
Taylor Farms is passionate about offering a collection of healthy, great tasting fresh salads and snacks packed with nutrients. Taylor Farms’s brand is ranked #998 in the list of Global Best Brands, a carefully curated list of recognized brands as rated by customers of Taylor Farms. When compared to other organizations within the Food and Beverages industry, Taylor Farms is ranked #86. Among its major competitors, Taylor Farms is ranked in 3rd place for NPS while pladis Global is 1st, and Dole Food Company is 2nd.
Taylor Farms's Net Promoter Score (NPS) is a 17 with 53% Promoters, 11% Passives, and 36% Detractors. Net Promoter Score tracks whether Taylor Farms's customers would recommend using the product based on a scale of -100 to 100.
| 53% | Promoters |
|---|---|
| 11% | Passives |
| 36% | Detractors |
| Summary | Date | Score |
|---|---|---|
Apr 2025 30 | Apr 2025 | 30 |
May 2025 28 | May 2025 | 28 |
Jul 2025 27 | Jul 2025 | 27 |
Sep 2025 25 | Sep 2025 | 25 |
Nov 2025 26 | Nov 2025 | 26 |
Jan 2026 26 | Jan 2026 | 26 |
Feb 2026 25 | Feb 2026 | 25 |
Mar 2026 25 | Mar 2026 | 25 |
Apr 2026 23 | Apr 2026 | 23 |
Jun 2026 25 | Jun 2026 | 25 |
Jul 2026 24 | Jul 2026 | 24 |
Aug 2026 17 | Aug 2026 | 17 |
Taylor Farms is ranked second for NPS among its competitors. Dole Food Company and JUST come in first and third, with kite hill coming in at #4.
![]() Taylor Farms | ![]() Dole Food Company | ![]() JUST | ![]() kite hill | |
| Global Ranking | #998 | #207 | #- | #- |
| NPS | 17 | 20 | -100 | - |
| Valuation Updated every 24 hours for public companies | - | - | $750.00M | $200.00M |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Male customers rated Taylor Farms's NPS 15 points higher than Female customers.
Taylor Farms's NPS was rated 15 by Male customers on Comparably.
Taylor Farms's NPS was rated by Female customers on Comparably.
Taylor Farms's NPS was rated the highest by Hispanic or Latino customers, and the lowest by Caucasian customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 15 | Caucasian | 15 |
Hispanic or Latino 34 | Hispanic or Latino | 34 |
Taylor Farms's NPS was rated the highest by customers ages 31-35, and the lowest by customers ages 36-40.
Taylor Farms's NPS was rated the highest by customers who have used Taylor Farms's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year -60 | Less than 1 Year | -60 |
1 to 2 Years 20 | 1 to 2 Years | 20 |
2 to 5 Years 0 | 2 to 5 Years | 0 |
5 to 10 Years 0 | 5 to 10 Years | 0 |
Over 10 Years 30 | Over 10 Years | 30 |
Compared to its competitors, Taylor Farms's NPS is rated right above kite hill, and is preceded by Dole Food Company.
| COMPANY | NPS Score | |
|---|---|---|
![]() | pladis Global | 100 |
![]() | Dole Food Company | 20 |
![]() | Taylor Farms | 17 |
![]() | kite hill | N/A |
![]() | JUST | -100 |
In the Food and Beverages industry, Taylor Farms's NPS is rated right below McDonald's.
| COMPANY | NPS Score | |
|---|---|---|
![]() | Chick-fil-A | 55 |
![]() | Red Bull | 42 |
![]() | The Coca-Cola Company | 39 |
![]() | Hershey Company | 35 |
![]() | Starbucks | 30 |
![]() | Mars | 26 |
![]() | PepsiCo | 24 |
![]() | McDonald's | 19 |
![]() | Taylor Farms | 17 |
Out of the 7 Taylor Farms customer reviews 4 were positive and 3 were constructive. Taylor Farms customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
71% of Taylor Farms users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Female customers rated Taylor Farms's Customer Loyalty score 5% higher than Male customers.
Taylor Farms's Customer Loyalty score was rated the highest by Hispanic or Latino customers, and the lowest by Caucasian customers.
% who answered "Yes"
Taylor Farms's Customer Loyalty score was rated the highest by customers ages 51-55, and the lowest by customers ages 61-65.
| Summary | Age | Score |
|---|---|---|
31-35 78% | 31-35 | 78% |
36-40 40% | 36-40 | 40% |
41-45 49% | 41-45 | 49% |
46-50 40% | 46-50 | 40% |
51-55 100% | 51-55 | 100% |
61-65 33% | 61-65 | 33% |
66+ 100% | 66+ | 100% |
Taylor Farms's Customer Loyalty score was rated the highest by customers who have used Taylor Farms's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
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Taylor Farms's Customer Loyalty score was rated the highest by Education industry customers, and the lowest by Accounting industry customers.
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Compared to its competitors, Taylor Farms's Customer Loyalty score is rated right above JUST, and is preceded by Dole Food Company.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | pladis Global | 100% |
![]() | Dole Food Company | 78% |
![]() | Taylor Farms | 71% |
![]() | JUST | N/A |
![]() | kite hill | N/A |
In the Food and Beverages industry, Taylor Farms's Customer Loyalty score is rated right below Mars.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | Chick-fil-A | 87% |
![]() | The Coca-Cola Company | 85% |
![]() | Red Bull | 81% |
![]() | Hershey Company | 81% |
![]() | PepsiCo | 81% |
![]() | McDonald's | 79% |
![]() | Starbucks | 78% |
![]() | Mars | 78% |
![]() | Taylor Farms | 71% |
Taylor Farms has an overall Product Quality score of 3.6 out of 5 stars rated by its users and customers.
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Taylor Farms’s product quality score is a 3.6 out of 5 as rated by its users and customers. Reviewers from the Education industry rated Taylor Farms's product the highest. Reviewers from the Accounting industry rated Taylor Farms the lowest at 2.3.
Taylor Farms's Product Quality score was rated highest by customers ages 66+, and rated lowest by customers who have used Taylor Farms's products/services for Less than 1 Year.
Male customers rated Taylor Farms's Product Quality score 0.3 stars higher than Female customers.
Taylor Farms's Product Quality score was rated the highest by Hispanic or Latino customers, and the lowest by Caucasian customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.3 | Caucasian | 3.3 |
Hispanic or Latino 4.1 | Hispanic or Latino | 4.1 |
Taylor Farms's Product Quality score was rated the highest by customers ages 66+, and the lowest by customers ages 46-50.
| Summary | Age | Score |
|---|---|---|
31-35 4.5 | 31-35 | 4.5 |
36-40 2.3 | 36-40 | 2.3 |
41-45 2.7 | 41-45 | 2.7 |
46-50 2 | 46-50 | 2 |
51-55 3.8 | 51-55 | 3.8 |
61-65 2.6 | 61-65 | 2.6 |
66+ 4.7 | 66+ | 4.7 |
Taylor Farms's Product Quality score was rated the highest by customers who have used Taylor Farms's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.
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Taylor Farms's Product Quality score was rated the highest by Education industry customers, and the lowest by Accounting industry customers.
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Compared to its competitors, Taylor Farms's Product Quality score is rated right above JUST, and is preceded by Dole Food Company.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | pladis Global | 5/5 |
![]() | kite hill | 5/5 |
![]() | Dole Food Company | 3.7/5 |
![]() | Taylor Farms | 3.6/5 |
![]() | JUST | N/A |
In the Food and Beverages industry, Taylor Farms's Product Quality score is rated right below McDonald's.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | Chick-fil-A | 4.3/5 |
![]() | The Coca-Cola Company | 4.2/5 |
![]() | Red Bull | 4.2/5 |
![]() | Starbucks | 4.1/5 |
![]() | Hershey Company | 4.1/5 |
![]() | Mars | 4/5 |
![]() | PepsiCo | 4/5 |
![]() | McDonald's | 3.7/5 |
![]() | Taylor Farms | 3.6/5 |
Taylor Farms has a value for money and ROI score of 3.5 out of 5 stars rated by its users and customers.
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Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Education industry. The users from the Accounting industry think that they had the lowest ROI from Taylor Farms.
Taylor Farms's ROI score was rated highest by customers ages 66+, and rated lowest by customers who have used Taylor Farms's products/services for Less than 1 Year.
Taylor Farms's ROI score was rated 3.2 by both Female and Male customers on Comparably.
Taylor Farms's ROI score was rated the highest by Hispanic or Latino customers, and the lowest by Caucasian customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.2 | Caucasian | 3.2 |
Hispanic or Latino 4 | Hispanic or Latino | 4 |
Taylor Farms's ROI score was rated the highest by customers ages 66+, and the lowest by customers ages 36-40.
| Summary | Age | Score |
|---|---|---|
31-35 4.2 | 31-35 | 4.2 |
36-40 1.8 | 36-40 | 1.8 |
41-45 2.8 | 41-45 | 2.8 |
46-50 2 | 46-50 | 2 |
51-55 3.6 | 51-55 | 3.6 |
61-65 2.6 | 61-65 | 2.6 |
66+ 4.6 | 66+ | 4.6 |
Taylor Farms's ROI score was rated the highest by customers who have used Taylor Farms's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.
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Taylor Farms's ROI score was rated the highest by Education industry customers, and the lowest by Accounting industry customers.
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Compared to its competitors, Taylor Farms's ROI score is rated right above Dole Food Company, and is preceded by pladis Global.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | pladis Global | 5/5 |
![]() | Taylor Farms | 3.5/5 |
![]() | Dole Food Company | 3.5/5 |
![]() | JUST | N/A |
![]() | kite hill | N/A |
In the Food and Beverages industry, Taylor Farms's ROI score is rated right below McDonald's.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | Chick-fil-A | 4.1/5 |
![]() | The Coca-Cola Company | 3.9/5 |
![]() | Hershey Company | 3.9/5 |
![]() | Red Bull | 3.8/5 |
![]() | Mars | 3.8/5 |
![]() | PepsiCo | 3.8/5 |
![]() | Starbucks | 3.6/5 |
![]() | McDonald's | 3.6/5 |
![]() | Taylor Farms | 3.5/5 |
Taylor Farms has an overall Customer Satisfaction score of 68 rated by its users and customers.
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Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Taylor Farms's Customer Satisfaction score was rated highest by customers ages 31-35, and rated lowest by customers ages 61-65.
Male customers rated Taylor Farms's Customer Satisfaction score 7 points higher than Female customers.
Very Satisfied | 50% | |
|---|---|---|
Satisfied | 17% | |
Neither Satisfied nor Dissatisfied | 6% | |
Dissatisfied | 0% | |
Very Dissatisfied | 27% |
Very Satisfied | 20% | |
|---|---|---|
Satisfied | 40% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 10% | |
Very Dissatisfied | 30% |
Taylor Farms' Customer Satisfaction (CSAT) score was rated 63% according to Caucasian users and customers.
Taylor Farms' Customer Satisfaction (CSAT) score was rated 67% according to Hispanic or Latino users and customers.
Taylor Farms's Customer Satisfaction score was rated the highest by customers ages 31-35, and the lowest by customers ages 61-65.
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 31-35 | 100% | |||||||||||||||
| 36-40 | 33% | |||||||||||||||
| 41-45 | 50% | |||||||||||||||
| 51-55 | 67% | |||||||||||||||
| 61-65 | 25% | |||||||||||||||
| 66+ | 100% |
Taylor Farms's Customer Satisfaction score was rated the highest by customers who have used Taylor Farms's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
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Taylor Farms's Customer Satisfaction score was rated 60 points by Accounting industry customers.
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"label": "Accounting",
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}Compared to its competitors, Taylor Farms's Customer Satisfaction score is rated right above JUST, and is preceded by Dole Food Company.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | pladis Global | 100% |
![]() | Dole Food Company | 75% |
![]() | Taylor Farms | 67% |
![]() | JUST | 0% |
![]() | kite hill | 0% |
In the Food and Beverages industry, Taylor Farms's Customer Satisfaction score is rated right below McDonald's.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | The Coca-Cola Company | 87% |
![]() | Starbucks | 83% |
![]() | Chick-fil-A | 82% |
![]() | Red Bull | 82% |
![]() | Hershey Company | 80% |
![]() | PepsiCo | 78% |
![]() | Mars | 74% |
![]() | McDonald's | 72% |
![]() | Taylor Farms | 67% |
Taylor Farms has an overall Customer Service score of 3.5 out of 5 stars rated by its users and customers.
Sign Up to unlock Taylor Farms' overall Customer Service score rated by its users and customers.
Salinas, CA 93901
http://www.taylorfarms.com/
1(866)675-6120
Taylor Farms's Customer Service score was rated highest by customers ages 66+, and rated lowest by customers ages 46-50.
Taylor Farms's Customer Service score was rated 3.1 by both Female and Male customers on Comparably.
Taylor Farms's Customer Service score was rated the highest by Hispanic or Latino customers, and the lowest by Caucasian customers.
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 3.1 | Caucasian | 3.1 |
Hispanic or Latino 3.8 | Hispanic or Latino | 3.8 |
Taylor Farms's Customer Service score was rated the highest by customers ages 66+, and the lowest by customers ages 46-50.
| Summary | Age | Customer Service Score |
|---|---|---|
31-35 4.1 | 31-35 | 4.1 |
36-40 2.1 | 36-40 | 2.1 |
41-45 2.8 | 41-45 | 2.8 |
46-50 1.5 | 46-50 | 1.5 |
51-55 3 | 51-55 | 3 |
61-65 2 | 61-65 | 2 |
66+ 4.7 | 66+ | 4.7 |
Taylor Farms's Customer Service score was rated the highest by customers who have used Taylor Farms's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.
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Taylor Farms's Customer Service score was rated the highest by Education industry customers, and the lowest by Accounting industry customers.
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Compared to its competitors, Taylor Farms's Customer Service score is rated right above JUST, and is preceded by Dole Food Company.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | pladis Global | 5/5 |
![]() | Dole Food Company | 3.6/5 |
![]() | Taylor Farms | 3.5/5 |
![]() | JUST | N/A |
![]() | kite hill | N/A |
In the Food and Beverages industry, Taylor Farms's Customer Service score is rated right below McDonald's.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | Chick-fil-A | 4.3/5 |
![]() | Starbucks | 4.1/5 |
![]() | The Coca-Cola Company | 4/5 |
![]() | Red Bull | 4/5 |
![]() | Hershey Company | 3.9/5 |
![]() | Mars | 3.9/5 |
![]() | PepsiCo | 3.8/5 |
![]() | McDonald's | 3.6/5 |
![]() | Taylor Farms | 3.5/5 |
Taylor Farms has a 3.8/5 stars for its overall company culture rated by their employees

Taylor Farms scored a 17 for Net Promoter Score and a 14 for Employee Net Promoter Score. NPS gauges how likely a customer of Taylor Farms would recommend the brand to a friend. ENPS measures how likely Taylor Farms employees would recommend working at Taylor Farms to a friend.
| 53% | Promoters |
|---|---|
| 11% | Passive |
| 36% | Detractors |
| 50% | Promoters |
|---|---|
| 14% | Passive |
| 36% | Detractors |
Taylor Farms is ranked #998 in the Global Top 100 Brands. It ranks just behind Galderma and just ahead of Zimmer Biomet.
| RANK | COMPANY | CEO | INDUSTRY | ||
|---|---|---|---|---|---|
996 | ![]() | Nando's | ![]() | Geoff Whyte | Food and Beverages |
997 | ![]() | Galderma | ![]() | Stuart Raetzman | Health and Wellness |
998 | ![]() | Taylor Farms | ![]() | Bruce Taylor | Food and Beverages |
999 | ![]() | Zimmer Biomet | ![]() | Ivan Tornos | Health and Wellness |
1000 | ![]() | Avanade | ![]() | Pam Maynard | Tech |
Taylor Farms is ranked #86 in the Food and Beverages Industry. It ranks just behind Nando's.
| RANK | COMPANY | Location | |
|---|---|---|---|
84 | ![]() | McCormick & Company | Sparks Glencoe, MD |
85 | ![]() | Nando's | |
86 | ![]() | Taylor Farms | Salinas, CA |