
"TaylorMade is a manufacturer and supplier of golf clubs, bags and accessories." TaylorMade Golf’s brand is ranked #510 in the list of Global Best Brands, a carefully curated list of recognized brands as rated by customers of TaylorMade Golf. When compared to other organizations within the Retail industry, TaylorMade Golf is ranked #85. Among its major competitors, TaylorMade Golf is ranked in 1st place for NPS while PING is 2nd, and Callaway Golf is 3rd.Their current valuation is $3.23B
TaylorMade Golf's Net Promoter Score (NPS) is a 67 with 75% Promoters, 17% Passives, and 8% Detractors. Net Promoter Score tracks whether TaylorMade Golf's customers would recommend using the product based on a scale of -100 to 100.
| 75% | Promoters |
|---|---|
| 17% | Passives |
| 8% | Detractors |
| Summary | Date | Score |
|---|---|---|
Jul 2024 67 | Jul 2024 | 67 |
Aug 2024 67 | Aug 2024 | 67 |
Sep 2024 68 | Sep 2024 | 68 |
Dec 2024 67 | Dec 2024 | 67 |
Jan 2025 67 | Jan 2025 | 67 |
Feb 2025 67 | Feb 2025 | 67 |
Mar 2025 67 | Mar 2025 | 67 |
Jun 2025 67 | Jun 2025 | 67 |
Aug 2025 67 | Aug 2025 | 67 |
Sep 2025 67 | Sep 2025 | 67 |
Oct 2025 67 | Oct 2025 | 67 |
Nov 2025 67 | Nov 2025 | 67 |
TaylorMade Golf is ranked first for NPS among its competitors. PING and Callaway Golf come in second and third, with Callaway Golf Company coming in at #4. Among those competitors, it is the most valued company behind Callaway Golf Company.
![]() TaylorMade Golf | ![]() Callaway Golf | ![]() PING | ![]() Callaway Golf Company | |
| Global Ranking | #510 | #432 | #750 | #- |
| NPS | 67 | 23 | 52 | - |
| Valuation Updated every 24 hours for public companies | $3.23B | $2.65B | - | $3.94B |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Male customers rated TaylorMade Golf's NPS 32 points higher than Female customers.
TaylorMade Golf's NPS was rated 81 by Male customers on Comparably.
TaylorMade Golf's NPS was rated 49 by Female customers on Comparably.
TaylorMade Golf's NPS was rated the highest by Asian or Pacific Islander customers, and the lowest by Hispanic or Latino customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 79 | Caucasian | 79 |
Hispanic or Latino 50 | Hispanic or Latino | 50 |
Asian or Pacific Islander 89 | Asian or Pacific Islander | 89 |
TaylorMade Golf's NPS was rated the highest by customers ages 31-35, and the lowest by customers ages 66+.
TaylorMade Golf's NPS was rated the highest by customers who have used TaylorMade Golf's products/services for 2 to 5 Years, and the lowest by customers with Over 10 Years of usage.
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year 60 | Less than 1 Year | 60 |
1 to 2 Years 86 | 1 to 2 Years | 86 |
2 to 5 Years 100 | 2 to 5 Years | 100 |
5 to 10 Years 83 | 5 to 10 Years | 83 |
Over 10 Years 46 | Over 10 Years | 46 |
Compared to its competitors, TaylorMade Golf's NPS is rated right above PING.
| COMPANY | NPS Score | |
|---|---|---|
![]() | TaylorMade Golf | 67 |
![]() | PING | 52 |
![]() | Callaway Golf | 23 |
![]() | Callaway Golf Company | N/A |
In the Retail industry, TaylorMade Golf's NPS is rated right above REI.
| COMPANY | NPS Score | |
|---|---|---|
![]() | TaylorMade Golf | 67 |
![]() | REI | 53 |
![]() | Costco | 50 |
![]() | Amazon | 49 |
![]() | Trader Joe's | 46 |
![]() | American Eagle Outfitters | 44 |
![]() | Bath & Body Works | 38 |
![]() | Target | 36 |
![]() | Chipotle | 16 |
Out of the 9 TaylorMade Golf customer reviews 9 were positive and 0 were constructive. TaylorMade Golf customer reviews reflect that all customers have a favorable experience using the products/services of the company.
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
89% of TaylorMade Golf users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Male customers rated TaylorMade Golf's Customer Loyalty score 6% higher than Female customers.
TaylorMade Golf's Customer Loyalty score was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.
% who answered "Yes"
TaylorMade Golf's Customer Loyalty score was rated the highest by customers ages 26-30, and the lowest by customers ages 36-40.
| Summary | Age | Score |
|---|---|---|
18-25 95% | 18-25 | 95% |
26-30 100% | 26-30 | 100% |
31-35 100% | 31-35 | 100% |
36-40 84% | 36-40 | 84% |
46-50 100% | 46-50 | 100% |
66+ 100% | 66+ | 100% |
TaylorMade Golf's Customer Loyalty score was rated the highest by customers who have used TaylorMade Golf's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.
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TaylorMade Golf's Customer Loyalty score was rated the highest by Aerospace and Aviation industry customers, and the lowest by Consulting industry customers.
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Compared to its competitors, TaylorMade Golf's Customer Loyalty score is rated right above PING.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | TaylorMade Golf | 89% |
![]() | PING | 85% |
![]() | Callaway Golf | 77% |
![]() | Callaway Golf Company | N/A |
In the Retail industry, TaylorMade Golf's Customer Loyalty score is rated right above Costco.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | TaylorMade Golf | 89% |
![]() | Costco | 89% |
![]() | Amazon | 89% |
![]() | REI | 87% |
![]() | American Eagle Outfitters | 87% |
![]() | Bath & Body Works | 87% |
![]() | Trader Joe's | 86% |
![]() | Target | 82% |
![]() | Chipotle | 76% |
TaylorMade Golf has an overall Product Quality score of 4.4 out of 5 stars rated by its users and customers.
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TaylorMade Golf’s product quality score is a 4.4 out of 5 as rated by its users and customers. Reviewers from the Banking and Financial Services industry rated TaylorMade Golf's product the highest. Reviewers from the Aerospace and Aviation industry rated TaylorMade Golf the lowest at 3.5.
TaylorMade Golf's Product Quality score was rated highest by customers ages 46-50, and rated lowest by customers from the Aerospace and Aviation industry.
Male customers rated TaylorMade Golf's Product Quality score 0.4 stars higher than Female customers.
TaylorMade Golf's Product Quality score was rated the highest by Caucasian customers, and the lowest by Hispanic or Latino customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 4.7 | Caucasian | 4.7 |
Hispanic or Latino 4.1 | Hispanic or Latino | 4.1 |
Asian or Pacific Islander 4.6 | Asian or Pacific Islander | 4.6 |
TaylorMade Golf's Product Quality score was rated the highest by customers ages 46-50, and the lowest by customers ages 66+.
| Summary | Age | Score |
|---|---|---|
18-25 4.8 | 18-25 | 4.8 |
26-30 4.6 | 26-30 | 4.6 |
31-35 4.6 | 31-35 | 4.6 |
36-40 4.5 | 36-40 | 4.5 |
46-50 5 | 46-50 | 5 |
66+ 3.5 | 66+ | 3.5 |
TaylorMade Golf's Product Quality score was rated the highest by customers who have used TaylorMade Golf's products/services for 2 to 5 Years, and the lowest by customers with Over 10 Years of usage.
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TaylorMade Golf's Product Quality score was rated the highest by Banking and Financial Services industry customers, and the lowest by Aerospace and Aviation industry customers.
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Compared to its competitors, TaylorMade Golf's Product Quality score is rated right above PING.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | TaylorMade Golf | 4.4/5 |
![]() | PING | 4.2/5 |
![]() | Callaway Golf | 4/5 |
![]() | Callaway Golf Company | N/A |
In the Retail industry, TaylorMade Golf's Product Quality score is rated right above REI.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | TaylorMade Golf | 4.4/5 |
![]() | REI | 4.3/5 |
![]() | Costco | 4.3/5 |
![]() | Amazon | 4.2/5 |
![]() | Trader Joe's | 4.2/5 |
![]() | American Eagle Outfitters | 4.2/5 |
![]() | Bath & Body Works | 4.1/5 |
![]() | Target | 4.1/5 |
![]() | Chipotle | 3.8/5 |
TaylorMade Golf has a value for money and ROI score of 4.3 out of 5 stars rated by its users and customers.
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Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Construction industry. The users from the Aerospace and Aviation industry think that they had the lowest ROI from TaylorMade Golf.
TaylorMade Golf's ROI score was rated highest by customers from the Construction industry, and rated lowest by customers from the Aerospace and Aviation industry.
Female customers rated TaylorMade Golf's ROI score 0.2 stars higher than Male customers.
TaylorMade Golf's ROI score was rated the highest by Asian or Pacific Islander customers, and the lowest by Hispanic or Latino customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 4.4 | Caucasian | 4.4 |
Hispanic or Latino 4.1 | Hispanic or Latino | 4.1 |
Asian or Pacific Islander 4.5 | Asian or Pacific Islander | 4.5 |
TaylorMade Golf's ROI score was rated the highest by customers ages 46-50, and the lowest by customers ages 66+.
| Summary | Age | Score |
|---|---|---|
18-25 4.4 | 18-25 | 4.4 |
26-30 4.5 | 26-30 | 4.5 |
31-35 4.5 | 31-35 | 4.5 |
36-40 4.6 | 36-40 | 4.6 |
46-50 4.8 | 46-50 | 4.8 |
66+ 3.1 | 66+ | 3.1 |
TaylorMade Golf's ROI score was rated the highest by customers who have used TaylorMade Golf's products/services for 2 to 5 Years, and the lowest by customers with Over 10 Years of usage.
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TaylorMade Golf's ROI score was rated the highest by Construction industry customers, and the lowest by Aerospace and Aviation industry customers.
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Compared to its competitors, TaylorMade Golf's ROI score is rated right above PING.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | TaylorMade Golf | 4.3/5 |
![]() | PING | 3.9/5 |
![]() | Callaway Golf | 3.6/5 |
![]() | Callaway Golf Company | N/A |
In the Retail industry, TaylorMade Golf's ROI score is rated right above Costco.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | TaylorMade Golf | 4.3/5 |
![]() | Costco | 4.1/5 |
![]() | Amazon | 4.1/5 |
![]() | REI | 4.1/5 |
![]() | Trader Joe's | 4/5 |
![]() | Target | 3.9/5 |
![]() | American Eagle Outfitters | 3.8/5 |
![]() | Bath & Body Works | 3.8/5 |
![]() | Chipotle | 3.5/5 |
TaylorMade Golf has an overall Customer Satisfaction score of 88 rated by its users and customers.
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Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
TaylorMade Golf's Customer Satisfaction score was rated highest by customers who have used TaylorMade Golf's products/services for 1 to 2 Years, and rated lowest by customers ages 66+.
Male customers rated TaylorMade Golf's Customer Satisfaction score 10 points higher than Female customers.
Very Satisfied | 60% | |
|---|---|---|
Satisfied | 33% | |
Neither Satisfied nor Dissatisfied | 5% | |
Dissatisfied | 0% | |
Very Dissatisfied | 2% |
Very Satisfied | 33% | |
|---|---|---|
Satisfied | 50% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 17% | |
Very Dissatisfied | 0% |
TaylorMade Golf's Customer Satisfaction (CSAT) score was rated 91% according to Caucasian users and customers.
TaylorMade Golf's Customer Satisfaction (CSAT) score was rated 100% according to Hispanic or Latino users and customers.
TaylorMade Golf's Customer Satisfaction (CSAT) score was rated 86% according to Asian or Pacific Islander users and customers.
TaylorMade Golf's Customer Satisfaction score was rated the highest by customers ages 18-25, and the lowest by customers ages 66+.
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 100% | |||||||||||||||
| 26-30 | 80% | |||||||||||||||
| 31-35 | 75% | |||||||||||||||
| 36-40 | 100% | |||||||||||||||
| 46-50 | 100% | |||||||||||||||
| 66+ | 34% |
TaylorMade Golf's Customer Satisfaction score was rated the highest by customers who have used TaylorMade Golf's products/services for 1 to 2 Years, and the lowest by customers with 2 to 5 Years of usage.
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TaylorMade Golf's Customer Satisfaction score was rated the highest by Accounting industry customers, and the lowest by Consulting industry customers.
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}Compared to its competitors, TaylorMade Golf's Customer Satisfaction score is rated right above PING.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | TaylorMade Golf | 88% |
![]() | PING | 75% |
![]() | Callaway Golf | 70% |
![]() | Callaway Golf Company | 0% |
In the Retail industry, TaylorMade Golf's Customer Satisfaction score is rated right above REI.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | TaylorMade Golf | 88% |
![]() | REI | 85% |
![]() | Costco | 84% |
![]() | Amazon | 84% |
![]() | American Eagle Outfitters | 82% |
![]() | Bath & Body Works | 81% |
![]() | Target | 79% |
![]() | Trader Joe's | 79% |
![]() | Chipotle | 62% |
TaylorMade Golf has an overall Customer Service score of 4.4 out of 5 stars rated by its users and customers.
Sign Up to unlock TaylorMade Golf's overall Customer Service score rated by its users and customers.
Carlsbad, CA United States of America
http://taylormadegolf.com/
TaylorMade Golf's Customer Service score was rated highest by customers from the Construction industry, and rated lowest by customers ages 66+.
Male customers rated TaylorMade Golf's Customer Service score 0.1 stars higher than Female customers.
TaylorMade Golf's Customer Service score was rated the highest by Hispanic or Latino customers, and the lowest by Caucasian customers.
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 4.3 | Caucasian | 4.3 |
Hispanic or Latino 4.7 | Hispanic or Latino | 4.7 |
Asian or Pacific Islander 4.5 | Asian or Pacific Islander | 4.5 |
TaylorMade Golf's Customer Service score was rated the highest by customers ages 36-40, and the lowest by customers ages 66+.
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 4.4 | 18-25 | 4.4 |
26-30 4.3 | 26-30 | 4.3 |
31-35 4.2 | 31-35 | 4.2 |
36-40 4.8 | 36-40 | 4.8 |
46-50 4.7 | 46-50 | 4.7 |
66+ 2.8 | 66+ | 2.8 |
TaylorMade Golf's Customer Service score was rated the highest by customers who have used TaylorMade Golf's products/services for Less than 1 Year, and the lowest by customers with 1 to 2 Years of usage.
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TaylorMade Golf's Customer Service score was rated the highest by Construction industry customers, and the lowest by Consulting industry customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Industry data.
Compared to its competitors, TaylorMade Golf's Customer Service score is rated right above PING.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | TaylorMade Golf | 4.4/5 |
![]() | PING | 4/5 |
![]() | Callaway Golf | 3.7/5 |
![]() | Callaway Golf Company | N/A |
In the Retail industry, TaylorMade Golf's Customer Service score is rated right above REI.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | TaylorMade Golf | 4.4/5 |
![]() | REI | 4.4/5 |
![]() | Costco | 4.2/5 |
![]() | Amazon | 4.2/5 |
![]() | Trader Joe's | 4.2/5 |
![]() | American Eagle Outfitters | 4/5 |
![]() | Target | 4/5 |
![]() | Bath & Body Works | 4/5 |
![]() | Chipotle | 3.6/5 |
TaylorMade Golf has a 4.2/5 stars for its overall company culture rated by their employees

TaylorMade Golf scored a 67 for Net Promoter Score and a 37 for Employee Net Promoter Score. NPS gauges how likely a customer of TaylorMade Golf would recommend the brand to a friend. ENPS measures how likely TaylorMade Golf employees would recommend working at TaylorMade Golf to a friend.
| 75% | Promoters |
|---|---|
| 17% | Passive |
| 8% | Detractors |
| 63% | Promoters |
|---|---|
| 11% | Passive |
| 26% | Detractors |
TaylorMade Golf is ranked #510 in the Global Top 100 Brands. It ranks just behind Zendesk and just ahead of Astrazeneca PLC.
| RANK | COMPANY | CEO | INDUSTRY | ||
|---|---|---|---|---|---|
508 | ![]() | Upwork | ![]() | Hayden Brown | Tech |
509 | ![]() | Zendesk | ![]() | Tom Eggemeier | Tech |
510 | ![]() | TaylorMade Golf | ![]() | David Abeles | Retail |
511 | ![]() | Astrazeneca PLC | ![]() | Pascal Soriot | Health and Wellness |
512 | ![]() | W.W. Grainger | ![]() | D.G. Macpherson | Energy and Manufacturing |
513 | ![]() | Smart & Final | ![]() | David Hirz | Retail |
514 | ![]() | Cushman & Wakefield | ![]() | Brett White | Business and Consumer Services |
TaylorMade Golf is ranked #85 in the Retail Industry. It ranks just behind Barnes & Noble and just ahead of W.W. Grainger.
| RANK | COMPANY | Location | |
|---|---|---|---|
83 | ![]() | GNC | Pittsburgh, PA |
84 | ![]() | Barnes & Noble | New York City, NY |
85 | ![]() | TaylorMade Golf | Carlsbad, CA |
86 | ![]() | W.W. Grainger | Lake Forest, IL |
87 | ![]() | Smart & Final | |
88 | ![]() | Reebok | Canton, MA |
89 | ![]() | Fred Meyer | Portland, OR |