

Robinhood was founded on a simple idea: that our financial markets should be accessible to all. With customers at the heart of our decisions, Robinhood is lowering barriers, removing fees, and providing greater access to financial information. Together, we are building products and services that help create a financial system everyone can participate in. Robinhood’s brand is ranked #403 in the list of Global Best Brands, a carefully curated list of recognized brands as rated by customers of Robinhood. When compared to other organizations within the Banking and Financial Services industry, Robinhood is ranked #36. Among its major competitors, Robinhood is ranked in 2nd place for NPS while Betterment is 1st, and Coinbase is 3rd.Their current valuation is $8.00B
Robinhood's Net Promoter Score (NPS) is a 18 with 49% Promoters, 20% Passives, and 31% Detractors. Net Promoter Score tracks whether Robinhood's customers would recommend using the product based on a scale of -100 to 100.
| 49% | Promoters |
|---|---|
| 20% | Passives |
| 31% | Detractors |
| Summary | Date | Score |
|---|---|---|
Oct 2024 19 | Oct 2024 | 19 |
Dec 2024 19 | Dec 2024 | 19 |
Jan 2025 17 | Jan 2025 | 17 |
Feb 2025 17 | Feb 2025 | 17 |
Apr 2025 17 | Apr 2025 | 17 |
Jun 2025 17 | Jun 2025 | 17 |
Jul 2025 17 | Jul 2025 | 17 |
Aug 2025 17 | Aug 2025 | 17 |
Oct 2025 17 | Oct 2025 | 17 |
Nov 2025 17 | Nov 2025 | 17 |
Dec 2025 17 | Dec 2025 | 17 |
Jan 2026 17 | Jan 2026 | 17 |
Robinhood is ranked second for NPS among its competitors. Betterment and Coinbase come in first and third, with Charles Schwab coming in at #4. Among those competitors, it is the second most valued company behind Coinbase.
![]() Robinhood | ![]() Coinbase | ![]() Charles Schwab | ![]() Betterment | |
| Global Ranking | #403 | #94 | #239 | #830 |
| NPS | 18 | 11 | 8 | 38 |
| Valuation Updated every 24 hours for public companies | $8.00B | $8.10B | - | $800.00M |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Female customers rated Robinhood's NPS 29 points higher than Male customers.
Robinhood's NPS was rated -4 by Male customers on Comparably.
Robinhood's NPS was rated 25 by Female customers on Comparably.
Robinhood's NPS was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -27 | Caucasian | -27 |
Hispanic or Latino 14 | Hispanic or Latino | 14 |
African American/Black 49 | African American/Black | 49 |
Asian or Pacific Islander 42 | Asian or Pacific Islander | 42 |
Other 10 | Other | 10 |
Robinhood's NPS was rated the highest by customers ages 41-45, and the lowest by customers ages 51-55.
Robinhood's NPS was rated the highest by customers who have used Robinhood's products/services for 5 to 10 Years, and the lowest by customers with 2 to 5 Years of usage.
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year 5 | Less than 1 Year | 5 |
1 to 2 Years 10 | 1 to 2 Years | 10 |
2 to 5 Years 1 | 2 to 5 Years | 1 |
5 to 10 Years 16 | 5 to 10 Years | 16 |
Compared to its competitors, Robinhood's NPS is rated right above Coinbase, and is preceded by Betterment.
| COMPANY | NPS Score | |
|---|---|---|
![]() | Betterment | 38 |
![]() | Robinhood | 18 |
![]() | Coinbase | 11 |
![]() | Acorns | 10 |
![]() | Charles Schwab | 8 |
In the Banking and Financial Services industry, Robinhood's NPS is rated right above American Express, and is preceded by Block.
| COMPANY | NPS Score | |
|---|---|---|
![]() | Visa | 33 |
![]() | JPMorgan Chase & Co | 31 |
![]() | Mastercard | 27 |
![]() | Stripe | 26 |
![]() | Block | 25 |
![]() | Robinhood | 18 |
![]() | American Express | 18 |
![]() | PayPal | 9 |
![]() | USAA | 7 |
Out of the 10 Robinhood customer reviews 9 were positive and 1 was constructive. Robinhood customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
71% of Robinhood users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Female customers rated Robinhood's Customer Loyalty score 7% higher than Male customers.
Robinhood's Customer Loyalty score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
% who answered "Yes"
Robinhood's Customer Loyalty score was rated the highest by customers ages 61-65, and the lowest by customers ages 46-50.
| Summary | Age | Score |
|---|---|---|
18-25 78% | 18-25 | 78% |
26-30 76% | 26-30 | 76% |
31-35 73% | 31-35 | 73% |
36-40 64% | 36-40 | 64% |
41-45 74% | 41-45 | 74% |
46-50 40% | 46-50 | 40% |
51-55 82% | 51-55 | 82% |
56-60 64% | 56-60 | 64% |
61-65 100% | 61-65 | 100% |
66+ 74% | 66+ | 74% |
Robinhood's Customer Loyalty score was rated the highest by customers who have used Robinhood's products/services for 1 to 2 Years, and the lowest by customers with 2 to 5 Years of usage.
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Robinhood's Customer Loyalty score was rated the highest by Business and Consumer Services industry customers, and the lowest by Legal industry customers.
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Compared to its competitors, Robinhood's Customer Loyalty score is rated right below Coinbase.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | Acorns | 81% |
![]() | Charles Schwab | 80% |
![]() | Betterment | 76% |
![]() | Coinbase | 76% |
![]() | Robinhood | 71% |
In the Banking and Financial Services industry, Robinhood's Customer Loyalty score is rated right below Block.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | USAA | 87% |
![]() | American Express | 85% |
![]() | Visa | 84% |
![]() | JPMorgan Chase & Co | 83% |
![]() | PayPal | 79% |
![]() | Mastercard | 78% |
![]() | Stripe | 77% |
![]() | Block | 76% |
![]() | Robinhood | 71% |
Robinhood has an overall Product Quality score of 3.6 out of 5 stars rated by its users and customers.
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Robinhood’s product quality score is a 3.6 out of 5 as rated by its users and customers. Reviewers from the Marketing, Advertising and Research industry rated Robinhood's product the highest. Reviewers from the Legal industry rated Robinhood the lowest at 2.8.
Robinhood's Product Quality score was rated highest by customers from the Marketing, Advertising and Research industry, and rated lowest by customers from the Government and Public Policy industry.
Female customers rated Robinhood's Product Quality score 0.8 stars higher than Male customers.
Robinhood's Product Quality score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3 | Caucasian | 3 |
Hispanic or Latino 3.8 | Hispanic or Latino | 3.8 |
African American/Black 4.2 | African American/Black | 4.2 |
Asian or Pacific Islander 4.1 | Asian or Pacific Islander | 4.1 |
Other 3.7 | Other | 3.7 |
Robinhood's Product Quality score was rated the highest by customers ages 41-45, and the lowest by customers ages 51-55.
| Summary | Age | Score |
|---|---|---|
18-25 3.7 | 18-25 | 3.7 |
26-30 3.5 | 26-30 | 3.5 |
31-35 3.7 | 31-35 | 3.7 |
36-40 3 | 36-40 | 3 |
41-45 3.8 | 41-45 | 3.8 |
46-50 3.1 | 46-50 | 3.1 |
51-55 1.5 | 51-55 | 1.5 |
56-60 2.7 | 56-60 | 2.7 |
61-65 3.5 | 61-65 | 3.5 |
66+ 2.5 | 66+ | 2.5 |
Robinhood's Product Quality score was rated the highest by customers who have used Robinhood's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
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Robinhood's Product Quality score was rated the highest by Marketing, Advertising and Research industry customers, and the lowest by Government and Public Policy industry customers.
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Compared to its competitors, Robinhood's Product Quality score is rated right above Coinbase, and is preceded by Betterment.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | Betterment | 3.9/5 |
![]() | Robinhood | 3.6/5 |
![]() | Coinbase | 3.6/5 |
![]() | Charles Schwab | 3.4/5 |
![]() | Acorns | 3.4/5 |
In the Banking and Financial Services industry, Robinhood's Product Quality score is rated right above Block, and is preceded by Stripe.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | Visa | 4.1/5 |
![]() | JPMorgan Chase & Co | 4/5 |
![]() | Mastercard | 4/5 |
![]() | Stripe | 3.8/5 |
![]() | Robinhood | 3.6/5 |
![]() | Block | 3.6/5 |
![]() | American Express | 3.5/5 |
![]() | PayPal | 3.5/5 |
![]() | USAA | 3.3/5 |
Robinhood has a value for money and ROI score of 3.6 out of 5 stars rated by its users and customers.
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Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Marketing, Advertising and Research industry. The users from the Fashion and Beauty industry think that they had the lowest ROI from Robinhood.
Robinhood's ROI score was rated highest by customers from the Marketing, Advertising and Research industry, and rated lowest by customers from the Government and Public Policy industry.
Female customers rated Robinhood's ROI score 0.5 stars higher than Male customers.
Robinhood's ROI score was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3 | Caucasian | 3 |
Hispanic or Latino 3.3 | Hispanic or Latino | 3.3 |
African American/Black 3.9 | African American/Black | 3.9 |
Asian or Pacific Islander 4 | Asian or Pacific Islander | 4 |
Other 3.8 | Other | 3.8 |
Robinhood's ROI score was rated the highest by customers ages 31-35, and the lowest by customers ages 51-55.
| Summary | Age | Score |
|---|---|---|
18-25 3.7 | 18-25 | 3.7 |
26-30 3.5 | 26-30 | 3.5 |
31-35 3.8 | 31-35 | 3.8 |
36-40 3 | 36-40 | 3 |
41-45 3.8 | 41-45 | 3.8 |
46-50 3 | 46-50 | 3 |
51-55 1.5 | 51-55 | 1.5 |
56-60 2 | 56-60 | 2 |
61-65 2.8 | 61-65 | 2.8 |
66+ 2.7 | 66+ | 2.7 |
Robinhood's ROI score was rated the highest by customers who have used Robinhood's products/services for Less than 1 Year, and the lowest by customers with 5 to 10 Years of usage.
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Robinhood's ROI score was rated the highest by Marketing, Advertising and Research industry customers, and the lowest by Government and Public Policy industry customers.
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Compared to its competitors, Robinhood's ROI score is rated right above Coinbase, and is preceded by Betterment.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | Betterment | 3.8/5 |
![]() | Robinhood | 3.6/5 |
![]() | Coinbase | 3.4/5 |
![]() | Charles Schwab | 3.4/5 |
![]() | Acorns | 3.2/5 |
In the Banking and Financial Services industry, Robinhood's ROI score is rated right above Block, and is preceded by Stripe.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | Visa | 3.9/5 |
![]() | JPMorgan Chase & Co | 3.9/5 |
![]() | Mastercard | 3.9/5 |
![]() | Stripe | 3.7/5 |
![]() | Robinhood | 3.6/5 |
![]() | Block | 3.6/5 |
![]() | PayPal | 3.4/5 |
![]() | American Express | 3.3/5 |
![]() | USAA | 3.2/5 |
Robinhood has an overall Customer Satisfaction score of 71 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Robinhood's Customer Satisfaction score was rated highest by customers from the Accounting industry, and rated lowest by customers ages 56-60.
Female customers rated Robinhood's Customer Satisfaction score 9 points higher than Male customers.
Very Satisfied | 36% | |
|---|---|---|
Satisfied | 24% | |
Neither Satisfied nor Dissatisfied | 7% | |
Dissatisfied | 12% | |
Very Dissatisfied | 21% |
Very Satisfied | 31% | |
|---|---|---|
Satisfied | 38% | |
Neither Satisfied nor Dissatisfied | 6% | |
Dissatisfied | 0% | |
Very Dissatisfied | 25% |
Robinhood's Customer Satisfaction (CSAT) score was rated 50% according to Caucasian users and customers.
Robinhood's Customer Satisfaction (CSAT) score was rated 67% according to Hispanic or Latino users and customers.
Robinhood's Customer Satisfaction (CSAT) score was rated 71% according to African American/Black users and customers.
Robinhood's Customer Satisfaction (CSAT) score was rated 86% according to Asian or Pacific Islander users and customers.
Robinhood's Customer Satisfaction (CSAT) score was rated 56% according to Other users and customers.
Robinhood's Customer Satisfaction score was rated the highest by customers ages 31-35, and the lowest by customers ages 56-60.
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 76% | |||||||||||||||
| 26-30 | 63% | |||||||||||||||
| 31-35 | 82% | |||||||||||||||
| 36-40 | 75% | |||||||||||||||
| 51-55 | 0% | |||||||||||||||
| 56-60 | 0% | |||||||||||||||
| 66+ | 40% |
Robinhood's Customer Satisfaction score was rated the highest by customers who have used Robinhood's products/services for Less than 1 Year, and the lowest by customers with 5 to 10 Years of usage.
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Robinhood's Customer Satisfaction score was rated the highest by Accounting industry customers, and the lowest by Banking and Financial Services industry customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Industry data.
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}Compared to its competitors, Robinhood's Customer Satisfaction score is rated right above Acorns, and is preceded by Betterment.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | Betterment | 87% |
![]() | Robinhood | 71% |
![]() | Acorns | 68% |
![]() | Coinbase | 65% |
![]() | Charles Schwab | 55% |
In the Banking and Financial Services industry, Robinhood's Customer Satisfaction score is rated right above Stripe, and is preceded by JPMorgan Chase & Co.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | Visa | 82% |
![]() | Mastercard | 79% |
![]() | JPMorgan Chase & Co | 77% |
![]() | Robinhood | 71% |
![]() | Stripe | 68% |
![]() | PayPal | 64% |
![]() | Block | 63% |
![]() | American Express | 61% |
![]() | USAA | 30% |
Robinhood has an overall Customer Service score of 3.4 out of 5 stars rated by its users and customers.
Sign Up to unlock Robinhood's overall Customer Service score rated by its users and customers.
85 Willow Rd, Menlo Park, CA 94025
http://robinhood.com
Robinhood's Customer Service score was rated highest by African American/Black customers, and rated lowest by customers from the Government and Public Policy industry.
Female customers rated Robinhood's Customer Service score 0.7 stars higher than Male customers.
Robinhood's Customer Service score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 2.4 | Caucasian | 2.4 |
Hispanic or Latino 3.7 | Hispanic or Latino | 3.7 |
African American/Black 4 | African American/Black | 4 |
Asian or Pacific Islander 3.6 | Asian or Pacific Islander | 3.6 |
Other 3.3 | Other | 3.3 |
Robinhood's Customer Service score was rated the highest by customers ages 18-25, and the lowest by customers ages 51-55.
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 3.5 | 18-25 | 3.5 |
26-30 2.9 | 26-30 | 2.9 |
31-35 3.3 | 31-35 | 3.3 |
36-40 2.9 | 36-40 | 2.9 |
41-45 3.4 | 41-45 | 3.4 |
46-50 2.6 | 46-50 | 2.6 |
51-55 1.5 | 51-55 | 1.5 |
56-60 2 | 56-60 | 2 |
61-65 2.8 | 61-65 | 2.8 |
66+ 1.6 | 66+ | 1.6 |
Robinhood's Customer Service score was rated the highest by customers who have used Robinhood's products/services for 1 to 2 Years, and the lowest by customers with 2 to 5 Years of usage.
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Robinhood's Customer Service score was rated the highest by Accounting industry customers, and the lowest by Government and Public Policy industry customers.
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Compared to its competitors, Robinhood's Customer Service score is rated right above Coinbase, and is preceded by Charles Schwab.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | Betterment | 4/5 |
![]() | Charles Schwab | 3.5/5 |
![]() | Robinhood | 3.4/5 |
![]() | Coinbase | 3.4/5 |
![]() | Acorns | 3.1/5 |
In the Banking and Financial Services industry, Robinhood's Customer Service score is rated right above American Express, and is preceded by Block.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | Visa | 4/5 |
![]() | JPMorgan Chase & Co | 4/5 |
![]() | Mastercard | 3.9/5 |
![]() | Stripe | 3.6/5 |
![]() | Block | 3.4/5 |
![]() | Robinhood | 3.4/5 |
![]() | American Express | 3.4/5 |
![]() | USAA | 3.3/5 |
![]() | PayPal | 3.3/5 |
Robinhood has a 4.5/5 stars for its overall company culture rated by their employees

Robinhood scored a 18 for Net Promoter Score and a 30 for Employee Net Promoter Score. NPS gauges how likely a customer of Robinhood would recommend the brand to a friend. ENPS measures how likely Robinhood employees would recommend working at Robinhood to a friend.
| 49% | Promoters |
|---|---|
| 20% | Passive |
| 31% | Detractors |
| 57% | Promoters |
|---|---|
| 16% | Passive |
| 27% | Detractors |
Robinhood is ranked #403 in the Global Top 100 Brands. It ranks just behind Citi and just ahead of Navan.
Robinhood is ranked #36 in the Banking and Financial Services Industry. It ranks just behind Citi and just ahead of SoFi.
| RANK | COMPANY | Location | |
|---|---|---|---|
34 | ![]() | Credit Suisse | |
35 | ![]() | Citi | New York City, NY |
36 | ![]() | Robinhood | Menlo Park, CA |
37 | ![]() | SoFi | San Francisco, CA |
38 | ![]() | JLL | Chicago, IL |
39 | ![]() | Silicon Valley Bank | |
40 | ![]() | CME Group | Chicago, IL |