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Rbc is

Ranked

#71

Banking and Financial Services Brands

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Rbc

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Rbc

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Rbc is ranked #71 in Banking and Financial Services Brands

About Rbc's Brand

RBC is a Russian multimedia holding company. Rbc’s brand is ranked #897 in the list of Global Best Brands, a carefully curated list of recognized brands as rated by customers of Rbc. When compared to other organizations within the Banking and Financial Services industry, Rbc is ranked #71. Among its major competitors, Rbc is ranked in 2nd place for NPS while SchoolsFirst Federal Credit Union is 1st, and Scotiabank is 3rd.Their current market cap is $123.84B

Brand at a Glance

82%

Customer Loyalty

3.7/5

Product Quality

3.7/5

Pricing

3.7/5

Customer Service

Rbc Ranking

Rbc NPS

Rbc's Net Promoter Score (NPS) is a 24 with 53% Promoters, 18% Passives, and 29% Detractors. Net Promoter Score tracks whether Rbc's customers would recommend using the product based on a scale of -100 to 100.

Rbc Overall NPS

NPS

53%	Promoters
18%	Passives
29%	Detractors

Rbc NPS Trend

-100

-50

100

Summary	Date	Score
Apr 2024 23	Apr 2024	23
May 2024 24	May 2024	24
Jun 2024 25	Jun 2024	25
Aug 2024 27	Aug 2024	27
Sep 2024 24	Sep 2024	24
Oct 2024 24	Oct 2024	24
Nov 2024 26	Nov 2024	26
Dec 2024 24	Dec 2024	24
Jan 2025 24	Jan 2025	24
Jul 2025 24	Jul 2025	24
Aug 2025 24	Aug 2025	24
Oct 2025 24	Oct 2025	24

How Other Brands Compare

Rbc is ranked first for NPS among its competitors. Scotiabank and Td Bank come in second and third, with Santander coming in at #4. Among those competitors, it is the most valued company.

	Rbc	Td Bank	Scotiabank	Santander
Global Ranking	#897	#-	#-	#-
NPS	24	15	16	-21
Valuation Updated every 24 hours for public companies	$123.84B	$121.22B	$68.70B	$59.30B

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Rbc NPS by Gender

Male customers rated Rbc's NPS 2 points higher than Female customers.

Male

Rbc's NPS was rated 13 by Male customers on Comparably.

46%

Promoters

21%

Passives

33%

Detractors

Female

Rbc's NPS was rated 11 by Female customers on Comparably.

35%

Promoters

41%

Passives

24%

Detractors

Rbc NPS by Ethnicity

Rbc's NPS was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.

-100

-50

100

Summary	Ethnicity	Score
Caucasian -33	Caucasian	-33
African American/Black 13	African American/Black	13
Asian or Pacific Islander 31	Asian or Pacific Islander	31
Other 12	Other	12

Rbc NPS by Age

Rbc's NPS was rated the highest by customers ages 36-40, and the lowest by customers ages 26-30.

100

Summary

Age

Promoters

Passives

Detractors

18-25

50%

10%

40%

26-30

33%

17%

50%

31-35

42%

29%

36-40

67%

33%

41-45

28%

43%

29%

66+

67%

33%

Rbc NPS by Usage

Rbc's NPS was rated the highest by customers who have used Rbc's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.

-100

-50

100

Summary	Usage	Score
Less than 1 Year -30	Less than 1 Year	-30
1 to 2 Years 11	1 to 2 Years	11
2 to 5 Years 29	2 to 5 Years	29
5 to 10 Years 28	5 to 10 Years	28
Over 10 Years 30	Over 10 Years	30

Rbc NPS vs. Competitors

Compared to its competitors, Rbc's NPS is rated right above Scotiabank, and is preceded by SchoolsFirst Federal Credit Union.

COMPANY		NPS Score
	SchoolsFirst Federal Credit Union	41
	Rbc	24
	Scotiabank	16
	Td Bank	15
	Rambler&Co	N/A
	Santander	-21
	Capital One	-41

Rbc NPS vs Companies in Banking and Financial Services

In the Banking and Financial Services industry, Rbc's NPS is rated right above American Express, and is preceded by Block.

COMPANY		NPS Score
	Visa	32
	JPMorgan Chase & Co	31
	Mastercard	27
	Stripe	26
	Block	25
	Rbc	24
	American Express	18
	PayPal	9
	USAA	7

Rbc Customer Reviews

Out of the 9 Rbc customer reviews 7 were positive and 2 were constructive. Rbc customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.

All Reviews

Positive Reviews

Constructive Reviews

Rbc Customer Loyalty

82%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

82% of Rbc users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"

82%

18%

Rbc Customer Loyalty Score by Gender

Female customers rated Rbc's Customer Loyalty score 21% higher than Male customers.

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Male

74%

Yes

Female

95%

Yes

Rbc Customer Loyalty Score by Ethnicity

Rbc's Customer Loyalty score was rated the highest by African American/Black customers, and the lowest by Other customers.

% who answered "Yes"

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out of 100

Caucasian

out of 100

African American/Black

out of 100

Asian or Pacific Islander

out of 100

Other

Rbc Customer Loyalty Score by Age

Rbc's Customer Loyalty score was rated the highest by customers ages 36-40, and the lowest by customers ages 18-25.

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Age data of Rbc.

20%

40%

60%

80%

100%

Summary	Age	Score
18-25 64%	18-25	64%
26-30 85%	26-30	85%
31-35 74%	31-35	74%
36-40 100%	36-40	100%
41-45 87%	41-45	87%
66+ 100%	66+	100%

Rbc Customer Loyalty Score by Usage

Rbc's Customer Loyalty score was rated the highest by customers who have used Rbc's products/services for Over 10 Years, and the lowest by customers with 2 to 5 Years of usage.

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Less than 1 Year	64%
1 to 2 Years	90%
2 to 5 Years	61%
5 to 10 Years	87%
Over 10 Years	100%

Rbc Customer Loyalty Score by Industry

Rbc's Customer Loyalty score was rated the highest by Tech industry customers, and the lowest by Aerospace and Aviation industry customers.

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Industry data and uncover the answer to "Would you consider yourself a loyal user/customer?" by industry.

Tech	82%
Accounting	74%
Aerospace and Aviation	40%
Business and Consumer Services	70%

Rbc Customer Loyalty vs. Competitors

Compared to its competitors, Rbc's Customer Loyalty score is rated right above Scotiabank, and is preceded by SchoolsFirst Federal Credit Union.

COMPANY		Customer Loyalty Score
	SchoolsFirst Federal Credit Union	90%
	Rbc	82%
	Scotiabank	81%
	Capital One	79%
	Td Bank	76%
	Santander	67%
	Rambler&Co	N/A

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Customer Loyalty for Other Banking and Financial Services Brands

In the Banking and Financial Services industry, Rbc's Customer Loyalty score is rated right above PayPal, and is preceded by JPMorgan Chase & Co.

COMPANY		Customer Loyalty Score
	USAA	87%
	American Express	85%
	Visa	84%
	JPMorgan Chase & Co	83%
	Rbc	82%
	PayPal	79%
	Mastercard	78%
	Stripe	77%
	Block	76%

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Rbc Product Quality

3.7/5

Rbc has an overall Product Quality score of 3.7 out of 5 stars rated by its users and customers.

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Rbc Product Information

Rbc’s product quality score is a 3.7 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated Rbc's product the highest. Reviewers from the Aerospace and Aviation industry rated Rbc the lowest at 3.1.

Website: http://rbcholding.com/

Company Size: 10,000+ Employees

Industry

Content

Media

Sports & Entertainment

Quick Insights into Rbc Product Quality

Rbc's Product Quality score was rated highest by customers ages 66+, and rated lowest by Caucasian customers.

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Ranked Rbc Product Quality the Highest

66+	4.6
Tech	4.3
1 to 2 Years	4.1

Ranked Rbc Product Quality the Lowest

2 to 5 Years	3.1
Aerospace and Aviation	3.1
Caucasian	2.9

Rbc Product Quality Score by Gender

Female customers rated Rbc's Product Quality score 0.1 stars higher than Male customers.

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Male

3.6/5

Female

3.7/5

Rbc Product Quality Score by Ethnicity

Rbc's Product Quality score was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.

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Summary	Ethnicity	Score
Caucasian 2.9	Caucasian	2.9
African American/Black 3.9	African American/Black	3.9
Asian or Pacific Islander 4	Asian or Pacific Islander	4
Other 3.9	Other	3.9

Rbc Product Quality Score by Age

Rbc's Product Quality score was rated the highest by customers ages 66+, and the lowest by customers ages 31-35.

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Summary	Age	Score
18-25 3.9	18-25	3.9
26-30 3.9	26-30	3.9
31-35 3.4	31-35	3.4
36-40 3.6	36-40	3.6
41-45 3.5	41-45	3.5
66+ 4.6	66+	4.6

Rbc Product Quality Score by Usage

Rbc's Product Quality score was rated the highest by customers who have used Rbc's products/services for 1 to 2 Years, and the lowest by customers with 2 to 5 Years of usage.

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Less than 1 Year	3.4
1 to 2 Years	4.1
2 to 5 Years	3.1
5 to 10 Years	3.8
Over 10 Years	3.7

Rbc Product Quality Score by Industry

Rbc's Product Quality score was rated the highest by Tech industry customers, and the lowest by Aerospace and Aviation industry customers.

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Tech	4.3
Accounting	3.3
Aerospace and Aviation	3.1
Business and Consumer Services	3.8

Rbc Product Quality vs. Competitors

Compared to its competitors, Rbc's Product Quality score is rated right above Scotiabank, and is preceded by SchoolsFirst Federal Credit Union.

COMPANY		Product Quality Score
	SchoolsFirst Federal Credit Union	3.9/5
	Rbc	3.7/5
	Scotiabank	3.6/5
	Td Bank	3.6/5
	Santander	2.8/5
	Capital One	2.3/5
	Rambler&Co	N/A

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Product Quality for Other Banking and Financial Services Brands

In the Banking and Financial Services industry, Rbc's Product Quality score is rated right above Block, and is preceded by Stripe.

COMPANY		Product Quality Score
	Visa	4.1/5
	JPMorgan Chase & Co	4/5
	Mastercard	4/5
	Stripe	3.8/5
	Rbc	3.7/5
	Block	3.6/5
	American Express	3.5/5
	PayPal	3.5/5
	USAA	3.3/5

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Rbc Pricing

Rbc ROI & Value For Money

3.7/5

Rbc has a value for money and ROI score of 3.7 out of 5 stars rated by its users and customers.

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Rbc Pricing Plans

Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Aerospace and Aviation industry. The users from the Accounting industry think that they had the lowest ROI from Rbc.

Quick Insights into Rbc ROI

Rbc's ROI score was rated highest by customers who have used Rbc's products/services for 2 to 5 Years, and rated lowest by Caucasian customers.

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Ranked Rbc ROI the Highest

2 to 5 Years	4.3
36-40	4.1
Aerospace and Aviation	4.1

Ranked Rbc ROI the Lowest

Over 10 Years	3.3
Accounting	3
Caucasian	2.7

Rbc ROI Score by Gender

Female customers rated Rbc's ROI score 0.5 stars higher than Male customers.

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Male

3.4/5

Female

3.9/5

Rbc ROI Score by Ethnicity

Rbc's ROI score was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.

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Summary	Ethnicity	Score
Caucasian 2.7	Caucasian	2.7
African American/Black 3.5	African American/Black	3.5
Asian or Pacific Islander 4.1	Asian or Pacific Islander	4.1
Other 3.7	Other	3.7

Rbc ROI Score by Age

Rbc's ROI score was rated the highest by customers ages 36-40, and the lowest by customers ages 41-45.

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Summary	Age	Score
18-25 3.8	18-25	3.8
26-30 3.4	26-30	3.4
31-35 3.9	31-35	3.9
36-40 4.1	36-40	4.1
41-45 3.3	41-45	3.3
66+ 3.8	66+	3.8

Rbc ROI Score by Usage

Rbc's ROI score was rated the highest by customers who have used Rbc's products/services for 2 to 5 Years, and the lowest by customers with Over 10 Years of usage.

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Less than 1 Year	3.5
1 to 2 Years	3.5
2 to 5 Years	4.3
5 to 10 Years	3.5
Over 10 Years	3.3

Rbc ROI Score by Industry

Rbc's ROI score was rated the highest by Aerospace and Aviation industry customers, and the lowest by Accounting industry customers.

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Tech	3.8
Accounting	3
Aerospace and Aviation	4.1
Business and Consumer Services	4

Rbc Pricing vs. Competitors

Compared to its competitors, Rbc's ROI score is rated right above Scotiabank, and is preceded by Td Bank.

COMPANY		Pricing Score
	SchoolsFirst Federal Credit Union	3.9/5
	Td Bank	3.7/5
	Rbc	3.7/5
	Scotiabank	3.7/5
	Santander	3.1/5
	Capital One	2.1/5
	Rambler&Co	N/A

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ROI for Other Banking and Financial Services Brands

In the Banking and Financial Services industry, Rbc's ROI score is rated right above Block, and is preceded by Stripe.

COMPANY		Pricing Score
	Visa	3.9/5
	JPMorgan Chase & Co	3.9/5
	Mastercard	3.9/5
	Stripe	3.7/5
	Rbc	3.7/5
	Block	3.6/5
	PayPal	3.4/5
	American Express	3.3/5
	USAA	3.2/5

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Rbc Customer Satisfaction (CSAT)

Rbc Customer Satisfaction (CSAT) Score

75 / 100

Rbc has an overall Customer Satisfaction score of 75 rated by its users and customers.

Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"

Very Satisfied	31%
Satisfied	44%
Neither Satisfied nor Dissatisfied	10%
Dissatisfied	1%
Very Dissatisfied	14%

Very Satisfied

31%

Satisfied

44%

Neither Satisfied nor Dissatisfied

10%

Dissatisfied

Very Dissatisfied

14%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into Rbc Customer Satisfaction

Rbc's Customer Satisfaction score was rated highest by customers who have used Rbc's products/services for 1 to 2 Years, and rated lowest by customers who have used Rbc's products/services for Less than 1 Year.

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Ranked Rbc Customer Satisfaction the Highest

1 to 2 Years	100%
41-45	86%
African American/Black	86%

Ranked Rbc Customer Satisfaction the Lowest

Caucasian	58%
31-35	57%
Less than 1 Year	50%

Rbc Customer Satisfaction Score by Gender

Female customers rated Rbc's Customer Satisfaction score 13 points higher than Male customers.

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69 / 100

Male

	Very Satisfied	26%
	Satisfied	43%
	Neither Satisfied nor Dissatisfied	9%
	Dissatisfied	0%
	Very Dissatisfied	22%

82 / 100

Female

	Very Satisfied	19%
	Satisfied	63%
	Neither Satisfied nor Dissatisfied	6%
	Dissatisfied	6%
	Very Dissatisfied	6%

Rbc Customer Satisfaction Score by Ethnicity

CSAT according to Caucasian

Rbc's Customer Satisfaction (CSAT) score was rated 58% according to Caucasian users and customers.

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58 / 100

Very Satisfied	33%
Satisfied	25%
Neither Satisfied nor Dissatisfied	8%
Dissatisfied	9%
Very Dissatisfied	25%

Very Satisfied

33%

Satisfied

25%

Neither Satisfied nor Dissatisfied

Dissatisfied

Very Dissatisfied

25%

CSAT according to African American/Black

Rbc's Customer Satisfaction (CSAT) score was rated 86% according to African American/Black users and customers.

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86 / 100

Very Satisfied	29%
Satisfied	57%
Neither Satisfied nor Dissatisfied	14%
Dissatisfied	0%
Very Dissatisfied	0%

Very Satisfied

29%

Satisfied

57%

Neither Satisfied nor Dissatisfied

14%

Dissatisfied

Very Dissatisfied

CSAT according to Asian or Pacific Islander

Rbc's Customer Satisfaction (CSAT) score was rated 85% according to Asian or Pacific Islander users and customers.

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85 / 100

Very Satisfied	23%
Satisfied	62%
Neither Satisfied nor Dissatisfied	7%
Dissatisfied	0%
Very Dissatisfied	8%

Very Satisfied

23%

Satisfied

62%

Neither Satisfied nor Dissatisfied

Dissatisfied

Very Dissatisfied

CSAT according to Other

Rbc's Customer Satisfaction (CSAT) score was rated 76% according to Other users and customers.

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76 / 100

Very Satisfied	13%
Satisfied	63%
Neither Satisfied nor Dissatisfied	11%
Dissatisfied	0%
Very Dissatisfied	13%

Very Satisfied

13%

Satisfied

63%

Neither Satisfied nor Dissatisfied

11%

Dissatisfied

Very Dissatisfied

13%

Rbc Customer Satisfaction Score by Age

Rbc's Customer Satisfaction score was rated the highest by customers ages 41-45, and the lowest by customers ages 31-35.

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100

Breakdown

Age

Score

18-25

70%

26-30

83%

31-35

57%

36-40

80%

41-45

86%

Rbc Customer Satisfaction Score by Usage

Rbc's Customer Satisfaction score was rated the highest by customers who have used Rbc's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year	50
1 to 2 Years	100
2 to 5 Years	57
5 to 10 Years	86
Over 10 Years	76

Rbc Customer Satisfaction Score by Industry

Rbc's Customer Satisfaction score was rated the highest by Tech industry customers, and the lowest by Business and Consumer Services industry customers.

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{
	"title": "Rbc Customer Satisfaction Score by Industry",
	"text": "Rbc's Customer Satisfaction score was rated the highest by Tech industry customers, and the lowest by Business and Consumer Services industry customers.",
	"bars": [
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			"label": "Tech",
			"groupId": 104,
			"score": 78,
			"stars": 0,
			"csatScore": 78,
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			"scoreClassName": "max",
			"scoreLabel": 78
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		{
			"label": "Accounting",
			"groupId": 495,
			"score": 67,
			"stars": 0,
			"csatScore": 67,
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			"scoreClassName": "",
			"scoreLabel": 67
		},
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			"label": "Aerospace and Aviation",
			"groupId": 496,
			"score": 67,
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			"scoreLabel": 67
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			"label": "Business and Consumer Services",
			"groupId": 504,
			"score": 67,
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			"scoreClassName": "",
			"scoreLabel": 67
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}

Tech	78
Accounting	67
Aerospace and Aviation	67
Business and Consumer Services	67

Rbc Customer Satisfaction vs. Competitors

Compared to its competitors, Rbc's Customer Satisfaction score is rated right above SchoolsFirst Federal Credit Union.

COMPANY		Customer Satisfaction (CSAT) Score
	Rbc	75%
	SchoolsFirst Federal Credit Union	71%
	Td Bank	71%
	Scotiabank	70%
	Santander	51%
	Capital One	14%
	Rambler&Co	0%

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Customer Satisfaction for Other Banking and Financial Services Brands

In the Banking and Financial Services industry, Rbc's Customer Satisfaction score is rated right above Stripe, and is preceded by JPMorgan Chase & Co.

COMPANY		Customer Satisfaction (CSAT) Score
	Visa	82%
	Mastercard	79%
	JPMorgan Chase & Co	77%
	Rbc	75%
	Stripe	68%
	PayPal	64%
	Block	63%
	American Express	62%
	USAA	30%

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Rbc Customer Service

3.7/5

Rbc has an overall Customer Service score of 3.7 out of 5 stars rated by its users and customers.

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About Rbc's Customer Service

Address

78, Profsoyuznaya street, Toronto, KS

Website

http://rbcholding.com/

Quick Insights into Rbc Customer Service

Rbc's Customer Service score was rated highest by customers ages 66+, and rated lowest by Caucasian customers.

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Ranked Rbc Customer Service the Highest

66+	4.3
Aerospace and Aviation	4.1
Asian or Pacific Islander	3.9

Ranked Rbc Customer Service the Lowest

Accounting	3.1
Less than 1 Year	3.1
Caucasian	2.8

Rbc Customer Service Score by Gender

Female customers rated Rbc's Customer Service score 0.6 stars higher than Male customers.

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Male

3.2/5

Female

3.8/5

Rbc Customer Service Score by Ethnicity

Rbc's Customer Service score was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.

Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Rbc.

100

Summary	Ethnicity	Customer Service Score
Caucasian 2.8	Caucasian	2.8
African American/Black 3.4	African American/Black	3.4
Asian or Pacific Islander 3.9	Asian or Pacific Islander	3.9
Other 3.4	Other	3.4

Rbc Customer Service Score by Age

Rbc's Customer Service score was rated the highest by customers ages 66+, and the lowest by customers ages 41-45.

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100

Summary	Age	Customer Service Score
18-25 3.5	18-25	3.5
26-30 3.5	26-30	3.5
31-35 3.5	31-35	3.5
36-40 4.1	36-40	4.1
41-45 3.2	41-45	3.2
66+ 4.3	66+	4.3

Rbc Customer Service Score by Usage

Rbc's Customer Service score was rated the highest by customers who have used Rbc's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year	3.1
1 to 2 Years	3.6
2 to 5 Years	3.5
5 to 10 Years	3.6
Over 10 Years	3.5

Rbc Customer Service Score by Industry

Rbc's Customer Service score was rated the highest by Aerospace and Aviation industry customers, and the lowest by Accounting industry customers.

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Tech	3.2
Accounting	3.1
Aerospace and Aviation	4.1
Business and Consumer Services	4

Rbc Customer Service vs. Competitors

Compared to its competitors, Rbc's Customer Service score is rated right above Scotiabank, and is preceded by Td Bank.

COMPANY		Customer Service Score
	SchoolsFirst Federal Credit Union	4/5
	Td Bank	3.8/5
	Rbc	3.7/5
	Scotiabank	3.7/5
	Santander	3.2/5
	Capital One	2/5
	Rambler&Co	N/A

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Customer Service for Other Banking and Financial Services Brands

In the Banking and Financial Services industry, Rbc's Customer Service score is rated right above Stripe, and is preceded by Mastercard.

COMPANY		Customer Service Score
	Visa	4/5
	JPMorgan Chase & Co	4/5
	Mastercard	3.9/5
	Rbc	3.7/5
	Stripe	3.6/5
	Block	3.4/5
	American Express	3.4/5
	USAA	3.3/5
	PayPal	3.3/5

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Rbc as an Employer

4.1/5

Rbc has a 4.1/5 stars for its overall company culture rated by their employees

top

CEO of Rbc

David McKay

In the Top 5% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Rbc scored a 24 for Net Promoter Score and a 21 for Employee Net Promoter Score. NPS gauges how likely a customer of Rbc would recommend the brand to a friend. ENPS measures how likely Rbc employees would recommend working at Rbc to a friend.

Net Promoter Score

NPS Score

53%	Promoters
18%	Passive
29%	Detractors

Employee Net Promoter Score

eNPS Score

46%	Promoters
29%	Passive
25%	Detractors

Global Ranking Snapshot

Rbc is ranked #897 in the Global Top 100 Brands. It ranks just behind Genesys and just ahead of Culver's Restaurants.

RANK			INDUSTRY
895	Pipedrive	Paulo Cunha	Tech
896	Genesys	Tony Bates	Tech
897	Rbc	David McKay	Banking and Financial Services
898	Culver's Restaurants	Craig Culver	Food and Beverages
899	RB US	Laxman Narasimhan	Consumer Goods
900	Kraken	David Ripley	Banking and Financial Services
901	NASCAR	Brian France	Automotive and Transportation