15
NPS
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IQVIA is ranked #88 in Health and Wellness Brands
IQVIA is ranked #88 in Health and Wellness Brands
About IQVIA's Brand
IQVIA (NYSE:IQV) is a leading global provider of information, innovative technology solutions and contract research services dedicated to using analytics and science to help healthcare stakeholders find better solutions for their patients. Solutions are powered by the IQVIA CORE™, which combines big data, advanced technology, analytics and extensive industry knowledge. Formed through the merger of IMS Health and Quintiles, IQVIA has approximately 55,000 employees worldwide. IQVIA’s brand is ranked #948 in the list of Global Best Brands, a carefully curated list of recognized brands as rated by customers of IQVIA. When compared to other organizations within the Health and Wellness industry, IQVIA is ranked #88.
Brand at a Glance
80%
Customer Loyalty
3.8/5
Product Quality
3.6/5
Pricing
3.9/5
Customer Service
IQVIA Ranking
- #88 in Health and Wellness
IQVIA NPS
IQVIA's Net Promoter Score (NPS) is a 15 with 47% Promoters, 21% Passives, and 32% Detractors. Net Promoter Score tracks whether IQVIA's customers would recommend using the product based on a scale of -100 to 100.
IQVIA Overall NPS
| 47% | Promoters |
|---|---|
| 21% | Passives |
| 32% | Detractors |
IQVIA NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Aug 2024 14 | Aug 2024 | 14 |
Sep 2024 15 | Sep 2024 | 15 |
Oct 2024 14 | Oct 2024 | 14 |
Nov 2024 16 | Nov 2024 | 16 |
Dec 2024 14 | Dec 2024 | 14 |
Jan 2025 16 | Jan 2025 | 16 |
Feb 2025 13 | Feb 2025 | 13 |
May 2025 14 | May 2025 | 14 |
Jun 2025 14 | Jun 2025 | 14 |
Aug 2025 16 | Aug 2025 | 16 |
Oct 2025 13 | Oct 2025 | 13 |
Nov 2025 15 | Nov 2025 | 15 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
IQVIA NPS by Gender
Male customers rated IQVIA's NPS 24 points higher than Female customers.
Male
-13
IQVIA's NPS was rated -13 by Male customers on Comparably.
31%
Promoters
25%
Passives
44%
Detractors
Female
-37
IQVIA's NPS was rated -37 by Female customers on Comparably.
18%
Promoters
27%
Passives
55%
Detractors
IQVIA NPS by Ethnicity
IQVIA's NPS was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -60 | Caucasian | -60 |
African American/Black -40 | African American/Black | -40 |
Asian or Pacific Islander 13 | Asian or Pacific Islander | 13 |
Other -51 | Other | -51 |
IQVIA NPS by Age
IQVIA's NPS was rated the highest by customers ages 31-35, and the lowest by customers ages 18-25.
IQVIA NPS by Usage
IQVIA's NPS was rated the highest by customers who have used IQVIA's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year -78 | Less than 1 Year | -78 |
1 to 2 Years 17 | 1 to 2 Years | 17 |
2 to 5 Years 0 | 2 to 5 Years | 0 |
5 to 10 Years 0 | 5 to 10 Years | 0 |
Over 10 Years 0 | Over 10 Years | 0 |
IQVIA NPS vs Companies in Health and Wellness
In the Health and Wellness industry, IQVIA's NPS is rated right above WW (formally Weight Watchers), and is preceded by CVS Health.
| COMPANY | NPS Score | |
|---|---|---|
 | Headspace | 41 |
 | Glossier | 38 |
 | Colgate Palmolive | 36 |
 | Peloton | 31 |
 | Johnson & Johnson | 26 |
 | Philips | 18 |
 | CVS Health | 18 |
 | IQVIA | 15 |
 | WW (formally Weight Watchers) | -11 |
IQVIA Customer Reviews
Out of the 2 IQVIA customer reviews 1 was positive and 1 was constructive. IQVIA customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.
All Reviews
Positive Reviews
Constructive Reviews
IQVIA Customer Loyalty
80%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
80% of IQVIA users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
IQVIA Customer Loyalty Score by Gender
Female customers rated IQVIA's Customer Loyalty score 6% higher than Male customers.
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Male
78%
Yes
Female
84%
Yes
IQVIA Customer Loyalty Score by Ethnicity
IQVIA's Customer Loyalty score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of IQVIA.
64
out of 100
Caucasian
100
out of 100
African American/Black
74
out of 100
Asian or Pacific Islander
85
out of 100
Other
IQVIA Customer Loyalty Score by Age
IQVIA's Customer Loyalty score was rated the highest by customers ages 36-40, and the lowest by customers ages 31-35.
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0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
18-25 89% | 18-25 | 89% |
31-35 40% | 31-35 | 40% |
36-40 100% | 36-40 | 100% |
41-45 64% | 41-45 | 64% |
46-50 70% | 46-50 | 70% |
IQVIA Customer Loyalty Score by Usage
IQVIA's Customer Loyalty score was rated the highest by customers who have used IQVIA's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.
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IQVIA Customer Loyalty Score by Industry
IQVIA's Customer Loyalty score was rated the highest by Accounting industry customers, and the lowest by Architecture and Planning industry customers.
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Customer Loyalty for Other Health and Wellness Brands
In the Health and Wellness industry, IQVIA's Customer Loyalty score is rated right above CVS Health, and is preceded by Headspace.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Colgate Palmolive | 85% |
| Peloton | 82% |
| Headspace | 82% |
| IQVIA | 80% |
| CVS Health | 80% |
| Johnson & Johnson | 79% |
| Glossier | 77% |
| Philips | 76% |
| WW (formally Weight Watchers) | 73% |
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IQVIA Product Quality
3.8/5
IQVIA has an overall Product Quality score of 3.8 out of 5 stars rated by its users and customers.
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IQVIA Product Information
IQVIA’s product quality score is a 3.8 out of 5 as rated by its users and customers. Reviewers from the Biotech and Pharmaceuticals industry rated IQVIA's product the highest. Reviewers from the Architecture and Planning industry rated IQVIA the lowest at 3.1.
- Website
- http://www.iqvis.com
- Company Size
- 10,000+ Employees
Industry
Tech
SaaS
Social
Quick Insights into IQVIA Product Quality
IQVIA's Product Quality score was rated highest by customers from the Biotech and Pharmaceuticals industry, and rated lowest by customers from the Architecture and Planning industry.
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Ranked IQVIA Product Quality the Highest
Ranked IQVIA Product Quality the Lowest
IQVIA Product Quality Score by Gender
Male customers rated IQVIA's Product Quality score 0.2 stars higher than Female customers.
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Male
3.9/5
Female
3.7/5
IQVIA Product Quality Score by Ethnicity
IQVIA's Product Quality score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
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0
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3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.2 | Caucasian | 3.2 |
African American/Black 4.3 | African American/Black | 4.3 |
Asian or Pacific Islander 3.8 | Asian or Pacific Islander | 3.8 |
Other 3.9 | Other | 3.9 |
IQVIA Product Quality Score by Age
IQVIA's Product Quality score was rated the highest by customers ages 18-25, and the lowest by customers ages 31-35.
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0
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2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 4.3 | 18-25 | 4.3 |
31-35 3.1 | 31-35 | 3.1 |
36-40 3.9 | 36-40 | 3.9 |
41-45 3.2 | 41-45 | 3.2 |
46-50 3.5 | 46-50 | 3.5 |
IQVIA Product Quality Score by Usage
IQVIA's Product Quality score was rated the highest by customers who have used IQVIA's products/services for 2 to 5 Years, and the lowest by customers with 5 to 10 Years of usage.
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IQVIA Product Quality Score by Industry
IQVIA's Product Quality score was rated the highest by Biotech and Pharmaceuticals industry customers, and the lowest by Architecture and Planning industry customers.
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Product Quality for Other Health and Wellness Brands
In the Health and Wellness industry, IQVIA's Product Quality score is rated right above Philips, and is preceded by Johnson & Johnson.
| COMPANY | Product Quality Score | |
|---|---|---|
| Headspace | 4.3/5 |
| Glossier | 4.3/5 |
| Colgate Palmolive | 4.2/5 |
| Peloton | 4/5 |
| Johnson & Johnson | 4/5 |
| IQVIA | 3.8/5 |
| Philips | 3.8/5 |
| CVS Health | 3.5/5 |
| WW (formally Weight Watchers) | 3.1/5 |
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IQVIA Pricing
IQVIA ROI & Value For Money
3.6/5
IQVIA has a value for money and ROI score of 3.6 out of 5 stars rated by its users and customers.
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IQVIA Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Accounting industry. The users from the Tech industry think that they had the lowest ROI from IQVIA.
Quick Insights into IQVIA ROI
IQVIA's ROI score was rated highest by customers from the Accounting industry, and rated lowest by customers from the Tech industry.
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Ranked IQVIA ROI the Highest
Ranked IQVIA ROI the Lowest
IQVIA ROI Score by Gender
Male customers rated IQVIA's ROI score 0.5 stars higher than Female customers.
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Male
3.4/5
Female
2.9/5
IQVIA ROI Score by Ethnicity
IQVIA's ROI score was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.
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0
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3
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| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2.5 | Caucasian | 2.5 |
African American/Black 3.3 | African American/Black | 3.3 |
Asian or Pacific Islander 3.5 | Asian or Pacific Islander | 3.5 |
Other 3.1 | Other | 3.1 |
IQVIA ROI Score by Age
IQVIA's ROI score was rated the highest by customers ages 31-35, and the lowest by customers ages 41-45.
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0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 2.8 | 18-25 | 2.8 |
31-35 4 | 31-35 | 4 |
36-40 3.9 | 36-40 | 3.9 |
41-45 2.5 | 41-45 | 2.5 |
46-50 3.1 | 46-50 | 3.1 |
IQVIA ROI Score by Usage
IQVIA's ROI score was rated the highest by customers who have used IQVIA's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.
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IQVIA ROI Score by Industry
IQVIA's ROI score was rated the highest by Accounting industry customers, and the lowest by Tech industry customers.
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ROI for Other Health and Wellness Brands
In the Health and Wellness industry, IQVIA's ROI score is rated right above CVS Health, and is preceded by Philips.
| COMPANY | Pricing Score | |
|---|---|---|
| Peloton | 4/5 |
| Colgate Palmolive | 4/5 |
| Headspace | 3.9/5 |
| Glossier | 3.9/5 |
| Johnson & Johnson | 3.9/5 |
| Philips | 3.6/5 |
| IQVIA | 3.6/5 |
| CVS Health | 3.4/5 |
| WW (formally Weight Watchers) | 2.8/5 |
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IQVIA Customer Satisfaction (CSAT)
IQVIA Customer Satisfaction (CSAT) Score
76 / 100
IQVIA has an overall Customer Satisfaction score of 76 rated by its users and customers.
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Very Satisfied
29%
Satisfied
47%
Neither Satisfied nor Dissatisfied
14%
Dissatisfied
3%
Very Dissatisfied
7%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into IQVIA Customer Satisfaction
IQVIA's Customer Satisfaction score was rated highest by customers who have used IQVIA's products/services for 1 to 2 Years, and rated lowest by customers who have used IQVIA's products/services for Less than 1 Year.
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Ranked IQVIA Customer Satisfaction the Highest
Ranked IQVIA Customer Satisfaction the Lowest
IQVIA Customer Satisfaction Score by Gender
Male customers rated IQVIA's Customer Satisfaction score 4 points higher than Female customers.
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92 / 100
MaleVery Satisfied | 30% | |
|---|---|---|
Satisfied | 62% | |
Neither Satisfied nor Dissatisfied | 8% | |
Dissatisfied | 0% | |
Very Dissatisfied | 0% |
88 / 100
FemaleVery Satisfied | 50% | |
|---|---|---|
Satisfied | 38% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 12% |
IQVIA Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
IQVIA's Customer Satisfaction (CSAT) score was rated 75% according to Caucasian users and customers.
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75 / 100
Very Satisfied
50%
Satisfied
25%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
25%
CSAT according to African American/Black
IQVIA's Customer Satisfaction (CSAT) score was rated 100% according to African American/Black users and customers.
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100 / 100
Very Satisfied
50%
Satisfied
50%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
CSAT according to Asian or Pacific Islander
IQVIA's Customer Satisfaction (CSAT) score was rated 100% according to Asian or Pacific Islander users and customers.
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100 / 100
Very Satisfied
17%
Satisfied
83%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
CSAT according to Other
IQVIA's Customer Satisfaction (CSAT) score was rated 83% according to Other users and customers.
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83 / 100
Very Satisfied
33%
Satisfied
50%
Neither Satisfied nor Dissatisfied
17%
Dissatisfied
0%
Very Dissatisfied
0%
IQVIA Customer Satisfaction Score by Age
IQVIA's Customer Satisfaction score was rated the highest by customers ages 31-35, and the lowest by customers ages 41-45.
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0
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100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 83% | |||||||||||||||
| 31-35 | 100% | |||||||||||||||
| 36-40 | 100% | |||||||||||||||
| 41-45 | 75% |
IQVIA Customer Satisfaction Score by Usage
IQVIA's Customer Satisfaction score was rated the highest by customers who have used IQVIA's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
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IQVIA Customer Satisfaction Score by Industry
IQVIA's Customer Satisfaction score was rated 100 points by both Architecture and Planning and Tech industry customers.
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}Customer Satisfaction for Other Health and Wellness Brands
In the Health and Wellness industry, IQVIA's Customer Satisfaction score is rated right above Philips, and is preceded by Johnson & Johnson.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Headspace | 84% |
| Colgate Palmolive | 83% |
| Glossier | 79% |
| Johnson & Johnson | 78% |
| IQVIA | 76% |
| Philips | 74% |
| CVS Health | 68% |
| Peloton | 63% |
| WW (formally Weight Watchers) | 46% |
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IQVIA Customer Service
3.9/5
IQVIA has an overall Customer Service score of 3.9 out of 5 stars rated by its users and customers.
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About IQVIA's Customer Service
Address
San Jose, CA 95131
Website
http://www.iqvis.com
Phone Number
(877) 240-5332
Quick Insights into IQVIA Customer Service
IQVIA's Customer Service score was rated highest by customers from the Architecture and Planning industry, and rated lowest by customers ages 46-50.
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Ranked IQVIA Customer Service the Highest
Ranked IQVIA Customer Service the Lowest
IQVIA Customer Service Score by Gender
Male customers rated IQVIA's Customer Service score 0.2 stars higher than Female customers.
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Male
3.7/5
Female
3.5/5
IQVIA Customer Service Score by Ethnicity
IQVIA's Customer Service score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
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0
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40
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80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 3.2 | Caucasian | 3.2 |
African American/Black 4.1 | African American/Black | 4.1 |
Asian or Pacific Islander 3.5 | Asian or Pacific Islander | 3.5 |
Other 3.7 | Other | 3.7 |
IQVIA Customer Service Score by Age
IQVIA's Customer Service score was rated the highest by customers ages 31-35, and the lowest by customers ages 46-50.
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0
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40
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| Summary | Age | Customer Service Score |
|---|---|---|
18-25 3.5 | 18-25 | 3.5 |
31-35 4 | 31-35 | 4 |
36-40 3.9 | 36-40 | 3.9 |
41-45 3.5 | 41-45 | 3.5 |
46-50 2.6 | 46-50 | 2.6 |
IQVIA Customer Service Score by Usage
IQVIA's Customer Service score was rated the highest by customers who have used IQVIA's products/services for Over 10 Years, and the lowest by customers with 2 to 5 Years of usage.
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IQVIA Customer Service Score by Industry
IQVIA's Customer Service score was rated the highest by Architecture and Planning industry customers, and the lowest by Tech industry customers.
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Customer Service for Other Health and Wellness Brands
In the Health and Wellness industry, IQVIA's Customer Service score is rated right above Headspace, and is preceded by Johnson & Johnson.
| COMPANY | Customer Service Score | |
|---|---|---|
| Glossier | 4.2/5 |
| Peloton | 4/5 |
| Colgate Palmolive | 4/5 |
| Johnson & Johnson | 4/5 |
| IQVIA | 3.9/5 |
| Headspace | 3.9/5 |
| Philips | 3.7/5 |
| CVS Health | 3.7/5 |
| WW (formally Weight Watchers) | 3/5 |
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IQVIA as an Employer
3.9/5
IQVIA has a 3.9/5 stars for its overall company culture rated by their employees
top
25%
Consumer vs. Employees
IQVIA scored a 15 for Net Promoter Score and a 18 for Employee Net Promoter Score. NPS gauges how likely a customer of IQVIA would recommend the brand to a friend. ENPS measures how likely IQVIA employees would recommend working at IQVIA to a friend.
Net Promoter Score
15
NPS Score
| 47% | Promoters |
|---|---|
| 21% | Passive |
| 32% | Detractors |
Employee Net Promoter Score
18
eNPS Score
| 46% | Promoters |
|---|---|
| 26% | Passive |
| 28% | Detractors |
Global Ranking Snapshot
IQVIA is ranked #948 in the Global Top 100 Brands. It ranks just behind Dolls Kill and just ahead of Brainly.
| RANK | COMPANY | CEO | INDUSTRY | ||
|---|---|---|---|---|---|
946 |  | Boar's Head |  | Food and Beverages | |
947 |  | Dolls Kill |  | Bobby Farahi | Retail |
948 | | IQVIA | | Ari Bousbib | Health and Wellness |
949 |  | Brainly |  | Michal Borkowski | Business and Consumer Services |
950 |  | Ariat International |  | Beth Cross | Retail |
951 |  | NASA |  | Jim Bridenstine | Automotive and Transportation |
952 |  | PatientPop |  | Luke Kervin | Health and Wellness |
Health and Wellness Ranking Snapshot
IQVIA is ranked #88 in the Health and Wellness Industry. It ranks just behind Smith & Nephew and just ahead of PatientPop.
| RANK | COMPANY | Location | |
|---|---|---|---|
86 |  | Align Technology | San Jose, CA |
87 |  | Smith & Nephew | Watford |
88 | | IQVIA | San Jose, CA |
89 | | PatientPop | Santa Monica, CA |
90 |  | Strava | San Francisco, CA |
91 |  | Illumina | San Diego, CA |
92 |  | Planned Parenthood | New York City, NY |
