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doTERRA is

Ranked

#69

Consumer Goods Brands

Brand Page

doTERRA

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doTERRA

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doTERRA is ranked #69 in Consumer Goods Brands

About doTERRA's Brand

doTERRA is an integrative health and wellness company and the world leader in the Global Aromatherapy and Essential Oils market. doTERRA sources, tests, manufactures and distributes CPTG Certified Pure Tested Grade® essential oils and essential oil products to over seven million doTERRA Wellness Advocates and customers. Through industry leading responsible sourcing practices, doTERRA maintains the highest levels of quality, purity and sustainability in partnership with local growers around the world through Co-Impact Sourcing®. The doTERRA Healing Hands offers resources and tools to global sourcing communities and charitable organizations for self-reliance, healthcare, education, sanitation, and the fight against human trafficking. Through the life-enhancing benefits of essential oils, doTERRA is changing the world one drop, one person, one community at a time. To learn more, visit https://www.doterra.com/IN/en_IN/. doTERRA’s brand is ranked #769 in the list of Global Best Brands, a carefully curated list of recognized brands as rated by customers of doTERRA. When compared to other organizations within the Consumer Goods industry, doTERRA is ranked #69. Among its major competitors, doTERRA is ranked in 1st place for NPS while Youngliving is 2nd. Overall, doTERRA has a neutral social sentiment, when analyzing social media channels and online mentions.

Brand at a Glance

88%

Customer Loyalty

4.4/5

Product Quality

4.1/5

Pricing

4.2/5

Customer Service

doTERRA Ranking

^#769 in Global Best Brands
^#69 in Consumer Goods
^#1 / 2 of its competitors

doTERRA NPS

doTERRA's Net Promoter Score (NPS) is a 56 with 72% Promoters, 12% Passives, and 16% Detractors. Net Promoter Score tracks whether doTERRA's customers would recommend using the product based on a scale of -100 to 100.

doTERRA Overall NPS

NPS

72%	Promoters
12%	Passives
16%	Detractors

doTERRA NPS Trend

-100

-50

100

Summary	Date	Score
Sep 2024 54	Sep 2024	54
Oct 2024 54	Oct 2024	54
Nov 2024 54	Nov 2024	54
Dec 2024 54	Dec 2024	54
Jan 2025 54	Jan 2025	54
Feb 2025 56	Feb 2025	56
Mar 2025 56	Mar 2025	56
Apr 2025 56	Apr 2025	56
May 2025 56	May 2025	56
Jun 2025 56	Jun 2025	56
Jul 2025 56	Jul 2025	56
Nov 2025 56	Nov 2025	56

How Other Brands Compare

doTERRA is ranked first for NPS among its competitors. Youngliving comes in second.

	doTERRA	Youngliving
Global Ranking	#769	#-
NPS	56	18
Social Sentiment Calculated by analyzing social media and other online mentions	Neutral	-

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

doTERRA NPS by Gender

Female customers rated doTERRA's NPS 10 points higher than Male customers.

Male

doTERRA's NPS was rated 65 by Male customers on Comparably.

70%

Promoters

25%

Passives

Detractors

Female

doTERRA's NPS was rated 75 by Female customers on Comparably.

85%

Promoters

Passives

10%

Detractors

doTERRA NPS by Ethnicity

doTERRA's NPS was rated the highest by Asian or Pacific Islander customers, and the lowest by African American/Black customers.

-100

-50

100

Summary	Ethnicity	Score
Caucasian 80	Caucasian	80
Hispanic or Latino 77	Hispanic or Latino	77
African American/Black 40	African American/Black	40
Asian or Pacific Islander 86	Asian or Pacific Islander	86
Other 75	Other	75

doTERRA NPS by Age

doTERRA's NPS was rated the highest by customers ages 41-45, and the lowest by customers ages 36-40.

100

Summary

Age

Promoters

Passives

Detractors

18-25

91%

26-30

86%

14%

31-35

71%

29%

36-40

55%

18%

27%

41-45

93%

46-50

61%

31%

51-55

92%

56-60

78%

11%

61-65

90%

10%

doTERRA NPS by Usage

doTERRA's NPS was rated the highest by customers who have used doTERRA's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.

-100

-50

100

Summary	Usage	Score
Less than 1 Year 37	Less than 1 Year	37
1 to 2 Years 75	1 to 2 Years	75
2 to 5 Years 63	2 to 5 Years	63
5 to 10 Years 88	5 to 10 Years	88
Over 10 Years 74	Over 10 Years	74

doTERRA NPS vs. Competitors

Compared to its competitors, doTERRA's NPS is rated right above Youngliving.

COMPANY		NPS Score
	doTERRA	56
	Youngliving	18

doTERRA NPS vs Companies in Consumer Goods

In the Consumer Goods industry, doTERRA's NPS is rated right above Lego Group.

COMPANY		NPS Score
	doTERRA	56
	Lego Group	54
	Red Bull	42
	Bath & Body Works	38
	Colgate Palmolive	36
	Hershey Company	35
	Crocs	34
	Gucci	31
	Tiffany & Co	31

doTERRA Customer Reviews

Out of the 28 doTERRA customer reviews 27 were positive and 1 was constructive. doTERRA customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.

All Reviews

Positive Reviews

Constructive Reviews

doTERRA Customer Loyalty

88%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

88% of doTERRA users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"

88%

12%

doTERRA Customer Loyalty Score by Gender

Female customers rated doTERRA's Customer Loyalty score 3% higher than Male customers.

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Male

87%

Yes

Female

90%

Yes

doTERRA Customer Loyalty Score by Ethnicity

doTERRA's Customer Loyalty score was rated the highest by Asian or Pacific Islander customers, and the lowest by African American/Black customers.

% who answered "Yes"

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of doTERRA.

out of 100

Caucasian

out of 100

Hispanic or Latino

out of 100

African American/Black

100

out of 100

Asian or Pacific Islander

100

out of 100

Other

doTERRA Customer Loyalty Score by Age

doTERRA's Customer Loyalty score was rated the highest by customers ages 18-25, and the lowest by customers ages 31-35.

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Age data of doTERRA.

20%

40%

60%

80%

100%

Summary	Age	Score
18-25 100%	18-25	100%
26-30 100%	26-30	100%
31-35 74%	31-35	74%
36-40 75%	36-40	75%
41-45 94%	41-45	94%
46-50 93%	46-50	93%
51-55 86%	51-55	86%
56-60 80%	56-60	80%
61-65 91%	61-65	91%

doTERRA Customer Loyalty Score by Usage

doTERRA's Customer Loyalty score was rated the highest by customers who have used doTERRA's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year	72%
1 to 2 Years	93%
2 to 5 Years	92%
5 to 10 Years	94%
Over 10 Years	89%

doTERRA Customer Loyalty Score by Industry

doTERRA's Customer Loyalty score was rated the highest by Accounting industry customers, and the lowest by Aerospace and Aviation industry customers.

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Tech	100%
Accounting	100%
Aerospace and Aviation	46%
Business and Consumer Services	100%
Construction	100%
Consumer Goods	100%
Education	93%
Healthcare, Hospitals and Medicine	95%
Marketing, Advertising and Research	100%

doTERRA Customer Loyalty vs. Competitors

Compared to its competitors, doTERRA's Customer Loyalty score is rated right above Youngliving.

COMPANY		Customer Loyalty Score
	doTERRA	88%
	Youngliving	78%

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Customer Loyalty for Other Consumer Goods Brands

In the Consumer Goods industry, doTERRA's Customer Loyalty score is rated right above Bath & Body Works.

COMPANY		Customer Loyalty Score
	doTERRA	88%
	Bath & Body Works	87%
	Lego Group	86%
	Colgate Palmolive	85%
	Red Bull	81%
	Hershey Company	81%
	Crocs	79%
	Gucci	76%
	Tiffany & Co	73%

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doTERRA Product Quality

4.4/5

doTERRA has an overall Product Quality score of 4.4 out of 5 stars rated by its users and customers.

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doTERRA Product Information

doTERRA’s product quality score is a 4.4 out of 5 as rated by its users and customers. Reviewers from the Business and Consumer Services industry rated doTERRA's product the highest. Reviewers from the Accounting industry rated doTERRA the lowest at 4.4.

Website: http://doterra.com

Company Size: 1,001-5,000 Employees

Industry

Retail

Quick Insights into doTERRA Product Quality

doTERRA's Product Quality score was rated highest by customers ages 18-25, and rated lowest by customers from the Aerospace and Aviation industry.

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Ranked doTERRA Product Quality the Highest

18-25	5
Business and Consumer Services	5
5 to 10 Years	4.9

Ranked doTERRA Product Quality the Lowest

Less than 1 Year	4
36-40	3.8
Aerospace and Aviation	3

doTERRA Product Quality Score by Gender

Female customers rated doTERRA's Product Quality score 0.4 stars higher than Male customers.

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Male

4.3/5

Female

4.7/5

doTERRA Product Quality Score by Ethnicity

doTERRA's Product Quality score was rated the highest by Other customers, and the lowest by Hispanic or Latino customers.

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Summary	Ethnicity	Score
Caucasian 4.7	Caucasian	4.7
Hispanic or Latino 4.6	Hispanic or Latino	4.6
African American/Black 4.6	African American/Black	4.6
Asian or Pacific Islander 4.7	Asian or Pacific Islander	4.7
Other 4.8	Other	4.8

doTERRA Product Quality Score by Age

doTERRA's Product Quality score was rated the highest by customers ages 18-25, and the lowest by customers ages 36-40.

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Summary	Age	Score
18-25 5	18-25	5
26-30 4.5	26-30	4.5
31-35 4.7	31-35	4.7
36-40 3.8	36-40	3.8
41-45 5	41-45	5
46-50 4.1	46-50	4.1
51-55 4.6	51-55	4.6
56-60 4.3	56-60	4.3
61-65 4.9	61-65	4.9

doTERRA Product Quality Score by Usage

doTERRA's Product Quality score was rated the highest by customers who have used doTERRA's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year	4
1 to 2 Years	4.4
2 to 5 Years	4.6
5 to 10 Years	4.9
Over 10 Years	4.4

doTERRA Product Quality Score by Industry

doTERRA's Product Quality score was rated the highest by Business and Consumer Services industry customers, and the lowest by Aerospace and Aviation industry customers.

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Tech	4.6
Accounting	4.4
Aerospace and Aviation	3
Business and Consumer Services	5
Construction	5
Consumer Goods	5
Education	4.4
Healthcare, Hospitals and Medicine	4.9
Marketing, Advertising and Research	5

doTERRA Product Quality vs. Competitors

Compared to its competitors, doTERRA's Product Quality score is rated right above Youngliving.

COMPANY		Product Quality Score
	doTERRA	4.4/5
	Youngliving	3.9/5

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Product Quality for Other Consumer Goods Brands

In the Consumer Goods industry, doTERRA's Product Quality score is rated right above Red Bull, and is preceded by Lego Group.

COMPANY		Product Quality Score
	Lego Group	4.5/5
	doTERRA	4.4/5
	Red Bull	4.2/5
	Colgate Palmolive	4.2/5
	Gucci	4.2/5
	Bath & Body Works	4.1/5
	Hershey Company	4.1/5
	Crocs	4.1/5
	Tiffany & Co	4/5

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doTERRA Pricing

doTERRA ROI & Value For Money

4.1/5

doTERRA has a value for money and ROI score of 4.1 out of 5 stars rated by its users and customers.

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doTERRA Pricing Plans

Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Marketing, Advertising and Research industry. The users from the Aerospace and Aviation industry think that they had the lowest ROI from doTERRA.

Quick Insights into doTERRA ROI

doTERRA's ROI score was rated highest by customers from the Marketing, Advertising and Research industry, and rated lowest by African American/Black customers.

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Ranked doTERRA ROI the Highest

Marketing, Advertising and Research	4.9
18-25	4.8
5 to 10 Years	4.6

Ranked doTERRA ROI the Lowest

46-50	3.6
Aerospace and Aviation	3.6
African American/Black	3.5

doTERRA ROI Score by Gender

Female customers rated doTERRA's ROI score 0.3 stars higher than Male customers.

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Male

4/5

Female

4.3/5

doTERRA ROI Score by Ethnicity

doTERRA's ROI score was rated the highest by Asian or Pacific Islander customers, and the lowest by African American/Black customers.

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Summary	Ethnicity	Score
Caucasian 4.3	Caucasian	4.3
Hispanic or Latino 4.4	Hispanic or Latino	4.4
African American/Black 3.5	African American/Black	3.5
Asian or Pacific Islander 4.6	Asian or Pacific Islander	4.6
Other 4.6	Other	4.6

doTERRA ROI Score by Age

doTERRA's ROI score was rated the highest by customers ages 18-25, and the lowest by customers ages 46-50.

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Summary	Age	Score
18-25 4.8	18-25	4.8
26-30 4.6	26-30	4.6
31-35 4.3	31-35	4.3
36-40 3.6	36-40	3.6
41-45 4.7	41-45	4.7
46-50 3.6	46-50	3.6
51-55 4.2	51-55	4.2
56-60 4.2	56-60	4.2
61-65 4.3	61-65	4.3

doTERRA ROI Score by Usage

doTERRA's ROI score was rated the highest by customers who have used doTERRA's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year	3.9
1 to 2 Years	4.4
2 to 5 Years	4
5 to 10 Years	4.6
Over 10 Years	4.2

doTERRA ROI Score by Industry

doTERRA's ROI score was rated the highest by Marketing, Advertising and Research industry customers, and the lowest by Aerospace and Aviation industry customers.

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Tech	4.1
Accounting	4.3
Aerospace and Aviation	3.6
Business and Consumer Services	3.8
Construction	4.3
Consumer Goods	4.8
Education	4.5
Healthcare, Hospitals and Medicine	4.2
Marketing, Advertising and Research	4.9

doTERRA Pricing vs. Competitors

Compared to its competitors, doTERRA's ROI score is rated right above Youngliving.

COMPANY		Pricing Score
	doTERRA	4.1/5
	Youngliving	3.5/5

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ROI for Other Consumer Goods Brands

In the Consumer Goods industry, doTERRA's ROI score is rated right above Colgate Palmolive.

COMPANY		Pricing Score
	doTERRA	4.1/5
	Colgate Palmolive	4/5
	Lego Group	3.9/5
	Hershey Company	3.9/5
	Red Bull	3.8/5
	Gucci	3.8/5
	Bath & Body Works	3.8/5
	Crocs	3.7/5
	Tiffany & Co	3.7/5

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doTERRA Customer Satisfaction (CSAT)

doTERRA Customer Satisfaction (CSAT) Score

89 / 100

doTERRA has an overall Customer Satisfaction score of 89 rated by its users and customers.

Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"

Very Satisfied	59%
Satisfied	30%
Neither Satisfied nor Dissatisfied	2%
Dissatisfied	2%
Very Dissatisfied	7%

Very Satisfied

59%

Satisfied

30%

Neither Satisfied nor Dissatisfied

Dissatisfied

Very Dissatisfied

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into doTERRA Customer Satisfaction

doTERRA's Customer Satisfaction score was rated highest by customers ages 26-30, and rated lowest by customers from the Aerospace and Aviation industry.

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Ranked doTERRA Customer Satisfaction the Highest

26-30	100%
5 to 10 Years	100%
Accounting	100%

Ranked doTERRA Customer Satisfaction the Lowest

1 to 2 Years	75%
36-40	71%
Aerospace and Aviation	50%

doTERRA Customer Satisfaction Score by Gender

Female customers rated doTERRA's Customer Satisfaction score 1 points higher than Male customers.

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87 / 100

Male

	Very Satisfied	47%
	Satisfied	40%
	Neither Satisfied nor Dissatisfied	0%
	Dissatisfied	0%
	Very Dissatisfied	13%

88 / 100

Female

	Very Satisfied	69%
	Satisfied	19%
	Neither Satisfied nor Dissatisfied	3%
	Dissatisfied	2%
	Very Dissatisfied	7%

doTERRA Customer Satisfaction Score by Ethnicity

CSAT according to Caucasian

doTERRA's Customer Satisfaction (CSAT) score was rated 88% according to Caucasian users and customers.

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88 / 100

Very Satisfied	74%
Satisfied	14%
Neither Satisfied nor Dissatisfied	3%
Dissatisfied	2%
Very Dissatisfied	7%

Very Satisfied

74%

Satisfied

14%

Neither Satisfied nor Dissatisfied

Dissatisfied

Very Dissatisfied

CSAT according to Hispanic or Latino

doTERRA's Customer Satisfaction (CSAT) score was rated 83% according to Hispanic or Latino users and customers.

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83 / 100

Very Satisfied	42%
Satisfied	41%
Neither Satisfied nor Dissatisfied	0%
Dissatisfied	0%
Very Dissatisfied	17%

Very Satisfied

42%

Satisfied

41%

Neither Satisfied nor Dissatisfied

Dissatisfied

Very Dissatisfied

17%

CSAT according to African American/Black

doTERRA's Customer Satisfaction (CSAT) score was rated 100% according to African American/Black users and customers.

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100 / 100

Very Satisfied	60%
Satisfied	40%
Neither Satisfied nor Dissatisfied	0%
Dissatisfied	0%
Very Dissatisfied	0%

Very Satisfied

60%

Satisfied

40%

Neither Satisfied nor Dissatisfied

Dissatisfied

Very Dissatisfied

CSAT according to Asian or Pacific Islander

doTERRA's Customer Satisfaction (CSAT) score was rated 100% according to Asian or Pacific Islander users and customers.

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100 / 100

Very Satisfied	60%
Satisfied	40%
Neither Satisfied nor Dissatisfied	0%
Dissatisfied	0%
Very Dissatisfied	0%

Very Satisfied

60%

Satisfied

40%

Neither Satisfied nor Dissatisfied

Dissatisfied

Very Dissatisfied

CSAT according to Other

doTERRA's Customer Satisfaction (CSAT) score was rated 78% according to Other users and customers.

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78 / 100

Very Satisfied	56%
Satisfied	22%
Neither Satisfied nor Dissatisfied	11%
Dissatisfied	0%
Very Dissatisfied	11%

Very Satisfied

56%

Satisfied

22%

Neither Satisfied nor Dissatisfied

11%

Dissatisfied

Very Dissatisfied

11%

doTERRA Customer Satisfaction Score by Age

doTERRA's Customer Satisfaction score was rated the highest by customers ages 26-30, and the lowest by customers ages 36-40.

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100

Breakdown

Age

Score

18-25

86%

26-30

100%

31-35

100%

36-40

71%

41-45

92%

46-50

89%

51-55

75%

56-60

86%

61-65

100%

doTERRA Customer Satisfaction Score by Usage

doTERRA's Customer Satisfaction score was rated the highest by customers who have used doTERRA's products/services for 5 to 10 Years, and the lowest by customers with 1 to 2 Years of usage.

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Less than 1 Year	77
1 to 2 Years	75
2 to 5 Years	84
5 to 10 Years	100
Over 10 Years	80

doTERRA Customer Satisfaction Score by Industry

doTERRA's Customer Satisfaction score was rated the highest by Accounting industry customers, and the lowest by Aerospace and Aviation industry customers.

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{
	"title": "doTERRA Customer Satisfaction Score by Industry",
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			"label": "Tech",
			"groupId": 104,
			"score": 100,
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			"groupId": 522,
			"score": 87,
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Tech	100
Accounting	100
Aerospace and Aviation	50
Education	100
Healthcare, Hospitals and Medicine	87
Marketing, Advertising and Research	67

doTERRA Customer Satisfaction vs. Competitors

Compared to its competitors, doTERRA's Customer Satisfaction score is rated right above Youngliving.

COMPANY		Customer Satisfaction (CSAT) Score
	doTERRA	89%
	Youngliving	77%

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Customer Satisfaction for Other Consumer Goods Brands

In the Consumer Goods industry, doTERRA's Customer Satisfaction score is rated right above Lego Group.

COMPANY		Customer Satisfaction (CSAT) Score
	doTERRA	89%
	Lego Group	89%
	Colgate Palmolive	83%
	Red Bull	82%
	Bath & Body Works	81%
	Hershey Company	80%
	Crocs	79%
	Gucci	79%
	Tiffany & Co	72%

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doTERRA Customer Service

4.2/5

doTERRA has an overall Customer Service score of 4.2 out of 5 stars rated by its users and customers.

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About doTERRA's Customer Service

Address

389 S 1300 W St, Pleasant Grove, UT 84062

Website

http://doterra.com

Phone Number

1 (800) 411-8151

doTERRA's Social Links

Quick Insights into doTERRA Customer Service

doTERRA's Customer Service score was rated highest by customers from the Marketing, Advertising and Research industry, and rated lowest by customers ages 46-50.

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Ranked doTERRA Customer Service the Highest

Marketing, Advertising and Research	4.9
41-45	4.8
Other	4.7

Ranked doTERRA Customer Service the Lowest

Less than 1 Year	4.1
Aerospace and Aviation	3.8
46-50	3.6

doTERRA Customer Service Score by Gender

Female customers rated doTERRA's Customer Service score 0.3 stars higher than Male customers.

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Male

4.2/5

Female

4.5/5

doTERRA Customer Service Score by Ethnicity

doTERRA's Customer Service score was rated the highest by Other customers, and the lowest by African American/Black customers.

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100

Summary	Ethnicity	Customer Service Score
Caucasian 4.5	Caucasian	4.5
Hispanic or Latino 4.6	Hispanic or Latino	4.6
African American/Black 4.1	African American/Black	4.1
Asian or Pacific Islander 4.6	Asian or Pacific Islander	4.6
Other 4.7	Other	4.7

doTERRA Customer Service Score by Age

doTERRA's Customer Service score was rated the highest by customers ages 41-45, and the lowest by customers ages 46-50.

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100

Summary	Age	Customer Service Score
18-25 4.7	18-25	4.7
26-30 4.6	26-30	4.6
31-35 4.6	31-35	4.6
36-40 3.7	36-40	3.7
41-45 4.8	41-45	4.8
46-50 3.6	46-50	3.6
51-55 4.4	51-55	4.4
56-60 4.4	56-60	4.4
61-65 4.7	61-65	4.7

doTERRA Customer Service Score by Usage

doTERRA's Customer Service score was rated the highest by customers who have used doTERRA's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year	4.1
1 to 2 Years	4.5
2 to 5 Years	4.2
5 to 10 Years	4.6
Over 10 Years	4.4

doTERRA Customer Service Score by Industry

doTERRA's Customer Service score was rated the highest by Marketing, Advertising and Research industry customers, and the lowest by Aerospace and Aviation industry customers.

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Tech	4.5
Accounting	4.6
Aerospace and Aviation	3.8
Business and Consumer Services	4.1
Construction	4.6
Consumer Goods	4.8
Education	4.4
Healthcare, Hospitals and Medicine	4.4
Marketing, Advertising and Research	4.9

doTERRA Customer Service vs. Competitors

Compared to its competitors, doTERRA's Customer Service score is rated right above Youngliving.

COMPANY		Customer Service Score
	doTERRA	4.2/5
	Youngliving	3.9/5

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Customer Service for Other Consumer Goods Brands

In the Consumer Goods industry, doTERRA's Customer Service score is rated right above Lego Group.

COMPANY		Customer Service Score
	doTERRA	4.2/5
	Lego Group	4.2/5
	Gucci	4/5
	Red Bull	4/5
	Colgate Palmolive	4/5
	Bath & Body Works	4/5
	Hershey Company	3.9/5
	Crocs	3.8/5
	Tiffany & Co	3.8/5

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doTERRA as an Employer

4.3/5

doTERRA has a 4.3/5 stars for its overall company culture rated by their employees

top

CEO of doTERRA

Kirk Jowers

In the Top 5% of Similar Sized Companies on Comparably.

Consumer vs. Employees

doTERRA scored a 56 for Net Promoter Score and a 41 for Employee Net Promoter Score. NPS gauges how likely a customer of doTERRA would recommend the brand to a friend. ENPS measures how likely doTERRA employees would recommend working at doTERRA to a friend.

Net Promoter Score

NPS Score

72%	Promoters
12%	Passive
16%	Detractors

Employee Net Promoter Score

eNPS Score

63%	Promoters
15%	Passive
22%	Detractors

Global Ranking Snapshot

doTERRA is ranked #769 in the Global Top 100 Brands. It ranks just behind Alteryx and just ahead of Coalition Technologies.

RANK			INDUSTRY
767	Syngenta	J Fyrwald	Energy and Manufacturing
768	Alteryx	Mark Anderson	Tech
769	doTERRA	Kirk Jowers	Consumer Goods
770	Coalition Technologies	Joel Gross	Business and Consumer Services
771	Tanium	Orion Hindawi	Tech
772	Braum's	Drew Braum	Food and Beverages
773	Osmosis	Shiv Gaglani, MBA	Health and Wellness

Consumer Goods Ranking Snapshot

doTERRA is ranked #69 in the Consumer Goods Industry. It ranks just behind Wrigley and just ahead of OnePlus Corporation.

RANK		Location
67	PING	Phoenix, AZ
68	Wrigley	Peoria, IL
69	doTERRA	Pleasant Grove, UT
70	OnePlus Corporation	Northbrook, IL
71	Pringles	Battle Creek, MI
72	Del Monte Foods	Walnut Creek, CA
73	Amway Corporation	Ada, MI