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Chicken Salad Chick is

Ranked

#60

Food and Beverages Brands

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Chicken Salad Chick

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Chicken Salad Chick

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Chicken Salad Chick is ranked #60 in Food and Beverages Brands

About Chicken Salad Chick's Brand

Chicken Salad Chick is an up and coming Quick Service Restaurant based out of Auburn. Chicken Salad Chick’s brand is ranked #784 in the list of Global Best Brands, a carefully curated list of recognized brands as rated by customers of Chicken Salad Chick. When compared to other organizations within the Food and Beverages industry, Chicken Salad Chick is ranked #60. Among its major competitors, Chicken Salad Chick is ranked in 2nd place for NPS while Chick-fil-A is 1st.

Brand at a Glance

77%

Customer Loyalty

3.6/5

Product Quality

3.6/5

Pricing

3.6/5

Customer Service

Chicken Salad Chick CMO

Tom Carr

Chicken Salad Chick Ranking

^#60 in Food and Beverages
^#2 / 2 of its competitors

Chicken Salad Chick NPS

Chicken Salad Chick's Net Promoter Score (NPS) is a 15 with 51% Promoters, 13% Passives, and 36% Detractors. Net Promoter Score tracks whether Chicken Salad Chick's customers would recommend using the product based on a scale of -100 to 100.

Chicken Salad Chick Overall NPS

NPS

51%	Promoters
13%	Passives
36%	Detractors

Chicken Salad Chick NPS Trend

-100

-50

100

Summary	Date	Score
Apr 2024 24	Apr 2024	24
May 2024 23	May 2024	23
Jun 2024 22	Jun 2024	22
Jul 2024 20	Jul 2024	20
Aug 2024 18	Aug 2024	18
Oct 2024 20	Oct 2024	20
Dec 2024 18	Dec 2024	18
Feb 2025 18	Feb 2025	18
Apr 2025 15	Apr 2025	15
Jun 2025 14	Jun 2025	14
Jul 2025 14	Jul 2025	14
Oct 2025 13	Oct 2025	13

How Other Brands Compare

Chicken Salad Chick is ranked second for NPS among its competitors. Chick-fil-A comes in first.

	Chicken Salad Chick	Chick-fil-A
Global Ranking	#784	#3
NPS	15	55
Social Sentiment Calculated by analyzing social media and other online mentions	-	Neutral

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Chicken Salad Chick NPS by Gender

Female customers rated Chicken Salad Chick's NPS 98 points higher than Male customers.

Male

-50

Chicken Salad Chick's NPS was rated -50 by Male customers on Comparably.

10%

Promoters

30%

Passives

60%

Detractors

Female

Chicken Salad Chick's NPS was rated 48 by Female customers on Comparably.

72%

Promoters

Passives

24%

Detractors

Chicken Salad Chick NPS by Ethnicity

Chicken Salad Chick's NPS was rated 14 points by Caucasian customers on Comparably.

-100

-50

100

Summary	Ethnicity	Score
Caucasian 14	Caucasian	14

Chicken Salad Chick NPS by Age

Chicken Salad Chick's NPS was rated the highest by customers ages 51-55, and the lowest by customers ages 18-25.

100

Summary

Age

Promoters

Passives

Detractors

18-25

25%

50%

26-30

60%

40%

36-40

75%

25%

46-50

40%

60%

51-55

100%

56-60

50%

25%

66+

43%

14%

43%

Chicken Salad Chick NPS by Usage

Chicken Salad Chick's NPS was rated the highest by customers who have used Chicken Salad Chick's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.

-100

-50

100

Summary	Usage	Score
Less than 1 Year -8	Less than 1 Year	-8
1 to 2 Years 46	1 to 2 Years	46
2 to 5 Years 25	2 to 5 Years	25

Chicken Salad Chick NPS vs. Competitors

Compared to its competitors, Chicken Salad Chick's NPS is rated right below Chick-fil-A.

COMPANY		NPS Score
	Chick-fil-A	55
	Chicken Salad Chick	15

Chicken Salad Chick NPS vs Companies in Food and Beverages

In the Food and Beverages industry, Chicken Salad Chick's NPS is rated right below McDonald's.

COMPANY		NPS Score
	Chick-fil-A	55
	Red Bull	42
	The Coca-Cola Company	39
	Hershey Company	35
	Starbucks	30
	Mars	27
	PepsiCo	24
	McDonald's	19
	Chicken Salad Chick	15

Chicken Salad Chick Customer Reviews

Out of the 10 Chicken Salad Chick customer reviews 6 were positive and 4 were constructive. Chicken Salad Chick customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.

All Reviews

Positive Reviews

Constructive Reviews

Chicken Salad Chick Customer Loyalty

77%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

77% of Chicken Salad Chick users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"

77%

23%

Chicken Salad Chick Customer Loyalty Score by Gender

Female customers rated Chicken Salad Chick's Customer Loyalty score 13% higher than Male customers.

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Gender data of Chicken Salad Chick.

Male

73%

Yes

Female

86%

Yes

Chicken Salad Chick Customer Loyalty Score by Ethnicity

Chicken Salad Chick's Customer Loyalty score was rated 79% by Caucasian customers on Comparably.

% who answered "Yes"

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of Chicken Salad Chick.

out of 100

Caucasian

Chicken Salad Chick Customer Loyalty Score by Age

Chicken Salad Chick's Customer Loyalty score was rated the highest by customers ages 36-40, and the lowest by customers ages 26-30.

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Age data of Chicken Salad Chick.

20%

40%

60%

80%

100%

Summary	Age	Score
18-25 78%	18-25	78%
26-30 64%	26-30	64%
36-40 100%	36-40	100%
46-50 82%	46-50	82%
51-55 100%	51-55	100%
56-60 78%	56-60	78%
66+ 87%	66+	87%

Chicken Salad Chick Customer Loyalty Score by Usage

Chicken Salad Chick's Customer Loyalty score was rated the highest by customers who have used Chicken Salad Chick's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.

Less than 1 Year	70%
1 to 2 Years	84%
2 to 5 Years	93%

Chicken Salad Chick Customer Loyalty Score by Industry

Chicken Salad Chick's Customer Loyalty score was rated the highest by Restaurants industry customers, and the lowest by Healthcare, Hospitals and Medicine industry customers.

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Industry data and uncover the answer to "Would you consider yourself a loyal user/customer?" by industry.

Accounting	70%
Education	82%
Healthcare, Hospitals and Medicine	64%
Restaurants	100%

Chicken Salad Chick Customer Loyalty vs. Competitors

Compared to its competitors, Chicken Salad Chick's Customer Loyalty score is rated right below Chick-fil-A.

COMPANY		Customer Loyalty Score
	Chick-fil-A	87%
	Chicken Salad Chick	77%

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Customer Loyalty for Other Food and Beverages Brands

In the Food and Beverages industry, Chicken Salad Chick's Customer Loyalty score is rated right below Mars.

COMPANY		Customer Loyalty Score
	Chick-fil-A	87%
	The Coca-Cola Company	85%
	PepsiCo	82%
	Red Bull	81%
	Hershey Company	81%
	McDonald's	79%
	Starbucks	78%
	Mars	78%
	Chicken Salad Chick	77%

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Chicken Salad Chick Product Quality

3.6/5

Chicken Salad Chick has an overall Product Quality score of 3.6 out of 5 stars rated by its users and customers.

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Chicken Salad Chick Product Information

Chicken Salad Chick’s product quality score is a 3.6 out of 5 as rated by its users and customers. Reviewers from the Education industry rated Chicken Salad Chick's product the highest. Reviewers from the Restaurants industry rated Chicken Salad Chick the lowest at 2.

Website: http://www.chickensaladchick.com/

Company Size: 201-500 Employees

Industry

Tech

Food and Beverages

Quick Insights into Chicken Salad Chick Product Quality

Chicken Salad Chick's Product Quality score was rated highest by customers ages 51-55, and rated lowest by customers from the Restaurants industry.

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Ranked Chicken Salad Chick Product Quality the Highest

51-55	5
Education	4.8
1 to 2 Years	4.2

Ranked Chicken Salad Chick Product Quality the Lowest

Less than 1 Year	3
Male	2.6
Restaurants	2

Chicken Salad Chick Product Quality Score by Gender

Female customers rated Chicken Salad Chick's Product Quality score 1.5 stars higher than Male customers.

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Male

2.6/5

Female

4.1/5

Chicken Salad Chick Product Quality Score by Ethnicity

Chicken Salad Chick's Product Quality score was rated 3.6 stars by Caucasian customers on Comparably.

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Summary	Ethnicity	Score
Caucasian 3.6	Caucasian	3.6

Chicken Salad Chick Product Quality Score by Age

Chicken Salad Chick's Product Quality score was rated the highest by customers ages 51-55, and the lowest by customers ages 46-50.

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Summary	Age	Score
18-25 3.6	18-25	3.6
26-30 3.6	26-30	3.6
36-40 4.7	36-40	4.7
46-50 3	46-50	3
51-55 5	51-55	5
56-60 3.6	56-60	3.6
66+ 3.2	66+	3.2

Chicken Salad Chick Product Quality Score by Usage

Chicken Salad Chick's Product Quality score was rated the highest by customers who have used Chicken Salad Chick's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year	3
1 to 2 Years	4.2
2 to 5 Years	3.9

Chicken Salad Chick Product Quality Score by Industry

Chicken Salad Chick's Product Quality score was rated the highest by Education industry customers, and the lowest by Restaurants industry customers.

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Accounting	3.5
Education	4.8
Healthcare, Hospitals and Medicine	4.3
Restaurants	2

Chicken Salad Chick Product Quality vs. Competitors

Compared to its competitors, Chicken Salad Chick's Product Quality score is rated right below Chick-fil-A.

COMPANY		Product Quality Score
	Chick-fil-A	4.3/5
	Chicken Salad Chick	3.6/5

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Product Quality for Other Food and Beverages Brands

In the Food and Beverages industry, Chicken Salad Chick's Product Quality score is rated right below McDonald's.

COMPANY		Product Quality Score
	Chick-fil-A	4.3/5
	The Coca-Cola Company	4.2/5
	Red Bull	4.2/5
	Starbucks	4.1/5
	Hershey Company	4.1/5
	Mars	4/5
	PepsiCo	4/5
	McDonald's	3.7/5
	Chicken Salad Chick	3.6/5

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Chicken Salad Chick Pricing

Chicken Salad Chick ROI & Value For Money

3.6/5

Chicken Salad Chick has a value for money and ROI score of 3.6 out of 5 stars rated by its users and customers.

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Chicken Salad Chick Pricing Plans

Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Education industry. The users from the Restaurants industry think that they had the lowest ROI from Chicken Salad Chick.

Quick Insights into Chicken Salad Chick ROI

Chicken Salad Chick's ROI score was rated highest by customers ages 51-55, and rated lowest by customers from the Restaurants industry.

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Ranked Chicken Salad Chick ROI the Highest

51-55	4.6
Education	4.5
1 to 2 Years	4

Ranked Chicken Salad Chick ROI the Lowest

Male	3.1
66+	3
Restaurants	3

Chicken Salad Chick ROI Score by Gender

Female customers rated Chicken Salad Chick's ROI score 0.7 stars higher than Male customers.

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Male

3.1/5

Female

3.8/5

Chicken Salad Chick ROI Score by Ethnicity

Chicken Salad Chick's ROI score was rated 3.6 stars by Caucasian customers on Comparably.

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Summary	Ethnicity	Score
Caucasian 3.6	Caucasian	3.6

Chicken Salad Chick ROI Score by Age

Chicken Salad Chick's ROI score was rated the highest by customers ages 51-55, and the lowest by customers ages 66+.

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Summary	Age	Score
18-25 3.4	18-25	3.4
26-30 3.6	26-30	3.6
36-40 4.5	36-40	4.5
46-50 3.1	46-50	3.1
51-55 4.6	51-55	4.6
56-60 4.2	56-60	4.2
66+ 3	66+	3

Chicken Salad Chick ROI Score by Usage

Chicken Salad Chick's ROI score was rated the highest by customers who have used Chicken Salad Chick's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year	3.1
1 to 2 Years	4
2 to 5 Years	3.9

Chicken Salad Chick ROI Score by Industry

Chicken Salad Chick's ROI score was rated the highest by Education industry customers, and the lowest by Restaurants industry customers.

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Accounting	3.5
Education	4.5
Healthcare, Hospitals and Medicine	3.7
Restaurants	3

Chicken Salad Chick Pricing vs. Competitors

Compared to its competitors, Chicken Salad Chick's ROI score is rated right below Chick-fil-A.

COMPANY		Pricing Score
	Chick-fil-A	4.1/5
	Chicken Salad Chick	3.6/5

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ROI for Other Food and Beverages Brands

In the Food and Beverages industry, Chicken Salad Chick's ROI score is rated right above McDonald's, and is preceded by Starbucks.

COMPANY		Pricing Score
	Chick-fil-A	4.1/5
	The Coca-Cola Company	3.9/5
	Hershey Company	3.9/5
	Red Bull	3.8/5
	Mars	3.8/5
	PepsiCo	3.8/5
	Starbucks	3.6/5
	Chicken Salad Chick	3.6/5
	McDonald's	3.6/5

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Chicken Salad Chick Customer Satisfaction (CSAT)

Chicken Salad Chick Customer Satisfaction (CSAT) Score

58 / 100

Chicken Salad Chick has an overall Customer Satisfaction score of 58 rated by its users and customers.

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Very Satisfied	46%
Satisfied	12%
Neither Satisfied nor Dissatisfied	11%
Dissatisfied	9%
Very Dissatisfied	22%

Very Satisfied

46%

Satisfied

12%

Neither Satisfied nor Dissatisfied

11%

Dissatisfied

Very Dissatisfied

22%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into Chicken Salad Chick Customer Satisfaction

Chicken Salad Chick's Customer Satisfaction score was rated highest by customers ages 18-25, and rated lowest by customers ages 46-50.

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Ranked Chicken Salad Chick Customer Satisfaction the Highest

18-25	75%
Healthcare, Hospitals and Medicine	75%
Female	67%

Ranked Chicken Salad Chick Customer Satisfaction the Lowest

Less than 1 Year	57%
Male	44%
46-50	25%

Chicken Salad Chick Customer Satisfaction Score by Gender

Female customers rated Chicken Salad Chick's Customer Satisfaction score 23 points higher than Male customers.

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44 / 100

Male

	Very Satisfied	33%
	Satisfied	11%
	Neither Satisfied nor Dissatisfied	11%
	Dissatisfied	11%
	Very Dissatisfied	34%

67 / 100

Female

	Very Satisfied	60%
	Satisfied	7%
	Neither Satisfied nor Dissatisfied	7%
	Dissatisfied	13%
	Very Dissatisfied	13%

Chicken Salad Chick Customer Satisfaction Score by Ethnicity

Caucasian
56%

CSAT according to Caucasian

Chicken Salad Chick's Customer Satisfaction (CSAT) score was rated 56% according to Caucasian users and customers.

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56 / 100

Very Satisfied	50%
Satisfied	6%
Neither Satisfied nor Dissatisfied	11%
Dissatisfied	11%
Very Dissatisfied	22%

Very Satisfied

50%

Satisfied

Neither Satisfied nor Dissatisfied

11%

Dissatisfied

11%

Very Dissatisfied

22%

Chicken Salad Chick Customer Satisfaction Score by Age

Chicken Salad Chick's Customer Satisfaction score was rated the highest by customers ages 18-25, and the lowest by customers ages 46-50.

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100

Breakdown

Age

Score

18-25

75%

26-30

33%

46-50

25%

56-60

67%

66+

60%

Chicken Salad Chick Customer Satisfaction Score by Usage

Chicken Salad Chick's Customer Satisfaction score was rated the highest by customers who have used Chicken Salad Chick's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year	57
1 to 2 Years	60
2 to 5 Years	64

Chicken Salad Chick Customer Satisfaction Score by Industry

Chicken Salad Chick's Customer Satisfaction score was rated 75 points by Healthcare, Hospitals and Medicine industry customers.

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Healthcare, Hospitals and Medicine	75

Chicken Salad Chick Customer Satisfaction vs. Competitors

Compared to its competitors, Chicken Salad Chick's Customer Satisfaction score is rated right below Chick-fil-A.

COMPANY		Customer Satisfaction (CSAT) Score
	Chick-fil-A	81%
	Chicken Salad Chick	58%

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Customer Satisfaction for Other Food and Beverages Brands

In the Food and Beverages industry, Chicken Salad Chick's Customer Satisfaction score is rated right below McDonald's.

COMPANY		Customer Satisfaction (CSAT) Score
	The Coca-Cola Company	87%
	Starbucks	84%
	Red Bull	82%
	Chick-fil-A	81%
	Hershey Company	80%
	PepsiCo	79%
	Mars	74%
	McDonald's	72%
	Chicken Salad Chick	58%

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Chicken Salad Chick Customer Service

3.6/5

Chicken Salad Chick has an overall Customer Service score of 3.6 out of 5 stars rated by its users and customers.

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About Chicken Salad Chick's Customer Service

Address

724 North Dean Road, Suite 100, Auburn, AL

Website

http://www.chickensaladchick.com/

Phone Number

(334) 275-4578

Quick Insights into Chicken Salad Chick Customer Service

Chicken Salad Chick's Customer Service score was rated highest by customers ages 51-55, and rated lowest by customers from the Restaurants industry.

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Ranked Chicken Salad Chick Customer Service the Highest

51-55	4.7
Education	4.5
1 to 2 Years	4

Ranked Chicken Salad Chick Customer Service the Lowest

46-50	2.6
Male	2.4
Restaurants	2

Chicken Salad Chick Customer Service Score by Gender

Female customers rated Chicken Salad Chick's Customer Service score 1.6 stars higher than Male customers.

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Male

2.4/5

Female

4/5

Chicken Salad Chick Customer Service Score by Ethnicity

Chicken Salad Chick's Customer Service score was rated 3.4 stars by Caucasian customers on Comparably.

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100

Summary	Ethnicity	Customer Service Score
Caucasian 3.4	Caucasian	3.4

Chicken Salad Chick Customer Service Score by Age

Chicken Salad Chick's Customer Service score was rated the highest by customers ages 51-55, and the lowest by customers ages 46-50.

Sign Up for Brand Profile PRO to get the full Customer Service by Age data of Chicken Salad Chick.

100

Summary	Age	Customer Service Score
18-25 3.6	18-25	3.6
26-30 3.6	26-30	3.6
36-40 4.6	36-40	4.6
46-50 2.6	46-50	2.6
51-55 4.7	51-55	4.7
56-60 3.2	56-60	3.2
66+ 3.1	66+	3.1

Chicken Salad Chick Customer Service Score by Usage

Chicken Salad Chick's Customer Service score was rated the highest by customers who have used Chicken Salad Chick's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year	2.9
1 to 2 Years	4
2 to 5 Years	3.6

Chicken Salad Chick Customer Service Score by Industry

Chicken Salad Chick's Customer Service score was rated the highest by Education industry customers, and the lowest by Restaurants industry customers.

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Accounting	3.5
Education	4.5
Healthcare, Hospitals and Medicine	4.1
Restaurants	2

Chicken Salad Chick Customer Service vs. Competitors

Compared to its competitors, Chicken Salad Chick's Customer Service score is rated right below Chick-fil-A.

COMPANY		Customer Service Score
	Chick-fil-A	4.3/5
	Chicken Salad Chick	3.6/5

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Customer Service for Other Food and Beverages Brands

In the Food and Beverages industry, Chicken Salad Chick's Customer Service score is rated right above McDonald's, and is preceded by PepsiCo.

COMPANY		Customer Service Score
	Chick-fil-A	4.3/5
	Starbucks	4.1/5
	The Coca-Cola Company	4/5
	Red Bull	4/5
	Hershey Company	3.9/5
	Mars	3.9/5
	PepsiCo	3.8/5
	Chicken Salad Chick	3.6/5
	McDonald's	3.6/5

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Chicken Salad Chick as an Employer

2.8/5

Chicken Salad Chick has a 2.8/5 stars for its overall company culture rated by their employees

bottom

30%

CEO of Chicken Salad Chick

Scott Deviney

In the Bottom 30% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Chicken Salad Chick scored a 15 for Net Promoter Score and a -38 for Employee Net Promoter Score. NPS gauges how likely a customer of Chicken Salad Chick would recommend the brand to a friend. ENPS measures how likely Chicken Salad Chick employees would recommend working at Chicken Salad Chick to a friend.

Net Promoter Score

NPS Score

51%	Promoters
13%	Passive
36%	Detractors

Employee Net Promoter Score

-38

eNPS Score

24%	Promoters
14%	Passive
62%	Detractors

Global Ranking Snapshot

Chicken Salad Chick is ranked #784 in the Global Top 100 Brands. It ranks just behind Kiewit Corporation and just ahead of Gong.io.

RANK			INDUSTRY
782	McMaster-Carr	James DeLaney	Automotive and Transportation
783	Kiewit Corporation	Rick Lanoha	Business and Consumer Services
784	Chicken Salad Chick	Scott Deviney	Food and Beverages
785	Gong.io	Amit Bendov	Tech
786	Flatiron Health	Carolyn Starrett	Health and Wellness
787	City National Bank	Kelly Coffey	Banking and Financial Services
788	DigitalOcean	Yancey Spruill	Tech

Food and Beverages Ranking Snapshot

Chicken Salad Chick is ranked #60 in the Food and Beverages Industry. It ranks just behind Braum's and just ahead of Del Monte Foods.

RANK		Location
58	Blue Bell Ice Cream	Brenham, TX
59	Braum's
60	Chicken Salad Chick	Auburn, AL
61	Del Monte Foods	Walnut Creek, CA
62	charity: water	New York City, NY
63	Tillamook	Tillamook, OR
64	Zambeef Products