25
NPS
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Khaadi is ranked #80 in Fashion and Beauty Brands
Khaadi is ranked #80 in Fashion and Beauty Brands
About Khaadi's Brand
Khaadi’s brand is ranked #907 in the list of Global Best Brands, a carefully curated list of recognized brands as rated by customers of Khaadi. When compared to other organizations within the Fashion and Beauty industry, Khaadi is ranked #80.
Brand at a Glance
86%
Customer Loyalty
4.2/5
Product Quality
3.7/5
Pricing
3.9/5
Customer Service
Khaadi Ranking
- #907 in Global Best Brands
- #80 in Fashion and Beauty
Khaadi NPS
Khaadi's Net Promoter Score (NPS) is a 25 with 50% Promoters, 25% Passives, and 25% Detractors. Net Promoter Score tracks whether Khaadi's customers would recommend using the product based on a scale of -100 to 100.
Khaadi Overall NPS
| 50% | Promoters |
|---|---|
| 25% | Passives |
| 25% | Detractors |
Khaadi NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Sep 2024 28 | Sep 2024 | 28 |
Oct 2024 26 | Oct 2024 | 26 |
Nov 2024 25 | Nov 2024 | 25 |
Jan 2025 25 | Jan 2025 | 25 |
Mar 2025 25 | Mar 2025 | 25 |
Apr 2025 25 | Apr 2025 | 25 |
Jun 2025 25 | Jun 2025 | 25 |
Aug 2025 25 | Aug 2025 | 25 |
Sep 2025 25 | Sep 2025 | 25 |
Oct 2025 25 | Oct 2025 | 25 |
Dec 2025 25 | Dec 2025 | 25 |
Jan 2026 25 | Jan 2026 | 25 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Khaadi NPS by Gender
Female customers rated Khaadi's NPS 11 points higher than Male customers.
Male
24
Khaadi's NPS was rated 24 by Male customers on Comparably.
43%
Promoters
38%
Passives
19%
Detractors
Female
35
Khaadi's NPS was rated 35 by Female customers on Comparably.
56%
Promoters
23%
Passives
21%
Detractors
Khaadi NPS by Ethnicity
Khaadi's NPS was rated the highest by Other customers, and the lowest by Asian or Pacific Islander customers.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Asian or Pacific Islander 28 | Asian or Pacific Islander | 28 |
Other 47 | Other | 47 |
Khaadi NPS by Age
Khaadi's NPS was rated the highest by customers ages 31-35, and the lowest by customers ages 41-45.
Khaadi NPS by Usage
Khaadi's NPS was rated the highest by customers who have used Khaadi's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year 11 | Less than 1 Year | 11 |
1 to 2 Years 42 | 1 to 2 Years | 42 |
2 to 5 Years 25 | 2 to 5 Years | 25 |
5 to 10 Years 36 | 5 to 10 Years | 36 |
Over 10 Years 50 | Over 10 Years | 50 |
Khaadi Customer Reviews
Out of the 16 Khaadi customer reviews 14 were positive and 2 were constructive. Khaadi customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.
All Reviews
Positive Reviews
Constructive Reviews
Khaadi Customer Loyalty
86%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
86% of Khaadi users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Khaadi Customer Loyalty Score by Gender
Female customers rated Khaadi's Customer Loyalty score 1% higher than Male customers.
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Male
83%
Yes
Female
84%
Yes
Khaadi Customer Loyalty Score by Ethnicity
Khaadi's Customer Loyalty score was rated the highest by Other customers, and the lowest by Asian or Pacific Islander customers.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of Khaadi.
83
out of 100
Asian or Pacific Islander
86
out of 100
Other
Khaadi Customer Loyalty Score by Age
Khaadi's Customer Loyalty score was rated the highest by customers ages 31-35, and the lowest by customers ages 18-25.
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0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
18-25 82% | 18-25 | 82% |
26-30 85% | 26-30 | 85% |
31-35 100% | 31-35 | 100% |
41-45 100% | 41-45 | 100% |
46-50 100% | 46-50 | 100% |
Khaadi Customer Loyalty Score by Usage
Khaadi's Customer Loyalty score was rated the highest by customers who have used Khaadi's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.
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Khaadi Customer Loyalty Score by Industry
Khaadi's Customer Loyalty score was rated the highest by Architecture and Planning industry customers, and the lowest by Banking and Financial Services industry customers.
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Customer Loyalty for Other Fashion and Beauty Brands
In the Fashion and Beauty industry, Khaadi's Customer Loyalty score is rated right above Vans, and is preceded by American Eagle Outfitters.
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Khaadi Product Quality
4.2/5
Khaadi has an overall Product Quality score of 4.2 out of 5 stars rated by its users and customers.
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Khaadi Product Information
Khaadi’s product quality score is a 4.2 out of 5 as rated by its users and customers. Reviewers from the Marketing, Advertising and Research industry rated Khaadi's product the highest. Reviewers from the Tech industry rated Khaadi the lowest at 4.
- Website
- http://www.khaadi.com
- Company Size
- 501-1,000 Employees
Quick Insights into Khaadi Product Quality
Khaadi's Product Quality score was rated highest by customers from the Marketing, Advertising and Research industry, and rated lowest by customers who have used Khaadi's products/services for Less than 1 Year.
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Ranked Khaadi Product Quality the Highest
Ranked Khaadi Product Quality the Lowest
Khaadi Product Quality Score by Gender
Female customers rated Khaadi's Product Quality score 0.1 stars higher than Male customers.
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Male
4/5
Female
4.1/5
Khaadi Product Quality Score by Ethnicity
Khaadi's Product Quality score was rated the highest by Asian or Pacific Islander customers, and the lowest by Other customers.
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0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Asian or Pacific Islander 4.1 | Asian or Pacific Islander | 4.1 |
Other 4 | Other | 4 |
Khaadi Product Quality Score by Age
Khaadi's Product Quality score was rated the highest by customers ages 41-45, and the lowest by customers ages 31-35.
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0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 4.2 | 18-25 | 4.2 |
26-30 4.1 | 26-30 | 4.1 |
31-35 3.6 | 31-35 | 3.6 |
41-45 4.3 | 41-45 | 4.3 |
46-50 4.1 | 46-50 | 4.1 |
Khaadi Product Quality Score by Usage
Khaadi's Product Quality score was rated the highest by customers who have used Khaadi's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.
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Khaadi Product Quality Score by Industry
Khaadi's Product Quality score was rated the highest by Marketing, Advertising and Research industry customers, and the lowest by Business and Consumer Services industry customers.
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Product Quality for Other Fashion and Beauty Brands
In the Fashion and Beauty industry, Khaadi's Product Quality score is rated right above American Eagle Outfitters, and is preceded by CHANEL.
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Khaadi Pricing
Khaadi ROI & Value For Money
3.7/5
Khaadi has a value for money and ROI score of 3.7 out of 5 stars rated by its users and customers.
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Khaadi Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Banking and Financial Services industry. The users from the Architecture and Planning industry think that they had the lowest ROI from Khaadi.
Quick Insights into Khaadi ROI
Khaadi's ROI score was rated highest by customers from the Banking and Financial Services industry, and rated lowest by customers ages 41-45.
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Ranked Khaadi ROI the Highest
Ranked Khaadi ROI the Lowest
Khaadi ROI Score by Gender
Khaadi's ROI score was rated 3.6 by both Female and Male customers on Comparably.
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Male
3.6/5
Female
3.6/5
Khaadi ROI Score by Ethnicity
Khaadi's ROI score was rated the highest by Other customers, and the lowest by Asian or Pacific Islander customers.
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0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Asian or Pacific Islander 3.5 | Asian or Pacific Islander | 3.5 |
Other 3.6 | Other | 3.6 |
Khaadi ROI Score by Age
Khaadi's ROI score was rated the highest by customers ages 31-35, and the lowest by customers ages 41-45.
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0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 3.7 | 18-25 | 3.7 |
26-30 3.7 | 26-30 | 3.7 |
31-35 4.1 | 31-35 | 4.1 |
41-45 2.3 | 41-45 | 2.3 |
46-50 3.1 | 46-50 | 3.1 |
Khaadi ROI Score by Usage
Khaadi's ROI score was rated the highest by customers who have used Khaadi's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.
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Khaadi ROI Score by Industry
Khaadi's ROI score was rated the highest by Banking and Financial Services industry customers, and the lowest by Architecture and Planning industry customers.
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ROI for Other Fashion and Beauty Brands
In the Fashion and Beauty industry, Khaadi's ROI score is rated right below Crocs.
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Khaadi Customer Satisfaction (CSAT)
Khaadi Customer Satisfaction (CSAT) Score
89 / 100
Khaadi has an overall Customer Satisfaction score of 89 rated by its users and customers.
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Very Satisfied
43%
Satisfied
46%
Neither Satisfied nor Dissatisfied
8%
Dissatisfied
0%
Very Dissatisfied
3%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Khaadi Customer Satisfaction
Khaadi's Customer Satisfaction score was rated highest by customers ages 26-30, and rated lowest by customers from the Architecture and Planning industry.
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Ranked Khaadi Customer Satisfaction the Highest
Ranked Khaadi Customer Satisfaction the Lowest
Khaadi Customer Satisfaction Score by Gender
Khaadi's Customer Satisfaction score was rated 88 by both Female and Male customers on Comparably.
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88 / 100
MaleVery Satisfied | 31% | |
|---|---|---|
Satisfied | 57% | |
Neither Satisfied nor Dissatisfied | 6% | |
Dissatisfied | 0% | |
Very Dissatisfied | 6% |
88 / 100
FemaleVery Satisfied | 35% | |
|---|---|---|
Satisfied | 53% | |
Neither Satisfied nor Dissatisfied | 5% | |
Dissatisfied | 2% | |
Very Dissatisfied | 5% |
Khaadi Customer Satisfaction Score by Ethnicity
CSAT according to Asian or Pacific Islander
Khaadi's Customer Satisfaction (CSAT) score was rated 87% according to Asian or Pacific Islander users and customers.
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87 / 100
Very Satisfied
38%
Satisfied
49%
Neither Satisfied nor Dissatisfied
4%
Dissatisfied
2%
Very Dissatisfied
7%
CSAT according to Other
Khaadi's Customer Satisfaction (CSAT) score was rated 92% according to Other users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of Khaadi.
92 / 100
Very Satisfied
21%
Satisfied
71%
Neither Satisfied nor Dissatisfied
8%
Dissatisfied
0%
Very Dissatisfied
0%
Khaadi Customer Satisfaction Score by Age
Khaadi's Customer Satisfaction score was rated the highest by customers ages 26-30, and the lowest by customers ages 31-35.
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0
20
40
60
80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 90% | |||||||||||||||
| 26-30 | 100% | |||||||||||||||
| 31-35 | 67% | |||||||||||||||
| 46-50 | 100% |
Khaadi Customer Satisfaction Score by Usage
Khaadi's Customer Satisfaction score was rated the highest by customers who have used Khaadi's products/services for 5 to 10 Years, and the lowest by customers with Over 10 Years of usage.
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Khaadi Customer Satisfaction Score by Industry
Khaadi's Customer Satisfaction score was rated the highest by Education industry customers, and the lowest by Architecture and Planning industry customers.
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{
"title": "Khaadi Customer Satisfaction Score by Industry",
"text": "Khaadi's Customer Satisfaction score was rated the highest by Education industry customers, and the lowest by Architecture and Planning industry customers.",
"bars": [
{
"label": "Tech",
"groupId": 104,
"score": 100,
"stars": 0,
"csatScore": 100,
"text": "Khaadi's Customer Satisfaction score is rated by Tech customers on Comparably.",
"scoreClassName": "max",
"scoreLabel": 100
},
{
"label": "Accounting",
"groupId": 495,
"score": 93,
"stars": 0,
"csatScore": 93,
"text": "Khaadi's Customer Satisfaction score is rated by Accounting customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 93
},
{
"label": "Fashion and Beauty",
"groupId": 497,
"score": 83,
"stars": 0,
"csatScore": 83,
"text": "Khaadi's Customer Satisfaction score is rated by Fashion and Beauty customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 83
},
{
"label": "Architecture and Planning",
"groupId": 498,
"score": 60,
"stars": 0,
"csatScore": 60,
"text": "Khaadi's Customer Satisfaction score is rated by Architecture and Planning customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 60
},
{
"label": "Arts and Entertainment",
"groupId": 499,
"score": 83,
"stars": 0,
"csatScore": 83,
"text": "Khaadi's Customer Satisfaction score is rated by Arts and Entertainment customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 83
},
{
"label": "Banking and Financial Services",
"groupId": 501,
"score": 80,
"stars": 0,
"csatScore": 80,
"text": "Khaadi's Customer Satisfaction score is rated by Banking and Financial Services customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 80
},
{
"label": "Business and Consumer Services",
"groupId": 504,
"score": 75,
"stars": 0,
"csatScore": 75,
"text": "Khaadi's Customer Satisfaction score is rated by Business and Consumer Services customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 75
},
{
"label": "Education",
"groupId": 515,
"score": 100,
"stars": 0,
"csatScore": 100,
"text": "Khaadi's Customer Satisfaction score is rated by Education customers on Comparably.",
"scoreClassName": "max",
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},
{
"label": "Healthcare, Hospitals and Medicine",
"groupId": 522,
"score": 100,
"stars": 0,
"csatScore": 100,
"text": "Khaadi's Customer Satisfaction score is rated by Healthcare, Hospitals and Medicine customers on Comparably.",
"scoreClassName": "max",
"scoreLabel": 100
},
{
"label": "Marketing, Advertising and Research",
"groupId": 535,
"score": 100,
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"scoreClassName": "max",
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]
}Customer Satisfaction for Other Fashion and Beauty Brands
In the Fashion and Beauty industry, Khaadi's Customer Satisfaction score is rated right above Uniqlo.
Unlock Khaadi Customer Satisfaction vs. Companies in Fashion and Beauty Data
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Khaadi Customer Service
3.9/5
Khaadi has an overall Customer Service score of 3.9 out of 5 stars rated by its users and customers.
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About Khaadi's Customer Service
Address
Pakistan
Website
http://www.khaadi.com
Quick Insights into Khaadi Customer Service
Khaadi's Customer Service score was rated highest by customers from the Marketing, Advertising and Research industry, and rated lowest by customers ages 41-45.
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Ranked Khaadi Customer Service the Highest
Ranked Khaadi Customer Service the Lowest
Khaadi Customer Service Score by Gender
Khaadi's Customer Service score was rated 3.9 by both Female and Male customers on Comparably.
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Male
3.9/5
Female
3.9/5
Khaadi Customer Service Score by Ethnicity
Khaadi's Customer Service score was rated the highest by Other customers, and the lowest by Asian or Pacific Islander customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Khaadi.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Asian or Pacific Islander 3.8 | Asian or Pacific Islander | 3.8 |
Other 3.9 | Other | 3.9 |
Khaadi Customer Service Score by Age
Khaadi's Customer Service score was rated the highest by customers ages 31-35, and the lowest by customers ages 41-45.
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0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 4 | 18-25 | 4 |
26-30 3.8 | 26-30 | 3.8 |
31-35 4.2 | 31-35 | 4.2 |
41-45 2.5 | 41-45 | 2.5 |
46-50 3.4 | 46-50 | 3.4 |
Khaadi Customer Service Score by Usage
Khaadi's Customer Service score was rated the highest by customers who have used Khaadi's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
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Khaadi Customer Service Score by Industry
Khaadi's Customer Service score was rated the highest by Marketing, Advertising and Research industry customers, and the lowest by Architecture and Planning industry customers.
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Customer Service for Other Fashion and Beauty Brands
In the Fashion and Beauty industry, Khaadi's Customer Service score is rated right above Crocs, and is preceded by Gucci.
Unlock Khaadi Customer Service vs. Companies in Fashion and Beauty Data
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Consumer vs. Employees
Khaadi scored a 25 for Net Promoter Score and a 20 for Employee Net Promoter Score. NPS gauges how likely a customer of Khaadi would recommend the brand to a friend. ENPS measures how likely Khaadi employees would recommend working at Khaadi to a friend.
Net Promoter Score
25
NPS Score
| 50% | Promoters |
|---|---|
| 25% | Passive |
| 25% | Detractors |
Employee Net Promoter Score
20
eNPS Score
| 50% | Promoters |
|---|---|
| 20% | Passive |
| 30% | Detractors |
Global Ranking Snapshot
Khaadi is ranked #907 in the Global Top 100 Brands. It ranks just behind Samsara and just ahead of Books A Million.
| RANK | COMPANY | CEO | INDUSTRY | ||
|---|---|---|---|---|---|
905 |  | Qlik |  | Mike Capone | SaaS |
906 |  | Samsara |  | Sanjit Biswas | Business and Consumer Services |
907 | | Khaadi |  | Asif Ali | Fashion and Beauty |
908 |  | Books A Million |  | Terrance Finley | Retail |
909 |  | Novo Nordisk |  | Lars Jorgensen | Health and Wellness |
910 |  | HCA Healthcare |  | Samuel N. Hazen | Health and Wellness |
911 |  | Kia America |  | SeungKyu (Sean) Yoon | Automotive and Transportation |
Fashion and Beauty Ranking Snapshot
Khaadi is ranked #80 in the Fashion and Beauty Industry. It ranks just behind NYX and just ahead of Fila.
| RANK | COMPANY | Location | |
|---|---|---|---|
78 |  | Champion | Boca Raton, FL |
79 |  | NYX | |
80 | | Khaadi | |
81 |  | Fila | York, NY |
82 |  | Dolls Kill | San Francisco, CA |
83 |  | New Balance |
