
It’s our vision to transform the way people find what they love by combining technology with the creative touch of style experts. The Stitch Fix experience is not merely curated—it’s truly personalized to each client we style. We are changing the way people get dressed and are committed to inspiring everyone to feel their most confident selves. We’re disrupting the future of retail with the precision of data science by combining it with human instinct to find pieces that fit our client’s unique style. This novel juxtaposition attracts a highly diverse group of talented people who are both thinkers and doers. This results in a simple, yet powerful offering to our customers and a successful, growing business serving millions of men, women and kids throughout the US and UK. We believe we are only scratching the surface and are looking for incredible people like you to help us boldly create our future. Find a career that looks good on you—apply today! Stitch Fix’s brand is ranked #645 in the list of Global Best Brands, a carefully curated list of recognized brands as rated by customers of Stitch Fix. When compared to other organizations within the Fashion and Beauty industry, Stitch Fix is ranked #63. Among its major competitors, Stitch Fix is ranked in 6th place for NPS while Daily Harvest is 1st, and Trunk Club is 2nd.Their current market cap is $3.36B

Deirdre Findlay serves as the Chief Marketing Officer of Stitch Fix. Deirdre started at Stitch Fix in May of 2018. Deirdre currently resides in the San Francisco Bay Area.
Stitch Fix's Net Promoter Score (NPS) is a 16 with 52% Promoters, 12% Passives, and 36% Detractors. Net Promoter Score tracks whether Stitch Fix's customers would recommend using the product based on a scale of -100 to 100.
| 52% | Promoters |
|---|---|
| 12% | Passives |
| 36% | Detractors |
| Summary | Date | Score |
|---|---|---|
Oct 2023 12 | Oct 2023 | 12 |
Nov 2023 10 | Nov 2023 | 10 |
Dec 2023 10 | Dec 2023 | 10 |
Feb 2024 12 | Feb 2024 | 12 |
Mar 2024 12 | Mar 2024 | 12 |
Apr 2024 12 | Apr 2024 | 12 |
May 2024 14 | May 2024 | 14 |
Mar 2025 14 | Mar 2025 | 14 |
Apr 2025 14 | Apr 2025 | 14 |
Jun 2025 15 | Jun 2025 | 15 |
Jul 2025 14 | Jul 2025 | 14 |
Nov 2025 14 | Nov 2025 | 14 |
Stitch Fix is ranked #4 for NPS among its competitors. Trunk Club and Canva come in first and second, with Netflix coming in at third. Among those competitors, it is the third most valued company behind Netflix.
![]() Stitch Fix | ![]() Netflix | ![]() Trunk Club | ![]() Canva | |
| Global Ranking | #645 | #4 | #- | #- |
| NPS | 16 | 43 | 56 | 55 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | - | - |
| Valuation Updated every 24 hours for public companies | $3.36B | $230.47B | $5.97B | $1.84B |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Male customers rated Stitch Fix's NPS 8 points higher than Female customers.
Stitch Fix's NPS was rated 28 by Male customers on Comparably.
Stitch Fix's NPS was rated 20 by Female customers on Comparably.
Stitch Fix's NPS was rated the highest by African American/Black customers, and the lowest by Asian or Pacific Islander customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 12 | Caucasian | 12 |
African American/Black 33 | African American/Black | 33 |
Asian or Pacific Islander 0 | Asian or Pacific Islander | 0 |
Stitch Fix's NPS was rated the highest by customers ages 31-35, and the lowest by customers ages 41-45.
Stitch Fix's NPS was rated the highest by customers who have used Stitch Fix's products/services for 5 to 10 Years, and the lowest by customers with 1 to 2 Years of usage.
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year 13 | Less than 1 Year | 13 |
1 to 2 Years 7 | 1 to 2 Years | 7 |
2 to 5 Years 30 | 2 to 5 Years | 30 |
5 to 10 Years 34 | 5 to 10 Years | 34 |
Compared to its competitors, Stitch Fix's NPS is rated right above Blue Apron, and is preceded by Rent the Runway.
| COMPANY | NPS Score | |
|---|---|---|
![]() | Daily Harvest | 57 |
![]() | Trunk Club | 56 |
![]() | Canva | 55 |
![]() | Netflix | 43 |
![]() | Rent the Runway | 26 |
![]() | Stitch Fix | 16 |
![]() | Blue Apron | 10 |
![]() | ThredUP | 4 |
![]() | Le Tote | N/A |
![]() | DailyLook | N/A |
![]() | Wantable | -100 |
In the Fashion and Beauty industry, Stitch Fix's NPS is rated right below Gucci.
| COMPANY | NPS Score | |
|---|---|---|
![]() | Nike | 48 |
![]() | Vans | 47 |
![]() | American Eagle Outfitters | 44 |
![]() | Uniqlo | 40 |
![]() | CHANEL | 39 |
![]() | Glossier | 38 |
![]() | Crocs | 34 |
![]() | Gucci | 31 |
![]() | Stitch Fix | 16 |
Out of the 12 Stitch Fix customer reviews 10 were positive and 2 were constructive. Stitch Fix customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
63% of Stitch Fix users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Male customers rated Stitch Fix's Customer Loyalty score 4% higher than Female customers.
Stitch Fix's Customer Loyalty score was rated the highest by African American/Black customers, and the lowest by Asian or Pacific Islander customers.
% who answered "Yes"
Stitch Fix's Customer Loyalty score was rated the highest by customers ages 56-60, and the lowest by customers ages 41-45.
| Summary | Age | Score |
|---|---|---|
18-25 70% | 18-25 | 70% |
26-30 64% | 26-30 | 64% |
31-35 85% | 31-35 | 85% |
36-40 64% | 36-40 | 64% |
41-45 50% | 41-45 | 50% |
46-50 64% | 46-50 | 64% |
56-60 100% | 56-60 | 100% |
Stitch Fix's Customer Loyalty score was rated the highest by customers who have used Stitch Fix's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
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Stitch Fix's Customer Loyalty score was rated the highest by Retail industry customers, and the lowest by Tech industry customers.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Industry data and uncover the answer to "Would you consider yourself a loyal user/customer?" by industry.
Compared to its competitors, Stitch Fix's Customer Loyalty score is rated right above Wantable, and is preceded by Blue Apron.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | Canva | 87% |
![]() | Netflix | 87% |
![]() | Daily Harvest | 81% |
![]() | ThredUP | 76% |
![]() | Trunk Club | 73% |
![]() | Rent the Runway | 72% |
![]() | Blue Apron | 66% |
![]() | Stitch Fix | 63% |
![]() | Wantable | 10% |
![]() | Le Tote | N/A |
![]() | DailyLook | N/A |
In the Fashion and Beauty industry, Stitch Fix's Customer Loyalty score is rated right below Gucci.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | American Eagle Outfitters | 87% |
![]() | Vans | 85% |
![]() | Nike | 83% |
![]() | Uniqlo | 81% |
![]() | CHANEL | 79% |
![]() | Crocs | 79% |
![]() | Glossier | 77% |
![]() | Gucci | 76% |
![]() | Stitch Fix | 63% |
Stitch Fix has an overall Product Quality score of 3.9 out of 5 stars rated by its users and customers.
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Stitch Fix’s product quality score is a 3.9 out of 5 as rated by its users and customers. Reviewers from the Healthcare, Hospitals and Medicine industry rated Stitch Fix's product the highest. Reviewers from the Education industry rated Stitch Fix the lowest at 3.
Stitch Fix's Product Quality score was rated highest by customers ages 26-30, and rated lowest by customers from the Education industry.
Male customers rated Stitch Fix's Product Quality score 0.3 stars higher than Female customers.
Stitch Fix's Product Quality score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.8 | Caucasian | 3.8 |
African American/Black 4.1 | African American/Black | 4.1 |
Asian or Pacific Islander 3.9 | Asian or Pacific Islander | 3.9 |
Stitch Fix's Product Quality score was rated the highest by customers ages 26-30, and the lowest by customers ages 56-60.
| Summary | Age | Score |
|---|---|---|
18-25 4.6 | 18-25 | 4.6 |
26-30 4.8 | 26-30 | 4.8 |
31-35 4.4 | 31-35 | 4.4 |
36-40 3.6 | 36-40 | 3.6 |
41-45 3.6 | 41-45 | 3.6 |
46-50 4.3 | 46-50 | 4.3 |
56-60 3.5 | 56-60 | 3.5 |
Stitch Fix's Product Quality score was rated the highest by customers who have used Stitch Fix's products/services for 1 to 2 Years, and the lowest by customers with 5 to 10 Years of usage.
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Stitch Fix's Product Quality score was rated the highest by Healthcare, Hospitals and Medicine industry customers, and the lowest by Education industry customers.
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Compared to its competitors, Stitch Fix's Product Quality score is rated right above Blue Apron, and is preceded by Netflix.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | Trunk Club | 4.3/5 |
![]() | Canva | 4.3/5 |
![]() | Netflix | 4.2/5 |
![]() | Stitch Fix | 3.9/5 |
![]() | Blue Apron | 3.9/5 |
![]() | Rent the Runway | 3.7/5 |
![]() | ThredUP | 3.6/5 |
![]() | Daily Harvest | 3.4/5 |
![]() | Wantable | 1.5/5 |
![]() | Le Tote | N/A |
![]() | DailyLook | N/A |
In the Fashion and Beauty industry, Stitch Fix's Product Quality score is rated right below Crocs.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | Uniqlo | 4.3/5 |
![]() | Nike | 4.3/5 |
![]() | Vans | 4.3/5 |
![]() | Glossier | 4.3/5 |
![]() | CHANEL | 4.2/5 |
![]() | American Eagle Outfitters | 4.2/5 |
![]() | Gucci | 4.2/5 |
![]() | Crocs | 4.1/5 |
![]() | Stitch Fix | 3.9/5 |
Stitch Fix has a value for money and ROI score of 3.6 out of 5 stars rated by its users and customers.
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Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Accounting industry. The users from the Education industry think that they had the lowest ROI from Stitch Fix.
Stitch Fix's ROI score was rated highest by customers from the Accounting industry, and rated lowest by customers ages 36-40.
Male customers rated Stitch Fix's ROI score 0.1 stars higher than Female customers.
Stitch Fix's ROI score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.5 | Caucasian | 3.5 |
African American/Black 3.6 | African American/Black | 3.6 |
Asian or Pacific Islander 3.6 | Asian or Pacific Islander | 3.6 |
Stitch Fix's ROI score was rated the highest by customers ages 31-35, and the lowest by customers ages 36-40.
| Summary | Age | Score |
|---|---|---|
18-25 4 | 18-25 | 4 |
26-30 3.9 | 26-30 | 3.9 |
31-35 4.2 | 31-35 | 4.2 |
36-40 3.2 | 36-40 | 3.2 |
41-45 3.7 | 41-45 | 3.7 |
46-50 3.8 | 46-50 | 3.8 |
56-60 3.3 | 56-60 | 3.3 |
Stitch Fix's ROI score was rated the highest by customers who have used Stitch Fix's products/services for 1 to 2 Years, and the lowest by customers with 5 to 10 Years of usage.
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Stitch Fix's ROI score was rated the highest by Accounting industry customers, and the lowest by Tech industry customers.
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Compared to its competitors, Stitch Fix's ROI score is rated right above ThredUP, and is preceded by Rent the Runway.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | Trunk Club | 4.3/5 |
![]() | Canva | 4.2/5 |
![]() | Netflix | 4/5 |
![]() | Daily Harvest | 3.8/5 |
![]() | Blue Apron | 3.7/5 |
![]() | Rent the Runway | 3.7/5 |
![]() | Stitch Fix | 3.6/5 |
![]() | ThredUP | 3.3/5 |
![]() | Wantable | 1.5/5 |
![]() | Le Tote | N/A |
![]() | DailyLook | N/A |
In the Fashion and Beauty industry, Stitch Fix's ROI score is rated right below Crocs.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | Vans | 4/5 |
![]() | Uniqlo | 4/5 |
![]() | Nike | 3.9/5 |
![]() | CHANEL | 3.9/5 |
![]() | Glossier | 3.9/5 |
![]() | American Eagle Outfitters | 3.8/5 |
![]() | Gucci | 3.8/5 |
![]() | Crocs | 3.7/5 |
![]() | Stitch Fix | 3.6/5 |
Stitch Fix has an overall Customer Satisfaction score of 70 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Stitch Fix's Customer Satisfaction score was rated highest by customers ages 18-25, and rated lowest by customers ages 36-40.
Male customers rated Stitch Fix's Customer Satisfaction score 13 points higher than Female customers.
Very Satisfied | 40% | |
|---|---|---|
Satisfied | 40% | |
Neither Satisfied nor Dissatisfied | 20% | |
Dissatisfied | 0% | |
Very Dissatisfied | 0% |
Very Satisfied | 50% | |
|---|---|---|
Satisfied | 17% | |
Neither Satisfied nor Dissatisfied | 8% | |
Dissatisfied | 12% | |
Very Dissatisfied | 13% |
Stitch Fix's Customer Satisfaction (CSAT) score was rated 63% according to Caucasian users and customers.
Stitch Fix's Customer Satisfaction (CSAT) score was rated 83% according to African American/Black users and customers.
Stitch Fix's Customer Satisfaction (CSAT) score was rated 67% according to Asian or Pacific Islander users and customers.
Stitch Fix's Customer Satisfaction score was rated the highest by customers ages 18-25, and the lowest by customers ages 36-40.
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 100% | |||||||||||||||
| 36-40 | 25% | |||||||||||||||
| 41-45 | 56% | |||||||||||||||
| 46-50 | 100% |
Stitch Fix's Customer Satisfaction score was rated the highest by customers who have used Stitch Fix's products/services for Less than 1 Year, and the lowest by customers with 2 to 5 Years of usage.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Usage data.
Stitch Fix's Customer Satisfaction score was rated the highest by Healthcare, Hospitals and Medicine industry customers, and the lowest by Tech industry customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Industry data.
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}Compared to its competitors, Stitch Fix's Customer Satisfaction score is rated right above ThredUP, and is preceded by Rent the Runway.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | Trunk Club | 100% |
![]() | Canva | 92% |
![]() | Netflix | 85% |
![]() | Blue Apron | 77% |
![]() | Rent the Runway | 76% |
![]() | Stitch Fix | 70% |
![]() | ThredUP | 66% |
![]() | Daily Harvest | 50% |
![]() | Wantable | 0% |
![]() | Le Tote | 0% |
![]() | DailyLook | 0% |
In the Fashion and Beauty industry, Stitch Fix's Customer Satisfaction score is rated right below Gucci.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | Uniqlo | 88% |
![]() | Nike | 86% |
![]() | Vans | 85% |
![]() | American Eagle Outfitters | 82% |
![]() | CHANEL | 80% |
![]() | Glossier | 79% |
![]() | Crocs | 79% |
![]() | Gucci | 79% |
![]() | Stitch Fix | 70% |
Stitch Fix has an overall Customer Service score of 3.9 out of 5 stars rated by its users and customers.
Sign Up to unlock Stitch Fix's overall Customer Service score rated by its users and customers.
1 Montgomery Tower, San Francisco, CA 94104
http://www.stitchfix.com
+1-415-386-3850
Stitch Fix's Customer Service score was rated highest by customers from the Accounting industry, and rated lowest by customers who have used Stitch Fix's products/services for 5 to 10 Years.
Male customers rated Stitch Fix's Customer Service score 0.2 stars higher than Female customers.
Stitch Fix's Customer Service score was rated the highest by African American/Black customers, and the lowest by Asian or Pacific Islander customers.
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 4 | Caucasian | 4 |
African American/Black 4 | African American/Black | 4 |
Asian or Pacific Islander 3.6 | Asian or Pacific Islander | 3.6 |
Stitch Fix's Customer Service score was rated the highest by customers ages 18-25, and the lowest by customers ages 56-60.
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 4.4 | 18-25 | 4.4 |
26-30 4.2 | 26-30 | 4.2 |
31-35 4.4 | 31-35 | 4.4 |
36-40 3.7 | 36-40 | 3.7 |
41-45 4.3 | 41-45 | 4.3 |
46-50 4.3 | 46-50 | 4.3 |
56-60 3.5 | 56-60 | 3.5 |
Stitch Fix's Customer Service score was rated the highest by customers who have used Stitch Fix's products/services for 2 to 5 Years, and the lowest by customers with 5 to 10 Years of usage.
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Stitch Fix's Customer Service score was rated the highest by Accounting industry customers, and the lowest by Education industry customers.
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Compared to its competitors, Stitch Fix's Customer Service score is rated right above Blue Apron, and is preceded by Netflix.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | Trunk Club | 4.2/5 |
![]() | Netflix | 4/5 |
![]() | Stitch Fix | 3.9/5 |
![]() | Blue Apron | 3.9/5 |
![]() | Daily Harvest | 3.8/5 |
![]() | Rent the Runway | 3.8/5 |
![]() | Canva | 3.6/5 |
![]() | ThredUP | 3.2/5 |
![]() | Wantable | 1.5/5 |
![]() | Le Tote | N/A |
![]() | DailyLook | N/A |
In the Fashion and Beauty industry, Stitch Fix's Customer Service score is rated right above Crocs, and is preceded by Gucci.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | Glossier | 4.2/5 |
![]() | Uniqlo | 4.1/5 |
![]() | Nike | 4.1/5 |
![]() | Vans | 4.1/5 |
![]() | CHANEL | 4.1/5 |
![]() | American Eagle Outfitters | 4/5 |
![]() | Gucci | 4/5 |
![]() | Stitch Fix | 3.9/5 |
![]() | Crocs | 3.8/5 |
Stitch Fix has a 2.9/5 stars for its overall company culture rated by their employees

Stitch Fix scored a 16 for Net Promoter Score and a -20 for Employee Net Promoter Score. NPS gauges how likely a customer of Stitch Fix would recommend the brand to a friend. ENPS measures how likely Stitch Fix employees would recommend working at Stitch Fix to a friend.
| 52% | Promoters |
|---|---|
| 12% | Passive |
| 36% | Detractors |
| 33% | Promoters |
|---|---|
| 14% | Passive |
| 53% | Detractors |
Stitch Fix is ranked #645 in the Global Top 100 Brands. It ranks just behind Sally Beauty and just ahead of Zwift.
| RANK | COMPANY | CEO | INDUSTRY | ||
|---|---|---|---|---|---|
643 | ![]() | 23andMe | ![]() | Anne Wojcicki | Health and Wellness |
644 | ![]() | Sally Beauty | ![]() | Christian Brickman | Retail |
645 | ![]() | Stitch Fix | ![]() | Elizabeth Spaulding | Fashion and Beauty |
646 | ![]() | Zwift | ![]() | Eric Min | Tech |
647 | ![]() | MasterClass | ![]() | David Rogier | Media and Entertainment |
648 | ![]() | Boxed | ![]() | Chieh Huang | Retail |
649 | ![]() | Philz Coffee | ![]() | Jacob Jaber | Retail |
Stitch Fix is ranked #63 in the Fashion and Beauty Industry. It ranks just behind Lacoste and just ahead of Tommy Bahama.
| RANK | COMPANY | Location | |
|---|---|---|---|
61 | ![]() | Prada | |
62 | ![]() | Lacoste | New York City, NY |
63 | ![]() | Stitch Fix | San Francisco, CA |
64 | ![]() | Tommy Bahama | Seattle, WA |
65 | ![]() | Urban Decay Cosmetics | Newport Beach, CA |
66 | ![]() | Benefit Cosmetics | San Francisco, CA |
67 | ![]() | ipsy | San Mateo, CA |