's overall Product Quality score rated by its users and customers.
Sailthru serves markets in the United States, Australia, Canada, and United Kingdom. Sailthru supports Web devices and offers products for small, medium, and large sized businesses.
Sailthru’s product quality score is a 3.6 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated Sailthru's product the highest.
Sailthru's Product Quality score was rated highest by customers who have used Sailthru's products/services for 2 to 5 Years.
Sailthru's Product Quality score was rated 3.8 stars by customers who have used Sailthru's products/services for 2 to 5 Years.
Sign Up for Brand Profile PRO to get the full Product Quality by Usage data.
Sailthru's Product Quality score was rated 2.1 stars by Tech industry customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Industry data.
Compared to its competitors, Sailthru's Product Quality score is rated right above BlueConic, and is preceded by Emarsys.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | AB Tasty | 4.5/5 |
![]() | HubSpot | 4.2/5 |
![]() | Bloomreach | 4.1/5 |
![]() | Marketo | 4.1/5 |
![]() | Pardot | 4.1/5 |
![]() | ExactTarget | 4.1/5 |
![]() | Evergage | 4/5 |
![]() | Emarsys | 3.9/5 |
![]() | Sailthru | 3.6/5 |
![]() | BlueConic | 3.2/5 |
![]() | Signpost | 3.2/5 |
![]() | Windsor Circle, Inc. | N/A |
![]() | Quickpivot | N/A |
Sailthru has a value for money and ROI score of 3.1 out of 5 stars rated by its users and customers.
Sign Up to unlock Sailthru's overall ROI score rated by its users and customers.
Sailthru has a pricing structure that accommodates small, medium, and large businesses.
Compared to its competitors, Sailthru's ROI score is rated right above Signpost, and is preceded by BlueConic.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | AB Tasty | 5/5 |
![]() | Evergage | 5/5 |
![]() | Bloomreach | 4.1/5 |
![]() | HubSpot | 4/5 |
![]() | Marketo | 3.8/5 |
![]() | Pardot | 3.8/5 |
![]() | ExactTarget | 3.8/5 |
![]() | Emarsys | 3.7/5 |
![]() | BlueConic | 3.5/5 |
![]() | Sailthru | 3.1/5 |
![]() | Signpost | 2.8/5 |
![]() | Windsor Circle, Inc. | N/A |
![]() | Quickpivot | N/A |
Sailthru has an overall Customer Satisfaction score of 60 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Compared to its competitors, Sailthru's Customer Satisfaction score is rated right above Signpost, and is preceded by HubSpot.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | Pardot | 100% |
![]() | ExactTarget | 100% |
![]() | Bloomreach | 89% |
![]() | Emarsys | 88% |
![]() | Marketo | 76% |
![]() | BlueConic | 75% |
![]() | HubSpot | 61% |
![]() | Sailthru | 60% |
![]() | Signpost | 17% |
![]() | AB Tasty | 0% |
![]() | Evergage | 0% |
![]() | Windsor Circle, Inc. | 0% |
![]() | Quickpivot | 0% |
Sailthru has an overall Customer Service score of 3.2 out of 5 stars rated by its users and customers.
Sign Up to unlock Sailthru's overall Customer Service score rated by its users and customers.
160 Varick Street, 12th floor, New York City, NY
http://sailthru.com
(877) 812-8689
Compared to its competitors, Sailthru's Customer Service score is rated right above Signpost, and is preceded by BlueConic.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | AB Tasty | 5/5 |
![]() | Evergage | 5/5 |
![]() | Bloomreach | 4.1/5 |
![]() | HubSpot | 4.1/5 |
![]() | Emarsys | 3.7/5 |
![]() | ExactTarget | 3.7/5 |
![]() | Pardot | 3.5/5 |
![]() | Marketo | 3.5/5 |
![]() | BlueConic | 3.2/5 |
![]() | Sailthru | 3.2/5 |
![]() | Signpost | 3.2/5 |
![]() | Windsor Circle, Inc. | N/A |
![]() | Quickpivot | N/A |
Sailthru has a 3.2/5 stars for its overall company culture rated by their employees

Sailthru scored a -29 for Net Promoter Score and a 23 for Employee Net Promoter Score. NPS gauges how likely a customer of Sailthru would recommend the brand to a friend. ENPS measures how likely Sailthru employees would recommend working at Sailthru to a friend.
| 25% | Promoters |
|---|---|
| 21% | Passive |
| 54% | Detractors |
| 56% | Promoters |
|---|---|
| 11% | Passive |
| 33% | Detractors |