11
NPS
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Fujitsu is ranked #139 in Tech Brands
Fujitsu is ranked #139 in Tech Brands
About Fujitsu's Brand
Fujitsu provides information technology and communications solutions. Fujitsu’s brand is ranked #457 in the list of Global Best Brands, a carefully curated list of recognized brands as rated by customers of Fujitsu. When compared to other organizations within the Tech industry, Fujitsu is ranked #139. Among its major competitors, Fujitsu is ranked in 6th place for NPS while IBM is 1st, and Hitachi is 2nd.Their current market cap is $31.31B
Brand at a Glance
82%
Customer Loyalty
3.9/5
Product Quality
4/5
Pricing
3.9/5
Customer Service
Fujitsu Ranking
- #457 in Global Best Brands
- #139 in Tech
- #4 / 4 of its competitors
Fujitsu NPS
Fujitsu's Net Promoter Score (NPS) is a 11 with 49% Promoters, 13% Passives, and 38% Detractors. Net Promoter Score tracks whether Fujitsu's customers would recommend using the product based on a scale of -100 to 100.
Fujitsu Overall NPS
| 49% | Promoters |
|---|---|
| 13% | Passives |
| 38% | Detractors |
Fujitsu NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Jan 2023 5 | Jan 2023 | 5 |
Feb 2023 5 | Feb 2023 | 5 |
May 2023 6 | May 2023 | 6 |
Jun 2023 4 | Jun 2023 | 4 |
Aug 2023 6 | Aug 2023 | 6 |
Oct 2023 8 | Oct 2023 | 8 |
Dec 2023 5 | Dec 2023 | 5 |
Jan 2024 8 | Jan 2024 | 8 |
Feb 2024 12 | Feb 2024 | 12 |
Jun 2024 13 | Jun 2024 | 13 |
Feb 2025 13 | Feb 2025 | 13 |
Aug 2025 13 | Aug 2025 | 13 |
How Other Brands Compare
Fujitsu is ranked #4 for NPS among its competitors. IBM and Hitachi come in first and second, with Hitachi Vantara coming in at third. Among those competitors, it is the lowest valued company behind IBM.
 Fujitsu |  IBM |  Hitachi Vantara |  Hitachi | |
| Global Ranking | #457 | #106 | #- | #- |
| NPS | 11 | 26 | 21 | 23 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral | - | - |
| Valuation Updated every 24 hours for public companies | $31.31B | $119.05B | $44.89B | $43.50B |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Fujitsu NPS by Gender
Female customers rated Fujitsu's NPS 125 points higher than Male customers.
Male
-25
Fujitsu's NPS was rated -25 by Male customers on Comparably.
25%
Promoters
25%
Passives
50%
Detractors
Female
100
Fujitsu's NPS was rated 100 by Female customers on Comparably.
100%
Promoters
0%
Passives
0%
Detractors
Fujitsu NPS by Ethnicity
Fujitsu's NPS was rated -34 points by Caucasian customers on Comparably.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -34 | Caucasian | -34 |
Fujitsu NPS by Usage
Fujitsu's NPS was rated 25 points by customers who have used Fujitsu's products/services for Less than 1 Year.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year 25 | Less than 1 Year | 25 |
Fujitsu NPS vs. Competitors
Compared to its competitors, Fujitsu's NPS is rated right above Kodak Alaris, and is preceded by Diebold.
| COMPANY | NPS Score | |
|---|---|---|
| IBM | 26 |
| Hitachi | 23 |
| Hitachi Vantara | 21 |
 | NEC | 16 |
 | Diebold | 15 |
| Fujitsu | 11 |
 | Kodak Alaris | 0 |
 | HEWLETT PACKARD CTRE COMPET FRANCE | N/A |
Fujitsu Customer Loyalty
82%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
82% of Fujitsu users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Fujitsu Customer Loyalty Score by Gender
Male customers rated Fujitsu's Customer Loyalty score 30% higher than Female customers.
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Male
100%
Yes
Female
70%
Yes
Fujitsu Customer Loyalty Score by Ethnicity
Fujitsu's Customer Loyalty score was rated 70% by Caucasian customers on Comparably.
% who answered "Yes"
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70
out of 100
Caucasian
Fujitsu Customer Loyalty Score by Usage
Fujitsu's Customer Loyalty score was rated 78% by customers who have used Fujitsu's products/services for Less than 1 Year.
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Fujitsu Customer Loyalty vs. Competitors
Compared to its competitors, Fujitsu's Customer Loyalty score is rated right above IBM, and is preceded by Hitachi.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Hitachi | 86% |
| Fujitsu | 82% |
| IBM | 79% |
| Hitachi Vantara | 76% |
| Diebold | 69% |
| NEC | 68% |
| Kodak Alaris | 62% |
| HEWLETT PACKARD CTRE COMPET FRANCE | N/A |
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Customer Loyalty for Other Tech Brands
In the Tech industry, Fujitsu's Customer Loyalty score is rated right above Peloton, and is preceded by Zoom Video Communications.
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Fujitsu Product Quality
3.9/5
Fujitsu has an overall Product Quality score of 3.9 out of 5 stars rated by its users and customers.
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Fujitsu Product Information
Fujitsu’s product quality score is a 3.9 out of 5 as rated by its users and customers.
- Website
- http://www.fujitsu.com
- Company Size
- 10,000+ Employees
Industry
Tech
Enterprise
Hardware and Devices
SaaS
Quick Insights into Fujitsu Product Quality
Fujitsu's Product Quality score was rated highest by Female customers, and rated lowest by Male customers.
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Ranked Fujitsu Product Quality the Highest
Ranked Fujitsu Product Quality the Lowest
Fujitsu Product Quality Score by Gender
Female customers rated Fujitsu's Product Quality score 1 stars higher than Male customers.
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Male
3.6/5
Female
4.6/5
Fujitsu Product Quality Score by Ethnicity
Fujitsu's Product Quality score was rated 3.1 stars by Caucasian customers on Comparably.
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0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.1 | Caucasian | 3.1 |
Fujitsu Product Quality Score by Usage
Fujitsu's Product Quality score was rated 3.9 stars by customers who have used Fujitsu's products/services for Less than 1 Year.
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Fujitsu Product Quality vs. Competitors
Compared to its competitors, Fujitsu's Product Quality score is rated right above IBM, and is preceded by Hitachi.
| COMPANY | Product Quality Score | |
|---|---|---|
| NEC | 4/5 |
| Hitachi | 3.9/5 |
| Fujitsu | 3.9/5 |
| IBM | 3.8/5 |
| Hitachi Vantara | 3.8/5 |
| HEWLETT PACKARD CTRE COMPET FRANCE | 3.7/5 |
| Diebold | 3.6/5 |
| Kodak Alaris | 3.5/5 |
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Product Quality for Other Tech Brands
In the Tech industry, Fujitsu's Product Quality score is rated right below ROBLOX.
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Fujitsu Pricing
Fujitsu ROI & Value For Money
4/5
Fujitsu has a value for money and ROI score of 4 out of 5 stars rated by its users and customers.
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Quick Insights into Fujitsu ROI
Fujitsu's ROI score was rated highest by Female customers, and rated lowest by Male customers.
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Ranked Fujitsu ROI the Highest
Ranked Fujitsu ROI the Lowest
Fujitsu ROI Score by Gender
Female customers rated Fujitsu's ROI score 1.9 stars higher than Male customers.
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Male
2.9/5
Female
4.8/5
Fujitsu ROI Score by Ethnicity
Fujitsu's ROI score was rated 3.1 stars by Caucasian customers on Comparably.
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0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.1 | Caucasian | 3.1 |
Fujitsu ROI Score by Usage
Fujitsu's ROI score was rated 3.6 stars by customers who have used Fujitsu's products/services for Less than 1 Year.
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Fujitsu Pricing vs. Competitors
Compared to its competitors, Fujitsu's ROI score is rated right above Hitachi, and is preceded by Hitachi Vantara.
| COMPANY | Pricing Score | |
|---|---|---|
| Hitachi Vantara | 4/5 |
| Fujitsu | 4/5 |
| Hitachi | 3.9/5 |
| Diebold | 3.9/5 |
| IBM | 3.8/5 |
| NEC | 3.8/5 |
| Kodak Alaris | 3.4/5 |
| HEWLETT PACKARD CTRE COMPET FRANCE | N/A |
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ROI for Other Tech Brands
In the Tech industry, Fujitsu's ROI score is rated right above Peloton, and is preceded by Nintendo.
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Fujitsu Customer Satisfaction (CSAT)
Fujitsu Customer Satisfaction (CSAT) Score
73 / 100
Fujitsu has an overall Customer Satisfaction score of 73 rated by its users and customers.
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Very Satisfied
45%
Satisfied
28%
Neither Satisfied nor Dissatisfied
15%
Dissatisfied
3%
Very Dissatisfied
9%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Fujitsu Customer Satisfaction
Fujitsu's Customer Satisfaction score was rated highest by Caucasian customers.
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Ranked Fujitsu Customer Satisfaction the Highest
Fujitsu Customer Satisfaction Score by Gender
Fujitsu's Customer Satisfaction score was rated 67 by Male customers on Comparably.
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67 / 100
MaleVery Satisfied | 33% | |
|---|---|---|
Satisfied | 34% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 33% | |
Very Dissatisfied | 0% |
Fujitsu Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
Fujitsu's Customer Satisfaction (CSAT) score was rated 67% according to Caucasian users and customers.
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67 / 100
Very Satisfied
0%
Satisfied
67%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
33%
Very Dissatisfied
0%
Fujitsu Customer Satisfaction vs. Competitors
Compared to its competitors, Fujitsu's Customer Satisfaction score is rated right above Kodak Alaris, and is preceded by Hitachi Vantara.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Hitachi | 77% |
| IBM | 76% |
| Hitachi Vantara | 75% |
| Fujitsu | 73% |
| Kodak Alaris | 73% |
| NEC | 67% |
| Diebold | 67% |
| HEWLETT PACKARD CTRE COMPET FRANCE | 0% |
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Customer Satisfaction for Other Tech Brands
In the Tech industry, Fujitsu's Customer Satisfaction score is rated right above ROBLOX, and is preceded by Zoom Video Communications.
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Fujitsu Customer Service
3.9/5
Fujitsu has an overall Customer Service score of 3.9 out of 5 stars rated by its users and customers.
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About Fujitsu's Customer Service
Address
Level 16, 15 Blue Street, Mina, NV NSW 2060
Website
http://www.fujitsu.com
Phone Number
81362522944
Quick Insights into Fujitsu Customer Service
Fujitsu's Customer Service score was rated highest by Female customers, and rated lowest by Male customers.
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Ranked Fujitsu Customer Service the Highest
Ranked Fujitsu Customer Service the Lowest
Fujitsu Customer Service Score by Gender
Female customers rated Fujitsu's Customer Service score 1.4 stars higher than Male customers.
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Male
3.2/5
Female
4.6/5
Fujitsu Customer Service Score by Ethnicity
Fujitsu's Customer Service score was rated 3 stars by Caucasian customers on Comparably.
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0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 3 | Caucasian | 3 |
Fujitsu Customer Service Score by Usage
Fujitsu's Customer Service score was rated 4.1 stars by customers who have used Fujitsu's products/services for Less than 1 Year.
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Fujitsu Customer Service vs. Competitors
Compared to its competitors, Fujitsu's Customer Service score is rated right above Diebold, and is preceded by Hitachi.
| COMPANY | Customer Service Score | |
|---|---|---|
| Hitachi Vantara | 4/5 |
| IBM | 3.9/5 |
| NEC | 3.9/5 |
| Hitachi | 3.9/5 |
| Fujitsu | 3.9/5 |
| Diebold | 3.8/5 |
| Kodak Alaris | 3.6/5 |
| HEWLETT PACKARD CTRE COMPET FRANCE | N/A |
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Customer Service for Other Tech Brands
In the Tech industry, Fujitsu's Customer Service score is rated right above ROBLOX, and is preceded by Spotify.
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Fujitsu as an Employer
4.5/5
Fujitsu has a 4.5/5 stars for its overall company culture rated by their employees
top
5%
Consumer vs. Employees
Fujitsu scored a 11 for Net Promoter Score and a 19 for Employee Net Promoter Score. NPS gauges how likely a customer of Fujitsu would recommend the brand to a friend. ENPS measures how likely Fujitsu employees would recommend working at Fujitsu to a friend.
Net Promoter Score
11
NPS Score
| 49% | Promoters |
|---|---|
| 13% | Passive |
| 38% | Detractors |
Employee Net Promoter Score
19
eNPS Score
| 45% | Promoters |
|---|---|
| 29% | Passive |
| 26% | Detractors |
Global Ranking Snapshot
Fujitsu is ranked #457 in the Global Top 100 Brands. It ranks just behind SolarCity and just ahead of Splunk.
| RANK | COMPANY | CEO | INDUSTRY | ||
|---|---|---|---|---|---|
455 |  | HarperCollins |  | Brian Murray | Media and Entertainment |
456 |  | SolarCity |  | Lyndon Rive | Energy and Manufacturing |
457 | | Fujitsu | | Tatsuya Tanaka | Tech |
458 |  | Splunk |  | Gary Steele | Tech |
459 |  | Equinox |  | Harvey Spevak | Health and Wellness |
460 |  | Vista |  | Florian Baumgartner | Retail |
461 |  | Choice Hotels |  | Patrick Pacious | Travel and Hospitality |
Tech Ranking Snapshot
Fujitsu is ranked #139 in the Tech Industry. It ranks just behind HarperCollins and just ahead of Splunk.
| RANK | COMPANY | Location | |
|---|---|---|---|
137 |  | MINDBODY, Inc. | San Luis Obispo, CA |
138 | | HarperCollins | New York City, NY |
139 | | Fujitsu | Mina, NV |
140 | | Splunk | San Francisco, CA |
141 | | Vista | Waltham, MA |
142 |  | Blackbaud | Charleston, SC |
143 |  | ClassPass | New York City, NY |
