39
NPS
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Ranked
#50
Banking and Financial Services Brands
Brand Page
The World Bank
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The World Bank is ranked #50 in Banking and Financial Services Brands
The World Bank is ranked #50 in Banking and Financial Services Brands
About The World Bank's Brand
The World Bank’s brand is ranked #619 in the list of Global Best Brands, a carefully curated list of recognized brands as rated by customers of The World Bank. When compared to other organizations within the Banking and Financial Services industry, The World Bank is ranked #50.
Brand at a Glance
80%
Customer Loyalty
4.1/5
Product Quality
4.1/5
Pricing
4/5
Customer Service
The World Bank Ranking
- #619 in Global Best Brands
- #50 in Banking and Financial Services
The World Bank NPS
The World Bank's Net Promoter Score (NPS) is a 39 with 62% Promoters, 15% Passives, and 23% Detractors. Net Promoter Score tracks whether The World Bank's customers would recommend using the product based on a scale of -100 to 100.
The World Bank Overall NPS
| 62% | Promoters |
|---|---|
| 15% | Passives |
| 23% | Detractors |
The World Bank NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
May 2024 39 | May 2024 | 39 |
Jun 2024 39 | Jun 2024 | 39 |
Jul 2024 38 | Jul 2024 | 38 |
Aug 2024 38 | Aug 2024 | 38 |
Oct 2024 40 | Oct 2024 | 40 |
Nov 2024 38 | Nov 2024 | 38 |
Dec 2024 38 | Dec 2024 | 38 |
Jan 2025 39 | Jan 2025 | 39 |
Feb 2025 39 | Feb 2025 | 39 |
Mar 2025 39 | Mar 2025 | 39 |
Sep 2025 39 | Sep 2025 | 39 |
Jan 2026 39 | Jan 2026 | 39 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
The World Bank NPS by Gender
Female customers rated The World Bank's NPS 8 points higher than Male customers.
Male
43
The World Bank's NPS was rated 43 by Male customers on Comparably.
67%
Promoters
9%
Passives
24%
Detractors
Female
51
The World Bank's NPS was rated 51 by Female customers on Comparably.
66%
Promoters
19%
Passives
15%
Detractors
The World Bank NPS by Ethnicity
The World Bank's NPS was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 0 | Caucasian | 0 |
Hispanic or Latino 34 | Hispanic or Latino | 34 |
African American/Black 70 | African American/Black | 70 |
Asian or Pacific Islander 28 | Asian or Pacific Islander | 28 |
Other 55 | Other | 55 |
The World Bank NPS by Age
The World Bank's NPS was rated the highest by customers ages 51-55, and the lowest by customers ages 36-40.
The World Bank NPS by Usage
The World Bank's NPS was rated the highest by customers who have used The World Bank's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year 15 | Less than 1 Year | 15 |
1 to 2 Years 79 | 1 to 2 Years | 79 |
2 to 5 Years 62 | 2 to 5 Years | 62 |
5 to 10 Years 100 | 5 to 10 Years | 100 |
Over 10 Years 64 | Over 10 Years | 64 |
The World Bank NPS vs. Competitors
| COMPANY | NPS Score | |
|---|---|---|
| The World Bank | 39 |
The World Bank NPS vs Companies in Banking and Financial Services
In the Banking and Financial Services industry, The World Bank's NPS is rated right above Visa.
| COMPANY | NPS Score | |
|---|---|---|
| The World Bank | 39 |
 | Visa | 32 |
 | JPMorgan Chase & Co | 31 |
 | Mastercard | 27 |
 | Stripe | 26 |
 | Block | 25 |
 | American Express | 18 |
 | PayPal | 9 |
 | USAA | 7 |
The World Bank Customer Reviews
Out of the 9 The World Bank customer reviews 9 were positive and 0 were constructive. The World Bank customer reviews reflect that all customers have a favorable experience using the products/services of the company.
The World Bank Customer Loyalty
80%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
80% of The World Bank users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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The World Bank Customer Loyalty Score by Gender
Male customers rated The World Bank's Customer Loyalty score 3% higher than Female customers.
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Male
86%
Yes
Female
83%
Yes
The World Bank Customer Loyalty Score by Ethnicity
The World Bank's Customer Loyalty score was rated the highest by Hispanic or Latino customers, and the lowest by Caucasian customers.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of The World Bank.
55
out of 100
Caucasian
100
out of 100
Hispanic or Latino
96
out of 100
African American/Black
67
out of 100
Asian or Pacific Islander
84
out of 100
Other
The World Bank Customer Loyalty Score by Age
The World Bank's Customer Loyalty score was rated the highest by customers ages 26-30, and the lowest by customers ages 41-45.
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0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
18-25 90% | 18-25 | 90% |
26-30 100% | 26-30 | 100% |
31-35 92% | 31-35 | 92% |
36-40 82% | 36-40 | 82% |
41-45 61% | 41-45 | 61% |
46-50 70% | 46-50 | 70% |
51-55 78% | 51-55 | 78% |
The World Bank Customer Loyalty Score by Usage
The World Bank's Customer Loyalty score was rated the highest by customers who have used The World Bank's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.
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The World Bank Customer Loyalty Score by Industry
The World Bank's Customer Loyalty score was rated the highest by Banking and Financial Services industry customers, and the lowest by Legal industry customers.
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The World Bank Customer Loyalty vs. Competitors
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| The World Bank | 80% |
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Customer Loyalty for Other Banking and Financial Services Brands
In the Banking and Financial Services industry, The World Bank's Customer Loyalty score is rated right above PayPal, and is preceded by JPMorgan Chase & Co.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| USAA | 87% |
| American Express | 85% |
| Visa | 84% |
| JPMorgan Chase & Co | 83% |
| The World Bank | 80% |
| PayPal | 79% |
| Mastercard | 78% |
| Stripe | 77% |
| Block | 76% |
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The World Bank Product Quality
4.1/5
The World Bank has an overall Product Quality score of 4.1 out of 5 stars rated by its users and customers.
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The World Bank Product Information
The World Bank serves markets in the United States, Asia, China, Europe, Middle-East and Africa, Australia, India, and Latin America. The World Bank supports Web and Android devices and offers products for small, medium, and large sized businesses.
The World Bank’s product quality score is a 4.1 out of 5 as rated by its users and customers. Reviewers from the Banking and Financial Services industry rated The World Bank's product the highest. Reviewers from the Tech industry rated The World Bank the lowest at 4.1.
- Website
- http://www.worldbank.org/
- Company Size
- 5,001-10,000 Employees
Industry
International Trade & Development
Languages Supported
English
Arabic
Chinese (Traditional)
Dutch
French
German
Indonesian
Portuguese
Spanish
Thai
Chinese (Simplified)
Japanese
Turkish
Italian
Korean
Russian
Hebrew
Ukrainian
Czech
Swedish
Polish
Danish
Finnish
Hungarian
Irish
Norwegian
Taiwanese
Product Type
Online Survey Software
Survey Software
Quick Insights into The World Bank Product Quality
The World Bank's Product Quality score was rated highest by customers from the Banking and Financial Services industry, and rated lowest by customers from the Architecture and Planning industry.
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Ranked The World Bank Product Quality the Highest
Ranked The World Bank Product Quality the Lowest
The World Bank Product Quality Score by Gender
Female customers rated The World Bank's Product Quality score 0.1 stars higher than Male customers.
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Male
3.9/5
Female
4/5
The World Bank Product Quality Score by Ethnicity
The World Bank's Product Quality score was rated the highest by African American/Black customers, and the lowest by Other customers.
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0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.7 | Caucasian | 3.7 |
Hispanic or Latino 4.3 | Hispanic or Latino | 4.3 |
African American/Black 4.3 | African American/Black | 4.3 |
Asian or Pacific Islander 4.1 | Asian or Pacific Islander | 4.1 |
Other 3.7 | Other | 3.7 |
The World Bank Product Quality Score by Age
The World Bank's Product Quality score was rated the highest by customers ages 18-25, and the lowest by customers ages 51-55.
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0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 4.4 | 18-25 | 4.4 |
26-30 4.3 | 26-30 | 4.3 |
31-35 3.9 | 31-35 | 3.9 |
36-40 3.8 | 36-40 | 3.8 |
41-45 3.8 | 41-45 | 3.8 |
46-50 3.7 | 46-50 | 3.7 |
51-55 3.6 | 51-55 | 3.6 |
The World Bank Product Quality Score by Usage
The World Bank's Product Quality score was rated the highest by customers who have used The World Bank's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
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The World Bank Product Quality Score by Industry
The World Bank's Product Quality score was rated the highest by Banking and Financial Services industry customers, and the lowest by Architecture and Planning industry customers.
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The World Bank Product Quality vs. Competitors
| COMPANY | Product Quality Score | |
|---|---|---|
| The World Bank | 4.1/5 |
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Product Quality for Other Banking and Financial Services Brands
In the Banking and Financial Services industry, The World Bank's Product Quality score is rated right above Visa.
| COMPANY | Product Quality Score | |
|---|---|---|
| The World Bank | 4.1/5 |
| Visa | 4.1/5 |
| JPMorgan Chase & Co | 4/5 |
| Mastercard | 4/5 |
| Stripe | 3.8/5 |
| Block | 3.6/5 |
| American Express | 3.5/5 |
| PayPal | 3.5/5 |
| USAA | 3.3/5 |
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The World Bank Pricing
The World Bank ROI & Value For Money
4.1/5
The World Bank has a value for money and ROI score of 4.1 out of 5 stars rated by its users and customers.
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The World Bank Pricing Plans
The World Bank has a pricing structure that accommodates small, medium, and large businesses.
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Environmental Services industry. The users from the Aerospace and Aviation industry think that they had the lowest ROI from The World Bank.
Who Uses The World Bank?
Small Businesses
Medium Businesses
Large Enterprises
Quick Insights into The World Bank ROI
The World Bank's ROI score was rated highest by customers who have used The World Bank's products/services for 5 to 10 Years, and rated lowest by customers from the Aerospace and Aviation industry.
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Ranked The World Bank ROI the Highest
Ranked The World Bank ROI the Lowest
The World Bank ROI Score by Gender
Female customers rated The World Bank's ROI score 0.6 stars higher than Male customers.
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Male
3.8/5
Female
4.4/5
The World Bank ROI Score by Ethnicity
The World Bank's ROI score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
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0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.5 | Caucasian | 3.5 |
Hispanic or Latino 4.1 | Hispanic or Latino | 4.1 |
African American/Black 4.3 | African American/Black | 4.3 |
Asian or Pacific Islander 3.8 | Asian or Pacific Islander | 3.8 |
Other 4.1 | Other | 4.1 |
The World Bank ROI Score by Age
The World Bank's ROI score was rated the highest by customers ages 51-55, and the lowest by customers ages 41-45.
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0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 4.5 | 18-25 | 4.5 |
26-30 4.2 | 26-30 | 4.2 |
31-35 4 | 31-35 | 4 |
36-40 3.7 | 36-40 | 3.7 |
41-45 3.5 | 41-45 | 3.5 |
46-50 3.9 | 46-50 | 3.9 |
51-55 4.6 | 51-55 | 4.6 |
The World Bank ROI Score by Usage
The World Bank's ROI score was rated the highest by customers who have used The World Bank's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.
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The World Bank ROI Score by Industry
The World Bank's ROI score was rated the highest by Environmental Services industry customers, and the lowest by Aerospace and Aviation industry customers.
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The World Bank Pricing vs. Competitors
| COMPANY | Pricing Score | |
|---|---|---|
| The World Bank | 4.1/5 |
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ROI for Other Banking and Financial Services Brands
In the Banking and Financial Services industry, The World Bank's ROI score is rated right above Visa.
| COMPANY | Pricing Score | |
|---|---|---|
| The World Bank | 4.1/5 |
| Visa | 3.9/5 |
| JPMorgan Chase & Co | 3.9/5 |
| Mastercard | 3.9/5 |
| Stripe | 3.7/5 |
| Block | 3.6/5 |
| PayPal | 3.4/5 |
| American Express | 3.3/5 |
| USAA | 3.2/5 |
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The World Bank Customer Satisfaction (CSAT)
The World Bank Customer Satisfaction (CSAT) Score
80 / 100
The World Bank has an overall Customer Satisfaction score of 80 rated by its users and customers.
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Very Satisfied
46%
Satisfied
34%
Neither Satisfied nor Dissatisfied
12%
Dissatisfied
2%
Very Dissatisfied
6%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into The World Bank Customer Satisfaction
The World Bank's Customer Satisfaction score was rated highest by customers ages 18-25, and rated lowest by Caucasian customers.
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Ranked The World Bank Customer Satisfaction the Highest
Ranked The World Bank Customer Satisfaction the Lowest
The World Bank Customer Satisfaction Score by Gender
Female customers rated The World Bank's Customer Satisfaction score 27 points higher than Male customers.
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73 / 100
MaleVery Satisfied | 46% | |
|---|---|---|
Satisfied | 27% | |
Neither Satisfied nor Dissatisfied | 19% | |
Dissatisfied | 0% | |
Very Dissatisfied | 8% |
100 / 100
FemaleVery Satisfied | 62% | |
|---|---|---|
Satisfied | 38% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 0% |
The World Bank Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
The World Bank's Customer Satisfaction (CSAT) score was rated 50% according to Caucasian users and customers.
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50 / 100
Very Satisfied
25%
Satisfied
25%
Neither Satisfied nor Dissatisfied
50%
Dissatisfied
0%
Very Dissatisfied
0%
CSAT according to Hispanic or Latino
The World Bank's Customer Satisfaction (CSAT) score was rated 100% according to Hispanic or Latino users and customers.
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100 / 100
Very Satisfied
33%
Satisfied
67%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
CSAT according to African American/Black
The World Bank's Customer Satisfaction (CSAT) score was rated 95% according to African American/Black users and customers.
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95 / 100
Very Satisfied
65%
Satisfied
30%
Neither Satisfied nor Dissatisfied
5%
Dissatisfied
0%
Very Dissatisfied
0%
CSAT according to Asian or Pacific Islander
The World Bank's Customer Satisfaction (CSAT) score was rated 89% according to Asian or Pacific Islander users and customers.
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89 / 100
Very Satisfied
44%
Satisfied
45%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
11%
Very Dissatisfied
0%
CSAT according to Other
The World Bank's Customer Satisfaction (CSAT) score was rated 72% according to Other users and customers.
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72 / 100
Very Satisfied
45%
Satisfied
27%
Neither Satisfied nor Dissatisfied
19%
Dissatisfied
0%
Very Dissatisfied
9%
The World Bank Customer Satisfaction Score by Age
The World Bank's Customer Satisfaction score was rated the highest by customers ages 18-25, and the lowest by customers ages 41-45.
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0
20
40
60
80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 100% | |||||||||||||||
| 26-30 | 100% | |||||||||||||||
| 31-35 | 80% | |||||||||||||||
| 36-40 | 88% | |||||||||||||||
| 41-45 | 50% | |||||||||||||||
| 46-50 | 67% | |||||||||||||||
| 51-55 | 100% |
The World Bank Customer Satisfaction Score by Usage
The World Bank's Customer Satisfaction score was rated the highest by customers who have used The World Bank's products/services for 2 to 5 Years, and the lowest by customers with Over 10 Years of usage.
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The World Bank Customer Satisfaction Score by Industry
The World Bank's Customer Satisfaction score was rated the highest by Accounting industry customers, and the lowest by Banking and Financial Services industry customers.
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}The World Bank Customer Satisfaction vs. Competitors
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| The World Bank | 81% |
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Customer Satisfaction for Other Banking and Financial Services Brands
In the Banking and Financial Services industry, The World Bank's Customer Satisfaction score is rated right above Mastercard, and is preceded by Visa.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Visa | 82% |
| The World Bank | 81% |
| Mastercard | 79% |
| JPMorgan Chase & Co | 77% |
| Stripe | 68% |
| PayPal | 64% |
| Block | 63% |
| American Express | 62% |
| USAA | 30% |
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The World Bank Customer Service
4/5
The World Bank has an overall Customer Service score of 4 out of 5 stars rated by its users and customers.
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About The World Bank's Customer Service
Website
http://www.worldbank.org/
Quick Insights into The World Bank Customer Service
The World Bank's Customer Service score was rated highest by customers from the Government and Public Policy industry, and rated lowest by customers from the Aerospace and Aviation industry.
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Ranked The World Bank Customer Service the Highest
Ranked The World Bank Customer Service the Lowest
The World Bank Customer Service Score by Gender
Female customers rated The World Bank's Customer Service score 0.4 stars higher than Male customers.
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Male
3.9/5
Female
4.3/5
The World Bank Customer Service Score by Ethnicity
The World Bank's Customer Service score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of The World Bank.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 3.4 | Caucasian | 3.4 |
Hispanic or Latino 4.1 | Hispanic or Latino | 4.1 |
African American/Black 4.5 | African American/Black | 4.5 |
Asian or Pacific Islander 4 | Asian or Pacific Islander | 4 |
Other 4.1 | Other | 4.1 |
The World Bank Customer Service Score by Age
The World Bank's Customer Service score was rated the highest by customers ages 18-25, and the lowest by customers ages 41-45.
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0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 4.5 | 18-25 | 4.5 |
26-30 4.2 | 26-30 | 4.2 |
31-35 4 | 31-35 | 4 |
36-40 4 | 36-40 | 4 |
41-45 3.6 | 41-45 | 3.6 |
46-50 3.8 | 46-50 | 3.8 |
51-55 4 | 51-55 | 4 |
The World Bank Customer Service Score by Usage
The World Bank's Customer Service score was rated the highest by customers who have used The World Bank's products/services for 5 to 10 Years, and the lowest by customers with Over 10 Years of usage.
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The World Bank Customer Service Score by Industry
The World Bank's Customer Service score was rated the highest by Government and Public Policy industry customers, and the lowest by Aerospace and Aviation industry customers.
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The World Bank Customer Service vs. Competitors
| COMPANY | Customer Service Score | |
|---|---|---|
| The World Bank | 4/5 |
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Customer Service for Other Banking and Financial Services Brands
In the Banking and Financial Services industry, The World Bank's Customer Service score is rated right above Visa.
| COMPANY | Customer Service Score | |
|---|---|---|
| The World Bank | 4/5 |
| Visa | 4/5 |
| JPMorgan Chase & Co | 4/5 |
| Mastercard | 3.9/5 |
| Stripe | 3.6/5 |
| Block | 3.4/5 |
| American Express | 3.4/5 |
| USAA | 3.3/5 |
| PayPal | 3.3/5 |
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The World Bank as an Employer
3.8/5
The World Bank has a 3.8/5 stars for its overall company culture rated by their employees
top
35%
Consumer vs. Employees
The World Bank scored a 39 for Net Promoter Score and a 4 for Employee Net Promoter Score. NPS gauges how likely a customer of The World Bank would recommend the brand to a friend. ENPS measures how likely The World Bank employees would recommend working at The World Bank to a friend.
Net Promoter Score
39
NPS Score
| 62% | Promoters |
|---|---|
| 15% | Passive |
| 23% | Detractors |
Employee Net Promoter Score
4
eNPS Score
| 42% | Promoters |
|---|---|
| 20% | Passive |
| 38% | Detractors |
Global Ranking Snapshot
The World Bank is ranked #619 in the Global Top 100 Brands. It ranks just behind Prada and just ahead of Alarm.com.
| RANK | COMPANY | CEO | INDUSTRY | ||
|---|---|---|---|---|---|
617 |  | ADT Corporation |  | Jim DeVries | Business and Consumer Services |
618 |  | Prada |  | Fashion and Beauty | |
619 | | The World Bank | | Kristalina Georgieva | Banking and Financial Services |
620 |  | Alarm.com |  | Stephen Trundle | Tech |
621 |  | Adyen |  | Pieter van der Does | Ecommerce and Marketplaces |
622 |  | 21st Century Fox |  | James Murdoch | Media and Entertainment |
623 |  | Lacoste |  | Jose Luis Duran | Fashion and Beauty |
Banking and Financial Services Ranking Snapshot
The World Bank is ranked #50 in the Banking and Financial Services Industry. It ranks just behind Equinix and just ahead of Adyen.
| RANK | COMPANY | Location | |
|---|---|---|---|
48 |  | T. Rowe Price Group | Baltimore, MD |
49 |  | Equinix | Redwood City, CA |
50 | | The World Bank | |
51 | | Adyen | San Francisco, CA |
52 |  | The Hartford | Hartford, CT |
53 |  | Northern Trust | Chicago, IL |
54 |  | PNC | Pittsburgh, PA |
