11
NPS
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Ranked
#117
Media and Entertainment Brands
Brand Page
IGN Entertainment
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IGN Entertainment is ranked #117 in Media and Entertainment Brands
IGN Entertainment is ranked #117 in Media and Entertainment Brands
About IGN Entertainment's Brand
IGN Entertainment is an online media company that offers services to video game, lifestyle, and entertainment enthusiast markets worldwide. IGN Entertainment’s brand is ranked #984 in the list of Global Best Brands, a carefully curated list of recognized brands as rated by customers of IGN Entertainment. When compared to other organizations within the Media and Entertainment industry, IGN Entertainment is ranked #117. Among its major competitors, IGN Entertainment is ranked in 2nd place for NPS while FANDOM is 1st, and Armor Games is 3rd.
Brand at a Glance
79%
Customer Loyalty
3.4/5
Product Quality
3.2/5
Pricing
3.1/5
Customer Service
IGN Entertainment Ranking
- #117 in Media and Entertainment
- #2 / 4 of its competitors
IGN Entertainment NPS
IGN Entertainment's Net Promoter Score (NPS) is a 11 with 44% Promoters, 23% Passives, and 33% Detractors. Net Promoter Score tracks whether IGN Entertainment's customers would recommend using the product based on a scale of -100 to 100.
IGN Entertainment Overall NPS
| 44% | Promoters |
|---|---|
| 23% | Passives |
| 33% | Detractors |
IGN Entertainment NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Dec 2022 34 | Dec 2022 | 34 |
Jan 2023 33 | Jan 2023 | 33 |
Jun 2023 34 | Jun 2023 | 34 |
Jul 2023 31 | Jul 2023 | 31 |
Nov 2023 30 | Nov 2023 | 30 |
Apr 2024 27 | Apr 2024 | 27 |
May 2024 27 | May 2024 | 27 |
Aug 2024 20 | Aug 2024 | 20 |
Dec 2024 17 | Dec 2024 | 17 |
Apr 2025 14 | Apr 2025 | 14 |
Sep 2025 13 | Sep 2025 | 13 |
Oct 2025 11 | Oct 2025 | 11 |
How Other Brands Compare
IGN Entertainment is ranked second for NPS among its competitors. FANDOM and Armor Games come in first and third, with CraveOnline coming in at #4.
IGN Entertainment |  FANDOM |  Armor Games |  CraveOnline | |
| Global Ranking | #984 | #812 | #- | #- |
| NPS | 11 | 22 | -100 | - |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
IGN Entertainment NPS by Gender
IGN Entertainment's NPS was rated -51 by Male customers on Comparably.
Male
-51
IGN Entertainment's NPS was rated -51 by Male customers on Comparably.
16%
Promoters
17%
Passives
67%
Detractors
Female
N/A
IGN Entertainment's NPS is not yet rated by Female customers.
0%
Promoters
0%
Passives
0%
Detractors
IGN Entertainment NPS vs. Competitors
Compared to its competitors, IGN Entertainment's NPS is rated right above Armor Games, and is preceded by FANDOM.
| COMPANY | NPS Score | |
|---|---|---|
| FANDOM | 22 |
| IGN Entertainment | 11 |
| Armor Games | -100 |
IGN Entertainment NPS vs Companies in Media and Entertainment
In the Media and Entertainment industry, IGN Entertainment's NPS is rated right below Instagram.
| COMPANY | NPS Score | |
|---|---|---|
 | Nintendo | 55 |
 | Spotify | 49 |
 | Apple | 48 |
 | Netflix | 43 |
 | The Walt Disney Company | 38 |
 | ROBLOX | 38 |
 | Rockstar Games | 38 |
 | 21 | |
| IGN Entertainment | 11 |
IGN Entertainment Customer Loyalty
79%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
79% of IGN Entertainment users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
IGN Entertainment Customer Loyalty Score by Gender
IGN Entertainment's Customer Loyalty score was rated 70 by Male customers on Comparably.
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Male
70%
Yes
Female
N/A
Yes
IGN Entertainment Customer Loyalty vs. Competitors
Compared to its competitors, IGN Entertainment's Customer Loyalty score is rated right above FANDOM.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| IGN Entertainment | 79% |
| FANDOM | 63% |
| Armor Games | N/A |
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Customer Loyalty for Other Media and Entertainment Brands
In the Media and Entertainment industry, IGN Entertainment's Customer Loyalty score is rated right below The Walt Disney Company.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| ROBLOX | 89% |
| Nintendo | 89% |
| Netflix | 87% |
| Spotify | 87% |
| Apple | 86% |
| 84% | |
| Rockstar Games | 84% |
| The Walt Disney Company | 83% |
| IGN Entertainment | 79% |
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IGN Entertainment Product Quality
3.4/5
IGN Entertainment has an overall Product Quality score of 3.4 out of 5 stars rated by its users and customers.
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IGN Entertainment Product Information
IGN Entertainment’s product quality score is a 3.4 out of 5 as rated by its users and customers.
- Website
- http://corp.ign.com
- Company Size
- 51-200 Employees
Industry
Tech
Fashion and Beauty
Gaming
SaaS
Social
Quick Insights into IGN Entertainment Product Quality
IGN Entertainment's Product Quality score was rated highest by Male customers.
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Ranked IGN Entertainment Product Quality the Highest
IGN Entertainment Product Quality Score by Gender
IGN Entertainment's Product Quality score was rated 2.1 by Male customers on Comparably.
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Male
2.1/5
Female
N/A
IGN Entertainment Product Quality vs. Competitors
Compared to its competitors, IGN Entertainment's Product Quality score is rated right above Armor Games, and is preceded by FANDOM.
| COMPANY | Product Quality Score | |
|---|---|---|
| FANDOM | 3.4/5 |
| IGN Entertainment | 3.4/5 |
| Armor Games | N/A |
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Product Quality for Other Media and Entertainment Brands
In the Media and Entertainment industry, IGN Entertainment's Product Quality score is rated right below Instagram.
| COMPANY | Product Quality Score | |
|---|---|---|
| Nintendo | 4.4/5 |
| Apple | 4.3/5 |
| Netflix | 4.2/5 |
| Spotify | 4.2/5 |
| The Walt Disney Company | 4.1/5 |
| Rockstar Games | 4.1/5 |
| ROBLOX | 4/5 |
| 3.7/5 | |
| IGN Entertainment | 3.4/5 |
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IGN Entertainment Pricing
IGN Entertainment ROI & Value For Money
3.2/5
IGN Entertainment has a value for money and ROI score of 3.2 out of 5 stars rated by its users and customers.
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Quick Insights into IGN Entertainment ROI
IGN Entertainment's ROI score was rated highest by Male customers.
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Ranked IGN Entertainment ROI the Highest
IGN Entertainment ROI Score by Gender
IGN Entertainment's ROI score was rated 1.8 by Male customers on Comparably.
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Male
1.8/5
Female
N/A
IGN Entertainment Pricing vs. Competitors
Compared to its competitors, IGN Entertainment's ROI score is rated right above Armor Games, and is preceded by FANDOM.
| COMPANY | Pricing Score | |
|---|---|---|
| FANDOM | 3.2/5 |
| IGN Entertainment | 3.2/5 |
| Armor Games | N/A |
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ROI for Other Media and Entertainment Brands
In the Media and Entertainment industry, IGN Entertainment's ROI score is rated right below Instagram.
| COMPANY | Pricing Score | |
|---|---|---|
| Spotify | 4/5 |
| Nintendo | 4/5 |
| Netflix | 4/5 |
| Apple | 4/5 |
| Rockstar Games | 3.8/5 |
| ROBLOX | 3.8/5 |
| The Walt Disney Company | 3.7/5 |
| 3.5/5 | |
| IGN Entertainment | 3.2/5 |
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IGN Entertainment Customer Satisfaction (CSAT)
IGN Entertainment Customer Satisfaction (CSAT) Score
46 / 100
IGN Entertainment has an overall Customer Satisfaction score of 46 rated by its users and customers.
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Very Satisfied
14%
Satisfied
32%
Neither Satisfied nor Dissatisfied
18%
Dissatisfied
4%
Very Dissatisfied
32%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
IGN Entertainment Customer Satisfaction vs. Competitors
Compared to its competitors, IGN Entertainment's Customer Satisfaction score is rated right above Armor Games, and is preceded by FANDOM.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| FANDOM | 60% |
| IGN Entertainment | 46% |
| Armor Games | 0% |
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Customer Satisfaction for Other Media and Entertainment Brands
In the Media and Entertainment industry, IGN Entertainment's Customer Satisfaction score is rated right below Instagram.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Nintendo | 88% |
| Netflix | 85% |
| Apple | 85% |
| Spotify | 85% |
| The Walt Disney Company | 77% |
| Rockstar Games | 76% |
| ROBLOX | 73% |
| 61% | |
| IGN Entertainment | 46% |
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IGN Entertainment Customer Service
3.1/5
IGN Entertainment has an overall Customer Service score of 3.1 out of 5 stars rated by its users and customers.
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About IGN Entertainment's Customer Service
Address
625 Second Avenue, San Francisco, CA
Website
http://corp.ign.com
Phone Number
415-696-5453
Quick Insights into IGN Entertainment Customer Service
IGN Entertainment's Customer Service score was rated highest by Male customers.
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Ranked IGN Entertainment Customer Service the Highest
IGN Entertainment Customer Service Score by Gender
IGN Entertainment's Customer Service score was rated 1.7 by Male customers on Comparably.
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Male
1.7/5
Female
N/A
IGN Entertainment Customer Service vs. Competitors
Compared to its competitors, IGN Entertainment's Customer Service score is rated right above Armor Games, and is preceded by FANDOM.
| COMPANY | Customer Service Score | |
|---|---|---|
| FANDOM | 3.5/5 |
| IGN Entertainment | 3.1/5 |
| Armor Games | N/A |
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Customer Service for Other Media and Entertainment Brands
In the Media and Entertainment industry, IGN Entertainment's Customer Service score is rated right below Instagram.
| COMPANY | Customer Service Score | |
|---|---|---|
| Apple | 4.2/5 |
| The Walt Disney Company | 4.1/5 |
| Nintendo | 4/5 |
| Netflix | 4/5 |
| Spotify | 4/5 |
| Rockstar Games | 3.7/5 |
| ROBLOX | 3.6/5 |
| 3.3/5 | |
| IGN Entertainment | 3.1/5 |
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IGN Entertainment as an Employer
2.8/5
IGN Entertainment has a 2.8/5 stars for its overall company culture rated by their employees
bottom
35%
Consumer vs. Employees
IGN Entertainment scored a 11 for Net Promoter Score and a 10 for Employee Net Promoter Score. NPS gauges how likely a customer of IGN Entertainment would recommend the brand to a friend. ENPS measures how likely IGN Entertainment employees would recommend working at IGN Entertainment to a friend.
Net Promoter Score
11
NPS Score
| 44% | Promoters |
|---|---|
| 23% | Passive |
| 33% | Detractors |
Employee Net Promoter Score
10
eNPS Score
| 55% | Promoters |
|---|---|
| 0% | Passive |
| 45% | Detractors |
Global Ranking Snapshot
IGN Entertainment is ranked #984 in the Global Top 100 Brands. It ranks just behind OPPO and just ahead of Illumina.
| RANK | COMPANY | CEO | INDUSTRY | ||
|---|---|---|---|---|---|
982 |  | Foodpanda |  | Ralf Wenzel | Food and Beverages |
983 |  | OPPO |  | Tony Chen | Consumer Goods |
984 | | IGN Entertainment | | Peer Schneider | Media and Entertainment |
985 |  | Illumina |  | Francis deSouza | Health and Wellness |
986 |  | Planned Parenthood |  | Alexis McGill Johnson | Health and Wellness |
987 |  | Reliance |  | Mukesh Ambani | Energy and Manufacturing |
988 |  | Mondelez International North America |  | Dirk van de Put | Food and Beverages |
Media and Entertainment Ranking Snapshot
IGN Entertainment is ranked #117 in the Media and Entertainment Industry. It ranks just behind AEG.
| RANK | COMPANY | Location | |
|---|---|---|---|
115 |  | BBC | London, MN |
116 |  | AEG | Los Angeles, CA |
117 | | IGN Entertainment | San Francisco, CA |
