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GitHub is

Ranked

#84

Tech Brands

Brand Page

GitHub

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GitHub

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GitHub is ranked #84 in Tech Brands

About GitHub's Brand

GitHub is the world’s leading AI-powered developer platform with 100 million developers and counting. We’re also home to the biggest open source community on earth (and 99% of the world’s software has open source code in its DNA). Many of the apps and programs you use every day are built on GitHub. Our teams are dreamers, doers, and pioneers, leading the way in AI, driving humanitarian efforts around the globe, and even sending open source to Mars (and beyond!). At GitHub, our goal is to create the space you need to do your best work. We’re remote-first and offer competitive pay, generous learning and growth opportunities, and excellent benefits to support you, wherever you are—because we know that people flourish when they can work on their own terms. Join us, and let’s change the world, together. GitHub’s brand is ranked #313 in the list of Global Best Brands, a carefully curated list of recognized brands as rated by customers of GitHub. When compared to other organizations within the Tech industry, GitHub is ranked #84. Among its major competitors, GitHub is ranked in 1st place for NPS while GitLab is 2nd, and Atlassian is 3rd. Overall, GitHub has a neutral social sentiment, when analyzing social media channels and online mentions.

Brand at a Glance

83%

Customer Loyalty

4.3/5

Product Quality

4.2/5

Pricing

4/5

Customer Service

GitHub Ranking

^#313 in Global Best Brands
^#84 in Tech
^#1 / 3 of its competitors

GitHub NPS

GitHub's Net Promoter Score (NPS) is a 50 with 64% Promoters, 22% Passives, and 14% Detractors. Net Promoter Score tracks whether GitHub's customers would recommend using the product based on a scale of -100 to 100.

GitHub Overall NPS

NPS

64%	Promoters
22%	Passives
14%	Detractors

GitHub NPS Trend

-100

-50

100

Summary	Date	Score
Sep 2024 49	Sep 2024	49
Oct 2024 51	Oct 2024	51
Nov 2024 51	Nov 2024	51
Jan 2025 49	Jan 2025	49
Feb 2025 48	Feb 2025	48
Mar 2025 48	Mar 2025	48
Apr 2025 49	Apr 2025	49
Jul 2025 49	Jul 2025	49
Aug 2025 49	Aug 2025	49
Sep 2025 49	Sep 2025	49
Oct 2025 49	Oct 2025	49
Nov 2025 49	Nov 2025	49

How Other Brands Compare

GitHub is ranked first for NPS among its competitors. GitLab and Atlassian come in second and third.

	GitHub	Atlassian	GitLab
Global Ranking	#313	#204	#594
NPS	50	35	45
Social Sentiment Calculated by analyzing social media and other online mentions	Neutral	Neutral	Neutral
Valuation Updated every 24 hours for public companies	-	$55.32B	$2.77B

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

GitHub NPS by Gender

Male customers rated GitHub's NPS 4 points higher than Female customers.

Male

GitHub's NPS was rated 56 by Male customers on Comparably.

65%

Promoters

26%

Passives

Detractors

Female

GitHub's NPS was rated 52 by Female customers on Comparably.

62%

Promoters

28%

Passives

10%

Detractors

GitHub NPS by Ethnicity

GitHub's NPS was rated the highest by Hispanic or Latino customers, and the lowest by Asian or Pacific Islander customers.

-100

-50

100

Summary	Ethnicity	Score
Caucasian 58	Caucasian	58
Hispanic or Latino 67	Hispanic or Latino	67
African American/Black 59	African American/Black	59
Asian or Pacific Islander 50	Asian or Pacific Islander	50
Other 57	Other	57

GitHub NPS by Age

GitHub's NPS was rated the highest by customers ages 36-40, and the lowest by customers ages 51-55.

100

Summary

Age

Promoters

Passives

Detractors

18-25

57%

43%

26-30

55%

39%

31-35

59%

30%

11%

36-40

70%

26%

41-45

64%

15%

21%

51-55

60%

20%

GitHub NPS by Usage

GitHub's NPS was rated the highest by customers who have used GitHub's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.

-100

-50

100

Summary	Usage	Score
Less than 1 Year 46	Less than 1 Year	46
1 to 2 Years 58	1 to 2 Years	58
2 to 5 Years 50	2 to 5 Years	50
5 to 10 Years 70	5 to 10 Years	70
Over 10 Years 100	Over 10 Years	100

GitHub NPS vs. Competitors

Compared to its competitors, GitHub's NPS is rated right above GitLab.

COMPANY		NPS Score
	GitHub	50
	GitLab	45
	Atlassian	35

GitHub NPS vs Companies in Tech

In the Tech industry, GitHub's NPS is rated right above Spotify, and is preceded by Nintendo.

COMPANY		NPS Score
	Nintendo	55
	GitHub	50
	Spotify	49
	Apple	48
	Zoom Video Communications	44
	Netflix	43
	Google	42
	ROBLOX	38
	Peloton	31

GitHub Customer Reviews

Out of the 16 GitHub customer reviews 15 were positive and 1 was constructive. GitHub customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.

All Reviews

Positive Reviews

Constructive Reviews

GitHub Customer Loyalty

83%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

83% of GitHub users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"

83%

17%

GitHub Customer Loyalty Score by Gender

Female customers rated GitHub's Customer Loyalty score 1% higher than Male customers.

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Gender data of GitHub.

Male

90%

Yes

Female

91%

Yes

GitHub Customer Loyalty Score by Ethnicity

GitHub's Customer Loyalty score was rated the highest by Hispanic or Latino customers, and the lowest by Asian or Pacific Islander customers.

% who answered "Yes"

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of GitHub.

out of 100

Caucasian

100

out of 100

Hispanic or Latino

out of 100

African American/Black

out of 100

Asian or Pacific Islander

out of 100

Other

GitHub Customer Loyalty Score by Age

GitHub's Customer Loyalty score was rated the highest by customers ages 18-25, and the lowest by customers ages 31-35.

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Age data of GitHub.

20%

40%

60%

80%

100%

Summary	Age	Score
18-25 100%	18-25	100%
26-30 100%	26-30	100%
31-35 80%	31-35	80%
36-40 92%	36-40	92%
41-45 94%	41-45	94%
51-55 82%	51-55	82%

GitHub Customer Loyalty Score by Usage

GitHub's Customer Loyalty score was rated the highest by customers who have used GitHub's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.

Less than 1 Year	73%
1 to 2 Years	86%
2 to 5 Years	97%
5 to 10 Years	88%
Over 10 Years	100%

GitHub Customer Loyalty Score by Industry

GitHub's Customer Loyalty score was rated the highest by Government and Public Policy industry customers, and the lowest by Aerospace and Aviation industry customers.

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Industry data and uncover the answer to "Would you consider yourself a loyal user/customer?" by industry.

Tech	94%
Aerospace and Aviation	40%
Architecture and Planning	55%
Banking and Financial Services	82%
Education	70%
Government and Public Policy	100%

GitHub Customer Loyalty vs. Competitors

Compared to its competitors, GitHub's Customer Loyalty score is rated right above GitLab.

COMPANY		Customer Loyalty Score
	GitHub	83%
	GitLab	82%
	Atlassian	76%

Unlock GitHub Customer Loyalty vs. Competitors Data

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Customer Loyalty for Other Tech Brands

In the Tech industry, GitHub's Customer Loyalty score is rated right above Peloton, and is preceded by Zoom Video Communications.

COMPANY		Customer Loyalty Score
	ROBLOX	89%
	Nintendo	89%
	Netflix	87%
	Google	87%
	Spotify	87%
	Apple	86%
	Zoom Video Communications	84%
	GitHub	83%
	Peloton	82%

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GitHub Product Quality

4.3/5

GitHub has an overall Product Quality score of 4.3 out of 5 stars rated by its users and customers.

Sign Up to unlock GitHub's overall Product Quality score rated by its users and customers.

GitHub Product Information

GitHub serves markets in the United States, Asia, China, Europe, Japan, Middle-East and Africa, Australia, Canada, India, United Kingdom, Latin America, and Germany. GitHub supports Web devices and offers products for small, medium, and large sized businesses.

GitHub’s product quality score is a 4.3 out of 5 as rated by its users and customers. Reviewers from the Healthcare, Hospitals and Medicine industry rated GitHub's product the highest. Reviewers from the Government and Public Policy industry rated GitHub the lowest at 4.1.

Website: https://github.com

Company Size: 1,001-5,000 Employees

Industry

Tech

AI, Big Data and Analytics

Productivity

SaaS

Languages Supported

English

Product Type

Development Tools Software

Application Development Software

Bug Tracking Software

Issue Tracking Software

Source Code Management Software

Quick Insights into GitHub Product Quality

GitHub's Product Quality score was rated highest by Hispanic or Latino customers, and rated lowest by customers from the Aerospace and Aviation industry.

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Ranked GitHub Product Quality the Highest

Hispanic or Latino	5
Over 10 Years	4.9
Healthcare, Hospitals and Medicine	4.8

Ranked GitHub Product Quality the Lowest

Other	4.3
51-55	3.7
Aerospace and Aviation	3

GitHub Product Quality Score by Gender

Male customers rated GitHub's Product Quality score 0.2 stars higher than Female customers.

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Male

4.5/5

Female

4.3/5

GitHub Product Quality Score by Ethnicity

GitHub's Product Quality score was rated the highest by Hispanic or Latino customers, and the lowest by Other customers.

Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of GitHub.

Summary	Ethnicity	Score
Caucasian 4.4	Caucasian	4.4
Hispanic or Latino 5	Hispanic or Latino	5
African American/Black 4.6	African American/Black	4.6
Asian or Pacific Islander 4.4	Asian or Pacific Islander	4.4
Other 4.3	Other	4.3

GitHub Product Quality Score by Age

GitHub's Product Quality score was rated the highest by customers ages 18-25, and the lowest by customers ages 51-55.

Sign Up for Brand Profile PRO to get the full Product Quality by Age data of GitHub.

Summary	Age	Score
18-25 4.7	18-25	4.7
26-30 4.4	26-30	4.4
31-35 4.4	31-35	4.4
36-40 4.5	36-40	4.5
41-45 4.6	41-45	4.6
51-55 3.7	51-55	3.7

GitHub Product Quality Score by Usage

GitHub's Product Quality score was rated the highest by customers who have used GitHub's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year	4.3
1 to 2 Years	4.3
2 to 5 Years	4.6
5 to 10 Years	4.4
Over 10 Years	4.9

GitHub Product Quality Score by Industry

GitHub's Product Quality score was rated the highest by Healthcare, Hospitals and Medicine industry customers, and the lowest by Aerospace and Aviation industry customers.

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Tech	4.6
Aerospace and Aviation	3
Architecture and Planning	3.5
Banking and Financial Services	4.2
Education	4.5
Government and Public Policy	4.1
Healthcare, Hospitals and Medicine	4.8
Hospitality	4.7
Manufacturing and Machinery	4.6
Sports & Entertainment	4.6

GitHub Product Quality vs. Competitors

Compared to its competitors, GitHub's Product Quality score is rated right above GitLab.

COMPANY		Product Quality Score
	GitHub	4.3/5
	GitLab	4.2/5
	Atlassian	3.9/5

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Product Quality for Other Tech Brands

In the Tech industry, GitHub's Product Quality score is rated right above Netflix, and is preceded by Zoom Video Communications.

COMPANY		Product Quality Score
	Nintendo	4.4/5
	Apple	4.3/5
	Zoom Video Communications	4.3/5
	GitHub	4.3/5
	Netflix	4.2/5
	Spotify	4.2/5
	Google	4.1/5
	Peloton	4/5
	ROBLOX	4/5

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GitHub Pricing

GitHub ROI & Value For Money

4.2/5

GitHub has a value for money and ROI score of 4.2 out of 5 stars rated by its users and customers.

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GitHub Pricing Plans

GitHub has a pricing structure that accommodates small, medium, and large businesses. Starting from $7/month, GitHub uses a subscription model and offers the following: Team: $9 per user / month, Business:, and $21 per user / month, Hosted on GitHub.com.

Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Insurance industry. The users from the Government and Public Policy industry think that they had the lowest ROI from GitHub.

Who Uses GitHub?

Small Businesses

Medium Businesses

Large Enterprises

Quick Insights into GitHub ROI

GitHub's ROI score was rated highest by customers from the Insurance industry, and rated lowest by customers from the Government and Public Policy industry.

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Ranked GitHub ROI the Highest

Insurance	4.9
Over 10 Years	4.7
Hispanic or Latino	4.5

Ranked GitHub ROI the Lowest

Less than 1 Year	4
51-55	3.9
Government and Public Policy	3.5

GitHub ROI Score by Gender

GitHub's ROI score was rated 4.2 by both Female and Male customers on Comparably.

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Male

4.2/5

Female

4.2/5

GitHub ROI Score by Ethnicity

GitHub's ROI score was rated the highest by Hispanic or Latino customers, and the lowest by Other customers.

Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of GitHub.

Summary	Ethnicity	Score
Caucasian 4.2	Caucasian	4.2
Hispanic or Latino 4.5	Hispanic or Latino	4.5
African American/Black 4.4	African American/Black	4.4
Asian or Pacific Islander 4.4	Asian or Pacific Islander	4.4
Other 4.2	Other	4.2

GitHub ROI Score by Age

GitHub's ROI score was rated the highest by customers ages 36-40, and the lowest by customers ages 51-55.

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Summary	Age	Score
18-25 4.3	18-25	4.3
26-30 4.1	26-30	4.1
31-35 4.3	31-35	4.3
36-40 4.4	36-40	4.4
41-45 4.1	41-45	4.1
51-55 3.9	51-55	3.9

GitHub ROI Score by Usage

GitHub's ROI score was rated the highest by customers who have used GitHub's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year	4
1 to 2 Years	4.1
2 to 5 Years	4.2
5 to 10 Years	4.4
Over 10 Years	4.7

GitHub ROI Score by Industry

GitHub's ROI score was rated the highest by Insurance industry customers, and the lowest by Government and Public Policy industry customers.

Sign Up for Brand Profile PRO to get the full ROI by Industry data.

Tech	4.4
Aerospace and Aviation	4
Architecture and Planning	3.9
Banking and Financial Services	4.3
Computer Hardware	4.1
Education	4.2
Government and Public Policy	3.5
Healthcare, Hospitals and Medicine	4.8
Insurance	4.9
Manufacturing and Machinery	4.8
Retail	4.9
Telecommunications	4.7
Education	4.8

GitHub Pricing vs. Competitors

Compared to its competitors, GitHub's ROI score is rated right above Atlassian, and is preceded by GitLab.

COMPANY		Pricing Score
	GitLab	4.3/5
	GitHub	4.2/5
	Atlassian	3.9/5

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ROI for Other Tech Brands

In the Tech industry, GitHub's ROI score is rated right above Zoom Video Communications.

COMPANY		Pricing Score
	GitHub	4.2/5
	Zoom Video Communications	4.1/5
	Google	4/5
	Spotify	4/5
	Nintendo	4/5
	Peloton	4/5
	Netflix	4/5
	Apple	4/5
	ROBLOX	3.8/5

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GitHub Customer Satisfaction (CSAT)

GitHub Customer Satisfaction (CSAT) Score

80 / 100

GitHub has an overall Customer Satisfaction score of 80 rated by its users and customers.

Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"

Very Satisfied	43%
Satisfied	37%
Neither Satisfied nor Dissatisfied	10%
Dissatisfied	2%
Very Dissatisfied	8%

Very Satisfied

43%

Satisfied

37%

Neither Satisfied nor Dissatisfied

10%

Dissatisfied

Very Dissatisfied

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into GitHub Customer Satisfaction

GitHub's Customer Satisfaction score was rated highest by customers who have used GitHub's products/services for 2 to 5 Years, and rated lowest by customers from the Aerospace and Aviation industry.

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Ranked GitHub Customer Satisfaction the Highest

2 to 5 Years	100%
Tech	95%
31-35	94%

Ranked GitHub Customer Satisfaction the Lowest

Female	76%
5 to 10 Years	73%
Aerospace and Aviation	34%

GitHub Customer Satisfaction Score by Gender

Male customers rated GitHub's Customer Satisfaction score 14 points higher than Female customers.

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90 / 100

Male

	Very Satisfied	56%
	Satisfied	34%
	Neither Satisfied nor Dissatisfied	6%
	Dissatisfied	2%
	Very Dissatisfied	2%

76 / 100

Female

	Very Satisfied	43%
	Satisfied	33%
	Neither Satisfied nor Dissatisfied	5%
	Dissatisfied	0%
	Very Dissatisfied	19%

GitHub Customer Satisfaction Score by Ethnicity

CSAT according to Caucasian

GitHub's Customer Satisfaction (CSAT) score was rated 80% according to Caucasian users and customers.

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80 / 100

Very Satisfied	48%
Satisfied	32%
Neither Satisfied nor Dissatisfied	4%
Dissatisfied	4%
Very Dissatisfied	12%

Very Satisfied

48%

Satisfied

32%

Neither Satisfied nor Dissatisfied

Dissatisfied

Very Dissatisfied

12%

CSAT according to African American/Black

GitHub's Customer Satisfaction (CSAT) score was rated 94% according to African American/Black users and customers.

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94 / 100

Very Satisfied	67%
Satisfied	27%
Neither Satisfied nor Dissatisfied	6%
Dissatisfied	0%
Very Dissatisfied	0%

Very Satisfied

67%

Satisfied

27%

Neither Satisfied nor Dissatisfied

Dissatisfied

Very Dissatisfied

CSAT according to Asian or Pacific Islander

GitHub's Customer Satisfaction (CSAT) score was rated 88% according to Asian or Pacific Islander users and customers.

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88 / 100

Very Satisfied	57%
Satisfied	31%
Neither Satisfied nor Dissatisfied	6%
Dissatisfied	0%
Very Dissatisfied	6%

Very Satisfied

57%

Satisfied

31%

Neither Satisfied nor Dissatisfied

Dissatisfied

Very Dissatisfied

CSAT according to Other

GitHub's Customer Satisfaction (CSAT) score was rated 86% according to Other users and customers.

Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of GitHub.

86 / 100

Very Satisfied	29%
Satisfied	57%
Neither Satisfied nor Dissatisfied	14%
Dissatisfied	0%
Very Dissatisfied	0%

Very Satisfied

29%

Satisfied

57%

Neither Satisfied nor Dissatisfied

14%

Dissatisfied

Very Dissatisfied

GitHub Customer Satisfaction Score by Age

GitHub's Customer Satisfaction score was rated the highest by customers ages 31-35, and the lowest by customers ages 51-55.

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100

Breakdown

Age

Score

18-25

88%

26-30

92%

31-35

94%

36-40

86%

41-45

82%

51-55

80%

GitHub Customer Satisfaction Score by Usage

GitHub's Customer Satisfaction score was rated the highest by customers who have used GitHub's products/services for 2 to 5 Years, and the lowest by customers with 5 to 10 Years of usage.

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Less than 1 Year	82
1 to 2 Years	81
2 to 5 Years	100
5 to 10 Years	73
Over 10 Years	86

GitHub Customer Satisfaction Score by Industry

GitHub's Customer Satisfaction score was rated the highest by Tech industry customers, and the lowest by Aerospace and Aviation industry customers.

Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Industry data.

{
	"title": "GitHub Customer Satisfaction Score by Industry",
	"text": "GitHub's Customer Satisfaction score was rated the highest by Tech industry customers, and the lowest by Aerospace and Aviation industry customers.",
	"bars": [
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			"label": "Tech",
			"groupId": 104,
			"score": 95,
			"stars": 0,
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		{
			"label": "Aerospace and Aviation",
			"groupId": 496,
			"score": 34,
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			"label": "Architecture and Planning",
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			"score": 67,
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			"label": "Banking and Financial Services",
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			"score": 67,
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			"scoreClassName": "",
			"scoreLabel": 67
		},
		{
			"label": "Government and Public Policy",
			"groupId": 521,
			"score": 67,
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			"scoreClassName": "",
			"scoreLabel": 67
		}
	]
}

Tech	95
Aerospace and Aviation	34
Architecture and Planning	67
Banking and Financial Services	67
Government and Public Policy	67

GitHub Customer Satisfaction vs. Competitors

Compared to its competitors, GitHub's Customer Satisfaction score is rated right above Atlassian, and is preceded by GitLab.

COMPANY		Customer Satisfaction (CSAT) Score
	GitLab	86%
	GitHub	80%
	Atlassian	80%

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Customer Satisfaction for Other Tech Brands

In the Tech industry, GitHub's Customer Satisfaction score is rated right above Zoom Video Communications, and is preceded by Google.

COMPANY		Customer Satisfaction (CSAT) Score
	Nintendo	88%
	Netflix	85%
	Apple	85%
	Spotify	85%
	Google	81%
	GitHub	80%
	Zoom Video Communications	74%
	ROBLOX	73%
	Peloton	63%

Unlock GitHub Customer Satisfaction vs. Companies in Tech Data

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GitHub Customer Service

4/5

GitHub has an overall Customer Service score of 4 out of 5 stars rated by its users and customers.

Sign Up to unlock GitHub's overall Customer Service score rated by its users and customers.

About GitHub's Customer Service

Address

275 Brannan St., San Francisco, CA 94107

Website

https://github.com

Phone Number

<<not-applicable>>

GitHub's Social Links

Quick Insights into GitHub Customer Service

GitHub's Customer Service score was rated highest by customers from the Aerospace and Aviation industry, and rated lowest by customers from the Government and Public Policy industry.

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Ranked GitHub Customer Service the Highest

Aerospace and Aviation	4.8
Asian or Pacific Islander	4.5
Over 10 Years	4.5

Ranked GitHub Customer Service the Lowest

51-55	3.2
Hispanic or Latino	2.8
Government and Public Policy	2.7

GitHub Customer Service Score by Gender

GitHub's Customer Service score was rated 4.1 by both Female and Male customers on Comparably.

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Male

4.1/5

Female

4.1/5

GitHub Customer Service Score by Ethnicity

GitHub's Customer Service score was rated the highest by Asian or Pacific Islander customers, and the lowest by Hispanic or Latino customers.

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100

Summary	Ethnicity	Customer Service Score
Caucasian 4.2	Caucasian	4.2
Hispanic or Latino 2.8	Hispanic or Latino	2.8
African American/Black 4.1	African American/Black	4.1
Asian or Pacific Islander 4.5	Asian or Pacific Islander	4.5
Other 3.9	Other	3.9

GitHub Customer Service Score by Age

GitHub's Customer Service score was rated the highest by customers ages 31-35, and the lowest by customers ages 51-55.

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100

Summary	Age	Customer Service Score
18-25 4.1	18-25	4.1
26-30 3.9	26-30	3.9
31-35 4.3	31-35	4.3
36-40 4.1	36-40	4.1
41-45 3.8	41-45	3.8
51-55 3.2	51-55	3.2

GitHub Customer Service Score by Usage

GitHub's Customer Service score was rated the highest by customers who have used GitHub's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year	3.9
1 to 2 Years	4.1
2 to 5 Years	3.9
5 to 10 Years	4.1
Over 10 Years	4.5

GitHub Customer Service Score by Industry

GitHub's Customer Service score was rated the highest by Aerospace and Aviation industry customers, and the lowest by Government and Public Policy industry customers.

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Tech	4.2
Aerospace and Aviation	4.8
Architecture and Planning	3.5
Banking and Financial Services	3.8
Education	3.5
Government and Public Policy	2.7

GitHub Customer Service vs. Competitors

Compared to its competitors, GitHub's Customer Service score is rated right above Atlassian, and is preceded by GitLab.

COMPANY		Customer Service Score
	GitLab	4.2/5
	GitHub	4/5
	Atlassian	4/5

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Customer Service for Other Tech Brands

In the Tech industry, GitHub's Customer Service score is rated right above Google, and is preceded by Apple.

COMPANY		Customer Service Score
	Apple	4.2/5
	GitHub	4/5
	Google	4/5
	Zoom Video Communications	4/5
	Nintendo	4/5
	Peloton	4/5
	Netflix	4/5
	Spotify	4/5
	ROBLOX	3.6/5

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GitHub as an Employer

4.5/5

GitHub has a 4.5/5 stars for its overall company culture rated by their employees

top

10%

CEO of GitHub

Thomas Dohmke

In the Top 10% of Similar Sized Companies on Comparably.

Consumer vs. Employees

GitHub scored a 50 for Net Promoter Score and a 27 for Employee Net Promoter Score. NPS gauges how likely a customer of GitHub would recommend the brand to a friend. ENPS measures how likely GitHub employees would recommend working at GitHub to a friend.

Net Promoter Score

NPS Score

64%	Promoters
22%	Passive
14%	Detractors

Employee Net Promoter Score

eNPS Score

54%	Promoters
19%	Passive
27%	Detractors

Global Ranking Snapshot

GitHub is ranked #313 in the Global Top 100 Brands. It ranks just behind Electrolux and just ahead of Dropbox.

RANK			INDUSTRY
311	Northwestern Mutual	John Schlifske	Banking and Financial Services
312	Electrolux	Jonas Samuelson	Consumer Goods
313	GitHub	Thomas Dohmke	Tech
314	Dropbox	Drew Houston	Tech
315	L Brands	Leslie Wexner	Retail
316	iFIT	Kevin Duffy	Health and Wellness
317	Uline	Dick Uihlein	Retail

Tech Ranking Snapshot

GitHub is ranked #84 in the Tech Industry. It ranks just behind Jet.com and just ahead of Dropbox.

RANK		Location
82	UKG	Weston, FL
83	Jet.com
84	GitHub	San Francisco, CA
85	Dropbox	San Francisco, CA
86	iFIT	Logan, UT
87	Fiserv	Brookfield, WI
88	Hewlett Packard Enterprise	Palo Alto, CA