

Provider of airlines services. The company provides aviation services such as cargo, charter and transfer services. It also offers general sales agent services. Philippine Airlines’s brand is ranked #754 in the list of Global Best Brands, a carefully curated list of recognized brands as rated by customers of Philippine Airlines. When compared to other organizations within the Travel and Hospitality industry, Philippine Airlines is ranked #37. Among its major competitors, Philippine Airlines is ranked in 1st place for NPS while Singapore Airlines is 2nd, and Cathay Pacific Airways Ltd. is 3rd.
Philippine Airlines's Net Promoter Score (NPS) is a 48 with 64% Promoters, 20% Passives, and 16% Detractors. Net Promoter Score tracks whether Philippine Airlines's customers would recommend using the product based on a scale of -100 to 100.
| 64% | Promoters |
|---|---|
| 20% | Passives |
| 16% | Detractors |
| Summary | Date | Score |
|---|---|---|
Jun 2024 49 | Jun 2024 | 49 |
Jul 2024 51 | Jul 2024 | 51 |
Aug 2024 51 | Aug 2024 | 51 |
Sep 2024 50 | Sep 2024 | 50 |
Oct 2024 50 | Oct 2024 | 50 |
Nov 2024 50 | Nov 2024 | 50 |
Jan 2025 48 | Jan 2025 | 48 |
Feb 2025 47 | Feb 2025 | 47 |
Mar 2025 47 | Mar 2025 | 47 |
May 2025 47 | May 2025 | 47 |
Dec 2025 48 | Dec 2025 | 48 |
Feb 2026 48 | Feb 2026 | 48 |
Philippine Airlines is ranked first for NPS among its competitors. Singapore Airlines and Qatar Airways come in second and third, with AirAsia coming in at #4.
![]() Philippine Airlines | ![]() AirAsia | ![]() Qatar Airways | ![]() Singapore Airlines | |
| Global Ranking | #754 | #880 | #961 | #- |
| NPS | 48 | 22 | 38 | 46 |
| Valuation Updated every 24 hours for public companies | - | - | - | $12.34B |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Female customers rated Philippine Airlines's NPS 9 points higher than Male customers.
Philippine Airlines's NPS was rated 30 by Male customers on Comparably.
Philippine Airlines's NPS was rated 39 by Female customers on Comparably.
Philippine Airlines's NPS was rated the highest by Other customers, and the lowest by Asian or Pacific Islander customers.
| Summary | Ethnicity | Score |
|---|---|---|
Asian or Pacific Islander 27 | Asian or Pacific Islander | 27 |
Other 66 | Other | 66 |
Philippine Airlines's NPS was rated the highest by customers ages 18-25, and the lowest by customers ages 26-30.
Philippine Airlines's NPS was rated the highest by customers who have used Philippine Airlines's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year 23 | Less than 1 Year | 23 |
1 to 2 Years 67 | 1 to 2 Years | 67 |
2 to 5 Years 25 | 2 to 5 Years | 25 |
5 to 10 Years 33 | 5 to 10 Years | 33 |
Over 10 Years 66 | Over 10 Years | 66 |
Compared to its competitors, Philippine Airlines's NPS is rated right above Singapore Airlines.
| COMPANY | NPS Score | |
|---|---|---|
![]() | Philippine Airlines | 48 |
![]() | Singapore Airlines | 46 |
![]() | Cathay Pacific Airways Ltd. | 39 |
![]() | Qatar Airways | 38 |
![]() | Cebu Air | 25 |
![]() | AirAsia | 22 |
In the Travel and Hospitality industry, Philippine Airlines's NPS is rated right above Southwest Airlines, and is preceded by In-N-Out Burger.
| COMPANY | NPS Score | |
|---|---|---|
![]() | In-N-Out Burger | 62 |
![]() | Philippine Airlines | 48 |
![]() | Southwest Airlines | 47 |
![]() | Delta Air Lines | 43 |
![]() | Ritz-Carlton | 36 |
![]() | Starbucks | 30 |
![]() | Airbnb | 24 |
![]() | Chipotle | 16 |
![]() | Dunkin' | 11 |
Out of the 11 Philippine Airlines customer reviews 9 were positive and 2 were constructive. Philippine Airlines customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
82% of Philippine Airlines users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Female customers rated Philippine Airlines's Customer Loyalty score 4% higher than Male customers.
Philippine Airlines's Customer Loyalty score was rated the highest by Other customers, and the lowest by Asian or Pacific Islander customers.
% who answered "Yes"
Philippine Airlines's Customer Loyalty score was rated the highest by customers ages 18-25, and the lowest by customers ages 26-30.
| Summary | Age | Score |
|---|---|---|
18-25 84% | 18-25 | 84% |
26-30 60% | 26-30 | 60% |
Philippine Airlines's Customer Loyalty score was rated the highest by customers who have used Philippine Airlines's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.
Philippine Airlines's Customer Loyalty score was rated the highest by Accounting industry customers, and the lowest by Tech industry customers.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Industry data and uncover the answer to "Would you consider yourself a loyal user/customer?" by industry.
Compared to its competitors, Philippine Airlines's Customer Loyalty score is rated right above AirAsia, and is preceded by Qatar Airways.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | Qatar Airways | 83% |
![]() | Philippine Airlines | 82% |
![]() | AirAsia | 79% |
![]() | Cathay Pacific Airways Ltd. | 78% |
![]() | Singapore Airlines | 75% |
![]() | Cebu Air | 68% |
In the Travel and Hospitality industry, Philippine Airlines's Customer Loyalty score is rated right above Dunkin', and is preceded by Delta Air Lines.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | In-N-Out Burger | 88% |
![]() | Southwest Airlines | 85% |
![]() | Delta Air Lines | 84% |
![]() | Philippine Airlines | 82% |
![]() | Dunkin' | 81% |
![]() | Ritz-Carlton | 80% |
![]() | Starbucks | 78% |
![]() | Chipotle | 76% |
![]() | Airbnb | 76% |
Philippine Airlines has an overall Product Quality score of 4.2 out of 5 stars rated by its users and customers.
Sign Up to unlock Philippine Airlines' overall Product Quality score rated by its users and customers.
Philippine Airlines’s product quality score is a 4.2 out of 5 as rated by its users and customers. Reviewers from the Accounting industry rated Philippine Airlines's product the highest. Reviewers from the Tech industry rated Philippine Airlines the lowest at 1.9.
Philippine Airlines's Product Quality score was rated highest by customers from the Accounting industry, and rated lowest by customers from the Tech industry.
Female customers rated Philippine Airlines's Product Quality score 0.5 stars higher than Male customers.
Philippine Airlines's Product Quality score was rated 4.1 stars by both Asian or Pacific Islander and Other customers on Comparably.
| Summary | Ethnicity | Score |
|---|---|---|
Asian or Pacific Islander 4.1 | Asian or Pacific Islander | 4.1 |
Other 4.1 | Other | 4.1 |
Philippine Airlines's Product Quality score was rated the highest by customers ages 18-25, and the lowest by customers ages 26-30.
| Summary | Age | Score |
|---|---|---|
18-25 4.5 | 18-25 | 4.5 |
26-30 3.3 | 26-30 | 3.3 |
Philippine Airlines's Product Quality score was rated the highest by customers who have used Philippine Airlines's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
Sign Up for Brand Profile PRO to get the full Product Quality by Usage data.
Philippine Airlines's Product Quality score was rated the highest by Accounting industry customers, and the lowest by Tech industry customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Industry data.
Compared to its competitors, Philippine Airlines's Product Quality score is rated right above Singapore Airlines.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | Philippine Airlines | 4.2/5 |
![]() | Singapore Airlines | 4.2/5 |
![]() | Cathay Pacific Airways Ltd. | 4.1/5 |
![]() | Qatar Airways | 4/5 |
![]() | AirAsia | 3.8/5 |
![]() | Cebu Air | 3.8/5 |
In the Travel and Hospitality industry, Philippine Airlines's Product Quality score is rated right above Starbucks, and is preceded by In-N-Out Burger.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | In-N-Out Burger | 4.5/5 |
![]() | Philippine Airlines | 4.2/5 |
![]() | Starbucks | 4.1/5 |
![]() | Delta Air Lines | 4.1/5 |
![]() | Southwest Airlines | 4.1/5 |
![]() | Ritz-Carlton | 4/5 |
![]() | Chipotle | 3.8/5 |
![]() | Airbnb | 3.7/5 |
![]() | Dunkin' | 3.6/5 |
Philippine Airlines has a value for money and ROI score of 4.1 out of 5 stars rated by its users and customers.
Sign Up to unlock Philippine Airlines' overall ROI score rated by its users and customers.
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Accounting industry. The users from the Tech industry think that they had the lowest ROI from Philippine Airlines.
Philippine Airlines's ROI score was rated highest by customers from the Accounting industry, and rated lowest by customers from the Tech industry.
Female customers rated Philippine Airlines's ROI score 0.3 stars higher than Male customers.
Philippine Airlines's ROI score was rated the highest by Asian or Pacific Islander customers, and the lowest by Other customers.
| Summary | Ethnicity | Score |
|---|---|---|
Asian or Pacific Islander 3.9 | Asian or Pacific Islander | 3.9 |
Other 3.5 | Other | 3.5 |
Philippine Airlines's ROI score was rated the highest by customers ages 18-25, and the lowest by customers ages 26-30.
| Summary | Age | Score |
|---|---|---|
18-25 4.2 | 18-25 | 4.2 |
26-30 3.1 | 26-30 | 3.1 |
Philippine Airlines's ROI score was rated the highest by customers who have used Philippine Airlines's products/services for 1 to 2 Years, and the lowest by customers with 5 to 10 Years of usage.
Sign Up for Brand Profile PRO to get the full ROI by Usage data.
Philippine Airlines's ROI score was rated the highest by Accounting industry customers, and the lowest by Tech industry customers.
Sign Up for Brand Profile PRO to get the full ROI by Industry data.
Compared to its competitors, Philippine Airlines's ROI score is rated right above Singapore Airlines.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | Philippine Airlines | 4.1/5 |
![]() | Singapore Airlines | 3.9/5 |
![]() | Cathay Pacific Airways Ltd. | 3.9/5 |
![]() | Qatar Airways | 3.9/5 |
![]() | AirAsia | 3.7/5 |
![]() | Cebu Air | 3.6/5 |
In the Travel and Hospitality industry, Philippine Airlines's ROI score is rated right above Southwest Airlines, and is preceded by In-N-Out Burger.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | In-N-Out Burger | 4.4/5 |
![]() | Philippine Airlines | 4.1/5 |
![]() | Southwest Airlines | 4/5 |
![]() | Delta Air Lines | 3.9/5 |
![]() | Ritz-Carlton | 3.8/5 |
![]() | Starbucks | 3.6/5 |
![]() | Airbnb | 3.5/5 |
![]() | Chipotle | 3.5/5 |
![]() | Dunkin' | 3.4/5 |
Philippine Airlines has an overall Customer Satisfaction score of 88 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Philippine Airlines's Customer Satisfaction score was rated highest by customers who have used Philippine Airlines's products/services for 5 to 10 Years, and rated lowest by customers from the Tech industry.
Female customers rated Philippine Airlines's Customer Satisfaction score 8 points higher than Male customers.
Very Satisfied | 38% | |
|---|---|---|
Satisfied | 39% | |
Neither Satisfied nor Dissatisfied | 8% | |
Dissatisfied | 0% | |
Very Dissatisfied | 15% |
Very Satisfied | 46% | |
|---|---|---|
Satisfied | 39% | |
Neither Satisfied nor Dissatisfied | 11% | |
Dissatisfied | 0% | |
Very Dissatisfied | 4% |
Philippine Airlines' Customer Satisfaction (CSAT) score was rated 86% according to Asian or Pacific Islander users and customers.
Philippine Airlines' Customer Satisfaction (CSAT) score was rated 80% according to Other users and customers.
Philippine Airlines's Customer Satisfaction score was rated the highest by customers ages 18-25, and the lowest by customers ages 26-30.
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 90% | |||||||||||||||
| 26-30 | 72% |
Philippine Airlines's Customer Satisfaction score was rated the highest by customers who have used Philippine Airlines's products/services for 5 to 10 Years, and the lowest by customers with 1 to 2 Years of usage.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Usage data.
Philippine Airlines's Customer Satisfaction score was rated the highest by Accounting industry customers, and the lowest by Tech industry customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Industry data.
{
"title": "Philippine Airlines Customer Satisfaction Score by Industry",
"text": "Philippine Airlines's Customer Satisfaction score was rated the highest by Accounting industry customers, and the lowest by Tech industry customers.",
"bars": [
{
"label": "Tech",
"groupId": 104,
"score": 0,
"stars": 0,
"csatScore": 0,
"text": "Philippine Airlines's Customer Satisfaction score is rated by Tech customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 0
},
{
"label": "Accounting",
"groupId": 495,
"score": 100,
"stars": 0,
"csatScore": 100,
"text": "Philippine Airlines's Customer Satisfaction score is rated by Accounting customers on Comparably.",
"scoreClassName": "max",
"scoreLabel": 100
},
{
"label": "Aerospace and Aviation",
"groupId": 496,
"score": 100,
"stars": 0,
"csatScore": 100,
"text": "Philippine Airlines's Customer Satisfaction score is rated by Aerospace and Aviation customers on Comparably.",
"scoreClassName": "max",
"scoreLabel": 100
},
{
"label": "Banking and Financial Services",
"groupId": 501,
"score": 67,
"stars": 0,
"csatScore": 67,
"text": "Philippine Airlines's Customer Satisfaction score is rated by Banking and Financial Services customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 67
},
{
"label": "Business and Consumer Services",
"groupId": 504,
"score": 67,
"stars": 0,
"csatScore": 67,
"text": "Philippine Airlines's Customer Satisfaction score is rated by Business and Consumer Services customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 67
},
{
"label": "Hospitality",
"groupId": 523,
"score": 100,
"stars": 0,
"csatScore": 100,
"text": "Philippine Airlines's Customer Satisfaction score is rated by Hospitality customers on Comparably.",
"scoreClassName": "max",
"scoreLabel": 100
},
{
"label": "Travel and Hospitality",
"groupId": 530,
"score": 100,
"stars": 0,
"csatScore": 100,
"text": "Philippine Airlines's Customer Satisfaction score is rated by Travel and Hospitality customers on Comparably.",
"scoreClassName": "max",
"scoreLabel": 100
}
]
}Compared to its competitors, Philippine Airlines's Customer Satisfaction score is rated right above Singapore Airlines, and is preceded by Cebu Air.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | Cebu Air | 100% |
![]() | Philippine Airlines | 88% |
![]() | Singapore Airlines | 84% |
![]() | Qatar Airways | 78% |
![]() | Cathay Pacific Airways Ltd. | 75% |
![]() | AirAsia | 75% |
In the Travel and Hospitality industry, Philippine Airlines's Customer Satisfaction score is rated right above In-N-Out Burger.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | Philippine Airlines | 88% |
![]() | In-N-Out Burger | 87% |
![]() | Starbucks | 84% |
![]() | Southwest Airlines | 80% |
![]() | Delta Air Lines | 79% |
![]() | Ritz-Carlton | 79% |
![]() | Airbnb | 72% |
![]() | Dunkin' | 65% |
![]() | Chipotle | 63% |
Philippine Airlines has an overall Customer Service score of 4.3 out of 5 stars rated by its users and customers.
Sign Up to unlock Philippine Airlines' overall Customer Service score rated by its users and customers.
Third Floor Mezzanine PNB Financial Center, Pasay City, 1300
www.philippineairlines.com
Philippine Airlines's Customer Service score was rated highest by customers from the Accounting industry, and rated lowest by customers from the Tech industry.
Female customers rated Philippine Airlines's Customer Service score 0.6 stars higher than Male customers.
Philippine Airlines's Customer Service score was rated the highest by Asian or Pacific Islander customers, and the lowest by Other customers.
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Asian or Pacific Islander 4.1 | Asian or Pacific Islander | 4.1 |
Other 3.7 | Other | 3.7 |
Philippine Airlines's Customer Service score was rated the highest by customers ages 18-25, and the lowest by customers ages 26-30.
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 4.3 | 18-25 | 4.3 |
26-30 3.4 | 26-30 | 3.4 |
Philippine Airlines's Customer Service score was rated the highest by customers who have used Philippine Airlines's products/services for 2 to 5 Years, and the lowest by customers with 5 to 10 Years of usage.
Sign Up for Brand Profile PRO to get the full Customer Service by Usage data.
Philippine Airlines's Customer Service score was rated the highest by Accounting industry customers, and the lowest by Tech industry customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Industry data.
Compared to its competitors, Philippine Airlines's Customer Service score is rated right above Singapore Airlines.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | Philippine Airlines | 4.3/5 |
![]() | Singapore Airlines | 4.2/5 |
![]() | Cathay Pacific Airways Ltd. | 4/5 |
![]() | Qatar Airways | 3.9/5 |
![]() | AirAsia | 3.7/5 |
![]() | Cebu Air | 3.6/5 |
In the Travel and Hospitality industry, Philippine Airlines's Customer Service score is rated right above Southwest Airlines, and is preceded by In-N-Out Burger.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | In-N-Out Burger | 4.5/5 |
![]() | Philippine Airlines | 4.3/5 |
![]() | Southwest Airlines | 4.1/5 |
![]() | Starbucks | 4.1/5 |
![]() | Delta Air Lines | 4/5 |
![]() | Ritz-Carlton | 4/5 |
![]() | Chipotle | 3.6/5 |
![]() | Airbnb | 3.5/5 |
![]() | Dunkin' | 3.4/5 |
Philippine Airlines scored a 48 for Net Promoter Score and a 17 for Employee Net Promoter Score. NPS gauges how likely a customer of Philippine Airlines would recommend the brand to a friend. ENPS measures how likely Philippine Airlines employees would recommend working at Philippine Airlines to a friend.
| 64% | Promoters |
|---|---|
| 20% | Passive |
| 16% | Detractors |
| 46% | Promoters |
|---|---|
| 25% | Passive |
| 29% | Detractors |
Philippine Airlines is ranked #754 in the Global Top 100 Brands. It ranks just behind Meow Wolf and just ahead of Expeditors.
| RANK | COMPANY | CEO | INDUSTRY | ||
|---|---|---|---|---|---|
752 | ![]() | JAMF Software | ![]() | Dean Hager | Tech |
753 | ![]() | Meow Wolf | ![]() | Media and Entertainment | |
754 | ![]() | Philippine Airlines | ![]() | Travel and Hospitality | |
755 | ![]() | Expeditors | ![]() | Jeffrey Musser | Automotive and Transportation |
756 | ![]() | ITW | ![]() | E. Scott Santi | Energy and Manufacturing |
757 | ![]() | Fairmont | ![]() | William Fatt | Travel and Hospitality |
758 | ![]() | Shippo | ![]() | Laura Behrens | Tech |
Philippine Airlines is ranked #37 in the Travel and Hospitality Industry. It ranks just behind ACCOR and just ahead of Fairmont.
| RANK | COMPANY | Location | |
|---|---|---|---|
35 | ![]() | Booking.com | Amsterdam |
36 | ![]() | ACCOR | |
37 | ![]() | Philippine Airlines | |
38 | ![]() | Fairmont | |
39 | ![]() | BNSF Railway | Fort Worth, TX |
40 | ![]() | AirAsia | |
41 | ![]() | The Capital Grille | Orlando, FL |