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NPS
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Bumble is ranked #191 in Tech Brands
Bumble is ranked #191 in Tech Brands
About Bumble's Brand
We’re all about bringing people together. Bumble is the 1st app to bring dating, friend-finding, and career-building into a single social networking platform. Bumble’s brand is ranked #577 in the list of Global Best Brands, a carefully curated list of recognized brands as rated by customers of Bumble. When compared to other organizations within the Tech industry, Bumble is ranked #191. Among its major competitors, Bumble is ranked in 1st place for NPS while Match.com is 2nd.
Brand at a Glance
67%
Customer Loyalty
3.4/5
Product Quality
3.2/5
Pricing
3.2/5
Customer Service
Bumble CMO
Bumble Ranking
- #577 in Global Best Brands
- #191 in Tech
- #1 / 2 of its competitors
Bumble NPS
Bumble's Net Promoter Score (NPS) is a 7 with 43% Promoters, 21% Passives, and 36% Detractors. Net Promoter Score tracks whether Bumble's customers would recommend using the product based on a scale of -100 to 100.
Bumble Overall NPS
| 43% | Promoters |
|---|---|
| 21% | Passives |
| 36% | Detractors |
Bumble NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Aug 2024 9 | Aug 2024 | 9 |
Sep 2024 9 | Sep 2024 | 9 |
Oct 2024 9 | Oct 2024 | 9 |
Dec 2024 9 | Dec 2024 | 9 |
Feb 2025 9 | Feb 2025 | 9 |
Apr 2025 9 | Apr 2025 | 9 |
Jul 2025 9 | Jul 2025 | 9 |
Sep 2025 9 | Sep 2025 | 9 |
Oct 2025 9 | Oct 2025 | 9 |
Nov 2025 7 | Nov 2025 | 7 |
Dec 2025 7 | Dec 2025 | 7 |
Jan 2026 7 | Jan 2026 | 7 |
How Other Brands Compare
Bumble is ranked first for NPS among its competitors. Match.com comes in second.
 Bumble |  Match.com | |
| Global Ranking | #577 | #- |
| NPS | 7 | -77 |
| Valuation Updated every 24 hours for public companies | - | $41.68B |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Bumble NPS by Gender
Female customers rated Bumble's NPS 36 points higher than Male customers.
Male
-19
Bumble's NPS was rated -19 by Male customers on Comparably.
37%
Promoters
7%
Passives
56%
Detractors
Female
17
Bumble's NPS was rated 17 by Female customers on Comparably.
49%
Promoters
19%
Passives
32%
Detractors
Bumble NPS by Ethnicity
Bumble's NPS was rated the highest by African American/Black customers, and the lowest by Hispanic or Latino customers.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -7 | Caucasian | -7 |
Hispanic or Latino -23 | Hispanic or Latino | -23 |
African American/Black 10 | African American/Black | 10 |
Asian or Pacific Islander 5 | Asian or Pacific Islander | 5 |
Other -8 | Other | -8 |
Bumble NPS by Age
Bumble's NPS was rated the highest by customers ages 31-35, and the lowest by customers ages 61-65.
Bumble NPS by Usage
Bumble's NPS was rated the highest by customers who have used Bumble's products/services for Less than 1 Year, and the lowest by customers with 2 to 5 Years of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year 18 | Less than 1 Year | 18 |
1 to 2 Years 5 | 1 to 2 Years | 5 |
2 to 5 Years -17 | 2 to 5 Years | -17 |
Bumble Customer Reviews
Out of the 33 Bumble customer reviews 19 were positive and 14 were constructive. Bumble customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.
All Reviews
Positive Reviews
Constructive Reviews
Bumble Customer Loyalty
67%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
67% of Bumble users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Bumble Customer Loyalty Score by Gender
Female customers rated Bumble's Customer Loyalty score 13% higher than Male customers.
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Male
67%
Yes
Female
80%
Yes
Bumble Customer Loyalty Score by Ethnicity
Bumble's Customer Loyalty score was rated the highest by Other customers, and the lowest by Hispanic or Latino customers.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of Bumble.
71
out of 100
Caucasian
60
out of 100
Hispanic or Latino
84
out of 100
African American/Black
83
out of 100
Asian or Pacific Islander
85
out of 100
Other
Bumble Customer Loyalty Score by Age
Bumble's Customer Loyalty score was rated the highest by customers ages 51-55, and the lowest by customers ages 56-60.
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0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
18-25 83% | 18-25 | 83% |
26-30 77% | 26-30 | 77% |
31-35 58% | 31-35 | 58% |
36-40 75% | 36-40 | 75% |
41-45 66% | 41-45 | 66% |
46-50 89% | 46-50 | 89% |
51-55 100% | 51-55 | 100% |
56-60 36% | 56-60 | 36% |
61-65 40% | 61-65 | 40% |
Bumble Customer Loyalty Score by Usage
Bumble's Customer Loyalty score was rated the highest by customers who have used Bumble's products/services for Less than 1 Year, and the lowest by customers with 1 to 2 Years of usage.
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Bumble Customer Loyalty Score by Industry
Bumble's Customer Loyalty score was rated the highest by Architecture and Planning industry customers, and the lowest by Aerospace and Aviation industry customers.
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Bumble Customer Loyalty vs. Competitors
Compared to its competitors, Bumble's Customer Loyalty score is rated right above Match.com.
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Customer Loyalty for Other Tech Brands
In the Tech industry, Bumble's Customer Loyalty score is rated right below Peloton.
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Bumble Product Quality
3.4/5
Bumble has an overall Product Quality score of 3.4 out of 5 stars rated by its users and customers.
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Bumble Product Information
Bumble’s product quality score is a 3.4 out of 5 as rated by its users and customers. Reviewers from the Government and Public Policy industry rated Bumble's product the highest. Reviewers from the Tech industry rated Bumble the lowest at 3.5.
- Website
- http://bumble.com/
- Company Size
- 501-1,000 Employees
Industry
Tech
Consumer Services
Content
Media
Quick Insights into Bumble Product Quality
Bumble's Product Quality score was rated highest by customers from the Government and Public Policy industry, and rated lowest by customers from the Education industry.
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Ranked Bumble Product Quality the Highest
Ranked Bumble Product Quality the Lowest
Bumble Product Quality Score by Gender
Female customers rated Bumble's Product Quality score 1 stars higher than Male customers.
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Male
2.8/5
Female
3.8/5
Bumble Product Quality Score by Ethnicity
Bumble's Product Quality score was rated the highest by African American/Black customers, and the lowest by Hispanic or Latino customers.
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0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.2 | Caucasian | 3.2 |
Hispanic or Latino 2.5 | Hispanic or Latino | 2.5 |
African American/Black 3.9 | African American/Black | 3.9 |
Asian or Pacific Islander 3.8 | Asian or Pacific Islander | 3.8 |
Other 3.4 | Other | 3.4 |
Bumble Product Quality Score by Age
Bumble's Product Quality score was rated the highest by customers ages 36-40, and the lowest by customers ages 56-60.
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0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 4.1 | 18-25 | 4.1 |
26-30 3.3 | 26-30 | 3.3 |
31-35 4 | 31-35 | 4 |
36-40 4.2 | 36-40 | 4.2 |
41-45 2.2 | 41-45 | 2.2 |
46-50 2.1 | 46-50 | 2.1 |
51-55 1.5 | 51-55 | 1.5 |
56-60 1.5 | 56-60 | 1.5 |
61-65 2 | 61-65 | 2 |
Bumble Product Quality Score by Usage
Bumble's Product Quality score was rated the highest by customers who have used Bumble's products/services for Less than 1 Year, and the lowest by customers with 2 to 5 Years of usage.
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Bumble Product Quality Score by Industry
Bumble's Product Quality score was rated the highest by Government and Public Policy industry customers, and the lowest by Education industry customers.
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Bumble Product Quality vs. Competitors
Compared to its competitors, Bumble's Product Quality score is rated right above Match.com.
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Product Quality for Other Tech Brands
In the Tech industry, Bumble's Product Quality score is rated right below ROBLOX.
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Bumble Pricing
Bumble ROI & Value For Money
3.2/5
Bumble has a value for money and ROI score of 3.2 out of 5 stars rated by its users and customers.
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Bumble Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Government and Public Policy industry. The users from the Arts and Entertainment industry think that they had the lowest ROI from Bumble.
Quick Insights into Bumble ROI
Bumble's ROI score was rated highest by customers from the Government and Public Policy industry, and rated lowest by customers from the Arts and Entertainment industry.
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Ranked Bumble ROI the Highest
Ranked Bumble ROI the Lowest
Bumble ROI Score by Gender
Female customers rated Bumble's ROI score 1 stars higher than Male customers.
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Male
2.5/5
Female
3.5/5
Bumble ROI Score by Ethnicity
Bumble's ROI score was rated the highest by African American/Black customers, and the lowest by Hispanic or Latino customers.
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0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2.8 | Caucasian | 2.8 |
Hispanic or Latino 2.4 | Hispanic or Latino | 2.4 |
African American/Black 3.6 | African American/Black | 3.6 |
Asian or Pacific Islander 3.1 | Asian or Pacific Islander | 3.1 |
Other 3.2 | Other | 3.2 |
Bumble ROI Score by Age
Bumble's ROI score was rated the highest by customers ages 31-35, and the lowest by customers ages 56-60.
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0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 3.6 | 18-25 | 3.6 |
26-30 3 | 26-30 | 3 |
31-35 3.9 | 31-35 | 3.9 |
36-40 3.8 | 36-40 | 3.8 |
41-45 1.7 | 41-45 | 1.7 |
46-50 2 | 46-50 | 2 |
51-55 2 | 51-55 | 2 |
56-60 1.7 | 56-60 | 1.7 |
61-65 1.8 | 61-65 | 1.8 |
Bumble ROI Score by Usage
Bumble's ROI score was rated the highest by customers who have used Bumble's products/services for 1 to 2 Years, and the lowest by customers with 2 to 5 Years of usage.
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Bumble ROI Score by Industry
Bumble's ROI score was rated the highest by Government and Public Policy industry customers, and the lowest by Arts and Entertainment industry customers.
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Bumble Pricing vs. Competitors
Compared to its competitors, Bumble's ROI score is rated right above Match.com.
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ROI for Other Tech Brands
In the Tech industry, Bumble's ROI score is rated right below ROBLOX.
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Bumble Customer Satisfaction (CSAT)
Bumble Customer Satisfaction (CSAT) Score
61 / 100
Bumble has an overall Customer Satisfaction score of 61 rated by its users and customers.
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Very Satisfied
26%
Satisfied
35%
Neither Satisfied nor Dissatisfied
15%
Dissatisfied
5%
Very Dissatisfied
19%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Bumble Customer Satisfaction
Bumble's Customer Satisfaction score was rated highest by customers from the Accounting industry, and rated lowest by customers from the Arts and Entertainment industry.
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Ranked Bumble Customer Satisfaction the Highest
Ranked Bumble Customer Satisfaction the Lowest
Bumble Customer Satisfaction Score by Gender
Female customers rated Bumble's Customer Satisfaction score 26 points higher than Male customers.
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44 / 100
MaleVery Satisfied | 27% | |
|---|---|---|
Satisfied | 17% | |
Neither Satisfied nor Dissatisfied | 3% | |
Dissatisfied | 6% | |
Very Dissatisfied | 47% |
70 / 100
FemaleVery Satisfied | 33% | |
|---|---|---|
Satisfied | 37% | |
Neither Satisfied nor Dissatisfied | 12% | |
Dissatisfied | 2% | |
Very Dissatisfied | 16% |
Bumble Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
Bumble's Customer Satisfaction (CSAT) score was rated 53% according to Caucasian users and customers.
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53 / 100
Very Satisfied
24%
Satisfied
29%
Neither Satisfied nor Dissatisfied
13%
Dissatisfied
2%
Very Dissatisfied
32%
CSAT according to Hispanic or Latino
Bumble's Customer Satisfaction (CSAT) score was rated 49% according to Hispanic or Latino users and customers.
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49 / 100
Very Satisfied
25%
Satisfied
24%
Neither Satisfied nor Dissatisfied
13%
Dissatisfied
0%
Very Dissatisfied
38%
CSAT according to African American/Black
Bumble's Customer Satisfaction (CSAT) score was rated 80% according to African American/Black users and customers.
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80 / 100
Very Satisfied
60%
Satisfied
20%
Neither Satisfied nor Dissatisfied
10%
Dissatisfied
0%
Very Dissatisfied
10%
CSAT according to Asian or Pacific Islander
Bumble's Customer Satisfaction (CSAT) score was rated 75% according to Asian or Pacific Islander users and customers.
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75 / 100
Very Satisfied
25%
Satisfied
50%
Neither Satisfied nor Dissatisfied
6%
Dissatisfied
6%
Very Dissatisfied
13%
CSAT according to Other
Bumble's Customer Satisfaction (CSAT) score was rated 54% according to Other users and customers.
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54 / 100
Very Satisfied
36%
Satisfied
18%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
9%
Very Dissatisfied
37%
Bumble Customer Satisfaction Score by Age
Bumble's Customer Satisfaction score was rated the highest by customers ages 31-35, and the lowest by customers ages 56-60.
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0
20
40
60
80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 73% | |||||||||||||||
| 26-30 | 61% | |||||||||||||||
| 31-35 | 87% | |||||||||||||||
| 36-40 | 86% | |||||||||||||||
| 41-45 | 50% | |||||||||||||||
| 46-50 | 33% | |||||||||||||||
| 51-55 | 33% | |||||||||||||||
| 56-60 | 0% |
Bumble Customer Satisfaction Score by Usage
Bumble's Customer Satisfaction score was rated the highest by customers who have used Bumble's products/services for Less than 1 Year, and the lowest by customers with 2 to 5 Years of usage.
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Bumble Customer Satisfaction Score by Industry
Bumble's Customer Satisfaction score was rated the highest by Accounting industry customers, and the lowest by Arts and Entertainment industry customers.
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{
"title": "Bumble Customer Satisfaction Score by Industry",
"text": "Bumble's Customer Satisfaction score was rated the highest by Accounting industry customers, and the lowest by Arts and Entertainment industry customers.",
"bars": [
{
"label": "Tech",
"groupId": 104,
"score": 66,
"stars": 0,
"csatScore": 66,
"text": "Bumble's Customer Satisfaction score is rated by Tech customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 66
},
{
"label": "Accounting",
"groupId": 495,
"score": 100,
"stars": 0,
"csatScore": 100,
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"scoreClassName": "max",
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},
{
"label": "Aerospace and Aviation",
"groupId": 496,
"score": 100,
"stars": 0,
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"scoreClassName": "max",
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},
{
"label": "Architecture and Planning",
"groupId": 498,
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"stars": 0,
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"scoreClassName": "max",
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},
{
"label": "Arts and Entertainment",
"groupId": 499,
"score": 0,
"stars": 0,
"csatScore": 0,
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"scoreClassName": "",
"scoreLabel": 0
},
{
"label": "Banking and Financial Services",
"groupId": 501,
"score": 50,
"stars": 0,
"csatScore": 50,
"text": "Bumble's Customer Satisfaction score is rated by Banking and Financial Services customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 50
},
{
"label": "Business and Consumer Services",
"groupId": 504,
"score": 100,
"stars": 0,
"csatScore": 100,
"text": "Bumble's Customer Satisfaction score is rated by Business and Consumer Services customers on Comparably.",
"scoreClassName": "max",
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},
{
"label": "Consulting",
"groupId": 511,
"score": 40,
"stars": 0,
"csatScore": 40,
"text": "Bumble's Customer Satisfaction score is rated by Consulting customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 40
},
{
"label": "Legal",
"groupId": 529,
"score": 33,
"stars": 0,
"csatScore": 33,
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"scoreClassName": "",
"scoreLabel": 33
},
{
"label": "Marketing, Advertising and Research",
"groupId": 535,
"score": 70,
"stars": 0,
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"scoreClassName": "",
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}
]
}Bumble Customer Satisfaction vs. Competitors
Compared to its competitors, Bumble's Customer Satisfaction score is rated right above Match.com.
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Customer Satisfaction for Other Tech Brands
In the Tech industry, Bumble's Customer Satisfaction score is rated right below Peloton.
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Bumble Customer Service
3.2/5
Bumble has an overall Customer Service score of 3.2 out of 5 stars rated by its users and customers.
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About Bumble's Customer Service
Address
1105 W 41st St, Austin, TX 78756
Website
http://bumble.com/
Phone Number
---------------
Bumble's Social Links
Quick Insights into Bumble Customer Service
Bumble's Customer Service score was rated highest by customers from the Government and Public Policy industry, and rated lowest by customers from the Arts and Entertainment industry.
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Ranked Bumble Customer Service the Highest
Ranked Bumble Customer Service the Lowest
Bumble Customer Service Score by Gender
Female customers rated Bumble's Customer Service score 1.3 stars higher than Male customers.
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Male
2.3/5
Female
3.6/5
Bumble Customer Service Score by Ethnicity
Bumble's Customer Service score was rated the highest by African American/Black customers, and the lowest by Hispanic or Latino customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Bumble.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 2.7 | Caucasian | 2.7 |
Hispanic or Latino 2.5 | Hispanic or Latino | 2.5 |
African American/Black 3.6 | African American/Black | 3.6 |
Asian or Pacific Islander 3.4 | Asian or Pacific Islander | 3.4 |
Other 3.4 | Other | 3.4 |
Bumble Customer Service Score by Age
Bumble's Customer Service score was rated the highest by customers ages 36-40, and the lowest by customers ages 61-65.
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0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 3.8 | 18-25 | 3.8 |
26-30 3.1 | 26-30 | 3.1 |
31-35 3.9 | 31-35 | 3.9 |
36-40 4 | 36-40 | 4 |
41-45 1.9 | 41-45 | 1.9 |
46-50 2.1 | 46-50 | 2.1 |
51-55 1.5 | 51-55 | 1.5 |
56-60 1.5 | 56-60 | 1.5 |
61-65 1.5 | 61-65 | 1.5 |
Bumble Customer Service Score by Usage
Bumble's Customer Service score was rated the highest by customers who have used Bumble's products/services for 1 to 2 Years, and the lowest by customers with 2 to 5 Years of usage.
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Bumble Customer Service Score by Industry
Bumble's Customer Service score was rated the highest by Government and Public Policy industry customers, and the lowest by Arts and Entertainment industry customers.
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Bumble Customer Service vs. Competitors
Compared to its competitors, Bumble's Customer Service score is rated right above Match.com.
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Customer Service for Other Tech Brands
In the Tech industry, Bumble's Customer Service score is rated right below ROBLOX.
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Bumble as an Employer
4.6/5
Bumble has a 4.6/5 stars for its overall company culture rated by their employees
top
5%
Consumer vs. Employees
Bumble scored a 7 for Net Promoter Score and a 41 for Employee Net Promoter Score. NPS gauges how likely a customer of Bumble would recommend the brand to a friend. ENPS measures how likely Bumble employees would recommend working at Bumble to a friend.
Net Promoter Score
7
NPS Score
| 43% | Promoters |
|---|---|
| 21% | Passive |
| 36% | Detractors |
Employee Net Promoter Score
41
eNPS Score
| 64% | Promoters |
|---|---|
| 13% | Passive |
| 23% | Detractors |
Global Ranking Snapshot
Bumble is ranked #577 in the Global Top 100 Brands. It ranks just behind Carter's and just ahead of Hormel Foods.
| RANK | COMPANY | CEO | INDUSTRY | ||
|---|---|---|---|---|---|
575 |  | Carta |  | Henry Ward | Banking and Financial Services |
576 |  | Carter's |  | Michael Casey | Fashion and Beauty |
577 | | Bumble | | Whitney Wolfe Herd | Tech |
578 |  | Hormel Foods |  | James Snee | Food and Beverages |
579 |  | Corner Bakery Cafe |  | Mike Hislop | Food and Beverages |
580 |  | Jb hunt | | Automotive and Transportation | |
581 |  | Land O' Lakes |  | Beth Ford | Food and Beverages |
Tech Ranking Snapshot
Bumble is ranked #191 in the Tech Industry. It ranks just behind Carta and just ahead of Land O' Lakes.
| RANK | COMPANY | Location | |
|---|---|---|---|
189 |  | MuleSoft | San Francisco, CA |
190 | | Carta | San Francisco, CA |
191 | | Bumble | Austin, TX |
192 | | Land O' Lakes | Hills, MN |
193 |  | Phenom | Ambler, PA |
194 |  | Rackspace Technology | San Antonio, TX |
195 |  | Infiniti | Dallas, TX |
