

Ralph Lauren Corporation (NYSE:RL) is a leader in the design, marketing and distribution of premium lifestyle products. Ralph Lauren Corporation’s brand is ranked #416 in the list of Global Best Brands, a carefully curated list of recognized brands as rated by customers of Ralph Lauren Corporation. When compared to other organizations within the Fashion and Beauty industry, Ralph Lauren Corporation is ranked #50. Among its major competitors, Ralph Lauren Corporation is ranked in 4th place for NPS while Donna Karan is 1st, and United By Blue is 2nd. Overall, Ralph Lauren Corporation has a neutral social sentiment, when analyzing social media channels and online mentions.Their current market cap is $8.77B

Jonathan Bottomley serves as the Chief Marketing Officer of Ralph Lauren. Jonathan started at Ralph Lauren in March of 2017. Jonathan currently resides in the Greater New York City Area.
Ralph Lauren Corporation's Net Promoter Score (NPS) is a 44 with 64% Promoters, 16% Passives, and 20% Detractors. Net Promoter Score tracks whether Ralph Lauren Corporation's customers would recommend using the product based on a scale of -100 to 100.
| 64% | Promoters |
|---|---|
| 16% | Passives |
| 20% | Detractors |
| Summary | Date | Score |
|---|---|---|
Dec 2024 42 | Dec 2024 | 42 |
Jan 2025 42 | Jan 2025 | 42 |
Feb 2025 44 | Feb 2025 | 44 |
Mar 2025 44 | Mar 2025 | 44 |
Apr 2025 44 | Apr 2025 | 44 |
Jun 2025 44 | Jun 2025 | 44 |
Jul 2025 45 | Jul 2025 | 45 |
Aug 2025 42 | Aug 2025 | 42 |
Sep 2025 43 | Sep 2025 | 43 |
Oct 2025 43 | Oct 2025 | 43 |
Dec 2025 43 | Dec 2025 | 43 |
Jan 2026 43 | Jan 2026 | 43 |
Ralph Lauren Corporation is ranked second for NPS among its competitors. Armani and Calvin Klein come in first and third, with Hanesbrands coming in at #4. Among those competitors, it is the most valued company.
![]() Ralph Lauren Corporation | ![]() Armani | ![]() Calvin Klein | ![]() Hanesbrands | |
| Global Ranking | #416 | #362 | #413 | #- |
| NPS | 44 | 53 | 30 | 9 |
| Social Sentiment Calculated by analyzing social media and other online mentions | Neutral | - | - | - |
| Valuation Updated every 24 hours for public companies | $8.77B | $2.55B | $5.25B | $6.76B |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Male customers rated Ralph Lauren Corporation's NPS 23 points higher than Female customers.
Ralph Lauren Corporation's NPS was rated 60 by Male customers on Comparably.
Ralph Lauren Corporation's NPS was rated 37 by Female customers on Comparably.
Ralph Lauren Corporation's NPS was rated the highest by Hispanic or Latino customers, and the lowest by Other customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 44 | Caucasian | 44 |
Hispanic or Latino 86 | Hispanic or Latino | 86 |
African American/Black 71 | African American/Black | 71 |
Asian or Pacific Islander 47 | Asian or Pacific Islander | 47 |
Other 21 | Other | 21 |
Ralph Lauren Corporation's NPS was rated the highest by customers ages 41-45, and the lowest by customers ages 51-55.
Ralph Lauren Corporation's NPS was rated the highest by customers who have used Ralph Lauren Corporation's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year 34 | Less than 1 Year | 34 |
1 to 2 Years 64 | 1 to 2 Years | 64 |
2 to 5 Years 39 | 2 to 5 Years | 39 |
5 to 10 Years 40 | 5 to 10 Years | 40 |
Over 10 Years 42 | Over 10 Years | 42 |
Compared to its competitors, Ralph Lauren Corporation's NPS is rated right above HUGO BOSS Fashions Inc, and is preceded by Armani.
| COMPANY | NPS Score | |
|---|---|---|
![]() | Donna Karan | 100 |
![]() | United By Blue | 64 |
![]() | Armani | 53 |
![]() | Ralph Lauren Corporation | 44 |
![]() | HUGO BOSS Fashions Inc | 43 |
![]() | Calvin Klein | 30 |
![]() | Hanesbrands | 9 |
In the Fashion and Beauty industry, Ralph Lauren Corporation's NPS is rated right above American Eagle Outfitters, and is preceded by Vans.
| COMPANY | NPS Score | |
|---|---|---|
![]() | Nike | 48 |
![]() | Vans | 47 |
![]() | Ralph Lauren Corporation | 44 |
![]() | American Eagle Outfitters | 44 |
![]() | Uniqlo | 40 |
![]() | CHANEL | 39 |
![]() | Glossier | 38 |
![]() | Crocs | 34 |
![]() | Gucci | 31 |
Out of the 13 Ralph Lauren Corporation customer reviews 12 were positive and 1 was constructive. Ralph Lauren Corporation customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
84% of Ralph Lauren Corporation users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Male customers rated Ralph Lauren Corporation's Customer Loyalty score 7% higher than Female customers.
Ralph Lauren Corporation's Customer Loyalty score was rated the highest by Hispanic or Latino customers, and the lowest by African American/Black customers.
% who answered "Yes"
Ralph Lauren Corporation's Customer Loyalty score was rated the highest by customers ages 46-50, and the lowest by customers ages 31-35.
| Summary | Age | Score |
|---|---|---|
18-25 78% | 18-25 | 78% |
26-30 87% | 26-30 | 87% |
31-35 55% | 31-35 | 55% |
36-40 74% | 36-40 | 74% |
41-45 78% | 41-45 | 78% |
46-50 100% | 46-50 | 100% |
51-55 70% | 51-55 | 70% |
56-60 100% | 56-60 | 100% |
61-65 100% | 61-65 | 100% |
Ralph Lauren Corporation's Customer Loyalty score was rated the highest by customers who have used Ralph Lauren Corporation's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
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Ralph Lauren Corporation's Customer Loyalty score was rated the highest by Healthcare, Hospitals and Medicine industry customers, and the lowest by Banking and Financial Services industry customers.
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Compared to its competitors, Ralph Lauren Corporation's Customer Loyalty score is rated right above Armani.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | Ralph Lauren Corporation | 84% |
![]() | Armani | 81% |
![]() | Hanesbrands | 80% |
![]() | Calvin Klein | 77% |
![]() | Donna Karan | 69% |
![]() | HUGO BOSS Fashions Inc | 68% |
![]() | United By Blue | 61% |
In the Fashion and Beauty industry, Ralph Lauren Corporation's Customer Loyalty score is rated right above Nike, and is preceded by Vans.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | American Eagle Outfitters | 87% |
![]() | Vans | 85% |
![]() | Ralph Lauren Corporation | 84% |
![]() | Nike | 83% |
![]() | Uniqlo | 81% |
![]() | CHANEL | 79% |
![]() | Crocs | 79% |
![]() | Glossier | 77% |
![]() | Gucci | 76% |
Ralph Lauren Corporation has an overall Product Quality score of 4.3 out of 5 stars rated by its users and customers.
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Ralph Lauren Corporation’s product quality score is a 4.3 out of 5 as rated by its users and customers. Reviewers from the Banking and Financial Services industry rated Ralph Lauren Corporation's product the highest. Reviewers from the Tech industry rated Ralph Lauren Corporation the lowest at 3.9.
Ralph Lauren Corporation's Product Quality score was rated highest by customers from the Banking and Financial Services industry, and rated lowest by customers who have used Ralph Lauren Corporation's products/services for Less than 1 Year.
Male customers rated Ralph Lauren Corporation's Product Quality score 0.3 stars higher than Female customers.
Ralph Lauren Corporation's Product Quality score was rated the highest by Hispanic or Latino customers, and the lowest by Caucasian customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 4.2 | Caucasian | 4.2 |
Hispanic or Latino 4.5 | Hispanic or Latino | 4.5 |
African American/Black 4.4 | African American/Black | 4.4 |
Asian or Pacific Islander 4.3 | Asian or Pacific Islander | 4.3 |
Other 4.5 | Other | 4.5 |
Ralph Lauren Corporation's Product Quality score was rated the highest by customers ages 41-45, and the lowest by customers ages 36-40.
| Summary | Age | Score |
|---|---|---|
18-25 4.6 | 18-25 | 4.6 |
26-30 3.9 | 26-30 | 3.9 |
31-35 3.8 | 31-35 | 3.8 |
36-40 3.8 | 36-40 | 3.8 |
41-45 4.7 | 41-45 | 4.7 |
46-50 4.7 | 46-50 | 4.7 |
51-55 4 | 51-55 | 4 |
56-60 3.9 | 56-60 | 3.9 |
61-65 4.4 | 61-65 | 4.4 |
Ralph Lauren Corporation's Product Quality score was rated the highest by customers who have used Ralph Lauren Corporation's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
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Ralph Lauren Corporation's Product Quality score was rated the highest by Banking and Financial Services industry customers, and the lowest by Tech industry customers.
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Compared to its competitors, Ralph Lauren Corporation's Product Quality score is rated right above United By Blue, and is preceded by Donna Karan.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | Armani | 4.5/5 |
![]() | Donna Karan | 4.4/5 |
![]() | Ralph Lauren Corporation | 4.3/5 |
![]() | United By Blue | 4.2/5 |
![]() | Calvin Klein | 4.1/5 |
![]() | HUGO BOSS Fashions Inc | 4/5 |
![]() | Hanesbrands | 3.7/5 |
In the Fashion and Beauty industry, Ralph Lauren Corporation's Product Quality score is rated right above Nike, and is preceded by Uniqlo.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | Uniqlo | 4.3/5 |
![]() | Ralph Lauren Corporation | 4.3/5 |
![]() | Nike | 4.3/5 |
![]() | Vans | 4.3/5 |
![]() | Glossier | 4.3/5 |
![]() | CHANEL | 4.2/5 |
![]() | American Eagle Outfitters | 4.2/5 |
![]() | Gucci | 4.2/5 |
![]() | Crocs | 4.1/5 |
Ralph Lauren Corporation has a value for money and ROI score of 4 out of 5 stars rated by its users and customers.
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Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Marketing, Advertising and Research industry. The users from the Accounting industry think that they had the lowest ROI from Ralph Lauren Corporation.
Ralph Lauren Corporation's ROI score was rated highest by customers ages 41-45, and rated lowest by customers ages 51-55.
Male customers rated Ralph Lauren Corporation's ROI score 0.2 stars higher than Female customers.
Ralph Lauren Corporation's ROI score was rated the highest by African American/Black customers, and the lowest by Asian or Pacific Islander customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.9 | Caucasian | 3.9 |
Hispanic or Latino 4.3 | Hispanic or Latino | 4.3 |
African American/Black 4.5 | African American/Black | 4.5 |
Asian or Pacific Islander 3.7 | Asian or Pacific Islander | 3.7 |
Other 4 | Other | 4 |
Ralph Lauren Corporation's ROI score was rated the highest by customers ages 41-45, and the lowest by customers ages 51-55.
| Summary | Age | Score |
|---|---|---|
18-25 4.1 | 18-25 | 4.1 |
26-30 3.5 | 26-30 | 3.5 |
31-35 3.6 | 31-35 | 3.6 |
36-40 3.5 | 36-40 | 3.5 |
41-45 4.9 | 41-45 | 4.9 |
46-50 4.7 | 46-50 | 4.7 |
51-55 3.3 | 51-55 | 3.3 |
56-60 4 | 56-60 | 4 |
61-65 4.3 | 61-65 | 4.3 |
Ralph Lauren Corporation's ROI score was rated the highest by customers who have used Ralph Lauren Corporation's products/services for 2 to 5 Years, and the lowest by customers with Over 10 Years of usage.
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Ralph Lauren Corporation's ROI score was rated the highest by Marketing, Advertising and Research industry customers, and the lowest by Fashion and Beauty industry customers.
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Compared to its competitors, Ralph Lauren Corporation's ROI score is rated right above Calvin Klein, and is preceded by United By Blue.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | Donna Karan | 4.3/5 |
![]() | Armani | 4.2/5 |
![]() | United By Blue | 4.1/5 |
![]() | Ralph Lauren Corporation | 4/5 |
![]() | Calvin Klein | 3.9/5 |
![]() | Hanesbrands | 3.7/5 |
![]() | HUGO BOSS Fashions Inc | 3.6/5 |
In the Fashion and Beauty industry, Ralph Lauren Corporation's ROI score is rated right above Nike, and is preceded by Uniqlo.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | Vans | 4/5 |
![]() | Uniqlo | 4/5 |
![]() | Ralph Lauren Corporation | 4/5 |
![]() | Nike | 3.9/5 |
![]() | CHANEL | 3.9/5 |
![]() | Glossier | 3.9/5 |
![]() | American Eagle Outfitters | 3.8/5 |
![]() | Gucci | 3.8/5 |
![]() | Crocs | 3.7/5 |
Ralph Lauren Corporation has an overall Customer Satisfaction score of 84 rated by its users and customers.
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Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Ralph Lauren Corporation's Customer Satisfaction score was rated highest by customers ages 36-40, and rated lowest by customers ages 31-35.
Female customers rated Ralph Lauren Corporation's Customer Satisfaction score 3 points higher than Male customers.
Very Satisfied | 57% | |
|---|---|---|
Satisfied | 29% | |
Neither Satisfied nor Dissatisfied | 7% | |
Dissatisfied | 7% | |
Very Dissatisfied | 0% |
Very Satisfied | 47% | |
|---|---|---|
Satisfied | 42% | |
Neither Satisfied nor Dissatisfied | 8% | |
Dissatisfied | 0% | |
Very Dissatisfied | 3% |
Ralph Lauren Corporation's Customer Satisfaction (CSAT) score was rated 83% according to Caucasian users and customers.
Ralph Lauren Corporation's Customer Satisfaction (CSAT) score was rated 100% according to Hispanic or Latino users and customers.
Ralph Lauren Corporation's Customer Satisfaction (CSAT) score was rated 100% according to African American/Black users and customers.
Ralph Lauren Corporation's Customer Satisfaction (CSAT) score was rated 87% according to Asian or Pacific Islander users and customers.
Ralph Lauren Corporation's Customer Satisfaction (CSAT) score was rated 86% according to Other users and customers.
Ralph Lauren Corporation's Customer Satisfaction score was rated the highest by customers ages 36-40, and the lowest by customers ages 31-35.
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 96% | |||||||||||||||
| 26-30 | 86% | |||||||||||||||
| 31-35 | 66% | |||||||||||||||
| 36-40 | 100% | |||||||||||||||
| 41-45 | 100% | |||||||||||||||
| 46-50 | 100% | |||||||||||||||
| 51-55 | 67% | |||||||||||||||
| 56-60 | 80% | |||||||||||||||
| 61-65 | 80% |
Ralph Lauren Corporation's Customer Satisfaction score was rated the highest by customers who have used Ralph Lauren Corporation's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
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Ralph Lauren Corporation's Customer Satisfaction score was rated the highest by Banking and Financial Services industry customers, and the lowest by Tech industry customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Industry data.
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}Compared to its competitors, Ralph Lauren Corporation's Customer Satisfaction score is rated right above Calvin Klein, and is preceded by HUGO BOSS Fashions Inc.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | Donna Karan | 100% |
![]() | United By Blue | 90% |
![]() | Armani | 88% |
![]() | HUGO BOSS Fashions Inc | 85% |
![]() | Ralph Lauren Corporation | 84% |
![]() | Calvin Klein | 80% |
![]() | Hanesbrands | 63% |
In the Fashion and Beauty industry, Ralph Lauren Corporation's Customer Satisfaction score is rated right above American Eagle Outfitters, and is preceded by Vans.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | Uniqlo | 88% |
![]() | Nike | 86% |
![]() | Vans | 85% |
![]() | Ralph Lauren Corporation | 84% |
![]() | American Eagle Outfitters | 81% |
![]() | CHANEL | 80% |
![]() | Glossier | 79% |
![]() | Crocs | 79% |
![]() | Gucci | 79% |
Ralph Lauren Corporation has an overall Customer Service score of 4.2 out of 5 stars rated by its users and customers.
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650 Madison Avenue, New York City, NY 10022
https://www.ralphlauren.com
336-801-1985
Ralph Lauren Corporation's Customer Service score was rated highest by customers ages 41-45, and rated lowest by customers ages 36-40.
Male customers rated Ralph Lauren Corporation's Customer Service score 0.2 stars higher than Female customers.
Ralph Lauren Corporation's Customer Service score was rated the highest by Hispanic or Latino customers, and the lowest by Asian or Pacific Islander customers.
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 3.9 | Caucasian | 3.9 |
Hispanic or Latino 4.7 | Hispanic or Latino | 4.7 |
African American/Black 4.5 | African American/Black | 4.5 |
Asian or Pacific Islander 3.8 | Asian or Pacific Islander | 3.8 |
Other 4.3 | Other | 4.3 |
Ralph Lauren Corporation's Customer Service score was rated the highest by customers ages 41-45, and the lowest by customers ages 36-40.
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 4.3 | 18-25 | 4.3 |
26-30 4 | 26-30 | 4 |
31-35 3.7 | 31-35 | 3.7 |
36-40 3.1 | 36-40 | 3.1 |
41-45 5 | 41-45 | 5 |
46-50 4.5 | 46-50 | 4.5 |
51-55 3.7 | 51-55 | 3.7 |
56-60 3.9 | 56-60 | 3.9 |
61-65 4.4 | 61-65 | 4.4 |
Ralph Lauren Corporation's Customer Service score was rated the highest by customers who have used Ralph Lauren Corporation's products/services for 2 to 5 Years, and the lowest by customers with Over 10 Years of usage.
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Ralph Lauren Corporation's Customer Service score was rated the highest by Marketing, Advertising and Research industry customers, and the lowest by Tech industry customers.
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Compared to its competitors, Ralph Lauren Corporation's Customer Service score is rated right above HUGO BOSS Fashions Inc, and is preceded by Donna Karan.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | Armani | 4.3/5 |
![]() | Donna Karan | 4.3/5 |
![]() | Ralph Lauren Corporation | 4.2/5 |
![]() | HUGO BOSS Fashions Inc | 4/5 |
![]() | Calvin Klein | 4/5 |
![]() | United By Blue | 3.9/5 |
![]() | Hanesbrands | 3.6/5 |
In the Fashion and Beauty industry, Ralph Lauren Corporation's Customer Service score is rated right above Glossier.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | Ralph Lauren Corporation | 4.2/5 |
![]() | Glossier | 4.2/5 |
![]() | Uniqlo | 4.1/5 |
![]() | Nike | 4.1/5 |
![]() | Vans | 4.1/5 |
![]() | CHANEL | 4.1/5 |
![]() | American Eagle Outfitters | 4/5 |
![]() | Gucci | 4/5 |
![]() | Crocs | 3.8/5 |
Ralph Lauren Corporation has a 2.9/5 stars for its overall company culture rated by their employees

In the Top 35% of Similar Sized Companies on Comparably.
Ralph Lauren Corporation scored a 44 for Net Promoter Score and a -19 for Employee Net Promoter Score. NPS gauges how likely a customer of Ralph Lauren Corporation would recommend the brand to a friend. ENPS measures how likely Ralph Lauren Corporation employees would recommend working at Ralph Lauren Corporation to a friend.
| 64% | Promoters |
|---|---|
| 16% | Passive |
| 20% | Detractors |
| 31% | Promoters |
|---|---|
| 19% | Passive |
| 50% | Detractors |
Ralph Lauren Corporation is ranked #416 in the Global Top 100 Brands. It ranks just behind CNN and just ahead of Nickelodeon.
| RANK | COMPANY | CEO | INDUSTRY | ||
|---|---|---|---|---|---|
414 | ![]() | Forbes | ![]() | Michael Federle | Media and Entertainment |
415 | ![]() | CNN | ![]() | Jeff Zuckler | Media and Entertainment |
416 | ![]() | Ralph Lauren Corporation | ![]() | Patrice Louvet | Fashion and Beauty |
417 | ![]() | Nickelodeon | ![]() | Brian Robbins | Media and Entertainment |
418 | ![]() | Lockheed Martin | ![]() | Jim Taiclet | Automotive and Transportation |
419 | ![]() | ABB Ltd | ![]() | Ulrich Spiesshofer | Tech |
420 | ![]() | Cadillac | ![]() | Johan de Nysschen | Automotive and Transportation |
Ralph Lauren Corporation is ranked #50 in the Fashion and Beauty Industry. It ranks just behind Calvin Klein and just ahead of Revlon.
| RANK | COMPANY | Location | |
|---|---|---|---|
48 | ![]() | Athleta | San Francisco, CA |
49 | ![]() | Calvin Klein | New York City, NY |
50 | ![]() | Ralph Lauren Corporation | New York City, NY |
51 | ![]() | Revlon | New York City, NY |
52 | ![]() | Banana Republic | San Francisco, CA |
53 | ![]() | Avon | New York City, NY |
54 | ![]() | Brooks Brothers | New York City, NY |