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NPS
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Fred Meyer is ranked #89 in Retail Brands
Fred Meyer is ranked #89 in Retail Brands
About Fred Meyer's Brand
Fred Meyer, Inc., is a chain of superstores founded in 1922 in Portland, Oregon. Fred Meyer’s brand is ranked #532 in the list of Global Best Brands, a carefully curated list of recognized brands as rated by customers of Fred Meyer. When compared to other organizations within the Retail industry, Fred Meyer is ranked #89. Among its major competitors, Fred Meyer is ranked in 3rd place for NPS while Walmart is 1st, and Kroger is 2nd.Their current valuation is $34.53B
Brand at a Glance
84%
Customer Loyalty
3.5/5
Product Quality
3.3/5
Pricing
3.4/5
Customer Service
Fred Meyer Ranking
- #89 in Retail
- #3 / 4 of its competitors
Fred Meyer NPS
Fred Meyer's Net Promoter Score (NPS) is a 3 with 39% Promoters, 25% Passives, and 36% Detractors. Net Promoter Score tracks whether Fred Meyer's customers would recommend using the product based on a scale of -100 to 100.
Fred Meyer Overall NPS
| 39% | Promoters |
|---|---|
| 25% | Passives |
| 36% | Detractors |
Fred Meyer NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Jun 2021 19 | Jun 2021 | 19 |
Jul 2021 28 | Jul 2021 | 28 |
Aug 2021 15 | Aug 2021 | 15 |
Sep 2021 6 | Sep 2021 | 6 |
Oct 2021 5 | Oct 2021 | 5 |
Nov 2021 5 | Nov 2021 | 5 |
Dec 2021 5 | Dec 2021 | 5 |
Jan 2022 6 | Jan 2022 | 6 |
Feb 2022 4 | Feb 2022 | 4 |
Mar 2022 3 | Mar 2022 | 3 |
Apr 2022 2 | Apr 2022 | 2 |
May 2022 2 | May 2022 | 2 |
How Other Brands Compare
Fred Meyer is ranked third for NPS among its competitors. Walmart and Kroger come in first and second, with Shop Your Way coming in at #4. Among those competitors, it is the second most valued company behind Walmart.
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 Fred Meyer |  Walmart |  Kroger |  Shop Your Way | |
| Global Ranking | #532 | #104 | #151 | #- |
| NPS | 3 | 14 | 6 | 0 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Negative | - | - |
| Valuation Updated every 24 hours for public companies | $34.53B | $382.64B | $27.03B | - |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Fred Meyer NPS by Gender
Male customers rated Fred Meyer's NPS 10 points higher than Female customers.
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Male
6
Fred Meyer's NPS was rated 6 by Male customers on Comparably.
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31%
Promoters
44%
Passives
25%
Detractors
Female
-4
Fred Meyer's NPS was rated -4 by Female customers on Comparably.
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37%
Promoters
22%
Passives
41%
Detractors
Fred Meyer NPS by Ethnicity
Fred Meyer's NPS was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.
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-100
-50
0
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100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -34 | Caucasian | -34 |
Asian or Pacific Islander 50 | Asian or Pacific Islander | 50 |
Other 0 | Other | 0 |
Fred Meyer NPS by Age
Fred Meyer's NPS was rated the highest by customers ages 41-45, and the lowest by customers ages 51-55.
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Fred Meyer NPS by Usage
Fred Meyer's NPS was rated the highest by customers who have used Fred Meyer's products/services for 2 to 5 Years, and the lowest by customers with Over 10 Years of usage.
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-100
-50
0
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| Summary | Usage | Score |
|---|---|---|
2 to 5 Years 40 | 2 to 5 Years | 40 |
5 to 10 Years 0 | 5 to 10 Years | 0 |
Over 10 Years -19 | Over 10 Years | -19 |
Fred Meyer NPS vs. Competitors
Compared to its competitors, Fred Meyer's NPS is rated right above Shop Your Way, and is preceded by Kroger.
| COMPANY | NPS Score | |
|---|---|---|
| Walmart | 14 |
| Kroger | 6 |
| Fred Meyer | 3 |
| Shop Your Way | 0 |
 | Quality Food Centers | N/A |
 | Safeway | -29 |
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Fred Meyer NPS vs Companies in Retail
In the Retail industry, Fred Meyer's NPS is rated right below Bath & Body Works.
| COMPANY | NPS Score | |
|---|---|---|
 | Costco | 59 |
 | REI | 56 |
 | Trader Joe's | 54 |
 | Amazon | 53 |
 | Target | 49 |
 | American Eagle Outfitters | 49 |
 | Chipotle | 47 |
 | Bath & Body Works | 41 |
| Fred Meyer | 3 |
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Fred Meyer Customer Reviews
Out of the 11 Fred Meyer customer reviews 7 were positive and 4 were constructive. Fred Meyer customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.
All Reviews
Positive Reviews
Constructive Reviews
Fred Meyer Customer Loyalty
84%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
84% of Fred Meyer users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Fred Meyer Customer Loyalty Score by Gender
Female customers rated Fred Meyer's Customer Loyalty score 4% higher than Male customers.
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Male
89%
Yes
Female
93%
Yes
Fred Meyer Customer Loyalty Score by Ethnicity
Fred Meyer's Customer Loyalty score was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.
% who answered "Yes"
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95
out of 100
Caucasian
100
out of 100
Asian or Pacific Islander
100
out of 100
Other
Fred Meyer Customer Loyalty Score by Age
Fred Meyer's Customer Loyalty score was rated the highest by customers ages 31-35, and the lowest by customers ages 26-30.
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0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
18-25 85% | 18-25 | 85% |
26-30 70% | 26-30 | 70% |
31-35 100% | 31-35 | 100% |
36-40 100% | 36-40 | 100% |
41-45 100% | 41-45 | 100% |
51-55 100% | 51-55 | 100% |
56-60 100% | 56-60 | 100% |
61-65 85% | 61-65 | 85% |
66+ 100% | 66+ | 100% |
Fred Meyer Customer Loyalty Score by Usage
Fred Meyer's Customer Loyalty score was rated the highest by customers who have used Fred Meyer's products/services for Over 10 Years, and the lowest by customers with 5 to 10 Years of usage.
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Fred Meyer Customer Loyalty Score by Industry
Fred Meyer's Customer Loyalty score was rated the highest by Accounting industry customers, and the lowest by Tech industry customers.
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Fred Meyer Customer Loyalty vs. Competitors
Compared to its competitors, Fred Meyer's Customer Loyalty score is rated right above Kroger.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Fred Meyer | 84% |
| Kroger | 81% |
| Safeway | 76% |
| Walmart | 74% |
| Shop Your Way | N/A |
| Quality Food Centers | N/A |
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Customer Loyalty for Other Retail Brands
In the Retail industry, Fred Meyer's Customer Loyalty score is rated right above Chipotle, and is preceded by Target.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Costco | 91% |
| Amazon | 90% |
| REI | 89% |
| American Eagle Outfitters | 88% |
| Trader Joe's | 87% |
| Bath & Body Works | 86% |
| Target | 85% |
| Fred Meyer | 84% |
| Chipotle | 77% |
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Fred Meyer Product Quality
3.5/5
Fred Meyer has an overall Product Quality score of 3.5 out of 5 stars rated by its users and customers.
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Fred Meyer Product Information
Fred Meyer’s product quality score is a 3.5 out of 5 as rated by its users and customers. Reviewers from the Accounting industry rated Fred Meyer's product the highest. Reviewers from the Healthcare, Hospitals and Medicine industry rated Fred Meyer the lowest at 2.6.
- Website
- https://www.fredmeyer.com/
- Company Size
- 10,000+ Employees
Industry
Food and Beverages
Quick Insights into Fred Meyer Product Quality
Fred Meyer's Product Quality score was rated highest by customers ages 41-45, and rated lowest by customers from the Healthcare, Hospitals and Medicine industry.
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Ranked Fred Meyer Product Quality the Highest
Ranked Fred Meyer Product Quality the Lowest
Fred Meyer Product Quality Score by Gender
Male customers rated Fred Meyer's Product Quality score 0.2 stars higher than Female customers.
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Male
3.5/5
Female
3.3/5
Fred Meyer Product Quality Score by Ethnicity
Fred Meyer's Product Quality score was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.
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| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2.7 | Caucasian | 2.7 |
Asian or Pacific Islander 4.2 | Asian or Pacific Islander | 4.2 |
Other 3.5 | Other | 3.5 |
Fred Meyer Product Quality Score by Age
Fred Meyer's Product Quality score was rated the highest by customers ages 41-45, and the lowest by customers ages 51-55.
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0
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| Summary | Age | Score |
|---|---|---|
18-25 4.1 | 18-25 | 4.1 |
26-30 2.7 | 26-30 | 2.7 |
31-35 4 | 31-35 | 4 |
36-40 3.3 | 36-40 | 3.3 |
41-45 4.6 | 41-45 | 4.6 |
51-55 2.7 | 51-55 | 2.7 |
56-60 4.1 | 56-60 | 4.1 |
61-65 3.5 | 61-65 | 3.5 |
66+ 3.4 | 66+ | 3.4 |
Fred Meyer Product Quality Score by Usage
Fred Meyer's Product Quality score was rated the highest by customers who have used Fred Meyer's products/services for 2 to 5 Years, and the lowest by customers with Over 10 Years of usage.
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Fred Meyer Product Quality Score by Industry
Fred Meyer's Product Quality score was rated the highest by Accounting industry customers, and the lowest by Healthcare, Hospitals and Medicine industry customers.
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Fred Meyer Product Quality vs. Competitors
Compared to its competitors, Fred Meyer's Product Quality score is rated right above Safeway, and is preceded by Kroger.
| COMPANY | Product Quality Score | |
|---|---|---|
| Shop Your Way | 4/5 |
| Walmart | 3.6/5 |
| Kroger | 3.6/5 |
| Fred Meyer | 3.5/5 |
| Safeway | 3.1/5 |
| Quality Food Centers | N/A |
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Product Quality for Other Retail Brands
In the Retail industry, Fred Meyer's Product Quality score is rated right below Bath & Body Works.
| COMPANY | Product Quality Score | |
|---|---|---|
| Costco | 4.4/5 |
| REI | 4.4/5 |
| Target | 4.3/5 |
| Trader Joe's | 4.3/5 |
| Chipotle | 4.3/5 |
| Amazon | 4.3/5 |
| American Eagle Outfitters | 4.2/5 |
| Bath & Body Works | 4.1/5 |
| Fred Meyer | 3.5/5 |
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Fred Meyer Pricing
Fred Meyer ROI & Value For Money
3.3/5
Fred Meyer has a value for money and ROI score of 3.3 out of 5 stars rated by its users and customers.
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Fred Meyer Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Consumer Goods industry. The users from the Healthcare, Hospitals and Medicine industry think that they had the lowest ROI from Fred Meyer.
Quick Insights into Fred Meyer ROI
Fred Meyer's ROI score was rated highest by Asian or Pacific Islander customers, and rated lowest by Caucasian customers.
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Ranked Fred Meyer ROI the Highest
Ranked Fred Meyer ROI the Lowest
Fred Meyer ROI Score by Gender
Fred Meyer's ROI score was rated 3.1 by both Female and Male customers on Comparably.
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Male
3.1/5
Female
3.1/5
Fred Meyer ROI Score by Ethnicity
Fred Meyer's ROI score was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.
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| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2.4 | Caucasian | 2.4 |
Asian or Pacific Islander 4.1 | Asian or Pacific Islander | 4.1 |
Other 3.3 | Other | 3.3 |
Fred Meyer ROI Score by Age
Fred Meyer's ROI score was rated the highest by customers ages 41-45, and the lowest by customers ages 36-40.
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| Summary | Age | Score |
|---|---|---|
18-25 3.7 | 18-25 | 3.7 |
26-30 3.4 | 26-30 | 3.4 |
31-35 3.5 | 31-35 | 3.5 |
36-40 2.5 | 36-40 | 2.5 |
41-45 3.8 | 41-45 | 3.8 |
51-55 2.6 | 51-55 | 2.6 |
56-60 3.5 | 56-60 | 3.5 |
61-65 3.4 | 61-65 | 3.4 |
66+ 3 | 66+ | 3 |
Fred Meyer ROI Score by Usage
Fred Meyer's ROI score was rated the highest by customers who have used Fred Meyer's products/services for 2 to 5 Years, and the lowest by customers with Over 10 Years of usage.
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Fred Meyer ROI Score by Industry
Fred Meyer's ROI score was rated the highest by Consumer Goods industry customers, and the lowest by Healthcare, Hospitals and Medicine industry customers.
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Fred Meyer Pricing vs. Competitors
Compared to its competitors, Fred Meyer's ROI score is rated right above Safeway, and is preceded by Kroger.
| COMPANY | Pricing Score | |
|---|---|---|
| Walmart | 3.6/5 |
| Shop Your Way | 3.5/5 |
| Kroger | 3.4/5 |
| Fred Meyer | 3.3/5 |
| Safeway | 2.8/5 |
| Quality Food Centers | N/A |
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ROI for Other Retail Brands
In the Retail industry, Fred Meyer's ROI score is rated right below Bath & Body Works.
| COMPANY | Pricing Score | |
|---|---|---|
| Costco | 4.3/5 |
| Trader Joe's | 4.2/5 |
| Amazon | 4.1/5 |
| REI | 4.1/5 |
| Target | 4.1/5 |
| Chipotle | 4/5 |
| American Eagle Outfitters | 3.9/5 |
| Bath & Body Works | 3.7/5 |
| Fred Meyer | 3.3/5 |
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Fred Meyer Customer Service
3.4/5
Fred Meyer has an overall Customer Service score of 3.4 out of 5 stars rated by its users and customers.
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About Fred Meyer's Customer Service
Address
3800 SE 22nd Ave, Portland, OR
Website
https://www.fredmeyer.com/
Phone Number
1(866)221-4141
Quick Insights into Fred Meyer Customer Service
Fred Meyer's Customer Service score was rated highest by customers ages 56-60, and rated lowest by customers ages 51-55.
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Ranked Fred Meyer Customer Service the Highest
Ranked Fred Meyer Customer Service the Lowest
Fred Meyer Customer Service Score by Gender
Male customers rated Fred Meyer's Customer Service score 0.1 stars higher than Female customers.
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Male
3.4/5
Female
3.3/5
Fred Meyer Customer Service Score by Ethnicity
Fred Meyer's Customer Service score was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.
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| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 2.6 | Caucasian | 2.6 |
Asian or Pacific Islander 4.4 | Asian or Pacific Islander | 4.4 |
Other 3.6 | Other | 3.6 |
Fred Meyer Customer Service Score by Age
Fred Meyer's Customer Service score was rated the highest by customers ages 56-60, and the lowest by customers ages 51-55.
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| Summary | Age | Customer Service Score |
|---|---|---|
18-25 4.1 | 18-25 | 4.1 |
26-30 3.1 | 26-30 | 3.1 |
31-35 4 | 31-35 | 4 |
36-40 2.8 | 36-40 | 2.8 |
41-45 4.2 | 41-45 | 4.2 |
51-55 2.5 | 51-55 | 2.5 |
56-60 5 | 56-60 | 5 |
61-65 3.1 | 61-65 | 3.1 |
66+ 3.5 | 66+ | 3.5 |
Fred Meyer Customer Service Score by Usage
Fred Meyer's Customer Service score was rated the highest by customers who have used Fred Meyer's products/services for 2 to 5 Years, and the lowest by customers with 5 to 10 Years of usage.
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Fred Meyer Customer Service Score by Industry
Fred Meyer's Customer Service score was rated the highest by Consumer Goods industry customers, and the lowest by Healthcare, Hospitals and Medicine industry customers.
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Fred Meyer Customer Service vs. Competitors
Compared to its competitors, Fred Meyer's Customer Service score is rated right above Safeway, and is preceded by Kroger.
| COMPANY | Customer Service Score | |
|---|---|---|
| Walmart | 3.5/5 |
| Kroger | 3.4/5 |
| Fred Meyer | 3.4/5 |
| Safeway | 2.9/5 |
| Shop Your Way | 2.5/5 |
| Quality Food Centers | N/A |
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Customer Service for Other Retail Brands
In the Retail industry, Fred Meyer's Customer Service score is rated right below Bath & Body Works.
| COMPANY | Customer Service Score | |
|---|---|---|
| REI | 4.4/5 |
| Costco | 4.3/5 |
| Trader Joe's | 4.3/5 |
| Amazon | 4.2/5 |
| Chipotle | 4.2/5 |
| Target | 4.2/5 |
| American Eagle Outfitters | 4.1/5 |
| Bath & Body Works | 3.9/5 |
| Fred Meyer | 3.4/5 |
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Fred Meyer as an Employer
3.2/5
Fred Meyer has a 3.2/5 stars for its overall company culture rated by their employees
bottom
25%
Consumer vs. Employees
Fred Meyer scored a 3 for Net Promoter Score and a -14 for Employee Net Promoter Score. NPS gauges how likely a customer of Fred Meyer would recommend the brand to a friend. ENPS measures how likely Fred Meyer employees would recommend working at Fred Meyer to a friend.
Net Promoter Score
3
NPS Score
| 39% | Promoters |
|---|---|
| 25% | Passive |
| 36% | Detractors |
Employee Net Promoter Score
-14
eNPS Score
| 31% | Promoters |
|---|---|
| 24% | Passive |
| 45% | Detractors |
Global Ranking Snapshot
Fred Meyer is ranked #532 in the Global Top 100 Brands. It ranks just behind CarGurus and just ahead of Levy Restaurants.
| RANK | COMPANY | CEO | INDUSTRY | ||
|---|---|---|---|---|---|
530 |  | Reebok |  | Matt O'Toole | Retail |
531 |  | CarGurus |  | Jason Trevisan | Tech |
532 | | Fred Meyer | | Joe Grieshaber | Retail |
533 |  | Levy Restaurants |  | Andrew Lansing | Food and Beverages |
534 |  | Sprinklr |  | Ragy Thomas | Tech |
535 |  | BASF |  | Martin Brudermüller | Energy and Manufacturing |
536 |  | Vector Marketing |  | Albert DiLeonardo | Consumer Goods |
Retail Ranking Snapshot
Fred Meyer is ranked #89 in the Retail Industry. It ranks just behind Reebok and just ahead of See's Candies.
| RANK | COMPANY | Location | |
|---|---|---|---|
87 |  | Smart & Final | |
88 | | Reebok | Canton, MA |
89 | | Fred Meyer | Portland, OR |
90 |  | See's Candies | San Francisco, CA |
91 |  | Neiman Marcus | Dallas, TX |
92 |  | HelloFresh | New York City, NY |
93 |  | Carter's | Chauncey, GA |
Popular Brands in the Industry
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