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Caterpillar Inc. is

Ranked

#12

Energy and Manufacturing Brands

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Caterpillar Inc.

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Caterpillar Inc.

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Caterpillar Inc. is ranked #12 in Energy and Manufacturing Brands

About Caterpillar Inc. Brand

Caterpillar is the world’s leading manufacturer of construction and mining equipment, diesel and natural gas engines, industrial gas turbines and diesel-electric locomotives. We are a leader and proudly have the largest global presence in the industries we serve. Learn more about our Strategy, Governance, History and Brands, as well as the values that guide our conduct. Caterpillar Inc.’s brand is ranked #171 in the list of Global Best Brands, a carefully curated list of recognized brands as rated by customers of Caterpillar Inc.. When compared to other organizations within the Energy and Manufacturing industry, Caterpillar Inc. is ranked #12. Among its major competitors, Caterpillar Inc. is ranked in 2nd place for NPS while Oshkosh Corporation is 1st, and John Deere is 3rd. Overall, Caterpillar Inc. has a neutral social sentiment, when analyzing social media channels and online mentions.Their current market cap is $126.91B

Brand at a Glance

78%

Customer Loyalty

3.9/5

Product Quality

4/5

Pricing

4/5

Customer Service

Caterpillar Inc. Ranking

Caterpillar Inc. NPS

Caterpillar Inc.'s Net Promoter Score (NPS) is a 38 with 59% Promoters, 20% Passives, and 21% Detractors. Net Promoter Score tracks whether Caterpillar Inc.'s customers would recommend using the product based on a scale of -100 to 100.

Caterpillar Inc. Overall NPS

NPS

59%	Promoters
20%	Passives
21%	Detractors

Caterpillar Inc. NPS Trend

-100

-50

100

Summary	Date	Score
Oct 2024 35	Oct 2024	35
Nov 2024 35	Nov 2024	35
Dec 2024 35	Dec 2024	35
Jan 2025 35	Jan 2025	35
Feb 2025 35	Feb 2025	35
Mar 2025 35	Mar 2025	35
Apr 2025 35	Apr 2025	35
May 2025 37	May 2025	37
Jun 2025 37	Jun 2025	37
Sep 2025 36	Sep 2025	36
Nov 2025 36	Nov 2025	36
Dec 2025 37	Dec 2025	37

How Other Brands Compare

Caterpillar Inc. is ranked second for NPS among its competitors. Oshkosh Corporation and John Deere come in first and third, with Komatsu Ltd coming in at #4. Among those competitors, it is the most valued company.

	Caterpillar Inc.	John Deere	Komatsu Ltd	Oshkosh Corporation
Global Ranking	#171	#187	#-	#-
NPS	38	26	21	40
Social Sentiment Calculated by analyzing social media and other online mentions	Neutral	Neutral	-	-
Valuation Updated every 24 hours for public companies	$126.91B	$116.64B	$30.38B	$8.11B

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Caterpillar Inc. NPS by Gender

Male customers rated Caterpillar Inc.'s NPS 30 points higher than Female customers.

Male

Caterpillar Inc.'s NPS was rated 37 by Male customers on Comparably.

56%

Promoters

25%

Passives

19%

Detractors

Female

Caterpillar Inc.'s NPS was rated 7 by Female customers on Comparably.

40%

Promoters

27%

Passives

33%

Detractors

Caterpillar Inc. NPS by Ethnicity

Caterpillar Inc.'s NPS was rated the highest by Hispanic or Latino customers, and the lowest by Asian or Pacific Islander customers.

-100

-50

100

Summary	Ethnicity	Score
Caucasian 36	Caucasian	36
Hispanic or Latino 49	Hispanic or Latino	49
African American/Black 30	African American/Black	30
Asian or Pacific Islander 10	Asian or Pacific Islander	10
Native American 25	Native American	25
Other 22	Other	22

Caterpillar Inc. NPS by Age

Caterpillar Inc.'s NPS was rated the highest by customers ages 18-25, and the lowest by customers ages 26-30.

100

Summary

Age

Promoters

Passives

Detractors

18-25

73%

18%

26-30

40%

30%

31-35

60%

30%

10%

36-40

56%

22%

41-45

42%

33%

25%

46-50

37%

38%

25%

51-55

60%

30%

10%

56-60

49%

13%

38%

61-65

33%

67%

Caterpillar Inc. NPS by Usage

Caterpillar Inc.'s NPS was rated the highest by customers who have used Caterpillar Inc.'s products/services for Over 10 Years, and the lowest by customers with 5 to 10 Years of usage.

-100

-50

100

Summary	Usage	Score
Less than 1 Year 25	Less than 1 Year	25
1 to 2 Years 28	1 to 2 Years	28
2 to 5 Years 10	2 to 5 Years	10
5 to 10 Years 10	5 to 10 Years	10
Over 10 Years 48	Over 10 Years	48

Caterpillar Inc. NPS vs. Competitors

Compared to its competitors, Caterpillar Inc.'s NPS is rated right above John Deere, and is preceded by Oshkosh Corporation.

COMPANY		NPS Score
	Oshkosh Corporation	40
	Caterpillar Inc.	38
	John Deere	26
	Komatsu Ltd	21
	Astec Industries	-34
	Columbus McKinnon	-40
	Alamo Group	-67
	Dresser-Rand	-100

Caterpillar Inc. NPS vs Companies in Energy and Manufacturing

In the Energy and Manufacturing industry, Caterpillar Inc.'s NPS is rated right above Honda, and is preceded by Mercedes-Benz USA.

COMPANY		NPS Score
	Toyota	43
	Mercedes-Benz USA	39
	Caterpillar Inc.	38
	Honda	37
	Audi	34
	Tesla	29
	3M	22
	Stanley Black & Decker	22
	Ford Motor Company	13

Caterpillar Inc. Customer Reviews

Out of the 17 Caterpillar Inc. customer reviews 16 were positive and 1 was constructive. Caterpillar Inc. customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.

All Reviews

Positive Reviews

Constructive Reviews

Caterpillar Inc. Customer Loyalty

78%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

78% of Caterpillar Inc. users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"

78%

22%

Caterpillar Inc. Customer Loyalty Score by Gender

Male customers rated Caterpillar Inc.'s Customer Loyalty score 13% higher than Female customers.

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Male

83%

Yes

Female

70%

Yes

Caterpillar Inc. Customer Loyalty Score by Ethnicity

Caterpillar Inc.'s Customer Loyalty score was rated the highest by Native American customers, and the lowest by Other customers.

% who answered "Yes"

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out of 100

Caucasian

out of 100

Hispanic or Latino

out of 100

African American/Black

out of 100

Asian or Pacific Islander

100

out of 100

Native American

out of 100

Other

Caterpillar Inc. Customer Loyalty Score by Age

Caterpillar Inc.'s Customer Loyalty score was rated the highest by customers ages 61-65, and the lowest by customers ages 51-55.

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20%

40%

60%

80%

100%

Summary	Age	Score
18-25 75%	18-25	75%
26-30 82%	26-30	82%
31-35 91%	31-35	91%
36-40 80%	36-40	80%
41-45 78%	41-45	78%
46-50 89%	46-50	89%
51-55 64%	51-55	64%
56-60 89%	56-60	89%
61-65 100%	61-65	100%

Caterpillar Inc. Customer Loyalty Score by Usage

Caterpillar Inc.'s Customer Loyalty score was rated the highest by customers who have used Caterpillar Inc.'s products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year	61%
1 to 2 Years	70%
2 to 5 Years	100%
5 to 10 Years	81%
Over 10 Years	87%

Caterpillar Inc. Customer Loyalty Score by Industry

Caterpillar Inc.'s Customer Loyalty score was rated the highest by Automotive and Transportation industry customers, and the lowest by Mining and Metals industry customers.

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Tech	87%
Accounting	66%
Aerospace and Aviation	64%
Architecture and Planning	64%
Arts and Entertainment	64%
Automotive and Transportation	100%
Banking and Financial Services	70%
Construction	91%
Manufacturing and Machinery	100%
Mining and Metals	55%
Energy and Manufacturing	100%

Caterpillar Inc. Customer Loyalty vs. Competitors

Compared to its competitors, Caterpillar Inc.'s Customer Loyalty score is rated right above Dresser-Rand, and is preceded by John Deere.

COMPANY		Customer Loyalty Score
	Komatsu Ltd	85%
	Astec Industries	83%
	John Deere	82%
	Caterpillar Inc.	78%
	Dresser-Rand	76%
	Columbus McKinnon	73%
	Oshkosh Corporation	71%
	Alamo Group	58%

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Customer Loyalty for Other Energy and Manufacturing Brands

In the Energy and Manufacturing industry, Caterpillar Inc.'s Customer Loyalty score is rated right above Tesla, and is preceded by Ford Motor Company.

COMPANY		Customer Loyalty Score
	Honda	86%
	Audi	84%
	Mercedes-Benz USA	84%
	Toyota	83%
	Stanley Black & Decker	82%
	3M	80%
	Ford Motor Company	80%
	Caterpillar Inc.	78%
	Tesla	77%

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Caterpillar Inc. Product Quality

3.9/5

Caterpillar Inc. has an overall Product Quality score of 3.9 out of 5 stars rated by its users and customers.

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Caterpillar Inc. Product Information

Caterpillar Inc.’s product quality score is a 3.9 out of 5 as rated by its users and customers. Reviewers from the Automotive and Transportation industry rated Caterpillar Inc.'s product the highest. Reviewers from the Tech industry rated Caterpillar Inc. the lowest at 3.7.

Website: http://www.caterpillar.com

Company Size: 10,000+ Employees

Industry

Manufacturing and Machinery

Quick Insights into Caterpillar Inc. Product Quality

Caterpillar Inc.'s Product Quality score was rated highest by customers from the Automotive and Transportation industry, and rated lowest by customers from the Mining and Metals industry.

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Ranked Caterpillar Inc. Product Quality the Highest

Automotive and Transportation	4.6
56-60	4.5
Caucasian	4.2

Ranked Caterpillar Inc. Product Quality the Lowest

1 to 2 Years	3.4
Other	3.4
Mining and Metals	2.1

Caterpillar Inc. Product Quality Score by Gender

Male customers rated Caterpillar Inc.'s Product Quality score 0.3 stars higher than Female customers.

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Male

3.9/5

Female

3.6/5

Caterpillar Inc. Product Quality Score by Ethnicity

Caterpillar Inc.'s Product Quality score was rated the highest by Caucasian customers, and the lowest by Other customers.

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Summary	Ethnicity	Score
Caucasian 4.2	Caucasian	4.2
Hispanic or Latino 3.5	Hispanic or Latino	3.5
African American/Black 4	African American/Black	4
Asian or Pacific Islander 3.6	Asian or Pacific Islander	3.6
Native American 3.9	Native American	3.9
Other 3.4	Other	3.4

Caterpillar Inc. Product Quality Score by Age

Caterpillar Inc.'s Product Quality score was rated the highest by customers ages 56-60, and the lowest by customers ages 51-55.

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Summary	Age	Score
18-25 3.9	18-25	3.9
26-30 3.5	26-30	3.5
31-35 4.3	31-35	4.3
36-40 4	36-40	4
41-45 3.5	41-45	3.5
46-50 3.7	46-50	3.7
51-55 3.5	51-55	3.5
56-60 4.5	56-60	4.5
61-65 3.8	61-65	3.8

Caterpillar Inc. Product Quality Score by Usage

Caterpillar Inc.'s Product Quality score was rated the highest by customers who have used Caterpillar Inc.'s products/services for Over 10 Years, and the lowest by customers with 1 to 2 Years of usage.

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Less than 1 Year	3.5
1 to 2 Years	3.4
2 to 5 Years	3.8
5 to 10 Years	4
Over 10 Years	4.1

Caterpillar Inc. Product Quality Score by Industry

Caterpillar Inc.'s Product Quality score was rated the highest by Automotive and Transportation industry customers, and the lowest by Mining and Metals industry customers.

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Tech	3.7
Accounting	3.4
Aerospace and Aviation	4.1
Architecture and Planning	4.2
Arts and Entertainment	4
Automotive and Transportation	4.6
Banking and Financial Services	3.8
Construction	3.9
Manufacturing and Machinery	4.6
Mining and Metals	2.1
Energy and Manufacturing	3.6

Caterpillar Inc. Product Quality vs. Competitors

Compared to its competitors, Caterpillar Inc.'s Product Quality score is rated right above John Deere, and is preceded by Oshkosh Corporation.

COMPANY		Product Quality Score
	Oshkosh Corporation	4.1/5
	Caterpillar Inc.	3.9/5
	John Deere	3.9/5
	Astec Industries	3.8/5
	Komatsu Ltd	3.6/5
	Dresser-Rand	2.9/5
	Alamo Group	2.8/5
	Columbus McKinnon	2.7/5

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Product Quality for Other Energy and Manufacturing Brands

In the Energy and Manufacturing industry, Caterpillar Inc.'s Product Quality score is rated right above Tesla, and is preceded by Toyota.

COMPANY		Product Quality Score
	Mercedes-Benz USA	4.2/5
	Honda	4.1/5
	Toyota	4.1/5
	Caterpillar Inc.	3.9/5
	Tesla	3.9/5
	3M	3.9/5
	Audi	3.9/5
	Stanley Black & Decker	3.8/5
	Ford Motor Company	3.5/5

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Caterpillar Inc. Pricing

Caterpillar Inc. ROI & Value For Money

4/5

Caterpillar Inc. has a value for money and ROI score of 4 out of 5 stars rated by its users and customers.

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Caterpillar Inc. Pricing Plans

Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Manufacturing and Machinery industry. The users from the Mining and Metals industry think that they had the lowest ROI from Caterpillar Inc..

Quick Insights into Caterpillar Inc. ROI

Caterpillar Inc.'s ROI score was rated highest by customers from the Manufacturing and Machinery industry, and rated lowest by customers from the Mining and Metals industry.

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Ranked Caterpillar Inc. ROI the Highest

Manufacturing and Machinery	4.6
36-40	4.2
5 to 10 Years	4.2

Ranked Caterpillar Inc. ROI the Lowest

26-30	3.4
Hispanic or Latino	3
Mining and Metals	2.6

Caterpillar Inc. ROI Score by Gender

Male customers rated Caterpillar Inc.'s ROI score 0.4 stars higher than Female customers.

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Male

3.9/5

Female

3.5/5

Caterpillar Inc. ROI Score by Ethnicity

Caterpillar Inc.'s ROI score was rated the highest by Caucasian customers, and the lowest by Hispanic or Latino customers.

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Summary	Ethnicity	Score
Caucasian 4.1	Caucasian	4.1
Hispanic or Latino 3	Hispanic or Latino	3
African American/Black 4	African American/Black	4
Asian or Pacific Islander 3.3	Asian or Pacific Islander	3.3
Native American 3.6	Native American	3.6
Other 3.9	Other	3.9

Caterpillar Inc. ROI Score by Age

Caterpillar Inc.'s ROI score was rated the highest by customers ages 36-40, and the lowest by customers ages 26-30.

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Summary	Age	Score
18-25 4	18-25	4
26-30 3.4	26-30	3.4
31-35 4	31-35	4
36-40 4.2	36-40	4.2
41-45 3.6	41-45	3.6
46-50 3.7	46-50	3.7
51-55 3.6	51-55	3.6
56-60 4.2	56-60	4.2
61-65 4.1	61-65	4.1

Caterpillar Inc. ROI Score by Usage

Caterpillar Inc.'s ROI score was rated the highest by customers who have used Caterpillar Inc.'s products/services for 5 to 10 Years, and the lowest by customers with 2 to 5 Years of usage.

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Less than 1 Year	3.6
1 to 2 Years	3.5
2 to 5 Years	3.5
5 to 10 Years	4.2
Over 10 Years	3.9

Caterpillar Inc. ROI Score by Industry

Caterpillar Inc.'s ROI score was rated the highest by Manufacturing and Machinery industry customers, and the lowest by Mining and Metals industry customers.

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Tech	4
Accounting	3.3
Aerospace and Aviation	4.4
Architecture and Planning	4.1
Arts and Entertainment	3.6
Automotive and Transportation	3.8
Banking and Financial Services	3.8
Construction	3.7
Manufacturing and Machinery	4.6
Mining and Metals	2.6
Energy and Manufacturing	3.7

Caterpillar Inc. Pricing vs. Competitors

Compared to its competitors, Caterpillar Inc.'s ROI score is rated right above Komatsu Ltd.

COMPANY		Pricing Score
	Caterpillar Inc.	4/5
	Komatsu Ltd	3.8/5
	Oshkosh Corporation	3.8/5
	John Deere	3.8/5
	Astec Industries	3.5/5
	Columbus McKinnon	3/5
	Alamo Group	3/5
	Dresser-Rand	2.5/5

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ROI for Other Energy and Manufacturing Brands

In the Energy and Manufacturing industry, Caterpillar Inc.'s ROI score is rated right above Mercedes-Benz USA, and is preceded by Toyota.

COMPANY		Pricing Score
	Toyota	4/5
	Caterpillar Inc.	4/5
	Mercedes-Benz USA	4/5
	Honda	3.9/5
	Tesla	3.9/5
	3M	3.8/5
	Audi	3.8/5
	Stanley Black & Decker	3.7/5
	Ford Motor Company	3.4/5

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Caterpillar Inc. Customer Satisfaction (CSAT)

Caterpillar Inc. Customer Satisfaction (CSAT) Score

72 / 100

Caterpillar Inc. has an overall Customer Satisfaction score of 72 rated by its users and customers.

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Very Satisfied	41%
Satisfied	31%
Neither Satisfied nor Dissatisfied	12%
Dissatisfied	5%
Very Dissatisfied	11%

Very Satisfied

41%

Satisfied

31%

Neither Satisfied nor Dissatisfied

12%

Dissatisfied

Very Dissatisfied

11%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into Caterpillar Inc. Customer Satisfaction

Caterpillar Inc.'s Customer Satisfaction score was rated highest by customers ages 31-35, and rated lowest by customers from the Accounting industry.

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Ranked Caterpillar Inc. Customer Satisfaction the Highest

31-35	100%
Architecture and Planning	100%
Caucasian	80%

Ranked Caterpillar Inc. Customer Satisfaction the Lowest

Female	54%
46-50	50%
Accounting	43%

Caterpillar Inc. Customer Satisfaction Score by Gender

Male customers rated Caterpillar Inc.'s Customer Satisfaction score 23 points higher than Female customers.

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77 / 100

Male

	Very Satisfied	42%
	Satisfied	35%
	Neither Satisfied nor Dissatisfied	9%
	Dissatisfied	3%
	Very Dissatisfied	11%

54 / 100

Female

	Very Satisfied	38%
	Satisfied	16%
	Neither Satisfied nor Dissatisfied	23%
	Dissatisfied	0%
	Very Dissatisfied	23%

Caterpillar Inc. Customer Satisfaction Score by Ethnicity

CSAT according to Caucasian

Caterpillar Inc. Customer Satisfaction (CSAT) score was rated 80% according to Caucasian users and customers.

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80 / 100

Very Satisfied	56%
Satisfied	24%
Neither Satisfied nor Dissatisfied	16%
Dissatisfied	0%
Very Dissatisfied	4%

Very Satisfied

56%

Satisfied

24%

Neither Satisfied nor Dissatisfied

16%

Dissatisfied

Very Dissatisfied

CSAT according to Hispanic or Latino

Caterpillar Inc. Customer Satisfaction (CSAT) score was rated 67% according to Hispanic or Latino users and customers.

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67 / 100

Very Satisfied	17%
Satisfied	50%
Neither Satisfied nor Dissatisfied	0%
Dissatisfied	0%
Very Dissatisfied	33%

Very Satisfied

17%

Satisfied

50%

Neither Satisfied nor Dissatisfied

Dissatisfied

Very Dissatisfied

33%

CSAT according to African American/Black

Caterpillar Inc. Customer Satisfaction (CSAT) score was rated 70% according to African American/Black users and customers.

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70 / 100

Very Satisfied	40%
Satisfied	30%
Neither Satisfied nor Dissatisfied	30%
Dissatisfied	0%
Very Dissatisfied	0%

Very Satisfied

40%

Satisfied

30%

Neither Satisfied nor Dissatisfied

30%

Dissatisfied

Very Dissatisfied

CSAT according to Asian or Pacific Islander

Caterpillar Inc. Customer Satisfaction (CSAT) score was rated 78% according to Asian or Pacific Islander users and customers.

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78 / 100

Very Satisfied	33%
Satisfied	45%
Neither Satisfied nor Dissatisfied	0%
Dissatisfied	0%
Very Dissatisfied	22%

Very Satisfied

33%

Satisfied

45%

Neither Satisfied nor Dissatisfied

Dissatisfied

Very Dissatisfied

22%

CSAT according to Native American

Caterpillar Inc. Customer Satisfaction (CSAT) score was rated 75% according to Native American users and customers.

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75 / 100

Very Satisfied	0%
Satisfied	75%
Neither Satisfied nor Dissatisfied	0%
Dissatisfied	0%
Very Dissatisfied	25%

Very Satisfied

Satisfied

75%

Neither Satisfied nor Dissatisfied

Dissatisfied

Very Dissatisfied

25%

CSAT according to Other

Caterpillar Inc. Customer Satisfaction (CSAT) score was rated 56% according to Other users and customers.

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56 / 100

Very Satisfied	39%
Satisfied	17%
Neither Satisfied nor Dissatisfied	17%
Dissatisfied	10%
Very Dissatisfied	17%

Very Satisfied

39%

Satisfied

17%

Neither Satisfied nor Dissatisfied

17%

Dissatisfied

10%

Very Dissatisfied

17%

Caterpillar Inc. Customer Satisfaction Score by Age

Caterpillar Inc.'s Customer Satisfaction score was rated the highest by customers ages 31-35, and the lowest by customers ages 46-50.

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100

Breakdown

Age

Score

18-25

78%

26-30

70%

31-35

100%

36-40

72%

41-45

64%

46-50

50%

51-55

56%

56-60

76%

61-65

67%

Caterpillar Inc. Customer Satisfaction Score by Usage

Caterpillar Inc.'s Customer Satisfaction score was rated the highest by customers who have used Caterpillar Inc.'s products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year	58
1 to 2 Years	76
2 to 5 Years	72
5 to 10 Years	68
Over 10 Years	77

Caterpillar Inc. Customer Satisfaction Score by Industry

Caterpillar Inc.'s Customer Satisfaction score was rated the highest by Architecture and Planning industry customers, and the lowest by Accounting industry customers.

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	"title": "Caterpillar Inc. Customer Satisfaction Score by Industry",
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	"bars": [
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			"label": "Tech",
			"groupId": 104,
			"score": 79,
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			"csatScore": 79,
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			"label": "Accounting",
			"groupId": 495,
			"score": 43,
			"stars": 0,
			"csatScore": 43,
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			"scoreClassName": "",
			"scoreLabel": 43
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			"label": "Aerospace and Aviation",
			"groupId": 496,
			"score": 80,
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			"csatScore": 80,
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			"scoreLabel": 80
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			"groupId": 498,
			"score": 100,
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			"scoreClassName": "max",
			"scoreLabel": 100
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		{
			"label": "Arts and Entertainment",
			"groupId": 499,
			"score": 50,
			"stars": 0,
			"csatScore": 50,
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			"groupId": 501,
			"score": 67,
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			"groupId": 510,
			"score": 63,
			"stars": 0,
			"csatScore": 63,
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			"groupId": 541,
			"score": 67,
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Tech	79
Accounting	43
Aerospace and Aviation	80
Architecture and Planning	100
Arts and Entertainment	50
Banking and Financial Services	67
Construction	63
Energy and Manufacturing	67

Caterpillar Inc. Customer Satisfaction vs. Competitors

Compared to its competitors, Caterpillar Inc.'s Customer Satisfaction score is rated right above Komatsu Ltd, and is preceded by Oshkosh Corporation.

COMPANY		Customer Satisfaction (CSAT) Score
	Astec Industries	100%
	John Deere	74%
	Oshkosh Corporation	72%
	Caterpillar Inc.	72%
	Komatsu Ltd	72%
	Alamo Group	38%
	Columbus McKinnon	0%
	Dresser-Rand	0%

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Customer Satisfaction for Other Energy and Manufacturing Brands

In the Energy and Manufacturing industry, Caterpillar Inc.'s Customer Satisfaction score is rated right above Stanley Black & Decker, and is preceded by Audi.

COMPANY		Customer Satisfaction (CSAT) Score
	Toyota	82%
	Honda	81%
	Mercedes-Benz USA	79%
	3M	75%
	Tesla	74%
	Audi	74%
	Caterpillar Inc.	72%
	Stanley Black & Decker	70%
	Ford Motor Company	62%

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Caterpillar Inc. Customer Service

4/5

Caterpillar Inc. has an overall Customer Service score of 4 out of 5 stars rated by its users and customers.

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About Caterpillar Inc.'s Customer Service

Address

510 Lake Cook Rd, Deerfield, IL 60015

Website

http://www.caterpillar.com

Phone Number

1-309-675-2337

Caterpillar Inc.'s Social Links

Quick Insights into Caterpillar Inc. Customer Service

Caterpillar Inc.'s Customer Service score was rated highest by customers from the Manufacturing and Machinery industry, and rated lowest by customers from the Mining and Metals industry.

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Ranked Caterpillar Inc. Customer Service the Highest

Manufacturing and Machinery	4.6
61-65	4.5
5 to 10 Years	4.2

Ranked Caterpillar Inc. Customer Service the Lowest

2 to 5 Years	3.2
Hispanic or Latino	3.2
Mining and Metals	2.6

Caterpillar Inc. Customer Service Score by Gender

Male customers rated Caterpillar Inc.'s Customer Service score 0.5 stars higher than Female customers.

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Male

3.9/5

Female

3.4/5

Caterpillar Inc. Customer Service Score by Ethnicity

Caterpillar Inc.'s Customer Service score was rated the highest by African American/Black customers, and the lowest by Hispanic or Latino customers.

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100

Summary	Ethnicity	Customer Service Score
Caucasian 4	Caucasian	4
Hispanic or Latino 3.2	Hispanic or Latino	3.2
African American/Black 4.1	African American/Black	4.1
Asian or Pacific Islander 3.6	Asian or Pacific Islander	3.6
Native American 3.9	Native American	3.9
Other 3.6	Other	3.6

Caterpillar Inc. Customer Service Score by Age

Caterpillar Inc.'s Customer Service score was rated the highest by customers ages 61-65, and the lowest by customers ages 26-30.

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100

Summary	Age	Customer Service Score
18-25 3.9	18-25	3.9
26-30 3.3	26-30	3.3
31-35 4.4	31-35	4.4
36-40 4.3	36-40	4.3
41-45 3.6	41-45	3.6
46-50 3.7	46-50	3.7
51-55 3.5	51-55	3.5
56-60 3.6	56-60	3.6
61-65 4.5	61-65	4.5

Caterpillar Inc. Customer Service Score by Usage

Caterpillar Inc.'s Customer Service score was rated the highest by customers who have used Caterpillar Inc.'s products/services for 5 to 10 Years, and the lowest by customers with 2 to 5 Years of usage.

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Less than 1 Year	3.5
1 to 2 Years	3.6
2 to 5 Years	3.2
5 to 10 Years	4.2
Over 10 Years	4

Caterpillar Inc. Customer Service Score by Industry

Caterpillar Inc.'s Customer Service score was rated the highest by Manufacturing and Machinery industry customers, and the lowest by Mining and Metals industry customers.

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Tech	3.8
Accounting	3.5
Aerospace and Aviation	4.4
Architecture and Planning	4.4
Arts and Entertainment	3.4
Automotive and Transportation	3.8
Banking and Financial Services	3.3
Construction	3.4
Manufacturing and Machinery	4.6
Mining and Metals	2.6
Energy and Manufacturing	3.9

Caterpillar Inc. Customer Service vs. Competitors

Compared to its competitors, Caterpillar Inc.'s Customer Service score is rated right above Komatsu Ltd, and is preceded by Oshkosh Corporation.

COMPANY		Customer Service Score
	Oshkosh Corporation	4/5
	Caterpillar Inc.	4/5
	Komatsu Ltd	3.8/5
	John Deere	3.8/5
	Astec Industries	3.5/5
	Dresser-Rand	3/5
	Columbus McKinnon	2.7/5
	Alamo Group	2.6/5

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Customer Service for Other Energy and Manufacturing Brands

In the Energy and Manufacturing industry, Caterpillar Inc.'s Customer Service score is rated right above Toyota, and is preceded by Mercedes-Benz USA.

COMPANY		Customer Service Score
	Mercedes-Benz USA	4.1/5
	Caterpillar Inc.	4/5
	Toyota	4/5
	Honda	4/5
	Tesla	3.8/5
	Audi	3.8/5
	Stanley Black & Decker	3.8/5
	3M	3.8/5
	Ford Motor Company	3.4/5

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Caterpillar Inc. as an Employer

3.3/5

Caterpillar Inc. has a 3.3/5 stars for its overall company culture rated by their employees

bottom

45%

CEO of Caterpillar Inc.

Jim Umpleby

In the Bottom 45% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Caterpillar Inc. scored a 38 for Net Promoter Score and a 5 for Employee Net Promoter Score. NPS gauges how likely a customer of Caterpillar Inc. would recommend the brand to a friend. ENPS measures how likely Caterpillar Inc. employees would recommend working at Caterpillar Inc. to a friend.

Net Promoter Score

NPS Score

59%	Promoters
20%	Passive
21%	Detractors

Employee Net Promoter Score

eNPS Score

42%	Promoters
21%	Passive
37%	Detractors

Global Ranking Snapshot

Caterpillar Inc. is ranked #171 in the Global Top 100 Brands. It ranks just behind Hyatt and just ahead of WebMD.

RANK			INDUSTRY
169	Xerox Corporation	John Visentin	Tech
170	Hyatt	Mark Hoplamazian	Travel and Hospitality
171	Caterpillar Inc.	Jim Umpleby	Energy and Manufacturing
172	WebMD	Steven Zatz	Health and Wellness
173	Oracle	Safra Catz	Tech
174	MGM Resorts International	Bill Hornbuckle	Travel and Hospitality
175	DuPont	Edward Breen	Energy and Manufacturing

Energy and Manufacturing Ranking Snapshot

Caterpillar Inc. is ranked #12 in the Energy and Manufacturing Industry. It ranks just behind Western Digital Corporation and just ahead of DuPont.

RANK		Location
10	Chevrolet	Detroit, MI
11	Western Digital Corporation	Irvine, CA
12	Caterpillar Inc.	Deerfield, IL
13	DuPont	Wilmington, DE
14	BP	Houston, TX
15	Honeywell	Charlotte, NC
16	John Deere	Moline, IL