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ACCOR is

Ranked

#36

Travel and Hospitality Brands

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ACCOR

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ACCOR

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ACCOR is ranked #36 in Travel and Hospitality Brands

About ACCOR's Brand

ACCOR’s brand is ranked #746 in the list of Global Best Brands, a carefully curated list of recognized brands as rated by customers of ACCOR. When compared to other organizations within the Travel and Hospitality industry, ACCOR is ranked #36. Among its major competitors, ACCOR is ranked in 2nd place for NPS while Hyatt is 1st, and Doubletree By Hilton is 3rd.Their current valuation is $9.98B

Brand at a Glance

82%

Customer Loyalty

4/5

Product Quality

3.8/5

Pricing

3.9/5

Customer Service

ACCOR CMO

Kayla Adams

Kayla Adams serves as the Chief Marketing Officer of Accor. Kayla started at Accor in Apr of 2011. Kayla currently resides in the Columbus, Ohio Area.

ACCOR Ranking

^#36 in Travel and Hospitality
^#2 / 3 of its competitors

ACCOR NPS

ACCOR's Net Promoter Score (NPS) is a 18 with 50% Promoters, 18% Passives, and 32% Detractors. Net Promoter Score tracks whether ACCOR's customers would recommend using the product based on a scale of -100 to 100.

ACCOR Overall NPS

NPS

50%	Promoters
18%	Passives
32%	Detractors

ACCOR NPS Trend

-100

-50

100

Summary	Date	Score
Oct 2024 18	Oct 2024	18
Nov 2024 20	Nov 2024	20
Dec 2024 17	Dec 2024	17
Jan 2025 19	Jan 2025	19
Feb 2025 17	Feb 2025	17
Mar 2025 17	Mar 2025	17
Apr 2025 17	Apr 2025	17
May 2025 17	May 2025	17
Aug 2025 19	Aug 2025	19
Sep 2025 18	Sep 2025	18
Oct 2025 18	Oct 2025	18
Nov 2025 18	Nov 2025	18

How Other Brands Compare

ACCOR is ranked second for NPS among its competitors. Hyatt and Doubletree By Hilton come in first and third. Among those competitors, it is the second most valued company behind Doubletree By Hilton.

	ACCOR	Hyatt	Doubletree By Hilton
Global Ranking	#746	#170	#-
NPS	18	32	-42
Social Sentiment Calculated by analyzing social media and other online mentions	-	Neutral	-
Valuation Updated every 24 hours for public companies	$9.98B	$3.28B	$32.46B

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

ACCOR NPS by Gender

Female customers rated ACCOR's NPS 30 points higher than Male customers.

Male

ACCOR's NPS was rated 10 by Male customers on Comparably.

44%

Promoters

22%

Passives

34%

Detractors

Female

ACCOR's NPS was rated 40 by Female customers on Comparably.

55%

Promoters

30%

Passives

15%

Detractors

ACCOR NPS by Ethnicity

ACCOR's NPS was rated the highest by Other customers, and the lowest by Caucasian customers.

-100

-50

100

Summary	Ethnicity	Score
Caucasian 0	Caucasian	0
African American/Black 17	African American/Black	17
Asian or Pacific Islander 33	Asian or Pacific Islander	33
Other 61	Other	61

ACCOR NPS by Age

ACCOR's NPS was rated the highest by customers ages 36-40, and the lowest by customers ages 41-45.

100

Summary

Age

Promoters

Passives

Detractors

18-25

53%

40%

26-30

57%

29%

14%

31-35

43%

57%

36-40

60%

30%

10%

41-45

33%

67%

46-50

50%

51-55

40%

20%

56-60

50%

61-65

67%

33%

ACCOR NPS by Usage

ACCOR's NPS was rated the highest by customers who have used ACCOR's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.

-100

-50

100

Summary	Usage	Score
Less than 1 Year 15	Less than 1 Year	15
1 to 2 Years 53	1 to 2 Years	53
2 to 5 Years 41	2 to 5 Years	41
5 to 10 Years -1	5 to 10 Years	-1
Over 10 Years -25	Over 10 Years	-25

ACCOR NPS vs. Competitors

Compared to its competitors, ACCOR's NPS is rated right above Doubletree By Hilton, and is preceded by Hyatt.

COMPANY		NPS Score
	Hyatt	32
	ACCOR	18
	Doubletree By Hilton	-42

ACCOR NPS vs Companies in Travel and Hospitality

In the Travel and Hospitality industry, ACCOR's NPS is rated right above Chipotle, and is preceded by Airbnb.

COMPANY		NPS Score
	In-N-Out Burger	63
	Southwest Airlines	47
	Delta Air Lines	43
	Ritz-Carlton	38
	Starbucks	30
	Airbnb	24
	ACCOR	18
	Chipotle	16
	Dunkin'	12

ACCOR Customer Reviews

Out of the 13 ACCOR customer reviews 11 were positive and 2 were constructive. ACCOR customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.

All Reviews

Positive Reviews

Constructive Reviews

ACCOR Customer Loyalty

82%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

82% of ACCOR users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"

82%

18%

ACCOR Customer Loyalty Score by Gender

Male customers rated ACCOR's Customer Loyalty score 9% higher than Female customers.

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Gender data of ACCOR.

Male

92%

Yes

Female

83%

Yes

ACCOR Customer Loyalty Score by Ethnicity

ACCOR's Customer Loyalty score was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.

% who answered "Yes"

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of ACCOR.

out of 100

Caucasian

out of 100

African American/Black

out of 100

Asian or Pacific Islander

out of 100

Other

ACCOR Customer Loyalty Score by Age

ACCOR's Customer Loyalty score was rated the highest by customers ages 41-45, and the lowest by customers ages 46-50.

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Age data of ACCOR.

20%

40%

60%

80%

100%

Summary	Age	Score
18-25 88%	18-25	88%
26-30 87%	26-30	87%
31-35 87%	31-35	87%
36-40 91%	36-40	91%
41-45 100%	41-45	100%
46-50 55%	46-50	55%
51-55 82%	51-55	82%
56-60 100%	56-60	100%
61-65 70%	61-65	70%

ACCOR Customer Loyalty Score by Usage

ACCOR's Customer Loyalty score was rated the highest by customers who have used ACCOR's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.

Less than 1 Year	72%
1 to 2 Years	88%
2 to 5 Years	100%
5 to 10 Years	93%
Over 10 Years	78%

ACCOR Customer Loyalty Score by Industry

ACCOR's Customer Loyalty score was rated the highest by Arts and Entertainment industry customers, and the lowest by Architecture and Planning industry customers.

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Industry data and uncover the answer to "Would you consider yourself a loyal user/customer?" by industry.

Tech	100%
Accounting	85%
Architecture and Planning	70%
Arts and Entertainment	100%
Education	78%
Hospitality	80%

ACCOR Customer Loyalty vs. Competitors

Compared to its competitors, ACCOR's Customer Loyalty score is rated right above Hyatt.

COMPANY		Customer Loyalty Score
	ACCOR	82%
	Hyatt	79%
	Doubletree By Hilton	68%

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Customer Loyalty for Other Travel and Hospitality Brands

In the Travel and Hospitality industry, ACCOR's Customer Loyalty score is rated right above Dunkin', and is preceded by Delta Air Lines.

COMPANY		Customer Loyalty Score
	In-N-Out Burger	88%
	Southwest Airlines	85%
	Delta Air Lines	83%
	ACCOR	82%
	Dunkin'	80%
	Ritz-Carlton	79%
	Starbucks	78%
	Chipotle	76%
	Airbnb	76%

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ACCOR Product Quality

4/5

ACCOR has an overall Product Quality score of 4 out of 5 stars rated by its users and customers.

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ACCOR Product Information

ACCOR’s product quality score is a 4 out of 5 as rated by its users and customers. Reviewers from the Arts and Entertainment industry rated ACCOR's product the highest. Reviewers from the Accounting industry rated ACCOR the lowest at 3.1.

Website: http://www.accorhotels-group.com

Company Size: 1,001-5,000 Employees

Quick Insights into ACCOR Product Quality

ACCOR's Product Quality score was rated highest by customers from the Arts and Entertainment industry, and rated lowest by customers ages 41-45.

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Ranked ACCOR Product Quality the Highest

Arts and Entertainment	4.6
1 to 2 Years	4.5
26-30	4.5

Ranked ACCOR Product Quality the Lowest

Accounting	3.1
Over 10 Years	2.9
41-45	2.3

ACCOR Product Quality Score by Gender

Female customers rated ACCOR's Product Quality score 0.7 stars higher than Male customers.

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Male

3.5/5

Female

4.2/5

ACCOR Product Quality Score by Ethnicity

ACCOR's Product Quality score was rated the highest by Other customers, and the lowest by Caucasian customers.

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Summary	Ethnicity	Score
Caucasian 3.2	Caucasian	3.2
African American/Black 4.1	African American/Black	4.1
Asian or Pacific Islander 3.6	Asian or Pacific Islander	3.6
Other 4.4	Other	4.4

ACCOR Product Quality Score by Age

ACCOR's Product Quality score was rated the highest by customers ages 26-30, and the lowest by customers ages 41-45.

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Summary	Age	Score
18-25 4.3	18-25	4.3
26-30 4.5	26-30	4.5
31-35 3.4	31-35	3.4
36-40 4	36-40	4
41-45 2.3	41-45	2.3
46-50 3.2	46-50	3.2
51-55 3.5	51-55	3.5
56-60 2.7	56-60	2.7
61-65 3.8	61-65	3.8

ACCOR Product Quality Score by Usage

ACCOR's Product Quality score was rated the highest by customers who have used ACCOR's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.

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Less than 1 Year	3.9
1 to 2 Years	4.5
2 to 5 Years	3.8
5 to 10 Years	3.2
Over 10 Years	2.9

ACCOR Product Quality Score by Industry

ACCOR's Product Quality score was rated the highest by Arts and Entertainment industry customers, and the lowest by Accounting industry customers.

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Tech	3.2
Accounting	3.1
Architecture and Planning	4.3
Arts and Entertainment	4.6
Education	3.2
Hospitality	4.6

ACCOR Product Quality vs. Competitors

Compared to its competitors, ACCOR's Product Quality score is rated right above Doubletree By Hilton, and is preceded by Hyatt.

COMPANY		Product Quality Score
	Hyatt	4.1/5
	ACCOR	4/5
	Doubletree By Hilton	2.1/5

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Product Quality for Other Travel and Hospitality Brands

In the Travel and Hospitality industry, ACCOR's Product Quality score is rated right above Chipotle, and is preceded by Ritz-Carlton.

COMPANY		Product Quality Score
	In-N-Out Burger	4.5/5
	Southwest Airlines	4.1/5
	Starbucks	4.1/5
	Delta Air Lines	4.1/5
	Ritz-Carlton	4/5
	ACCOR	4/5
	Chipotle	3.8/5
	Airbnb	3.7/5
	Dunkin'	3.6/5

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ACCOR Pricing

ACCOR ROI & Value For Money

3.8/5

ACCOR has a value for money and ROI score of 3.8 out of 5 stars rated by its users and customers.

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ACCOR Pricing Plans

Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Hospitality industry. The users from the Accounting industry think that they had the lowest ROI from ACCOR.

Quick Insights into ACCOR ROI

ACCOR's ROI score was rated highest by customers from the Hospitality industry, and rated lowest by customers ages 41-45.

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Ranked ACCOR ROI the Highest

Hospitality	4.6
26-30	4.3
Other	4.2

Ranked ACCOR ROI the Lowest

Over 10 Years	3.2
Tech	3.2
41-45	2.6

ACCOR ROI Score by Gender

Female customers rated ACCOR's ROI score 0.2 stars higher than Male customers.

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Male

3.6/5

Female

3.8/5

ACCOR ROI Score by Ethnicity

ACCOR's ROI score was rated the highest by Other customers, and the lowest by Caucasian customers.

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Summary	Ethnicity	Score
Caucasian 3.2	Caucasian	3.2
African American/Black 4	African American/Black	4
Asian or Pacific Islander 3.6	Asian or Pacific Islander	3.6
Other 4.2	Other	4.2

ACCOR ROI Score by Age

ACCOR's ROI score was rated the highest by customers ages 26-30, and the lowest by customers ages 41-45.

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Summary	Age	Score
18-25 4.2	18-25	4.2
26-30 4.3	26-30	4.3
31-35 3.4	31-35	3.4
36-40 3.7	36-40	3.7
41-45 2.6	41-45	2.6
46-50 2.9	46-50	2.9
51-55 3.4	51-55	3.4
56-60 3	56-60	3
61-65 3.6	61-65	3.6

ACCOR ROI Score by Usage

ACCOR's ROI score was rated the highest by customers who have used ACCOR's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.

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Less than 1 Year	3.7
1 to 2 Years	4.1
2 to 5 Years	3.8
5 to 10 Years	3.2
Over 10 Years	3.2

ACCOR ROI Score by Industry

ACCOR's ROI score was rated the highest by Hospitality industry customers, and the lowest by Tech industry customers.

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Tech	3.2
Accounting	3.2
Architecture and Planning	3.8
Arts and Entertainment	4.3
Education	3.2
Hospitality	4.6

ACCOR Pricing vs. Competitors

Compared to its competitors, ACCOR's ROI score is rated right above Doubletree By Hilton, and is preceded by Hyatt.

COMPANY		Pricing Score
	Hyatt	3.9/5
	ACCOR	3.8/5
	Doubletree By Hilton	2.1/5

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ROI for Other Travel and Hospitality Brands

In the Travel and Hospitality industry, ACCOR's ROI score is rated right above Ritz-Carlton, and is preceded by Delta Air Lines.

COMPANY		Pricing Score
	In-N-Out Burger	4.4/5
	Southwest Airlines	4/5
	Delta Air Lines	3.9/5
	ACCOR	3.8/5
	Ritz-Carlton	3.8/5
	Starbucks	3.6/5
	Airbnb	3.5/5
	Chipotle	3.5/5
	Dunkin'	3.4/5

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ACCOR Customer Satisfaction (CSAT)

ACCOR Customer Satisfaction (CSAT) Score

77 / 100

ACCOR has an overall Customer Satisfaction score of 77 rated by its users and customers.

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Very Satisfied	53%
Satisfied	24%
Neither Satisfied nor Dissatisfied	5%
Dissatisfied	7%
Very Dissatisfied	11%

Very Satisfied

53%

Satisfied

24%

Neither Satisfied nor Dissatisfied

Dissatisfied

Very Dissatisfied

11%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into ACCOR Customer Satisfaction

ACCOR's Customer Satisfaction score was rated highest by customers who have used ACCOR's products/services for 1 to 2 Years, and rated lowest by customers ages 46-50.

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Ranked ACCOR Customer Satisfaction the Highest

1 to 2 Years	100%
Architecture and Planning	100%
18-25	92%

Ranked ACCOR Customer Satisfaction the Lowest

Education	50%
Over 10 Years	43%
46-50	34%

ACCOR Customer Satisfaction Score by Gender

Female customers rated ACCOR's Customer Satisfaction score 19 points higher than Male customers.

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67 / 100

Male

	Very Satisfied	40%
	Satisfied	27%
	Neither Satisfied nor Dissatisfied	6%
	Dissatisfied	17%
	Very Dissatisfied	10%

86 / 100

Female

	Very Satisfied	59%
	Satisfied	27%
	Neither Satisfied nor Dissatisfied	5%
	Dissatisfied	0%
	Very Dissatisfied	9%

ACCOR Customer Satisfaction Score by Ethnicity

CSAT according to Caucasian

ACCOR's Customer Satisfaction (CSAT) score was rated 64% according to Caucasian users and customers.

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64 / 100

Very Satisfied	32%
Satisfied	32%
Neither Satisfied nor Dissatisfied	4%
Dissatisfied	16%
Very Dissatisfied	16%

Very Satisfied

32%

Satisfied

32%

Neither Satisfied nor Dissatisfied

Dissatisfied

16%

Very Dissatisfied

16%

CSAT according to African American/Black

ACCOR's Customer Satisfaction (CSAT) score was rated 84% according to African American/Black users and customers.

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84 / 100

Very Satisfied	42%
Satisfied	42%
Neither Satisfied nor Dissatisfied	16%
Dissatisfied	0%
Very Dissatisfied	0%

Very Satisfied

42%

Satisfied

42%

Neither Satisfied nor Dissatisfied

16%

Dissatisfied

Very Dissatisfied

CSAT according to Asian or Pacific Islander

ACCOR's Customer Satisfaction (CSAT) score was rated 72% according to Asian or Pacific Islander users and customers.

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72 / 100

Very Satisfied	58%
Satisfied	14%
Neither Satisfied nor Dissatisfied	0%
Dissatisfied	7%
Very Dissatisfied	21%

Very Satisfied

58%

Satisfied

14%

Neither Satisfied nor Dissatisfied

Dissatisfied

Very Dissatisfied

21%

CSAT according to Other

ACCOR's Customer Satisfaction (CSAT) score was rated 83% according to Other users and customers.

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83 / 100

Very Satisfied	83%
Satisfied	0%
Neither Satisfied nor Dissatisfied	0%
Dissatisfied	17%
Very Dissatisfied	0%

Very Satisfied

83%

Satisfied

Neither Satisfied nor Dissatisfied

Dissatisfied

17%

Very Dissatisfied

ACCOR Customer Satisfaction Score by Age

ACCOR's Customer Satisfaction score was rated the highest by customers ages 18-25, and the lowest by customers ages 46-50.

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100

Breakdown

Age

Score

18-25

92%

26-30

86%

31-35

67%

36-40

90%

41-45

34%

46-50

34%

51-55

80%

61-65

67%

ACCOR Customer Satisfaction Score by Usage

ACCOR's Customer Satisfaction score was rated the highest by customers who have used ACCOR's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.

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Less than 1 Year	76
1 to 2 Years	100
2 to 5 Years	67
5 to 10 Years	67
Over 10 Years	43

ACCOR Customer Satisfaction Score by Industry

ACCOR's Customer Satisfaction score was rated the highest by Architecture and Planning industry customers, and the lowest by Education industry customers.

Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Industry data.

{
	"title": "ACCOR Customer Satisfaction Score by Industry",
	"text": "ACCOR's Customer Satisfaction score was rated the highest by Architecture and Planning industry customers, and the lowest by Education industry customers.",
	"bars": [
		{
			"label": "Tech",
			"groupId": 104,
			"score": 60,
			"stars": 0,
			"csatScore": 60,
			"text": "ACCOR's Customer Satisfaction score is  rated by Tech customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 60
		},
		{
			"label": "Accounting",
			"groupId": 495,
			"score": 67,
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			"groupId": 498,
			"score": 100,
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			"scoreClassName": "max",
			"scoreLabel": 100
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		{
			"label": "Arts and Entertainment",
			"groupId": 499,
			"score": 67,
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			"scoreClassName": "",
			"scoreLabel": 67
		},
		{
			"label": "Education",
			"groupId": 515,
			"score": 50,
			"stars": 0,
			"csatScore": 50,
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			"scoreClassName": "",
			"scoreLabel": 50
		},
		{
			"label": "Hospitality",
			"groupId": 523,
			"score": 100,
			"stars": 0,
			"csatScore": 100,
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			"scoreClassName": "max",
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		}
	]
}

Tech	60
Accounting	67
Architecture and Planning	100
Arts and Entertainment	67
Education	50
Hospitality	100

ACCOR Customer Satisfaction vs. Competitors

Compared to its competitors, ACCOR's Customer Satisfaction score is rated right above Doubletree By Hilton, and is preceded by Hyatt.

COMPANY		Customer Satisfaction (CSAT) Score
	Hyatt	81%
	ACCOR	77%
	Doubletree By Hilton	27%

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Customer Satisfaction for Other Travel and Hospitality Brands

In the Travel and Hospitality industry, ACCOR's Customer Satisfaction score is rated right above Airbnb, and is preceded by Ritz-Carlton.

COMPANY		Customer Satisfaction (CSAT) Score
	In-N-Out Burger	87%
	Starbucks	84%
	Southwest Airlines	81%
	Delta Air Lines	79%
	Ritz-Carlton	79%
	ACCOR	77%
	Airbnb	72%
	Dunkin'	65%
	Chipotle	62%

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ACCOR Customer Service

3.9/5

ACCOR has an overall Customer Service score of 3.9 out of 5 stars rated by its users and customers.

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About ACCOR's Customer Service

Address

92130 France

Website

http://www.accorhotels-group.com

Quick Insights into ACCOR Customer Service

ACCOR's Customer Service score was rated highest by customers from the Hospitality industry, and rated lowest by customers ages 41-45.

Sign Up to unlock insights into how customers have ranked ACCOR's Customer Service score.

Ranked ACCOR Customer Service the Highest

Hospitality	4.6
1 to 2 Years	4.3
18-25	4.3

Ranked ACCOR Customer Service the Lowest

Tech	2.8
Over 10 Years	2.7
41-45	2

ACCOR Customer Service Score by Gender

Female customers rated ACCOR's Customer Service score 0.4 stars higher than Male customers.

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Male

3.5/5

Female

3.9/5

ACCOR Customer Service Score by Ethnicity

ACCOR's Customer Service score was rated the highest by Other customers, and the lowest by Caucasian customers.

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100

Summary	Ethnicity	Customer Service Score
Caucasian 3.1	Caucasian	3.1
African American/Black 4	African American/Black	4
Asian or Pacific Islander 3.6	Asian or Pacific Islander	3.6
Other 4.1	Other	4.1

ACCOR Customer Service Score by Age

ACCOR's Customer Service score was rated the highest by customers ages 18-25, and the lowest by customers ages 41-45.

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100

Summary	Age	Customer Service Score
18-25 4.3	18-25	4.3
26-30 4.3	26-30	4.3
31-35 3.1	31-35	3.1
36-40 3.7	36-40	3.7
41-45 2	41-45	2
46-50 2.7	46-50	2.7
51-55 3.1	51-55	3.1
56-60 3.6	56-60	3.6
61-65 3.8	61-65	3.8

ACCOR Customer Service Score by Usage

ACCOR's Customer Service score was rated the highest by customers who have used ACCOR's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.

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Less than 1 Year	3.8
1 to 2 Years	4.3
2 to 5 Years	3.8
5 to 10 Years	3
Over 10 Years	2.7

ACCOR Customer Service Score by Industry

ACCOR's Customer Service score was rated the highest by Hospitality industry customers, and the lowest by Tech industry customers.

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Tech	2.8
Accounting	3.1
Architecture and Planning	4
Arts and Entertainment	4.5
Education	3.4
Hospitality	4.6

ACCOR Customer Service vs. Competitors

Compared to its competitors, ACCOR's Customer Service score is rated right above Doubletree By Hilton, and is preceded by Hyatt.

COMPANY		Customer Service Score
	Hyatt	4/5
	ACCOR	3.9/5
	Doubletree By Hilton	2.1/5

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Customer Service for Other Travel and Hospitality Brands

In the Travel and Hospitality industry, ACCOR's Customer Service score is rated right above Chipotle, and is preceded by Ritz-Carlton.

COMPANY		Customer Service Score
	In-N-Out Burger	4.5/5
	Southwest Airlines	4.1/5
	Starbucks	4.1/5
	Delta Air Lines	4/5
	Ritz-Carlton	4/5
	ACCOR	3.9/5
	Chipotle	3.6/5
	Airbnb	3.5/5
	Dunkin'	3.4/5

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ACCOR as an Employer

4.5/5

ACCOR has a 4.5/5 stars for its overall company culture rated by their employees

top

CEO of ACCOR

Sbastien Bazin

In the Top 5% of Similar Sized Companies on Comparably.

Consumer vs. Employees

ACCOR scored a 18 for Net Promoter Score and a 24 for Employee Net Promoter Score. NPS gauges how likely a customer of ACCOR would recommend the brand to a friend. ENPS measures how likely ACCOR employees would recommend working at ACCOR to a friend.

Net Promoter Score

NPS Score

50%	Promoters
18%	Passive
32%	Detractors

Employee Net Promoter Score

eNPS Score

53%	Promoters
18%	Passive
29%	Detractors

Global Ranking Snapshot

ACCOR is ranked #746 in the Global Top 100 Brands. It ranks just behind Ipsos and just ahead of Ramsey Solutions.

RANK			INDUSTRY
744	BARK	Matt Meeker	Consumer Goods
745	Ipsos	Didier Truchot	Business and Consumer Services
746	ACCOR	Sbastien Bazin	Travel and Hospitality
747	Ramsey Solutions		Banking and Financial Services
748	USANA Health Sciences	Kevin G. Guest	Consumer Goods
749	The Farmer's Dog	Jonathan Regev	Consumer Goods
750	PING	John Solheim	Consumer Goods