3
NPS
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Ranked
#165
Business and Consumer Services Brands
Brand Page
UL Solutions
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UL Solutions is ranked #165 in Business and Consumer Services Brands
UL Solutions is ranked #165 in Business and Consumer Services Brands
About UL Solutions' Brand
A global leader in applied safety science, UL Solutions (NYSE: ULS) transforms safety, security and sustainability challenges into opportunities for customers in more than 110 countries. UL Solutions delivers testing, inspection and certification services, together with software products and advisory offerings, that support our customers’ product innovation and business growth. The UL Mark serves as a recognized symbol of trust in our customers’ products and reflects an unwavering commitment to advancing our safety mission. We help our customers innovate, launch new products and services, navigate global markets and complex supply chains, and grow sustainably and responsibly into the future. Our science is your advantage. UL Solutions’s brand is ranked #923 in the list of Global Best Brands, a carefully curated list of recognized brands as rated by customers of UL Solutions. When compared to other organizations within the Business and Consumer Services industry, UL Solutions is ranked #165. Among its major competitors, UL Solutions is ranked in 2nd place for NPS while SGS is 1st, and Intertek is 3rd. Overall, UL Solutions has a neutral social sentiment, when analyzing social media channels and online mentions.
Brand at a Glance
77%
Customer Loyalty
3.5/5
Product Quality
3.4/5
Pricing
3.5/5
Customer Service
UL Solutions CMO
UL Solutions Ranking
- #923 in Global Best Brands
- #165 in Business and Consumer Services
- #2 / 4 of its competitors
UL Solutions NPS
UL Solutions's Net Promoter Score (NPS) is a 3 with 43% Promoters, 17% Passives, and 40% Detractors. Net Promoter Score tracks whether UL Solutions's customers would recommend using the product based on a scale of -100 to 100.
UL Solutions Overall NPS
| 43% | Promoters |
|---|---|
| 17% | Passives |
| 40% | Detractors |
UL Solutions NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Mar 2024 4 | Mar 2024 | 4 |
Jun 2024 4 | Jun 2024 | 4 |
Jul 2024 4 | Jul 2024 | 4 |
Aug 2024 3 | Aug 2024 | 3 |
Sep 2024 3 | Sep 2024 | 3 |
Oct 2024 3 | Oct 2024 | 3 |
Dec 2024 3 | Dec 2024 | 3 |
Feb 2025 5 | Feb 2025 | 5 |
Jul 2025 4 | Jul 2025 | 4 |
Oct 2025 4 | Oct 2025 | 4 |
Nov 2025 2 | Nov 2025 | 2 |
Dec 2025 2 | Dec 2025 | 2 |
How Other Brands Compare
UL Solutions is ranked second for NPS among its competitors. SGS and Intertek come in first and third, with Bureau Veritas North America coming in at #4.
UL Solutions |  SGS |  Intertek |  Bureau Veritas North America | |
| Global Ranking | #923 | #- | #- | #- |
| NPS | 3 | 6 | -20 | -33 |
| Social Sentiment Calculated by analyzing social media and other online mentions | Neutral | - | - | - |
| Valuation Updated every 24 hours for public companies | - | $22.77B | - | - |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
UL Solutions NPS by Gender
Female customers rated UL Solutions's NPS 39 points higher than Male customers.
Male
-27
UL Solutions's NPS was rated -27 by Male customers on Comparably.
30%
Promoters
13%
Passives
57%
Detractors
Female
12
UL Solutions's NPS was rated 12 by Female customers on Comparably.
37%
Promoters
38%
Passives
25%
Detractors
UL Solutions NPS by Ethnicity
UL Solutions's NPS was rated the highest by Other customers, and the lowest by African American/Black customers.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -18 | Caucasian | -18 |
African American/Black -34 | African American/Black | -34 |
Asian or Pacific Islander -25 | Asian or Pacific Islander | -25 |
Other -16 | Other | -16 |
UL Solutions NPS by Age
UL Solutions's NPS was rated the highest by customers ages 46-50, and the lowest by customers ages 41-45.
UL Solutions NPS by Usage
UL Solutions's NPS was rated the highest by customers who have used UL Solutions's products/services for 1 to 2 Years, and the lowest by customers with 5 to 10 Years of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year -25 | Less than 1 Year | -25 |
1 to 2 Years 49 | 1 to 2 Years | 49 |
2 to 5 Years -15 | 2 to 5 Years | -15 |
5 to 10 Years -60 | 5 to 10 Years | -60 |
Over 10 Years -34 | Over 10 Years | -34 |
UL Solutions NPS vs. Competitors
Compared to its competitors, UL Solutions's NPS is rated right above Intertek, and is preceded by SGS.
| COMPANY | NPS Score | |
|---|---|---|
| SGS | 6 |
| UL Solutions | 3 |
| Intertek | -20 |
| Bureau Veritas North America | -33 |
UL Solutions Customer Reviews
Out of the 4 UL Solutions customer reviews 1 was positive and 3 were constructive. UL Solutions customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.
All Reviews
Positive Reviews
Constructive Reviews
UL Solutions Customer Loyalty
77%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
77% of UL Solutions users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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UL Solutions Customer Loyalty Score by Gender
Female customers rated UL Solutions's Customer Loyalty score 9% higher than Male customers.
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Male
69%
Yes
Female
78%
Yes
UL Solutions Customer Loyalty Score by Ethnicity
UL Solutions's Customer Loyalty score was rated the highest by Other customers, and the lowest by African American/Black customers.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of UL Solutions.
72
out of 100
Caucasian
40
out of 100
African American/Black
55
out of 100
Asian or Pacific Islander
85
out of 100
Other
UL Solutions Customer Loyalty Score by Age
UL Solutions's Customer Loyalty score was rated the highest by customers ages 46-50, and the lowest by customers ages 51-55.
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0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
41-45 55% | 41-45 | 55% |
46-50 100% | 46-50 | 100% |
51-55 44% | 51-55 | 44% |
UL Solutions Customer Loyalty Score by Usage
UL Solutions's Customer Loyalty score was rated the highest by customers who have used UL Solutions's products/services for Less than 1 Year, and the lowest by customers with Over 10 Years of usage.
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UL Solutions Customer Loyalty Score by Industry
UL Solutions's Customer Loyalty score was rated the highest by Business and Consumer Services industry customers, and the lowest by Tech industry customers.
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UL Solutions Customer Loyalty vs. Competitors
Compared to its competitors, UL Solutions's Customer Loyalty score is rated right above Bureau Veritas North America, and is preceded by SGS.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| SGS | 80% |
| UL Solutions | 77% |
| Bureau Veritas North America | 71% |
| Intertek | 59% |
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Customer Loyalty for Other Business and Consumer Services Brands
In the Business and Consumer Services industry, UL Solutions's Customer Loyalty score is rated right above Bloomberg, and is preceded by Verizon.
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UL Solutions Product Quality
3.5/5
UL Solutions has an overall Product Quality score of 3.5 out of 5 stars rated by its users and customers.
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UL Solutions Product Information
UL Solutions’s product quality score is a 3.5 out of 5 as rated by its users and customers. Reviewers from the Business and Consumer Services industry rated UL Solutions's product the highest. Reviewers from the Consumer Goods industry rated UL Solutions the lowest at 1.8.
- Website
- http://ul.com/
- Company Size
- 10,000+ Employees
Industry
Business and Consumer Services
Quick Insights into UL Solutions Product Quality
UL Solutions's Product Quality score was rated highest by customers from the Business and Consumer Services industry, and rated lowest by customers from the Consumer Goods industry.
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Ranked UL Solutions Product Quality the Highest
Ranked UL Solutions Product Quality the Lowest
UL Solutions Product Quality Score by Gender
Female customers rated UL Solutions's Product Quality score 0.8 stars higher than Male customers.
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Male
3.1/5
Female
3.9/5
UL Solutions Product Quality Score by Ethnicity
UL Solutions's Product Quality score was rated the highest by Other customers, and the lowest by African American/Black customers.
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0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2.9 | Caucasian | 2.9 |
African American/Black 2.6 | African American/Black | 2.6 |
Asian or Pacific Islander 2.7 | Asian or Pacific Islander | 2.7 |
Other 4.6 | Other | 4.6 |
UL Solutions Product Quality Score by Age
UL Solutions's Product Quality score was rated the highest by customers ages 46-50, and the lowest by customers ages 51-55.
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0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
41-45 3 | 41-45 | 3 |
46-50 4.3 | 46-50 | 4.3 |
51-55 2.6 | 51-55 | 2.6 |
UL Solutions Product Quality Score by Usage
UL Solutions's Product Quality score was rated the highest by customers who have used UL Solutions's products/services for 1 to 2 Years, and the lowest by customers with 5 to 10 Years of usage.
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UL Solutions Product Quality Score by Industry
UL Solutions's Product Quality score was rated the highest by Business and Consumer Services industry customers, and the lowest by Consumer Goods industry customers.
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UL Solutions Product Quality vs. Competitors
Compared to its competitors, UL Solutions's Product Quality score is rated right above Bureau Veritas North America, and is preceded by SGS.
| COMPANY | Product Quality Score | |
|---|---|---|
| SGS | 3.6/5 |
| UL Solutions | 3.5/5 |
| Bureau Veritas North America | 3.1/5 |
| Intertek | 2.8/5 |
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Product Quality for Other Business and Consumer Services Brands
In the Business and Consumer Services industry, UL Solutions's Product Quality score is rated right above USAA, and is preceded by FedEx.
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UL Solutions Pricing
UL Solutions ROI & Value For Money
3.4/5
UL Solutions has a value for money and ROI score of 3.4 out of 5 stars rated by its users and customers.
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UL Solutions Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Business and Consumer Services industry. The users from the Consumer Goods industry think that they had the lowest ROI from UL Solutions.
Quick Insights into UL Solutions ROI
UL Solutions's ROI score was rated highest by customers from the Business and Consumer Services industry, and rated lowest by customers from the Consumer Goods industry.
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Ranked UL Solutions ROI the Highest
Ranked UL Solutions ROI the Lowest
UL Solutions ROI Score by Gender
Female customers rated UL Solutions's ROI score 0.8 stars higher than Male customers.
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Male
2.6/5
Female
3.4/5
UL Solutions ROI Score by Ethnicity
UL Solutions's ROI score was rated the highest by Other customers, and the lowest by African American/Black customers.
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0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2.8 | Caucasian | 2.8 |
African American/Black 2.3 | African American/Black | 2.3 |
Asian or Pacific Islander 2.4 | Asian or Pacific Islander | 2.4 |
Other 3.1 | Other | 3.1 |
UL Solutions ROI Score by Age
UL Solutions's ROI score was rated the highest by customers ages 46-50, and the lowest by customers ages 41-45.
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0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
41-45 2 | 41-45 | 2 |
46-50 4 | 46-50 | 4 |
51-55 2.4 | 51-55 | 2.4 |
UL Solutions ROI Score by Usage
UL Solutions's ROI score was rated the highest by customers who have used UL Solutions's products/services for 1 to 2 Years, and the lowest by customers with 5 to 10 Years of usage.
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UL Solutions ROI Score by Industry
UL Solutions's ROI score was rated the highest by Business and Consumer Services industry customers, and the lowest by Consumer Goods industry customers.
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UL Solutions Pricing vs. Competitors
Compared to its competitors, UL Solutions's ROI score is rated right above Bureau Veritas North America, and is preceded by SGS.
| COMPANY | Pricing Score | |
|---|---|---|
| SGS | 3.5/5 |
| UL Solutions | 3.4/5 |
| Bureau Veritas North America | 3/5 |
| Intertek | 2.8/5 |
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ROI for Other Business and Consumer Services Brands
In the Business and Consumer Services industry, UL Solutions's ROI score is rated right above FedEx, and is preceded by Accenture.
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UL Solutions Customer Satisfaction (CSAT)
UL Solutions Customer Satisfaction (CSAT) Score
60 / 100
UL Solutions has an overall Customer Satisfaction score of 60 rated by its users and customers.
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Very Satisfied
38%
Satisfied
22%
Neither Satisfied nor Dissatisfied
15%
Dissatisfied
9%
Very Dissatisfied
16%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into UL Solutions Customer Satisfaction
UL Solutions's Customer Satisfaction score was rated highest by Other customers, and rated lowest by customers ages 51-55.
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Ranked UL Solutions Customer Satisfaction the Highest
Ranked UL Solutions Customer Satisfaction the Lowest
UL Solutions Customer Satisfaction Score by Gender
Female customers rated UL Solutions's Customer Satisfaction score 29 points higher than Male customers.
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37 / 100
MaleVery Satisfied | 21% | |
|---|---|---|
Satisfied | 16% | |
Neither Satisfied nor Dissatisfied | 5% | |
Dissatisfied | 21% | |
Very Dissatisfied | 37% |
66 / 100
FemaleVery Satisfied | 33% | |
|---|---|---|
Satisfied | 33% | |
Neither Satisfied nor Dissatisfied | 17% | |
Dissatisfied | 17% | |
Very Dissatisfied | 0% |
UL Solutions Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
UL Solutions' Customer Satisfaction (CSAT) score was rated 35% according to Caucasian users and customers.
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35 / 100
Very Satisfied
21%
Satisfied
14%
Neither Satisfied nor Dissatisfied
7%
Dissatisfied
29%
Very Dissatisfied
29%
CSAT according to African American/Black
UL Solutions' Customer Satisfaction (CSAT) score was rated 33% according to African American/Black users and customers.
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33 / 100
Very Satisfied
33%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
33%
Very Dissatisfied
34%
CSAT according to Asian or Pacific Islander
UL Solutions' Customer Satisfaction (CSAT) score was rated 33% according to Asian or Pacific Islander users and customers.
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33 / 100
Very Satisfied
0%
Satisfied
33%
Neither Satisfied nor Dissatisfied
33%
Dissatisfied
0%
Very Dissatisfied
34%
CSAT according to Other
UL Solutions' Customer Satisfaction (CSAT) score was rated 80% according to Other users and customers.
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80 / 100
Very Satisfied
40%
Satisfied
40%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
20%
UL Solutions Customer Satisfaction Score by Age
UL Solutions's Customer Satisfaction score was rated the highest by customers ages 41-45, and the lowest by customers ages 51-55.
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0
20
40
60
80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 41-45 | 29% | |||||||||||||||
| 51-55 | 17% |
UL Solutions Customer Satisfaction Score by Usage
UL Solutions's Customer Satisfaction score was rated the highest by customers who have used UL Solutions's products/services for 1 to 2 Years, and the lowest by customers with 5 to 10 Years of usage.
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UL Solutions Customer Satisfaction Score by Industry
UL Solutions's Customer Satisfaction score was rated 51 points by Tech industry customers.
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}UL Solutions Customer Satisfaction vs. Competitors
Compared to its competitors, UL Solutions's Customer Satisfaction score is rated right above Intertek, and is preceded by Bureau Veritas North America.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| SGS | 71% |
| Bureau Veritas North America | 61% |
| UL Solutions | 60% |
| Intertek | 43% |
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Customer Satisfaction for Other Business and Consumer Services Brands
In the Business and Consumer Services industry, UL Solutions's Customer Satisfaction score is rated right above Verizon, and is preceded by FedEx.
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UL Solutions Customer Service
3.5/5
UL Solutions has an overall Customer Service score of 3.5 out of 5 stars rated by its users and customers.
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About UL Solutions's Customer Service
Address
333 Pfingsten Road, Northbrook, IL 60062
Website
http://ul.com/
UL Solutions's Social Links
Quick Insights into UL Solutions Customer Service
UL Solutions's Customer Service score was rated highest by customers from the Business and Consumer Services industry, and rated lowest by customers from the Consumer Goods industry.
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Ranked UL Solutions Customer Service the Highest
Ranked UL Solutions Customer Service the Lowest
UL Solutions Customer Service Score by Gender
Female customers rated UL Solutions's Customer Service score 0.8 stars higher than Male customers.
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Male
2.6/5
Female
3.4/5
UL Solutions Customer Service Score by Ethnicity
UL Solutions's Customer Service score was rated the highest by Other customers, and the lowest by African American/Black customers.
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0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 2.6 | Caucasian | 2.6 |
African American/Black 2.1 | African American/Black | 2.1 |
Asian or Pacific Islander 2.4 | Asian or Pacific Islander | 2.4 |
Other 3.6 | Other | 3.6 |
UL Solutions Customer Service Score by Age
UL Solutions's Customer Service score was rated the highest by customers ages 46-50, and the lowest by customers ages 41-45.
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0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
41-45 2.1 | 41-45 | 2.1 |
46-50 4.1 | 46-50 | 4.1 |
51-55 2.5 | 51-55 | 2.5 |
UL Solutions Customer Service Score by Usage
UL Solutions's Customer Service score was rated the highest by customers who have used UL Solutions's products/services for 1 to 2 Years, and the lowest by customers with 5 to 10 Years of usage.
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UL Solutions Customer Service Score by Industry
UL Solutions's Customer Service score was rated the highest by Business and Consumer Services industry customers, and the lowest by Consumer Goods industry customers.
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UL Solutions Customer Service vs. Competitors
Compared to its competitors, UL Solutions's Customer Service score is rated right above Bureau Veritas North America, and is preceded by SGS.
| COMPANY | Customer Service Score | |
|---|---|---|
| SGS | 3.5/5 |
| UL Solutions | 3.5/5 |
| Bureau Veritas North America | 3.1/5 |
| Intertek | 2.6/5 |
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Customer Service for Other Business and Consumer Services Brands
In the Business and Consumer Services industry, UL Solutions's Customer Service score is rated right above FedEx, and is preceded by Accenture.
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UL Solutions as an Employer
4.1/5
UL Solutions has a 4.1/5 stars for its overall company culture rated by their employees
top
25%
Consumer vs. Employees
UL Solutions scored a 3 for Net Promoter Score and a 9 for Employee Net Promoter Score. NPS gauges how likely a customer of UL Solutions would recommend the brand to a friend. ENPS measures how likely UL Solutions employees would recommend working at UL Solutions to a friend.
Net Promoter Score
3
NPS Score
| 43% | Promoters |
|---|---|
| 17% | Passive |
| 40% | Detractors |
Employee Net Promoter Score
9
eNPS Score
| 42% | Promoters |
|---|---|
| 25% | Passive |
| 33% | Detractors |
Global Ranking Snapshot
UL Solutions is ranked #923 in the Global Top 100 Brands. It ranks just behind Align Technology and just ahead of Perdue Farms.
| RANK | COMPANY | CEO | INDUSTRY | ||
|---|---|---|---|---|---|
921 |  | KnowBe4 |  | Stu Sjouwerman | Tech |
922 |  | Align Technology |  | Joseph Hogan | Health and Wellness |
923 | | UL Solutions | | Jennifer Scanlon | Business and Consumer Services |
924 |  | Perdue Farms |  | Jim Perdue | Food and Beverages |
925 |  | Smith & Nephew |  | Deepak Nath | Health and Wellness |
926 |  | Yandex |  | Arkady Volozh | Tech |
927 |  | PACCAR |  | Ronald Armstrong | Business and Consumer Services |
Business and Consumer Services Ranking Snapshot
UL Solutions is ranked #165 in the Business and Consumer Services Industry. It ranks just behind Standard Chartered and just ahead of PACCAR.
| RANK | COMPANY | Location | |
|---|---|---|---|
163 |  | Samsara | San Francisco, CA |
164 |  | Standard Chartered | New York City, NY |
165 | | UL Solutions | Northbrook, IL |
166 | | PACCAR | Bellevue, WA |
167 |  | Careem | |
168 |  | Highspot | Seattle, WA |
169 |  | Bread Financial | Columbus, OH |
