
DigitalOcean simplifies cloud computing so developers and businesses can spend more time building software that changes the world. With its mission-critical infrastructure and fully managed offerings, DigitalOcean helps developers, startups and small and medium-sized businesses (SMBs) rapidly build, deploy and scale applications to accelerate innovation and increase productivity and agility. DigitalOcean’s brand is ranked #788 in the list of Global Best Brands, a carefully curated list of recognized brands as rated by customers of DigitalOcean. When compared to other organizations within the Tech industry, DigitalOcean is ranked #260. Among its major competitors, DigitalOcean is ranked in 3rd place for NPS while BlazeMeter is 1st, and Heroku is 2nd.Their current market cap is $350.00M
DigitalOcean's Net Promoter Score (NPS) is a 35 with 61% Promoters, 13% Passives, and 26% Detractors. Net Promoter Score tracks whether DigitalOcean's customers would recommend using the product based on a scale of -100 to 100.
| 61% | Promoters |
|---|---|
| 13% | Passives |
| 26% | Detractors |
| Summary | Date | Score |
|---|---|---|
Jun 2023 37 | Jun 2023 | 37 |
Jul 2023 36 | Jul 2023 | 36 |
Aug 2023 36 | Aug 2023 | 36 |
Oct 2023 38 | Oct 2023 | 38 |
Dec 2023 36 | Dec 2023 | 36 |
Feb 2024 37 | Feb 2024 | 37 |
Mar 2024 35 | Mar 2024 | 35 |
Apr 2024 33 | Apr 2024 | 33 |
Aug 2024 30 | Aug 2024 | 30 |
Oct 2024 32 | Oct 2024 | 32 |
Nov 2024 34 | Nov 2024 | 34 |
Mar 2025 34 | Mar 2025 | 34 |
DigitalOcean is ranked third for NPS among its competitors. BlazeMeter and Heroku come in first and second, with Rackspace Technology coming in at #4. Among those competitors, it is the lowest valued company behind Rackspace Technology.
![]() DigitalOcean | ![]() Rackspace Technology | ![]() BlazeMeter | ![]() Heroku | |
| Global Ranking | #788 | #584 | #- | #- |
| NPS | 35 | 17 | 52 | 50 |
| Valuation Updated every 24 hours for public companies | $350.00M | $444.14M | - | - |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Female customers rated DigitalOcean's NPS 5 points higher than Male customers.
DigitalOcean's NPS was rated 61 by Male customers on Comparably.
DigitalOcean's NPS was rated 66 by Female customers on Comparably.
DigitalOcean's NPS was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 60 | Caucasian | 60 |
Asian or Pacific Islander 100 | Asian or Pacific Islander | 100 |
DigitalOcean's NPS was rated the highest by customers ages 31-35, and the lowest by customers ages 41-45.
DigitalOcean's NPS was rated the highest by customers who have used DigitalOcean's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year 34 | Less than 1 Year | 34 |
1 to 2 Years 49 | 1 to 2 Years | 49 |
5 to 10 Years 75 | 5 to 10 Years | 75 |
Compared to its competitors, DigitalOcean's NPS is rated right above Rackspace Technology, and is preceded by Heroku.
| COMPANY | NPS Score | |
|---|---|---|
![]() | BlazeMeter | 52 |
![]() | Heroku | 50 |
![]() | DigitalOcean | 35 |
![]() | Rackspace Technology | 17 |
![]() | ShuttleCloud | N/A |
![]() | Code Climate | N/A |
![]() | Selectel | N/A |
![]() | Spotinst | N/A |
![]() | Linode | -100 |
In the Tech industry, DigitalOcean's NPS is rated right above Peloton, and is preceded by ROBLOX.
| COMPANY | NPS Score | |
|---|---|---|
![]() | Nintendo | 55 |
![]() | Spotify | 49 |
![]() | Apple | 48 |
![]() | Zoom Video Communications | 44 |
![]() | Netflix | 43 |
![]() | 42 | |
![]() | ROBLOX | 38 |
![]() | DigitalOcean | 35 |
![]() | Peloton | 31 |
Out of the 4 DigitalOcean customer reviews 3 were positive and 1 was constructive. DigitalOcean customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
75% of DigitalOcean users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Male customers rated DigitalOcean's Customer Loyalty score 15% higher than Female customers.
DigitalOcean's Customer Loyalty score was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.
% who answered "Yes"
DigitalOcean's Customer Loyalty score was rated 100% by customers ages 31-35 and customers ages 41-45 on Comparably.
| Summary | Age | Score |
|---|---|---|
31-35 100% | 31-35 | 100% |
41-45 100% | 41-45 | 100% |
DigitalOcean's Customer Loyalty score was rated the highest by customers who have used DigitalOcean's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
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DigitalOcean's Customer Loyalty score was rated 100% by Tech industry customers.
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Compared to its competitors, DigitalOcean's Customer Loyalty score is rated right above Rackspace Technology, and is preceded by Heroku.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | Heroku | 89% |
![]() | DigitalOcean | 75% |
![]() | Rackspace Technology | 71% |
![]() | BlazeMeter | N/A |
![]() | Linode | N/A |
![]() | ShuttleCloud | N/A |
![]() | Code Climate | N/A |
![]() | Selectel | N/A |
![]() | Spotinst | N/A |
In the Tech industry, DigitalOcean's Customer Loyalty score is rated right below Peloton.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | ROBLOX | 89% |
![]() | Nintendo | 89% |
![]() | Netflix | 87% |
![]() | 87% | |
![]() | Spotify | 87% |
![]() | Apple | 86% |
![]() | Zoom Video Communications | 84% |
![]() | Peloton | 82% |
![]() | DigitalOcean | 75% |
DigitalOcean has an overall Product Quality score of 3.8 out of 5 stars rated by its users and customers.
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DigitalOcean’s product quality score is a 3.8 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated DigitalOcean's product the highest.
DigitalOcean's Product Quality score was rated highest by Asian or Pacific Islander customers, and rated lowest by customers who have used DigitalOcean's products/services for Less than 1 Year.
Male customers rated DigitalOcean's Product Quality score 0.3 stars higher than Female customers.
DigitalOcean's Product Quality score was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 4.3 | Caucasian | 4.3 |
Asian or Pacific Islander 5 | Asian or Pacific Islander | 5 |
DigitalOcean's Product Quality score was rated the highest by customers ages 31-35, and the lowest by customers ages 41-45.
| Summary | Age | Score |
|---|---|---|
31-35 4.8 | 31-35 | 4.8 |
41-45 4.7 | 41-45 | 4.7 |
DigitalOcean's Product Quality score was rated the highest by customers who have used DigitalOcean's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
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DigitalOcean's Product Quality score was rated 4.8 stars by Tech industry customers.
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Compared to its competitors, DigitalOcean's Product Quality score is rated right above Rackspace Technology, and is preceded by BlazeMeter.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | Heroku | 4.2/5 |
![]() | BlazeMeter | 4.1/5 |
![]() | DigitalOcean | 3.8/5 |
![]() | Rackspace Technology | 3.7/5 |
![]() | Linode | N/A |
![]() | ShuttleCloud | N/A |
![]() | Code Climate | N/A |
![]() | Selectel | N/A |
![]() | Spotinst | N/A |
In the Tech industry, DigitalOcean's Product Quality score is rated right below ROBLOX.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | Nintendo | 4.4/5 |
![]() | Apple | 4.3/5 |
![]() | Zoom Video Communications | 4.3/5 |
![]() | Netflix | 4.2/5 |
![]() | Spotify | 4.2/5 |
![]() | 4.1/5 | |
![]() | Peloton | 4/5 |
![]() | ROBLOX | 4/5 |
![]() | DigitalOcean | 3.8/5 |
DigitalOcean has a value for money and ROI score of 3.9 out of 5 stars rated by its users and customers.
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Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Tech industry.
DigitalOcean's ROI score was rated highest by customers who have used DigitalOcean's products/services for 5 to 10 Years, and rated lowest by customers who have used DigitalOcean's products/services for Less than 1 Year.
Male customers rated DigitalOcean's ROI score 0.5 stars higher than Female customers.
DigitalOcean's ROI score was rated the highest by Caucasian customers, and the lowest by Asian or Pacific Islander customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 4.5 | Caucasian | 4.5 |
Asian or Pacific Islander 4.1 | Asian or Pacific Islander | 4.1 |
DigitalOcean's ROI score was rated the highest by customers ages 41-45, and the lowest by customers ages 31-35.
| Summary | Age | Score |
|---|---|---|
31-35 4.3 | 31-35 | 4.3 |
41-45 4.4 | 41-45 | 4.4 |
DigitalOcean's ROI score was rated the highest by customers who have used DigitalOcean's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.
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DigitalOcean's ROI score was rated 4.3 stars by Tech industry customers.
Sign Up for Brand Profile PRO to get the full ROI by Industry data.
Compared to its competitors, DigitalOcean's ROI score is rated right above Rackspace Technology, and is preceded by Heroku.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | BlazeMeter | 4/5 |
![]() | Heroku | 3.9/5 |
![]() | DigitalOcean | 3.9/5 |
![]() | Rackspace Technology | 3.4/5 |
![]() | Linode | N/A |
![]() | ShuttleCloud | N/A |
![]() | Code Climate | N/A |
![]() | Selectel | N/A |
![]() | Spotinst | N/A |
In the Tech industry, DigitalOcean's ROI score is rated right above ROBLOX, and is preceded by Apple.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | Zoom Video Communications | 4.1/5 |
![]() | 4/5 | |
![]() | Spotify | 4/5 |
![]() | Nintendo | 4/5 |
![]() | Peloton | 4/5 |
![]() | Netflix | 4/5 |
![]() | Apple | 4/5 |
![]() | DigitalOcean | 3.9/5 |
![]() | ROBLOX | 3.8/5 |
DigitalOcean has an overall Customer Satisfaction score of 69 rated by its users and customers.
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Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
DigitalOcean's Customer Satisfaction score was rated highest by customers who have used DigitalOcean's products/services for 1 to 2 Years, and rated lowest by customers who have used DigitalOcean's products/services for Less than 1 Year.
Male customers rated DigitalOcean's Customer Satisfaction score 3 points higher than Female customers.
Very Satisfied | 66% | |
|---|---|---|
Satisfied | 17% | |
Neither Satisfied nor Dissatisfied | 17% | |
Dissatisfied | 0% | |
Very Dissatisfied | 0% |
Very Satisfied | 60% | |
|---|---|---|
Satisfied | 20% | |
Neither Satisfied nor Dissatisfied | 20% | |
Dissatisfied | 0% | |
Very Dissatisfied | 0% |
DigitalOcean's Customer Satisfaction (CSAT) score was rated 75% according to Caucasian users and customers.
DigitalOcean's Customer Satisfaction (CSAT) score was rated 100% according to Asian or Pacific Islander users and customers.
DigitalOcean's Customer Satisfaction score was rated the highest by customers ages 41-45, and the lowest by customers ages 31-35.
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 31-35 | 75% | |||||||||||||||
| 41-45 | 100% |
DigitalOcean's Customer Satisfaction score was rated the highest by customers who have used DigitalOcean's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
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DigitalOcean's Customer Satisfaction score was rated 85 points by Tech industry customers.
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}Compared to its competitors, DigitalOcean's Customer Satisfaction score is rated right above Rackspace Technology.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | DigitalOcean | 69% |
![]() | Rackspace Technology | 61% |
![]() | Heroku | 60% |
![]() | BlazeMeter | 0% |
![]() | Linode | 0% |
![]() | ShuttleCloud | 0% |
![]() | Code Climate | 0% |
![]() | Selectel | 0% |
![]() | Spotinst | 0% |
In the Tech industry, DigitalOcean's Customer Satisfaction score is rated right above Peloton, and is preceded by ROBLOX.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | Nintendo | 88% |
![]() | Netflix | 85% |
![]() | Apple | 85% |
![]() | Spotify | 85% |
![]() | 81% | |
![]() | Zoom Video Communications | 74% |
![]() | ROBLOX | 73% |
![]() | DigitalOcean | 69% |
![]() | Peloton | 63% |
DigitalOcean has an overall Customer Service score of 3.8 out of 5 stars rated by its users and customers.
Sign Up to unlock DigitalOcean's overall Customer Service score rated by its users and customers.
101 6th Ave, York, NY 10013
http://www.digitalocean.com
DigitalOcean's Customer Service score was rated highest by customers who have used DigitalOcean's products/services for 1 to 2 Years, and rated lowest by customers who have used DigitalOcean's products/services for Less than 1 Year.
DigitalOcean's Customer Service score was rated 4.3 by both Female and Male customers on Comparably.
DigitalOcean's Customer Service score was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 4.3 | Caucasian | 4.3 |
Asian or Pacific Islander 4.5 | Asian or Pacific Islander | 4.5 |
DigitalOcean's Customer Service score was rated the highest by customers ages 31-35, and the lowest by customers ages 41-45.
| Summary | Age | Customer Service Score |
|---|---|---|
31-35 4.3 | 31-35 | 4.3 |
41-45 4.1 | 41-45 | 4.1 |
DigitalOcean's Customer Service score was rated the highest by customers who have used DigitalOcean's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
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DigitalOcean's Customer Service score was rated 4.4 stars by Tech industry customers.
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Compared to its competitors, DigitalOcean's Customer Service score is rated right above BlazeMeter, and is preceded by Heroku.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | Heroku | 3.8/5 |
![]() | DigitalOcean | 3.8/5 |
![]() | BlazeMeter | 3.7/5 |
![]() | Rackspace Technology | 3.2/5 |
![]() | Linode | N/A |
![]() | ShuttleCloud | N/A |
![]() | Code Climate | N/A |
![]() | Selectel | N/A |
![]() | Spotinst | N/A |
In the Tech industry, DigitalOcean's Customer Service score is rated right above ROBLOX, and is preceded by Spotify.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | Apple | 4.2/5 |
![]() | 4/5 | |
![]() | Zoom Video Communications | 4/5 |
![]() | Nintendo | 4/5 |
![]() | Peloton | 4/5 |
![]() | Netflix | 4/5 |
![]() | Spotify | 4/5 |
![]() | DigitalOcean | 3.8/5 |
![]() | ROBLOX | 3.6/5 |
DigitalOcean has a 4.6/5 stars for its overall company culture rated by their employees

DigitalOcean scored a 35 for Net Promoter Score and a 57 for Employee Net Promoter Score. NPS gauges how likely a customer of DigitalOcean would recommend the brand to a friend. ENPS measures how likely DigitalOcean employees would recommend working at DigitalOcean to a friend.
| 61% | Promoters |
|---|---|
| 13% | Passive |
| 26% | Detractors |
| 74% | Promoters |
|---|---|
| 9% | Passive |
| 17% | Detractors |
DigitalOcean is ranked #788 in the Global Top 100 Brands. It ranks just behind City National Bank and just ahead of BNSF Railway.
| RANK | COMPANY | CEO | INDUSTRY | ||
|---|---|---|---|---|---|
786 | ![]() | Flatiron Health | ![]() | Carolyn Starrett | Health and Wellness |
787 | ![]() | City National Bank | ![]() | Kelly Coffey | Banking and Financial Services |
788 | ![]() | DigitalOcean | ![]() | Yancey Spruill | Tech |
789 | ![]() | BNSF Railway | ![]() | Carl Ice | Automotive and Transportation |
790 | ![]() | Dr Martens | ![]() | Kenny Wilson | Fashion and Beauty |
791 | ![]() | Frost Bank | ![]() | Phillip Green | Banking and Financial Services |
792 | ![]() | ArcelorMittal | ![]() | Lakshmi Mittal | Energy and Manufacturing |
DigitalOcean is ranked #260 in the Tech Industry. It ranks just behind Gong.io and just ahead of BNSF Railway.
| RANK | COMPANY | Location | |
|---|---|---|---|
258 | ![]() | HCSS | Sugar Land, TX |
259 | ![]() | Gong.io | Palo Alto, CA |
260 | ![]() | DigitalOcean | York, NY |
261 | ![]() | BNSF Railway | Fort Worth, TX |
262 | ![]() | Jio | Novi, MI |
263 | ![]() | Andela | York, NY |
264 | ![]() | Beckman Coulter | Brea, CA |