19
NPS
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Medallia
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About Medallia's Brand
We value people for each of the aspects that make them whole. We believe that people should not be defined only by a job title. Among its major competitors, Medallia is ranked in 11th place for NPS while SurveyMonkey is 1st, and Slack is 2nd. Overall, Medallia has a neutral social sentiment, when analyzing social media channels and online mentions.Their current valuation is $6.77B
Brand at a Glance
79%
Customer Loyalty
3.9/5
Product Quality
3.4/5
Pricing
3.5/5
Customer Service
Medallia CMO
Medallia Ranking
- #3 / 4 of its competitors
Medallia NPS
Medallia's Net Promoter Score (NPS) is a 19 with 52% Promoters, 15% Passives, and 33% Detractors. Net Promoter Score tracks whether Medallia's customers would recommend using the product based on a scale of -100 to 100.
Medallia Overall NPS
| 52% | Promoters |
|---|---|
| 15% | Passives |
| 33% | Detractors |
Medallia NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Sep 2023 18 | Sep 2023 | 18 |
Oct 2023 16 | Oct 2023 | 16 |
Dec 2023 15 | Dec 2023 | 15 |
Feb 2024 13 | Feb 2024 | 13 |
Apr 2024 15 | Apr 2024 | 15 |
May 2024 14 | May 2024 | 14 |
Aug 2024 16 | Aug 2024 | 16 |
Nov 2024 18 | Nov 2024 | 18 |
May 2025 17 | May 2025 | 17 |
Aug 2025 15 | Aug 2025 | 15 |
Sep 2025 18 | Sep 2025 | 18 |
Mar 2026 18 | Mar 2026 | 18 |
How Other Brands Compare
Medallia is ranked third for NPS among its competitors. Slack and Adobe come in first and second, with Oracle coming in at #4. Among those competitors, it is the lowest valued company behind Adobe.
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Medallia NPS by Gender
Male customers rated Medallia's NPS 10 points higher than Female customers.
Male
10
Medallia's NPS was rated 10 by Male customers on Comparably.
50%
Promoters
10%
Passives
40%
Detractors
Female
0
Medallia's NPS was rated by Female customers on Comparably.
50%
Promoters
0%
Passives
50%
Detractors
Medallia NPS by Ethnicity
Medallia's NPS was rated the highest by Native American customers, and the lowest by Caucasian customers.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -34 | Caucasian | -34 |
Native American 100 | Native American | 100 |
Medallia NPS by Age
Medallia's NPS was rated the highest by customers ages 36-40, and the lowest by customers ages 51-55.
Medallia NPS by Usage
Medallia's NPS was rated the highest by customers who have used Medallia's products/services for 1 to 2 Years, and the lowest by customers with 5 to 10 Years of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year 14 | Less than 1 Year | 14 |
1 to 2 Years 57 | 1 to 2 Years | 57 |
2 to 5 Years 25 | 2 to 5 Years | 25 |
5 to 10 Years 6 | 5 to 10 Years | 6 |
Medallia NPS vs. Competitors
Compared to its competitors, Medallia's NPS is rated right above Oracle, and is preceded by Adobe.
| COMPANY | NPS Score | |
|---|---|---|
 | SurveyMonkey | 54 |
 | Slack | 49 |
 | GitHub | 49 |
 | Snowflake | 41 |
 | Qualtrics | 39 |
 | Salesforce | 35 |
 | Rubrik, Inc. | 31 |
 | MuleSoft | 31 |
 | Datadog | 29 |
 | Adobe | 24 |
| Medallia | 19 |
 | Oracle | 11 |
 | CLARABRIDGE, INC. | 0 |
 | BigPanda | -19 |
Medallia Customer Loyalty
79%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
79% of Medallia users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Medallia Customer Loyalty Score by Gender
Male customers rated Medallia's Customer Loyalty score 9% higher than Female customers.
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Male
91%
Yes
Female
82%
Yes
Medallia Customer Loyalty Score by Ethnicity
Medallia's Customer Loyalty score was rated the highest by Native American customers, and the lowest by Caucasian customers.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of Medallia.
70
out of 100
Caucasian
100
out of 100
Native American
Medallia Customer Loyalty Score by Age
Medallia's Customer Loyalty score was rated 100% by customers ages 26-30 and customers ages 51-55 on Comparably.
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0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
26-30 100% | 26-30 | 100% |
36-40 100% | 36-40 | 100% |
51-55 100% | 51-55 | 100% |
Medallia Customer Loyalty Score by Usage
Medallia's Customer Loyalty score was rated the highest by customers who have used Medallia's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.
Medallia Customer Loyalty Score by Industry
Medallia's Customer Loyalty score was rated 70% by Insurance industry customers.
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Medallia Customer Loyalty vs. Competitors
Compared to its competitors, Medallia's Customer Loyalty score is rated right above MuleSoft, and is preceded by Datadog.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Slack | 86% |
| Rubrik, Inc. | 85% |
| GitHub | 84% |
| Qualtrics | 83% |
| SurveyMonkey | 81% |
| Snowflake | 79% |
| Datadog | 79% |
| Medallia | 79% |
| MuleSoft | 78% |
| Salesforce | 76% |
| Adobe | 76% |
| Oracle | 72% |
| BigPanda | 69% |
| CLARABRIDGE, INC. | 55% |
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Medallia Product Quality
3.9/5
Medallia has an overall Product Quality score of 3.9 out of 5 stars rated by its users and customers.
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Medallia Product Information
Medallia serves markets in the United States, Asia, Europe, Japan, Australia, Canada, India, United Kingdom, Latin America, Germany, and Mexico. Medallia supports iOS, Web, and Android devices and offers products for medium and large sized businesses.
Medallia’s product quality score is a 3.9 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated Medallia's product the highest. Reviewers from the Hospitality industry rated Medallia the lowest at 2.8.
- Website
- http://www.medallia.com
- Company Size
- 1,001-5,000 Employees
Industry
Tech
Analytics
Enterprise
SaaS
Languages Supported
English
Product Type
Customer Loyalty Software
Customer Experience Software
Customer Journey Mapping Tools Software
Text Mining Software
Online Survey Software
Survey Software
Customer Satisfaction Software
Qualitative Data Analysis Software
Complaint Management Software
Employee Engagement Software
Feedback and Reviews Management Software
Product Management Software
360 Degree Feedback Software
Quick Insights into Medallia Product Quality
Medallia's Product Quality score was rated highest by Native American customers, and rated lowest by Caucasian customers.
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Ranked Medallia Product Quality the Highest
Ranked Medallia Product Quality the Lowest
Medallia Product Quality Score by Gender
Male customers rated Medallia's Product Quality score 0.3 stars higher than Female customers.
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Male
4.2/5
Female
3.9/5
Medallia Product Quality Score by Ethnicity
Medallia's Product Quality score was rated the highest by Native American customers, and the lowest by Caucasian customers.
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0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2.3 | Caucasian | 2.3 |
Native American 5 | Native American | 5 |
Medallia Product Quality Score by Age
Medallia's Product Quality score was rated the highest by customers ages 26-30, and the lowest by customers ages 36-40.
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0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
26-30 4.6 | 26-30 | 4.6 |
36-40 4.1 | 36-40 | 4.1 |
51-55 4.5 | 51-55 | 4.5 |
Medallia Product Quality Score by Usage
Medallia's Product Quality score was rated the highest by customers who have used Medallia's products/services for 5 to 10 Years, and the lowest by customers with 2 to 5 Years of usage.
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Medallia Product Quality Score by Industry
Medallia's Product Quality score was rated the highest by Tech industry customers, and the lowest by Hospitality industry customers.
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Medallia Product Quality vs. Competitors
Compared to its competitors, Medallia's Product Quality score is rated right above Oracle, and is preceded by Adobe.
| COMPANY | Product Quality Score | |
|---|---|---|
| Slack | 4.3/5 |
| GitHub | 4.3/5 |
| SurveyMonkey | 4.2/5 |
| Snowflake | 4.1/5 |
| Qualtrics | 4.1/5 |
| Datadog | 4.1/5 |
| Rubrik, Inc. | 4.1/5 |
| MuleSoft | 4/5 |
| Salesforce | 4/5 |
| Adobe | 3.9/5 |
| Medallia | 3.9/5 |
| Oracle | 3.7/5 |
| CLARABRIDGE, INC. | 3.5/5 |
| BigPanda | 3.1/5 |
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Medallia Pricing
Medallia ROI & Value For Money
3.4/5
Medallia has a value for money and ROI score of 3.4 out of 5 stars rated by its users and customers.
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Medallia Pricing Plans
Medallia has a pricing structure that accommodates medium and large businesses.
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Arts and Entertainment industry. The users from the Insurance industry think that they had the lowest ROI from Medallia.
Who Uses Medallia?
Medium Businesses
Large Enterprises
Quick Insights into Medallia ROI
Medallia's ROI score was rated highest by customers ages 51-55, and rated lowest by Caucasian customers.
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Ranked Medallia ROI the Highest
Ranked Medallia ROI the Lowest
Medallia ROI Score by Gender
Male customers rated Medallia's ROI score 0.7 stars higher than Female customers.
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Male
3.6/5
Female
2.9/5
Medallia ROI Score by Ethnicity
Medallia's ROI score was rated the highest by Native American customers, and the lowest by Caucasian customers.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Medallia.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 1.5 | Caucasian | 1.5 |
Native American 4.1 | Native American | 4.1 |
Medallia ROI Score by Age
Medallia's ROI score was rated the highest by customers ages 51-55, and the lowest by customers ages 26-30.
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0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
26-30 2.6 | 26-30 | 2.6 |
36-40 3.1 | 36-40 | 3.1 |
51-55 4.1 | 51-55 | 4.1 |
Medallia ROI Score by Usage
Medallia's ROI score was rated the highest by customers who have used Medallia's products/services for 1 to 2 Years, and the lowest by customers with 5 to 10 Years of usage.
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Medallia ROI Score by Industry
Medallia's ROI score was rated the highest by Arts and Entertainment industry customers, and the lowest by Insurance industry customers.
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Medallia Pricing vs. Competitors
Compared to its competitors, Medallia's ROI score is rated right above BigPanda, and is preceded by Adobe.
| COMPANY | Pricing Score | |
|---|---|---|
| SurveyMonkey | 4.3/5 |
| GitHub | 4.2/5 |
| Slack | 4.1/5 |
| Snowflake | 4.1/5 |
| Salesforce | 4.1/5 |
| Datadog | 4.1/5 |
| MuleSoft | 4/5 |
| Qualtrics | 3.9/5 |
| Rubrik, Inc. | 3.9/5 |
| Oracle | 3.7/5 |
| Adobe | 3.6/5 |
| Medallia | 3.4/5 |
| BigPanda | 3/5 |
| CLARABRIDGE, INC. | 2.9/5 |
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Medallia Customer Satisfaction (CSAT)
Medallia Customer Satisfaction (CSAT) Score
85 / 100
Medallia has an overall Customer Satisfaction score of 85 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
50%
Satisfied
35%
Neither Satisfied nor Dissatisfied
3%
Dissatisfied
4%
Very Dissatisfied
8%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Medallia Customer Satisfaction
Medallia's Customer Satisfaction score was rated highest by customers ages 26-30, and rated lowest by customers ages 36-40.
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Ranked Medallia Customer Satisfaction the Highest
Ranked Medallia Customer Satisfaction the Lowest
Medallia Customer Satisfaction Score by Gender
Male customers rated Medallia's Customer Satisfaction score 33 points higher than Female customers.
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100 / 100
MaleVery Satisfied | 67% | |
|---|---|---|
Satisfied | 33% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 0% |
67 / 100
FemaleVery Satisfied | 67% | |
|---|---|---|
Satisfied | 0% | |
Neither Satisfied nor Dissatisfied | 33% | |
Dissatisfied | 0% | |
Very Dissatisfied | 0% |
Medallia Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
Medallia's Customer Satisfaction (CSAT) score was rated 67% according to Caucasian users and customers.
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67 / 100
Very Satisfied
34%
Satisfied
33%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
33%
CSAT according to Native American
Medallia's Customer Satisfaction (CSAT) score was rated 100% according to Native American users and customers.
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100 / 100
Very Satisfied
100%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
Medallia Customer Satisfaction Score by Age
Medallia's Customer Satisfaction score was rated the highest by customers ages 26-30, and the lowest by customers ages 36-40.
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0
20
40
60
80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 26-30 | 100% | |||||||||||||||
| 36-40 | 34% |
Medallia Customer Satisfaction Score by Usage
Medallia's Customer Satisfaction score was rated the highest by customers who have used Medallia's products/services for Less than 1 Year, and the lowest by customers with 5 to 10 Years of usage.
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Medallia Customer Satisfaction vs. Competitors
Compared to its competitors, Medallia's Customer Satisfaction score is rated right above SurveyMonkey, and is preceded by Slack.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Slack | 90% |
| Medallia | 85% |
| SurveyMonkey | 83% |
| GitHub | 80% |
| Snowflake | 78% |
| MuleSoft | 77% |
| Salesforce | 76% |
| Datadog | 75% |
| CLARABRIDGE, INC. | 75% |
| Rubrik, Inc. | 73% |
| Qualtrics | 69% |
| Oracle | 67% |
| Adobe | 57% |
| BigPanda | 57% |
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Medallia Customer Service
3.5/5
Medallia has an overall Customer Service score of 3.5 out of 5 stars rated by its users and customers.
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About Medallia's Customer Service
Address
6220 Stoneridge Mall Rd, Pleasanton, CA 94588
Website
http://www.medallia.com
Phone Number
+1 (650) 321-3000
Medallia's Social Links
Quick Insights into Medallia Customer Service
Medallia's Customer Service score was rated highest by Native American customers, and rated lowest by Caucasian customers.
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Ranked Medallia Customer Service the Highest
Ranked Medallia Customer Service the Lowest
Medallia Customer Service Score by Gender
Female customers rated Medallia's Customer Service score 0.3 stars higher than Male customers.
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Male
3.7/5
Female
4/5
Medallia Customer Service Score by Ethnicity
Medallia's Customer Service score was rated the highest by Native American customers, and the lowest by Caucasian customers.
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0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 2.1 | Caucasian | 2.1 |
Native American 4.8 | Native American | 4.8 |
Medallia Customer Service Score by Age
Medallia's Customer Service score was rated the highest by customers ages 36-40, and the lowest by customers ages 26-30.
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0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
26-30 3.3 | 26-30 | 3.3 |
36-40 4.2 | 36-40 | 4.2 |
51-55 4.2 | 51-55 | 4.2 |
Medallia Customer Service Score by Usage
Medallia's Customer Service score was rated the highest by customers who have used Medallia's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.
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Medallia Customer Service Score by Industry
Medallia's Customer Service score was rated 3.3 stars by Insurance industry customers.
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Medallia Customer Service vs. Competitors
Compared to its competitors, Medallia's Customer Service score is rated right above BigPanda, and is preceded by Adobe.
| COMPANY | Customer Service Score | |
|---|---|---|
| SurveyMonkey | 4.2/5 |
| Slack | 4.1/5 |
| Snowflake | 4.1/5 |
| Datadog | 4.1/5 |
| Qualtrics | 4/5 |
| Salesforce | 4/5 |
| GitHub | 4/5 |
| Rubrik, Inc. | 3.9/5 |
| MuleSoft | 3.8/5 |
| Oracle | 3.6/5 |
| Adobe | 3.6/5 |
| Medallia | 3.5/5 |
| BigPanda | 3.4/5 |
| CLARABRIDGE, INC. | 1.7/5 |
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Medallia as an Employer
4.9/5
Medallia has a 4.9/5 stars for its overall company culture rated by their employees
top
35%
Consumer vs. Employees
Medallia scored a 19 for Net Promoter Score and a 64 for Employee Net Promoter Score. NPS gauges how likely a customer of Medallia would recommend the brand to a friend. ENPS measures how likely Medallia employees would recommend working at Medallia to a friend.
Net Promoter Score
19
NPS Score
| 52% | Promoters |
|---|---|
| 15% | Passive |
| 33% | Detractors |
Employee Net Promoter Score
64
eNPS Score
| 75% | Promoters |
|---|---|
| 14% | Passive |
| 11% | Detractors |
