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Uniqlo is

Ranked

#30

Global Top 100 Brands

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Uniqlo

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Uniqlo

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Uniqlo is ranked #14 in Top Brands for Gen Z
Awards & Recognition

About Uniqlo's Brand

"Uniqlo is a designer, manufacturer and retailer of women's, men's and kids clothing and accessories." Uniqlo’s brand is ranked #30 in the list of Global Top 100 Brands, a carefully curated list of recognized brands as rated by customers of Uniqlo. When compared to other organizations within the Fashion and Beauty industry, Uniqlo is ranked #6. Among its major competitors, Uniqlo is ranked in 2nd place for NPS while American Eagle Outfitters is 1st, and MUJI is 3rd.

Brand at a Glance

81%

Customer Loyalty

4.3/5

Product Quality

4/5

Pricing

4.1/5

Customer Service

Uniqlo Ranking

Uniqlo NPS

Uniqlo's Net Promoter Score (NPS) is a 40 with 57% Promoters, 26% Passives, and 17% Detractors. Net Promoter Score tracks whether Uniqlo's customers would recommend using the product based on a scale of -100 to 100.

Uniqlo Overall NPS

NPS

57%	Promoters
26%	Passives
17%	Detractors

Uniqlo NPS Trend

-100

-50

100

Summary	Date	Score
Mar 2025 40	Mar 2025	40
Apr 2025 40	Apr 2025	40
May 2025 40	May 2025	40
Jun 2025 40	Jun 2025	40
Jul 2025 40	Jul 2025	40
Aug 2025 40	Aug 2025	40
Sep 2025 40	Sep 2025	40
Oct 2025 40	Oct 2025	40
Nov 2025 40	Nov 2025	40
Dec 2025 40	Dec 2025	40
Jan 2026 40	Jan 2026	40
Feb 2026 40	Feb 2026	40

How Other Brands Compare

Uniqlo is ranked second for NPS among its competitors. American Eagle Outfitters and H&M come in first and third, with Gap Inc. coming in at #4.

	Uniqlo	American Eagle Outfitters	Gap Inc.	H&M
Global Ranking	#30	#25	#134	#215
NPS	40	44	7	19
Social Sentiment Calculated by analyzing social media and other online mentions	-	Neutral	Neutral	-
Valuation Updated every 24 hours for public companies	-	$4.15B	$3.54B	$32.65B

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Uniqlo NPS by Gender

Male customers rated Uniqlo's NPS 10 points higher than Female customers.

Male

Uniqlo's NPS was rated 57 by Male customers on Comparably.

66%

Promoters

25%

Passives

Detractors

Female

Uniqlo's NPS was rated 47 by Female customers on Comparably.

60%

Promoters

27%

Passives

13%

Detractors

Uniqlo NPS by Ethnicity

Uniqlo's NPS was rated the highest by Caucasian customers, and the lowest by Other customers.

-100

-50

100

Summary	Ethnicity	Score
Caucasian 53	Caucasian	53
Hispanic or Latino 50	Hispanic or Latino	50
African American/Black 37	African American/Black	37
Asian or Pacific Islander 51	Asian or Pacific Islander	51
Other 30	Other	30

Uniqlo NPS by Age

Uniqlo's NPS was rated the highest by customers ages 18-25, and the lowest by customers ages 61-65.

100

Summary

Age

Promoters

Passives

Detractors

18-25

64%

27%

26-30

66%

19%

15%

31-35

50%

25%

36-40

48%

37%

15%

41-45

42%

16%

46-50

50%

51-55

12%

50%

38%

61-65

29%

14%

57%

66+

60%

40%

Uniqlo NPS by Usage

Uniqlo's NPS was rated the highest by customers who have used Uniqlo's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.

-100

-50

100

Summary	Usage	Score
Less than 1 Year 26	Less than 1 Year	26
1 to 2 Years 37	1 to 2 Years	37
2 to 5 Years 57	2 to 5 Years	57
5 to 10 Years 57	5 to 10 Years	57
Over 10 Years 54	Over 10 Years	54

Uniqlo NPS vs. Competitors

Compared to its competitors, Uniqlo's NPS is rated right above MUJI, and is preceded by American Eagle Outfitters.

COMPANY		NPS Score
	American Eagle Outfitters	44
	Uniqlo	40
	MUJI	30
	H&M	19
	Gap Inc.	7

Uniqlo NPS vs Companies in Fashion and Beauty

In the Fashion and Beauty industry, Uniqlo's NPS is rated right above CHANEL, and is preceded by American Eagle Outfitters.

COMPANY		NPS Score
	Nike	48
	Vans	47
	American Eagle Outfitters	44
	Uniqlo	40
	CHANEL	39
	Glossier	38
	Crocs	34
	Gucci	31

Uniqlo Customer Reviews

Out of the 159 Uniqlo customer reviews 145 were positive and 14 were constructive. Uniqlo customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.

All Reviews

Positive Reviews

Constructive Reviews

Uniqlo Customer Loyalty

81%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

81% of Uniqlo users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"

81%

19%

Uniqlo Customer Loyalty Score by Gender

Male customers rated Uniqlo's Customer Loyalty score 1% higher than Female customers.

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Male

83%

Yes

Female

82%

Yes

Uniqlo Customer Loyalty Score by Ethnicity

Uniqlo's Customer Loyalty score was rated the highest by Other customers, and the lowest by Asian or Pacific Islander customers.

% who answered "Yes"

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out of 100

Caucasian

out of 100

Hispanic or Latino

out of 100

African American/Black

out of 100

Asian or Pacific Islander

out of 100

Other

Uniqlo Customer Loyalty Score by Age

Uniqlo's Customer Loyalty score was rated the highest by customers ages 46-50, and the lowest by customers ages 66+.

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Age data of Uniqlo.

20%

40%

60%

80%

100%

Summary	Age	Score
18-25 81%	18-25	81%
26-30 88%	26-30	88%
31-35 81%	31-35	81%
36-40 76%	36-40	76%
41-45 90%	41-45	90%
46-50 91%	46-50	91%
51-55 66%	51-55	66%
61-65 74%	61-65	74%
66+ 64%	66+	64%

Uniqlo Customer Loyalty Score by Usage

Uniqlo's Customer Loyalty score was rated the highest by customers who have used Uniqlo's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year	62%
1 to 2 Years	78%
2 to 5 Years	88%
5 to 10 Years	87%
Over 10 Years	87%

Uniqlo Customer Loyalty Score by Industry

Uniqlo's Customer Loyalty score was rated the highest by Aerospace and Aviation industry customers, and the lowest by Media and Entertainment industry customers.

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Industry data and uncover the answer to "Would you consider yourself a loyal user/customer?" by industry.

Tech	85%
Accounting	83%
Aerospace and Aviation	100%
Fashion and Beauty	86%
Architecture and Planning	81%
Arts and Entertainment	77%
Banking and Financial Services	80%
Beverage, Wine and Spirits	100%
Biotech and Pharmaceuticals	100%
Business and Consumer Services	80%
Business Supplies and Equipment	93%
Chemicals	100%
Consulting	100%
Consumer Goods	82%
Consumer Services	85%
Education	86%
Government and Public Policy	100%
Healthcare, Hospitals and Medicine	91%
Hospitality	74%
Legal	100%
Travel and Hospitality	89%
Logistics and Supply Chain	87%
Marketing, Advertising and Research	80%
Mechanical, Civil or Industrial Engineering	78%
Media and Entertainment	10%
Non-Profit	64%
Public Relations and Communications	74%
Real Estate	78%
Retail	91%

Uniqlo Customer Loyalty vs. Competitors

Compared to its competitors, Uniqlo's Customer Loyalty score is rated right above H&M, and is preceded by American Eagle Outfitters.

COMPANY		Customer Loyalty Score
	American Eagle Outfitters	87%
	Uniqlo	81%
	H&M	77%
	MUJI	74%
	Gap Inc.	66%

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Customer Loyalty for Other Fashion and Beauty Brands

In the Fashion and Beauty industry, Uniqlo's Customer Loyalty score is rated right above CHANEL, and is preceded by Nike.

COMPANY		Customer Loyalty Score
	American Eagle Outfitters	87%
	Vans	85%
	Nike	83%
	Uniqlo	81%
	CHANEL	79%
	Crocs	79%
	Glossier	77%
	Gucci	76%

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Uniqlo Product Quality

4.3/5

Uniqlo has an overall Product Quality score of 4.3 out of 5 stars rated by its users and customers.

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Uniqlo Product Information

Uniqlo’s product quality score is a 4.3 out of 5 as rated by its users and customers. Reviewers from the Government and Public Policy industry rated Uniqlo's product the highest. Reviewers from the Arts and Entertainment industry rated Uniqlo the lowest at 4.5.

Website: http://www.uniqlo.com

Company Size: 10,000+ Employees

Industry

Retail

Quick Insights into Uniqlo Product Quality

Uniqlo's Product Quality score was rated highest by customers from the Government and Public Policy industry, and rated lowest by customers ages 61-65.

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Ranked Uniqlo Product Quality the Highest

Government and Public Policy	5
66+	4.6
2 to 5 Years	4.5

Ranked Uniqlo Product Quality the Lowest

African American/Black	3.9
Media and Entertainment	3.8
61-65	3

Uniqlo Product Quality Score by Gender

Uniqlo's Product Quality score was rated 4.4 by both Female and Male customers on Comparably.

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Male

4.4/5

Female

4.4/5

Uniqlo Product Quality Score by Ethnicity

Uniqlo's Product Quality score was rated the highest by Caucasian customers, and the lowest by African American/Black customers.

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Summary	Ethnicity	Score
Caucasian 4.5	Caucasian	4.5
Hispanic or Latino 4.3	Hispanic or Latino	4.3
African American/Black 3.9	African American/Black	3.9
Asian or Pacific Islander 4.4	Asian or Pacific Islander	4.4
Other 4.4	Other	4.4

Uniqlo Product Quality Score by Age

Uniqlo's Product Quality score was rated the highest by customers ages 66+, and the lowest by customers ages 61-65.

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Summary	Age	Score
18-25 4.5	18-25	4.5
26-30 4.4	26-30	4.4
31-35 4.2	31-35	4.2
36-40 4.2	36-40	4.2
41-45 3.6	41-45	3.6
46-50 4.3	46-50	4.3
51-55 3.8	51-55	3.8
61-65 3	61-65	3
66+ 4.6	66+	4.6

Uniqlo Product Quality Score by Usage

Uniqlo's Product Quality score was rated the highest by customers who have used Uniqlo's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year	4.2
1 to 2 Years	4.3
2 to 5 Years	4.5
5 to 10 Years	4.4
Over 10 Years	4.3

Uniqlo Product Quality Score by Industry

Uniqlo's Product Quality score was rated the highest by Government and Public Policy industry customers, and the lowest by Media and Entertainment industry customers.

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Tech	4.4
Accounting	4.4
Aerospace and Aviation	3.8
Fashion and Beauty	4.3
Architecture and Planning	4.2
Arts and Entertainment	4.5
Banking and Financial Services	4.4
Beverage, Wine and Spirits	4.5
Biotech and Pharmaceuticals	4
Business and Consumer Services	4.4
Business Supplies and Equipment	4.4
Chemicals	4
Consulting	4.2
Consumer Goods	4.6
Consumer Services	4.1
Education	4.5
Government and Public Policy	5
Healthcare, Hospitals and Medicine	4.5
Hospitality	4.6
Legal	5
Travel and Hospitality	4.5
Logistics and Supply Chain	4.4
Marketing, Advertising and Research	4.4
Mechanical, Civil or Industrial Engineering	4.5
Media and Entertainment	3.8
Non-Profit	4.3
Public Relations and Communications	4.7
Real Estate	4.5
Retail	4.2

Uniqlo Product Quality vs. Competitors

Compared to its competitors, Uniqlo's Product Quality score is rated right above MUJI.

COMPANY		Product Quality Score
	Uniqlo	4.3/5
	MUJI	4.2/5
	American Eagle Outfitters	4.2/5
	H&M	3.9/5
	Gap Inc.	3.7/5

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Product Quality for Other Fashion and Beauty Brands

In the Fashion and Beauty industry, Uniqlo's Product Quality score is rated right above Nike.

COMPANY		Product Quality Score
	Uniqlo	4.3/5
	Nike	4.3/5
	Vans	4.3/5
	Glossier	4.3/5
	CHANEL	4.2/5
	American Eagle Outfitters	4.2/5
	Gucci	4.2/5
	Crocs	4.1/5

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Uniqlo Pricing

Uniqlo ROI & Value For Money

4/5

Uniqlo has a value for money and ROI score of 4 out of 5 stars rated by its users and customers.

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Uniqlo Pricing Plans

Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Biotech and Pharmaceuticals industry. The users from the Media and Entertainment industry think that they had the lowest ROI from Uniqlo.

Quick Insights into Uniqlo ROI

Uniqlo's ROI score was rated highest by customers from the Biotech and Pharmaceuticals industry, and rated lowest by customers ages 61-65.

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Ranked Uniqlo ROI the Highest

Biotech and Pharmaceuticals	4.8
46-50	4.4
Caucasian	4.3

Ranked Uniqlo ROI the Lowest

Less than 1 Year	3.7
Media and Entertainment	3.1
61-65	2.9

Uniqlo ROI Score by Gender

Male customers rated Uniqlo's ROI score 0.1 stars higher than Female customers.

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Male

4.2/5

Female

4.1/5

Uniqlo ROI Score by Ethnicity

Uniqlo's ROI score was rated the highest by Caucasian customers, and the lowest by African American/Black customers.

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Summary	Ethnicity	Score
Caucasian 4.3	Caucasian	4.3
Hispanic or Latino 4.3	Hispanic or Latino	4.3
African American/Black 3.8	African American/Black	3.8
Asian or Pacific Islander 4.1	Asian or Pacific Islander	4.1
Other 4	Other	4

Uniqlo ROI Score by Age

Uniqlo's ROI score was rated the highest by customers ages 46-50, and the lowest by customers ages 61-65.

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Summary	Age	Score
18-25 4.1	18-25	4.1
26-30 4.2	26-30	4.2
31-35 4.2	31-35	4.2
36-40 3.9	36-40	3.9
41-45 3.8	41-45	3.8
46-50 4.4	46-50	4.4
51-55 3.3	51-55	3.3
61-65 2.9	61-65	2.9
66+ 4.1	66+	4.1

Uniqlo ROI Score by Usage

Uniqlo's ROI score was rated the highest by customers who have used Uniqlo's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year	3.7
1 to 2 Years	4
2 to 5 Years	4.2
5 to 10 Years	4.2
Over 10 Years	4.1

Uniqlo ROI Score by Industry

Uniqlo's ROI score was rated the highest by Biotech and Pharmaceuticals industry customers, and the lowest by Media and Entertainment industry customers.

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Tech	4.1
Accounting	3.9
Aerospace and Aviation	4.2
Fashion and Beauty	4.1
Architecture and Planning	4
Arts and Entertainment	4
Banking and Financial Services	4.1
Beverage, Wine and Spirits	4.2
Biotech and Pharmaceuticals	4.8
Business and Consumer Services	4
Business Supplies and Equipment	4.4
Chemicals	3.6
Consulting	3.7
Consumer Goods	4
Consumer Services	3.9
Education	4.2
Government and Public Policy	4.5
Healthcare, Hospitals and Medicine	4.2
Hospitality	4.3
Legal	4.3
Travel and Hospitality	4.5
Logistics and Supply Chain	4.1
Marketing, Advertising and Research	4.2
Mechanical, Civil or Industrial Engineering	4.2
Media and Entertainment	3.1
Non-Profit	4.3
Public Relations and Communications	4
Real Estate	4.2
Retail	3.9

Uniqlo Pricing vs. Competitors

Compared to its competitors, Uniqlo's ROI score is rated right above American Eagle Outfitters.

COMPANY		Pricing Score
	Uniqlo	4/5
	American Eagle Outfitters	3.8/5
	H&M	3.7/5
	MUJI	3.5/5
	Gap Inc.	3.5/5

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ROI for Other Fashion and Beauty Brands

In the Fashion and Beauty industry, Uniqlo's ROI score is rated right above Vans.

COMPANY		Pricing Score
	Uniqlo	4/5
	Vans	4/5
	Nike	3.9/5
	CHANEL	3.9/5
	Glossier	3.9/5
	American Eagle Outfitters	3.8/5
	Gucci	3.8/5
	Crocs	3.7/5

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Uniqlo Customer Satisfaction (CSAT)

Uniqlo Customer Satisfaction (CSAT) Score

88 / 100

Uniqlo has an overall Customer Satisfaction score of 88 rated by its users and customers.

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Very Satisfied	47%
Satisfied	41%
Neither Satisfied nor Dissatisfied	8%
Dissatisfied	1%
Very Dissatisfied	3%

Very Satisfied

47%

Satisfied

41%

Neither Satisfied nor Dissatisfied

Dissatisfied

Very Dissatisfied

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into Uniqlo Customer Satisfaction

Uniqlo's Customer Satisfaction score was rated highest by customers ages 46-50, and rated lowest by customers ages 61-65.

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Ranked Uniqlo Customer Satisfaction the Highest

46-50	100%
Banking and Financial Services	100%
Hispanic or Latino	100%

Ranked Uniqlo Customer Satisfaction the Lowest

African American/Black	78%
Real Estate	67%
61-65	60%

Uniqlo Customer Satisfaction Score by Gender

Uniqlo's Customer Satisfaction score was rated 91 by both Female and Male customers on Comparably.

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91 / 100

Male

	Very Satisfied	49%
	Satisfied	42%
	Neither Satisfied nor Dissatisfied	5%
	Dissatisfied	1%
	Very Dissatisfied	3%

91 / 100

Female

	Very Satisfied	46%
	Satisfied	45%
	Neither Satisfied nor Dissatisfied	6%
	Dissatisfied	1%
	Very Dissatisfied	2%

Uniqlo Customer Satisfaction Score by Ethnicity

CSAT according to Caucasian

Uniqlo's Customer Satisfaction (CSAT) score was rated 92% according to Caucasian users and customers.

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92 / 100

Very Satisfied	46%
Satisfied	46%
Neither Satisfied nor Dissatisfied	6%
Dissatisfied	0%
Very Dissatisfied	2%

Very Satisfied

46%

Satisfied

46%

Neither Satisfied nor Dissatisfied

Dissatisfied

Very Dissatisfied

CSAT according to Hispanic or Latino

Uniqlo's Customer Satisfaction (CSAT) score was rated 100% according to Hispanic or Latino users and customers.

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100 / 100

Very Satisfied	71%
Satisfied	29%
Neither Satisfied nor Dissatisfied	0%
Dissatisfied	0%
Very Dissatisfied	0%

Very Satisfied

71%

Satisfied

29%

Neither Satisfied nor Dissatisfied

Dissatisfied

Very Dissatisfied

CSAT according to African American/Black

Uniqlo's Customer Satisfaction (CSAT) score was rated 78% according to African American/Black users and customers.

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78 / 100

Very Satisfied	30%
Satisfied	48%
Neither Satisfied nor Dissatisfied	9%
Dissatisfied	4%
Very Dissatisfied	9%

Very Satisfied

30%

Satisfied

48%

Neither Satisfied nor Dissatisfied

Dissatisfied

Very Dissatisfied

CSAT according to Asian or Pacific Islander

Uniqlo's Customer Satisfaction (CSAT) score was rated 91% according to Asian or Pacific Islander users and customers.

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91 / 100

Very Satisfied	45%
Satisfied	46%
Neither Satisfied nor Dissatisfied	6%
Dissatisfied	1%
Very Dissatisfied	2%

Very Satisfied

45%

Satisfied

46%

Neither Satisfied nor Dissatisfied

Dissatisfied

Very Dissatisfied

CSAT according to Other

Uniqlo's Customer Satisfaction (CSAT) score was rated 90% according to Other users and customers.

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90 / 100

Very Satisfied	49%
Satisfied	41%
Neither Satisfied nor Dissatisfied	7%
Dissatisfied	0%
Very Dissatisfied	3%

Very Satisfied

49%

Satisfied

41%

Neither Satisfied nor Dissatisfied

Dissatisfied

Very Dissatisfied

Uniqlo Customer Satisfaction Score by Age

Uniqlo's Customer Satisfaction score was rated the highest by customers ages 46-50, and the lowest by customers ages 61-65.

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100

Breakdown

Age

Score

18-25

91%

26-30

90%

31-35

97%

36-40

85%

41-45

79%

46-50

100%

51-55

84%

61-65

60%

66+

67%

Uniqlo Customer Satisfaction Score by Usage

Uniqlo's Customer Satisfaction score was rated the highest by customers who have used Uniqlo's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.

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Less than 1 Year	93
1 to 2 Years	83
2 to 5 Years	94
5 to 10 Years	91
Over 10 Years	94

Uniqlo Customer Satisfaction Score by Industry

Uniqlo's Customer Satisfaction score was rated the highest by Banking and Financial Services industry customers, and the lowest by Real Estate industry customers.

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{
	"title": "Uniqlo Customer Satisfaction Score by Industry",
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	"bars": [
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			"label": "Tech",
			"groupId": 104,
			"score": 94,
			"stars": 0,
			"csatScore": 94,
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			"scoreClassName": "",
			"scoreLabel": 94
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			"score": 96,
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		},
		{
			"label": "Aerospace and Aviation",
			"groupId": 496,
			"score": 80,
			"stars": 0,
			"csatScore": 80,
			"text": "Uniqlo's Customer Satisfaction score is  rated by Aerospace and Aviation customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 80
		},
		{
			"label": "Fashion and Beauty",
			"groupId": 497,
			"score": 84,
			"stars": 0,
			"csatScore": 84,
			"text": "Uniqlo's Customer Satisfaction score is  rated by Fashion and Beauty customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 84
		},
		{
			"label": "Architecture and Planning",
			"groupId": 498,
			"score": 84,
			"stars": 0,
			"csatScore": 84,
			"text": "Uniqlo's Customer Satisfaction score is  rated by Architecture and Planning customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 84
		},
		{
			"label": "Arts and Entertainment",
			"groupId": 499,
			"score": 97,
			"stars": 0,
			"csatScore": 97,
			"text": "Uniqlo's Customer Satisfaction score is  rated by Arts and Entertainment customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 97
		},
		{
			"label": "Banking and Financial Services",
			"groupId": 501,
			"score": 100,
			"stars": 0,
			"csatScore": 100,
			"text": "Uniqlo's Customer Satisfaction score is  rated by Banking and Financial Services customers on Comparably.",
			"scoreClassName": "max",
			"scoreLabel": 100
		},
		{
			"label": "Beverage, Wine and Spirits",
			"groupId": 502,
			"score": 100,
			"stars": 0,
			"csatScore": 100,
			"text": "Uniqlo's Customer Satisfaction score is  rated by Beverage, Wine and Spirits customers on Comparably.",
			"scoreClassName": "max",
			"scoreLabel": 100
		},
		{
			"label": "Biotech and Pharmaceuticals",
			"groupId": 503,
			"score": 100,
			"stars": 0,
			"csatScore": 100,
			"text": "Uniqlo's Customer Satisfaction score is  rated by Biotech and Pharmaceuticals customers on Comparably.",
			"scoreClassName": "max",
			"scoreLabel": 100
		},
		{
			"label": "Business and Consumer Services",
			"groupId": 504,
			"score": 86,
			"stars": 0,
			"csatScore": 86,
			"text": "Uniqlo's Customer Satisfaction score is  rated by Business and Consumer Services customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 86
		},
		{
			"label": "Business Supplies and Equipment",
			"groupId": 505,
			"score": 90,
			"stars": 0,
			"csatScore": 90,
			"text": "Uniqlo's Customer Satisfaction score is  rated by Business Supplies and Equipment customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 90
		},
		{
			"label": "Chemicals",
			"groupId": 506,
			"score": 100,
			"stars": 0,
			"csatScore": 100,
			"text": "Uniqlo's Customer Satisfaction score is  rated by Chemicals customers on Comparably.",
			"scoreClassName": "max",
			"scoreLabel": 100
		},
		{
			"label": "Consulting",
			"groupId": 511,
			"score": 100,
			"stars": 0,
			"csatScore": 100,
			"text": "Uniqlo's Customer Satisfaction score is  rated by Consulting customers on Comparably.",
			"scoreClassName": "max",
			"scoreLabel": 100
		},
		{
			"label": "Consumer Goods",
			"groupId": 513,
			"score": 100,
			"stars": 0,
			"csatScore": 100,
			"text": "Uniqlo's Customer Satisfaction score is  rated by Consumer Goods customers on Comparably.",
			"scoreClassName": "max",
			"scoreLabel": 100
		},
		{
			"label": "Consumer Services",
			"groupId": 514,
			"score": 75,
			"stars": 0,
			"csatScore": 75,
			"text": "Uniqlo's Customer Satisfaction score is  rated by Consumer Services customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 75
		},
		{
			"label": "Education",
			"groupId": 515,
			"score": 91,
			"stars": 0,
			"csatScore": 91,
			"text": "Uniqlo's Customer Satisfaction score is  rated by Education customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 91
		},
		{
			"label": "Healthcare, Hospitals and Medicine",
			"groupId": 522,
			"score": 89,
			"stars": 0,
			"csatScore": 89,
			"text": "Uniqlo's Customer Satisfaction score is  rated by Healthcare, Hospitals and Medicine customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 89
		},
		{
			"label": "Hospitality",
			"groupId": 523,
			"score": 100,
			"stars": 0,
			"csatScore": 100,
			"text": "Uniqlo's Customer Satisfaction score is  rated by Hospitality customers on Comparably.",
			"scoreClassName": "max",
			"scoreLabel": 100
		},
		{
			"label": "Legal",
			"groupId": 529,
			"score": 67,
			"stars": 0,
			"csatScore": 67,
			"text": "Uniqlo's Customer Satisfaction score is  rated by Legal customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 67
		},
		{
			"label": "Travel and Hospitality",
			"groupId": 530,
			"score": 75,
			"stars": 0,
			"csatScore": 75,
			"text": "Uniqlo's Customer Satisfaction score is  rated by Travel and Hospitality customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 75
		},
		{
			"label": "Logistics and Supply Chain",
			"groupId": 531,
			"score": 100,
			"stars": 0,
			"csatScore": 100,
			"text": "Uniqlo's Customer Satisfaction score is  rated by Logistics and Supply Chain customers on Comparably.",
			"scoreClassName": "max",
			"scoreLabel": 100
		},
		{
			"label": "Marketing, Advertising and Research",
			"groupId": 535,
			"score": 87,
			"stars": 0,
			"csatScore": 87,
			"text": "Uniqlo's Customer Satisfaction score is  rated by Marketing, Advertising and Research customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 87
		},
		{
			"label": "Mechanical, Civil or Industrial Engineering",
			"groupId": 536,
			"score": 100,
			"stars": 0,
			"csatScore": 100,
			"text": "Uniqlo's Customer Satisfaction score is  rated by Mechanical, Civil or Industrial Engineering customers on Comparably.",
			"scoreClassName": "max",
			"scoreLabel": 100
		},
		{
			"label": "Media and Entertainment",
			"groupId": 537,
			"score": 67,
			"stars": 0,
			"csatScore": 67,
			"text": "Uniqlo's Customer Satisfaction score is  rated by Media and Entertainment customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 67
		},
		{
			"label": "Non-Profit",
			"groupId": 540,
			"score": 80,
			"stars": 0,
			"csatScore": 80,
			"text": "Uniqlo's Customer Satisfaction score is  rated by Non-Profit customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 80
		},
		{
			"label": "Public Relations and Communications",
			"groupId": 550,
			"score": 80,
			"stars": 0,
			"csatScore": 80,
			"text": "Uniqlo's Customer Satisfaction score is  rated by Public Relations and Communications customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 80
		},
		{
			"label": "Real Estate",
			"groupId": 554,
			"score": 67,
			"stars": 0,
			"csatScore": 67,
			"text": "Uniqlo's Customer Satisfaction score is  rated by Real Estate customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 67
		},
		{
			"label": "Retail",
			"groupId": 559,
			"score": 69,
			"stars": 0,
			"csatScore": 69,
			"text": "Uniqlo's Customer Satisfaction score is  rated by Retail customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 69
		}
	]
}

Tech	94
Accounting	96
Aerospace and Aviation	80
Fashion and Beauty	84
Architecture and Planning	84
Arts and Entertainment	97
Banking and Financial Services	100
Beverage, Wine and Spirits	100
Biotech and Pharmaceuticals	100
Business and Consumer Services	86
Business Supplies and Equipment	90
Chemicals	100
Consulting	100
Consumer Goods	100
Consumer Services	75
Education	91
Healthcare, Hospitals and Medicine	89
Hospitality	100
Legal	67
Travel and Hospitality	75
Logistics and Supply Chain	100
Marketing, Advertising and Research	87
Mechanical, Civil or Industrial Engineering	100
Media and Entertainment	67
Non-Profit	80
Public Relations and Communications	80
Real Estate	67
Retail	69

Uniqlo Customer Satisfaction vs. Competitors

Compared to its competitors, Uniqlo's Customer Satisfaction score is rated right above American Eagle Outfitters, and is preceded by MUJI.

COMPANY		Customer Satisfaction (CSAT) Score
	MUJI	100%
	Uniqlo	88%
	American Eagle Outfitters	82%
	H&M	78%
	Gap Inc.	72%

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Customer Satisfaction for Other Fashion and Beauty Brands

In the Fashion and Beauty industry, Uniqlo's Customer Satisfaction score is rated right above Nike.

COMPANY		Customer Satisfaction (CSAT) Score
	Uniqlo	88%
	Nike	86%
	Vans	85%
	American Eagle Outfitters	82%
	CHANEL	80%
	Glossier	79%
	Crocs	79%
	Gucci	79%

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Uniqlo Customer Service

4.1/5

Uniqlo has an overall Customer Service score of 4.1 out of 5 stars rated by its users and customers.

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About Uniqlo's Customer Service

Address

New York City, NY

Website

http://www.uniqlo.com

Quick Insights into Uniqlo Customer Service

Uniqlo's Customer Service score was rated highest by customers from the Hospitality industry, and rated lowest by customers ages 61-65.

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Ranked Uniqlo Customer Service the Highest

Hospitality	4.7
18-25	4.3
2 to 5 Years	4.3

Ranked Uniqlo Customer Service the Lowest

Over 10 Years	4
Legal	3.1
61-65	2.8

Uniqlo Customer Service Score by Gender

Uniqlo's Customer Service score was rated 4.2 by both Female and Male customers on Comparably.

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Male

4.2/5

Female

4.2/5

Uniqlo Customer Service Score by Ethnicity

Uniqlo's Customer Service score was rated the highest by Hispanic or Latino customers, and the lowest by African American/Black customers.

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100

Summary	Ethnicity	Customer Service Score
Caucasian 4.1	Caucasian	4.1
Hispanic or Latino 4.3	Hispanic or Latino	4.3
African American/Black 4	African American/Black	4
Asian or Pacific Islander 4.2	Asian or Pacific Islander	4.2
Other 4.1	Other	4.1

Uniqlo Customer Service Score by Age

Uniqlo's Customer Service score was rated the highest by customers ages 18-25, and the lowest by customers ages 61-65.

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100

Summary	Age	Customer Service Score
18-25 4.3	18-25	4.3
26-30 4.3	26-30	4.3
31-35 4.1	31-35	4.1
36-40 4	36-40	4
41-45 3.7	41-45	3.7
46-50 4.3	46-50	4.3
51-55 3.2	51-55	3.2
61-65 2.8	61-65	2.8
66+ 3.4	66+	3.4

Uniqlo Customer Service Score by Usage

Uniqlo's Customer Service score was rated the highest by customers who have used Uniqlo's products/services for 2 to 5 Years, and the lowest by customers with Over 10 Years of usage.

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Less than 1 Year	4
1 to 2 Years	4.1
2 to 5 Years	4.3
5 to 10 Years	4.3
Over 10 Years	4

Uniqlo Customer Service Score by Industry

Uniqlo's Customer Service score was rated the highest by Hospitality industry customers, and the lowest by Legal industry customers.

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Tech	4.2
Accounting	4.1
Aerospace and Aviation	4.4
Fashion and Beauty	4.2
Architecture and Planning	4.5
Arts and Entertainment	4.1
Banking and Financial Services	4.1
Beverage, Wine and Spirits	4.1
Biotech and Pharmaceuticals	4.6
Business and Consumer Services	4.1
Business Supplies and Equipment	4.3
Chemicals	3.5
Consulting	3.9
Consumer Goods	4.2
Consumer Services	4
Education	4.3
Government and Public Policy	4.6
Healthcare, Hospitals and Medicine	4.4
Hospitality	4.7
Legal	3.1
Travel and Hospitality	4.6
Logistics and Supply Chain	3.8
Marketing, Advertising and Research	4.2
Mechanical, Civil or Industrial Engineering	4.6
Media and Entertainment	3.8
Non-Profit	4.3
Public Relations and Communications	4.3
Real Estate	4.4
Retail	4.1

Uniqlo Customer Service vs. Competitors

Compared to its competitors, Uniqlo's Customer Service score is rated right above American Eagle Outfitters.

COMPANY		Customer Service Score
	Uniqlo	4.1/5
	American Eagle Outfitters	4/5
	H&M	3.8/5
	MUJI	3.8/5
	Gap Inc.	3.6/5

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Customer Service for Other Fashion and Beauty Brands

In the Fashion and Beauty industry, Uniqlo's Customer Service score is rated right above Nike, and is preceded by Glossier.

COMPANY		Customer Service Score
	Glossier	4.2/5
	Uniqlo	4.1/5
	Nike	4.1/5
	Vans	4.1/5
	CHANEL	4.1/5
	American Eagle Outfitters	4/5
	Gucci	4/5
	Crocs	3.8/5

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Uniqlo as an Employer

3.3/5

Uniqlo has a 3.3/5 stars for its overall company culture rated by their employees

bottom

45%

CEO of Uniqlo

Tadashi Yanai

In the Bottom 45% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Uniqlo scored a 40 for Net Promoter Score and a -29 for Employee Net Promoter Score. NPS gauges how likely a customer of Uniqlo would recommend the brand to a friend. ENPS measures how likely Uniqlo employees would recommend working at Uniqlo to a friend.

Net Promoter Score

NPS Score

57%	Promoters
26%	Passive
17%	Detractors

Employee Net Promoter Score

-29

eNPS Score

24%	Promoters
23%	Passive
53%	Detractors

Global Ranking Snapshot

Uniqlo is ranked #30 in the Global Top 100 Brands. It ranks just behind LinkedIn and just ahead of PlayStation.

RANK			INDUSTRY
28	CHANEL	Alain Wertheimer	Fashion and Beauty
29	LinkedIn	Ryan Roslansky	Tech
30	Uniqlo	Tadashi Yanai	Fashion and Beauty
31	PlayStation	Jim Ryan	Media and Entertainment
32	Tesla	Elon Musk	Automotive and Transportation
33	Starbucks	Howard Schultz	Travel and Hospitality
34	NVIDIA	Jensen Huang	Tech

Fashion and Beauty Ranking Snapshot

Uniqlo is ranked #6 in the Fashion and Beauty Industry. It ranks just behind CHANEL and just ahead of Crocs.

RANK		Location
4	Glossier	New York City, NY
5	CHANEL	New York
6	Uniqlo	New York City, NY
7	Crocs	Broomfield, CO
8	Gucci	Florence
9	Tiffany & Co	New York City, NY
10	adidas	Portland, OR

Uniqlo is ranked #14 in Top Brands for Gen ZAwards & Recognition

Awards & Recognition

About Uniqlo's Brand

Brand at a Glance

Uniqlo Ranking

Uniqlo NPS

Uniqlo Overall NPS

Uniqlo NPS Trend

How Other Brands Compare

What is NPS

Uniqlo NPS by Gender

Male

Female

Uniqlo NPS by Ethnicity

Uniqlo NPS by Age

Uniqlo NPS by Usage

Uniqlo NPS vs. Competitors

Uniqlo NPS vs Companies in Fashion and Beauty

Uniqlo Customer Reviews

Uniqlo Customer Loyalty

Uniqlo Customer Loyalty Score by Gender

Uniqlo Customer Loyalty Score by Ethnicity

Uniqlo Customer Loyalty Score by Age

Uniqlo Customer Loyalty Score by Usage

Uniqlo Customer Loyalty Score by Industry

Uniqlo Customer Loyalty vs. Competitors

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Customer Loyalty for Other Fashion and Beauty Brands

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Uniqlo Product Quality

Uniqlo Product Information

Industry

Quick Insights into Uniqlo Product Quality

Ranked Uniqlo Product Quality the Highest

Ranked Uniqlo Product Quality the Lowest

Uniqlo Product Quality Score by Gender

Male

Female

Uniqlo Product Quality Score by Ethnicity

Uniqlo Product Quality Score by Age

Uniqlo Product Quality Score by Usage

Uniqlo Product Quality Score by Industry

Uniqlo Product Quality vs. Competitors

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Product Quality for Other Fashion and Beauty Brands

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Uniqlo Pricing

Uniqlo ROI & Value For Money

Uniqlo Pricing Plans

Quick Insights into Uniqlo ROI

Ranked Uniqlo ROI the Highest

Ranked Uniqlo ROI the Lowest

Uniqlo ROI Score by Gender

Male

Female

Uniqlo ROI Score by Ethnicity

Uniqlo ROI Score by Age

Uniqlo ROI Score by Usage

Uniqlo ROI Score by Industry

Uniqlo Pricing vs. Competitors

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ROI for Other Fashion and Beauty Brands

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Uniqlo Customer Satisfaction (CSAT)

Uniqlo Customer Satisfaction (CSAT) Score

What is Customer Satisfaction (CSAT) Score

Quick Insights into Uniqlo Customer Satisfaction

Ranked Uniqlo Customer Satisfaction the Highest

Ranked Uniqlo Customer Satisfaction the Lowest

Uniqlo Customer Satisfaction Score by Gender

Uniqlo Customer Satisfaction Score by Ethnicity

CSAT according to Caucasian

CSAT according to Hispanic or Latino

CSAT according to African American/Black

CSAT according to Asian or Pacific Islander

CSAT according to Other

Uniqlo Customer Satisfaction Score by Age

Uniqlo Customer Satisfaction Score by Usage

Uniqlo Customer Satisfaction Score by Industry

Uniqlo Customer Satisfaction vs. Competitors

Uniqlo is ranked #14 in Top Brands for Gen Z
Awards & Recognition