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LG is

Ranked

#121

Tech Brands

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LG is ranked #121 in Tech Brands

About LG's Brand

LG is a South Korean multinational company which includes LG Electronics. LG’s brand is ranked #398 in the list of Global Best Brands, a carefully curated list of recognized brands as rated by customers of LG. When compared to other organizations within the Tech industry, LG is ranked #121. Among its major competitors, LG is ranked in 7th place for NPS while Sharp Corporation is 1st, and Apple is 2nd.Their current market cap is $7.17B

Brand at a Glance

77%

Customer Loyalty

3.5/5

Product Quality

3.3/5

Pricing

3.2/5

Customer Service

LG Ranking

^#121 in Tech
^#4 / 4 of its competitors

LG NPS

LG's Net Promoter Score (NPS) is a 10 with 47% Promoters, 16% Passives, and 37% Detractors. Net Promoter Score tracks whether LG's customers would recommend using the product based on a scale of -100 to 100.

LG Overall NPS

NPS

47%	Promoters
16%	Passives
37%	Detractors

LG NPS Trend

-100

-50

100

Summary	Date	Score
May 2025 9	May 2025	9
Jun 2025 9	Jun 2025	9
Jul 2025 9	Jul 2025	9
Aug 2025 9	Aug 2025	9
Sep 2025 9	Sep 2025	9
Oct 2025 9	Oct 2025	9
Nov 2025 9	Nov 2025	9
Dec 2025 9	Dec 2025	9
Jan 2026 9	Jan 2026	9
Feb 2026 8	Feb 2026	8
Apr 2026 8	Apr 2026	8
May 2026 10	May 2026	10

How Other Brands Compare

LG is ranked #4 for NPS among its competitors. Apple and Philips come in first and second, with Samsung coming in at third. Among those competitors, it is the lowest valued company behind Apple.

	LG	Apple	Philips	Samsung
Global Ranking	#398	#5	#98	#103
NPS	10	46	17	16
Social Sentiment Calculated by analyzing social media and other online mentions	-	Neutral	-	Neutral
Valuation Updated every 24 hours for public companies	$7.17B	$2.11T	-	$263.86B

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

LG NPS by Gender

Male customers rated LG's NPS 21 points higher than Female customers.

Male

-3

LG's NPS was rated -3 by Male customers on Comparably.

42%

Promoters

13%

Passives

45%

Detractors

Female

-24

LG's NPS was rated -24 by Female customers on Comparably.

32%

Promoters

12%

Passives

56%

Detractors

LG NPS by Ethnicity

LG's NPS was rated the highest by Native American customers, and the lowest by Caucasian customers.

-100

-50

100

Summary	Ethnicity	Score
Caucasian -73	Caucasian	-73
Hispanic or Latino 30	Hispanic or Latino	30
African American/Black 9	African American/Black	9
Asian or Pacific Islander 22	Asian or Pacific Islander	22
Native American 34	Native American	34
Other 13	Other	13

LG NPS by Age

LG's NPS was rated the highest by customers ages 18-25, and the lowest by customers ages 61-65.

100

Summary

Age

Promoters

Passives

Detractors

18-25

70%

21%

26-30

44%

32%

24%

31-35

61%

17%

22%

36-40

40%

55%

41-45

18%

76%

46-50

11%

84%

51-55

25%

70%

56-60

17%

83%

61-65

100%

66+

89%

LG NPS by Usage

LG's NPS was rated the highest by customers who have used LG's products/services for Over 10 Years, and the lowest by customers with 2 to 5 Years of usage.

-100

-50

100

Summary	Usage	Score
Less than 1 Year -14	Less than 1 Year	-14
1 to 2 Years -17	1 to 2 Years	-17
2 to 5 Years -21	2 to 5 Years	-21
5 to 10 Years -12	5 to 10 Years	-12
Over 10 Years -3	Over 10 Years	-3

LG NPS vs. Competitors

Compared to its competitors, LG's NPS is rated right above Philips Research, and is preceded by Samsung.

COMPANY		NPS Score
	Sharp Corporation	86
	Apple	46
	Epson	46
	Panasonic	32
	Philips	17
	Samsung	16
	LG	10
	Philips Research	-20
	Electrolux	-26

LG NPS vs Companies in Tech

In the Tech industry, LG's NPS is rated right below Peloton.

COMPANY		NPS Score
	Nintendo	54
	Spotify	49
	Apple	46
	Zoom Video Communications	44
	Netflix	43
	Google	42
	ROBLOX	38
	Peloton	31
	LG	10

LG Customer Reviews

Out of the 42 LG customer reviews 26 were positive and 16 were constructive. LG customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.

All Reviews

Positive Reviews

Constructive Reviews

LG Customer Loyalty

77%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

77% of LG users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"

77%

23%

LG Customer Loyalty Score by Gender

Male customers rated LG's Customer Loyalty score 3% higher than Female customers.

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Male

74%

Yes

Female

71%

Yes

LG Customer Loyalty Score by Ethnicity

LG's Customer Loyalty score was rated the highest by Native American customers, and the lowest by Hispanic or Latino customers.

% who answered "Yes"

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out of 100

Caucasian

out of 100

Hispanic or Latino

out of 100

African American/Black

out of 100

Asian or Pacific Islander

100

out of 100

Native American

out of 100

Other

LG Customer Loyalty Score by Age

LG's Customer Loyalty score was rated the highest by customers ages 31-35, and the lowest by customers ages 56-60.

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Age data of LG.

20%

40%

60%

80%

100%

Summary	Age	Score
18-25 81%	18-25	81%
26-30 86%	26-30	86%
31-35 90%	31-35	90%
36-40 75%	36-40	75%
41-45 52%	41-45	52%
46-50 81%	46-50	81%
51-55 69%	51-55	69%
56-60 48%	56-60	48%
61-65 67%	61-65	67%
66+ 52%	66+	52%

LG Customer Loyalty Score by Usage

LG's Customer Loyalty score was rated the highest by customers who have used LG's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year	49%
1 to 2 Years	69%
2 to 5 Years	66%
5 to 10 Years	74%
Over 10 Years	85%

LG Customer Loyalty Score by Industry

LG's Customer Loyalty score was rated the highest by Automotive and Transportation industry customers, and the lowest by Military and Defense industry customers.

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Tech	74%
Accounting	73%
Aerospace and Aviation	64%
Architecture and Planning	82%
Arts and Entertainment	92%
Automotive and Transportation	100%
Banking and Financial Services	87%
Business and Consumer Services	70%
Computer Hardware	33%
Consulting	100%
Consumer Electronics	64%
Consumer Goods	70%
Education	61%
Government and Public Policy	70%
Healthcare, Hospitals and Medicine	66%
Hospitality	70%
Logistics and Supply Chain	70%
Manufacturing and Machinery	100%
Marketing, Advertising and Research	78%
Mechanical, Civil or Industrial Engineering	100%
Military and Defense	10%
Professional Services	70%
Real Estate	100%
Retail	64%

LG Customer Loyalty vs. Competitors

Compared to its competitors, LG's Customer Loyalty score is rated right above Philips, and is preceded by Panasonic.

COMPANY		Customer Loyalty Score
	Apple	86%
	Epson	83%
	Samsung	82%
	Sharp Corporation	79%
	Panasonic	78%
	LG	77%
	Philips	76%
	Philips Research	73%
	Electrolux	67%

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Customer Loyalty for Other Tech Brands

In the Tech industry, LG's Customer Loyalty score is rated right below Peloton.

COMPANY		Customer Loyalty Score
	ROBLOX	89%
	Nintendo	89%
	Netflix	87%
	Google	87%
	Spotify	87%
	Apple	86%
	Zoom Video Communications	84%
	Peloton	82%
	LG	77%

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LG Product Quality

3.5/5

LG has an overall Product Quality score of 3.5 out of 5 stars rated by its users and customers.

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LG Product Information

LG’s product quality score is a 3.5 out of 5 as rated by its users and customers. Reviewers from the Automotive and Transportation industry rated LG's product the highest. Reviewers from the Business and Consumer Services industry rated LG the lowest at 3.4.

Website: http://www.lg.com

Company Size: 10,000+ Employees

Industry

Tech

Business Services

Enterprise

Hardware and Devices

SaaS

Quick Insights into LG Product Quality

LG's Product Quality score was rated highest by customers from the Automotive and Transportation industry, and rated lowest by customers from the Manufacturing and Machinery industry.

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Ranked LG Product Quality the Highest

Automotive and Transportation	4.6
18-25	4.5
Asian or Pacific Islander	4

Ranked LG Product Quality the Lowest

Caucasian	1.7
66+	1.5
Manufacturing and Machinery	1.5

LG Product Quality Score by Gender

Male customers rated LG's Product Quality score 0.5 stars higher than Female customers.

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Male

3.2/5

Female

2.7/5

LG Product Quality Score by Ethnicity

LG's Product Quality score was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.

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Summary	Ethnicity	Score
Caucasian 1.7	Caucasian	1.7
Hispanic or Latino 3.4	Hispanic or Latino	3.4
African American/Black 3.4	African American/Black	3.4
Asian or Pacific Islander 4	Asian or Pacific Islander	4
Native American 3.1	Native American	3.1
Other 3.6	Other	3.6

LG Product Quality Score by Age

LG's Product Quality score was rated the highest by customers ages 18-25, and the lowest by customers ages 66+.

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Summary	Age	Score
18-25 4.5	18-25	4.5
26-30 4.1	26-30	4.1
31-35 4.1	31-35	4.1
36-40 2.7	36-40	2.7
41-45 2.3	41-45	2.3
46-50 1.6	46-50	1.6
51-55 2.4	51-55	2.4
56-60 1.9	56-60	1.9
61-65 1.5	61-65	1.5
66+ 1.5	66+	1.5

LG Product Quality Score by Usage

LG's Product Quality score was rated the highest by customers who have used LG's products/services for Over 10 Years, and the lowest by customers with 2 to 5 Years of usage.

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Less than 1 Year	3.1
1 to 2 Years	3
2 to 5 Years	2.9
5 to 10 Years	3
Over 10 Years	3.2

LG Product Quality Score by Industry

LG's Product Quality score was rated the highest by Automotive and Transportation industry customers, and the lowest by Manufacturing and Machinery industry customers.

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Tech	3.2
Accounting	3.1
Aerospace and Aviation	1.5
Architecture and Planning	4.1
Arts and Entertainment	4.2
Automotive and Transportation	4.6
Banking and Financial Services	2.9
Business and Consumer Services	3.4
Computer Hardware	3.6
Consulting	3.6
Consumer Electronics	2.2
Consumer Goods	2
Education	2.3
Government and Public Policy	1.5
Healthcare, Hospitals and Medicine	2.2
Hospitality	2.3
Logistics and Supply Chain	3.1
Manufacturing and Machinery	1.5
Marketing, Advertising and Research	4
Mechanical, Civil or Industrial Engineering	3.5
Military and Defense	2
Professional Services	2.3
Real Estate	2.6
Retail	2.3

LG Product Quality vs. Competitors

Compared to its competitors, LG's Product Quality score is rated right above Philips Research, and is preceded by Samsung.

COMPANY		Product Quality Score
	Apple	4.3/5
	Sharp Corporation	4.1/5
	Epson	4.1/5
	Panasonic	4.1/5
	Philips	3.8/5
	Samsung	3.7/5
	LG	3.5/5
	Philips Research	3.3/5
	Electrolux	2.5/5

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Product Quality for Other Tech Brands

In the Tech industry, LG's Product Quality score is rated right below ROBLOX.

COMPANY		Product Quality Score
	Nintendo	4.4/5
	Zoom Video Communications	4.3/5
	Apple	4.3/5
	Netflix	4.2/5
	Spotify	4.2/5
	Google	4.1/5
	Peloton	4/5
	ROBLOX	4/5
	LG	3.5/5

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LG Pricing

LG ROI & Value For Money

3.3/5

LG has a value for money and ROI score of 3.3 out of 5 stars rated by its users and customers.

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LG Pricing Plans

Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Automotive and Transportation industry. The users from the Aerospace and Aviation industry think that they had the lowest ROI from LG.

Quick Insights into LG ROI

LG's ROI score was rated highest by customers from the Automotive and Transportation industry, and rated lowest by customers from the Military and Defense industry.

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Ranked LG ROI the Highest

Automotive and Transportation	4.5
18-25	4.2
Asian or Pacific Islander	3.8

Ranked LG ROI the Lowest

Caucasian	1.6
66+	1.5
Military and Defense	1.5

LG ROI Score by Gender

Male customers rated LG's ROI score 0.3 stars higher than Female customers.

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Male

3/5

Female

2.7/5

LG ROI Score by Ethnicity

LG's ROI score was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.

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Summary	Ethnicity	Score
Caucasian 1.6	Caucasian	1.6
Hispanic or Latino 3.3	Hispanic or Latino	3.3
African American/Black 3.3	African American/Black	3.3
Asian or Pacific Islander 3.8	Asian or Pacific Islander	3.8
Native American 3.1	Native American	3.1
Other 3.3	Other	3.3

LG ROI Score by Age

LG's ROI score was rated the highest by customers ages 18-25, and the lowest by customers ages 66+.

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Summary	Age	Score
18-25 4.2	18-25	4.2
26-30 3.9	26-30	3.9
31-35 3.6	31-35	3.6
36-40 2.6	36-40	2.6
41-45 2.2	41-45	2.2
46-50 1.7	46-50	1.7
51-55 2.4	51-55	2.4
56-60 1.7	56-60	1.7
61-65 1.5	61-65	1.5
66+ 1.5	66+	1.5

LG ROI Score by Usage

LG's ROI score was rated the highest by customers who have used LG's products/services for Less than 1 Year, and the lowest by customers with 2 to 5 Years of usage.

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Less than 1 Year	3
1 to 2 Years	2.9
2 to 5 Years	2.7
5 to 10 Years	2.9
Over 10 Years	3

LG ROI Score by Industry

LG's ROI score was rated the highest by Automotive and Transportation industry customers, and the lowest by Military and Defense industry customers.

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Tech	3
Accounting	2.9
Aerospace and Aviation	1.5
Architecture and Planning	3.7
Arts and Entertainment	3.7
Automotive and Transportation	4.5
Banking and Financial Services	2.8
Business and Consumer Services	3.2
Computer Hardware	3.1
Consulting	3.4
Consumer Electronics	2.5
Consumer Goods	2.1
Education	2.5
Government and Public Policy	1.6
Healthcare, Hospitals and Medicine	2
Hospitality	2.1
Logistics and Supply Chain	2.6
Manufacturing and Machinery	1.5
Marketing, Advertising and Research	4.1
Mechanical, Civil or Industrial Engineering	3.3
Military and Defense	1.5
Professional Services	2.3
Real Estate	2.5
Retail	2.3

LG Pricing vs. Competitors

Compared to its competitors, LG's ROI score is rated right above Philips Research, and is preceded by Samsung.

COMPANY		Pricing Score
	Sharp Corporation	4.2/5
	Epson	4/5
	Apple	4/5
	Panasonic	3.9/5
	Philips	3.6/5
	Samsung	3.5/5
	LG	3.3/5
	Philips Research	2.6/5
	Electrolux	2.4/5

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ROI for Other Tech Brands

In the Tech industry, LG's ROI score is rated right below ROBLOX.

COMPANY		Pricing Score
	Zoom Video Communications	4.1/5
	Google	4/5
	Spotify	4/5
	Peloton	4/5
	Netflix	4/5
	Apple	4/5
	Nintendo	4/5
	ROBLOX	3.8/5
	LG	3.3/5

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LG Customer Satisfaction (CSAT)

LG Customer Satisfaction (CSAT) Score

69 / 100

LG has an overall Customer Satisfaction score of 69 rated by its users and customers.

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Very Satisfied	40%
Satisfied	29%
Neither Satisfied nor Dissatisfied	5%
Dissatisfied	2%
Very Dissatisfied	24%

Very Satisfied

40%

Satisfied

29%

Neither Satisfied nor Dissatisfied

Dissatisfied

Very Dissatisfied

24%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into LG Customer Satisfaction

LG's Customer Satisfaction score was rated highest by customers ages 18-25, and rated lowest by customers from the Military and Defense industry.

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Ranked LG Customer Satisfaction the Highest

18-25	96%
Architecture and Planning	80%
African American/Black	75%

Ranked LG Customer Satisfaction the Lowest

Caucasian	22%
61-65	0%
Military and Defense	0%

LG Customer Satisfaction Score by Gender

Male customers rated LG's Customer Satisfaction score 8 points higher than Female customers.

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57 / 100

Male

	Very Satisfied	34%
	Satisfied	23%
	Neither Satisfied nor Dissatisfied	4%
	Dissatisfied	2%
	Very Dissatisfied	37%

49 / 100

Female

	Very Satisfied	31%
	Satisfied	18%
	Neither Satisfied nor Dissatisfied	6%
	Dissatisfied	4%
	Very Dissatisfied	41%

LG Customer Satisfaction Score by Ethnicity

CSAT according to Caucasian

LG's Customer Satisfaction (CSAT) score was rated 22% according to Caucasian users and customers.

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22 / 100

Very Satisfied	15%
Satisfied	7%
Neither Satisfied nor Dissatisfied	3%
Dissatisfied	5%
Very Dissatisfied	70%

Very Satisfied

15%

Satisfied

Neither Satisfied nor Dissatisfied

Dissatisfied

Very Dissatisfied

70%

CSAT according to Hispanic or Latino

LG's Customer Satisfaction (CSAT) score was rated 70% according to Hispanic or Latino users and customers.

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70 / 100

Very Satisfied	40%
Satisfied	30%
Neither Satisfied nor Dissatisfied	0%
Dissatisfied	10%
Very Dissatisfied	20%

Very Satisfied

40%

Satisfied

30%

Neither Satisfied nor Dissatisfied

Dissatisfied

10%

Very Dissatisfied

20%

CSAT according to African American/Black

LG's Customer Satisfaction (CSAT) score was rated 75% according to African American/Black users and customers.

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75 / 100

Very Satisfied	35%
Satisfied	40%
Neither Satisfied nor Dissatisfied	0%
Dissatisfied	0%
Very Dissatisfied	25%

Very Satisfied

35%

Satisfied

40%

Neither Satisfied nor Dissatisfied

Dissatisfied

Very Dissatisfied

25%

CSAT according to Asian or Pacific Islander

LG's Customer Satisfaction (CSAT) score was rated 72% according to Asian or Pacific Islander users and customers.

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72 / 100

Very Satisfied	49%
Satisfied	23%
Neither Satisfied nor Dissatisfied	10%
Dissatisfied	5%
Very Dissatisfied	13%

Very Satisfied

49%

Satisfied

23%

Neither Satisfied nor Dissatisfied

10%

Dissatisfied

Very Dissatisfied

13%

CSAT according to Native American

LG's Customer Satisfaction (CSAT) score was rated 67% according to Native American users and customers.

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67 / 100

Very Satisfied	67%
Satisfied	0%
Neither Satisfied nor Dissatisfied	0%
Dissatisfied	0%
Very Dissatisfied	33%

Very Satisfied

67%

Satisfied

Neither Satisfied nor Dissatisfied

Dissatisfied

Very Dissatisfied

33%

CSAT according to Other

LG's Customer Satisfaction (CSAT) score was rated 65% according to Other users and customers.

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65 / 100

Very Satisfied	38%
Satisfied	27%
Neither Satisfied nor Dissatisfied	4%
Dissatisfied	0%
Very Dissatisfied	31%

Very Satisfied

38%

Satisfied

27%

Neither Satisfied nor Dissatisfied

Dissatisfied

Very Dissatisfied

31%

LG Customer Satisfaction Score by Age

LG's Customer Satisfaction score was rated the highest by customers ages 18-25, and the lowest by customers ages 61-65.

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100

Breakdown

Age

Score

18-25

96%

26-30

74%

31-35

78%

36-40

65%

41-45

38%

46-50

17%

51-55

33%

56-60

22%

61-65

66+

LG Customer Satisfaction Score by Usage

LG's Customer Satisfaction score was rated the highest by customers who have used LG's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year	41
1 to 2 Years	50
2 to 5 Years	62
5 to 10 Years	55
Over 10 Years	52

LG Customer Satisfaction Score by Industry

LG's Customer Satisfaction score was rated the highest by Architecture and Planning industry customers, and the lowest by Military and Defense industry customers.

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{
	"title": "LG Customer Satisfaction Score by Industry",
	"text": "LG's Customer Satisfaction score was rated the highest by Architecture and Planning industry customers, and the lowest by Military and Defense industry customers.",
	"bars": [
		{
			"label": "Tech",
			"groupId": 104,
			"score": 61,
			"stars": 0,
			"csatScore": 61,
			"text": "LG's Customer Satisfaction score is  rated by Tech customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 61
		},
		{
			"label": "Accounting",
			"groupId": 495,
			"score": 44,
			"stars": 0,
			"csatScore": 44,
			"text": "LG's Customer Satisfaction score is  rated by Accounting customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 44
		},
		{
			"label": "Aerospace and Aviation",
			"groupId": 496,
			"score": 33,
			"stars": 0,
			"csatScore": 33,
			"text": "LG's Customer Satisfaction score is  rated by Aerospace and Aviation customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 33
		},
		{
			"label": "Architecture and Planning",
			"groupId": 498,
			"score": 80,
			"stars": 0,
			"csatScore": 80,
			"text": "LG's Customer Satisfaction score is  rated by Architecture and Planning customers on Comparably.",
			"scoreClassName": "max",
			"scoreLabel": 80
		},
		{
			"label": "Arts and Entertainment",
			"groupId": 499,
			"score": 77,
			"stars": 0,
			"csatScore": 77,
			"text": "LG's Customer Satisfaction score is  rated by Arts and Entertainment customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 77
		},
		{
			"label": "Business and Consumer Services",
			"groupId": 504,
			"score": 67,
			"stars": 0,
			"csatScore": 67,
			"text": "LG's Customer Satisfaction score is  rated by Business and Consumer Services customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 67
		},
		{
			"label": "Consulting",
			"groupId": 511,
			"score": 67,
			"stars": 0,
			"csatScore": 67,
			"text": "LG's Customer Satisfaction score is  rated by Consulting customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 67
		},
		{
			"label": "Consumer Goods",
			"groupId": 513,
			"score": 33,
			"stars": 0,
			"csatScore": 33,
			"text": "LG's Customer Satisfaction score is  rated by Consumer Goods customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 33
		},
		{
			"label": "Education",
			"groupId": 515,
			"score": 36,
			"stars": 0,
			"csatScore": 36,
			"text": "LG's Customer Satisfaction score is  rated by Education customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 36
		},
		{
			"label": "Government and Public Policy",
			"groupId": 521,
			"score": 0,
			"stars": 0,
			"csatScore": 0,
			"text": "LG's Customer Satisfaction score is  rated by Government and Public Policy customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 0
		},
		{
			"label": "Healthcare, Hospitals and Medicine",
			"groupId": 522,
			"score": 33,
			"stars": 0,
			"csatScore": 33,
			"text": "LG's Customer Satisfaction score is  rated by Healthcare, Hospitals and Medicine customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 33
		},
		{
			"label": "Hospitality",
			"groupId": 523,
			"score": 33,
			"stars": 0,
			"csatScore": 33,
			"text": "LG's Customer Satisfaction score is  rated by Hospitality customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 33
		},
		{
			"label": "Marketing, Advertising and Research",
			"groupId": 535,
			"score": 80,
			"stars": 0,
			"csatScore": 80,
			"text": "LG's Customer Satisfaction score is  rated by Marketing, Advertising and Research customers on Comparably.",
			"scoreClassName": "max",
			"scoreLabel": 80
		},
		{
			"label": "Mechanical, Civil or Industrial Engineering",
			"groupId": 536,
			"score": 67,
			"stars": 0,
			"csatScore": 67,
			"text": "LG's Customer Satisfaction score is  rated by Mechanical, Civil or Industrial Engineering customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 67
		},
		{
			"label": "Military and Defense",
			"groupId": 538,
			"score": 0,
			"stars": 0,
			"csatScore": 0,
			"text": "LG's Customer Satisfaction score is  rated by Military and Defense customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 0
		},
		{
			"label": "Retail",
			"groupId": 559,
			"score": 33,
			"stars": 0,
			"csatScore": 33,
			"text": "LG's Customer Satisfaction score is  rated by Retail customers on Comparably.",
			"scoreClassName": "",
			"scoreLabel": 33
		}
	]
}

Tech	61
Accounting	44
Aerospace and Aviation	33
Architecture and Planning	80
Arts and Entertainment	77
Business and Consumer Services	67
Consulting	67
Consumer Goods	33
Education	36
Government and Public Policy	0
Healthcare, Hospitals and Medicine	33
Hospitality	33
Marketing, Advertising and Research	80
Mechanical, Civil or Industrial Engineering	67
Military and Defense	0
Retail	33

LG Customer Satisfaction vs. Competitors

Compared to its competitors, LG's Customer Satisfaction score is rated right above Samsung, and is preceded by Philips.

COMPANY		Customer Satisfaction (CSAT) Score
	Sharp Corporation	100%
	Apple	85%
	Epson	85%
	Panasonic	79%
	Philips Research	75%
	Philips	74%
	LG	69%
	Samsung	68%
	Electrolux	35%

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Customer Satisfaction for Other Tech Brands

In the Tech industry, LG's Customer Satisfaction score is rated right above Peloton, and is preceded by ROBLOX.

COMPANY		Customer Satisfaction (CSAT) Score
	Nintendo	88%
	Netflix	85%
	Apple	85%
	Spotify	85%
	Google	81%
	Zoom Video Communications	74%
	ROBLOX	72%
	LG	69%
	Peloton	64%

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LG Customer Service

3.2/5

LG has an overall Customer Service score of 3.2 out of 5 stars rated by its users and customers.

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About LG's Customer Service

Address

20 Yeouido-dong, Yeongdeungpo-gu, 150-721 Korea (Republic of)

Website

http://www.lg.com

Quick Insights into LG Customer Service

LG's Customer Service score was rated highest by customers from the Automotive and Transportation industry, and rated lowest by customers from the Military and Defense industry.

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Ranked LG Customer Service the Highest

Automotive and Transportation	4.3
18-25	4.2
Asian or Pacific Islander	3.7

Ranked LG Customer Service the Lowest

66+	1.5
Caucasian	1.5
Military and Defense	1.5

LG Customer Service Score by Gender

Male customers rated LG's Customer Service score 0.4 stars higher than Female customers.

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Male

3/5

Female

2.6/5

LG Customer Service Score by Ethnicity

LG's Customer Service score was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.

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100

Summary	Ethnicity	Customer Service Score
Caucasian 1.5	Caucasian	1.5
Hispanic or Latino 3	Hispanic or Latino	3
African American/Black 3.2	African American/Black	3.2
Asian or Pacific Islander 3.7	Asian or Pacific Islander	3.7
Native American 3.1	Native American	3.1
Other 3.3	Other	3.3

LG Customer Service Score by Age

LG's Customer Service score was rated the highest by customers ages 18-25, and the lowest by customers ages 66+.

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100

Summary	Age	Customer Service Score
18-25 4.2	18-25	4.2
26-30 3.9	26-30	3.9
31-35 3.9	31-35	3.9
36-40 2.7	36-40	2.7
41-45 2.2	41-45	2.2
46-50 1.5	46-50	1.5
51-55 2	51-55	2
56-60 1.5	56-60	1.5
61-65 1.5	61-65	1.5
66+ 1.5	66+	1.5

LG Customer Service Score by Usage

LG's Customer Service score was rated the highest by customers who have used LG's products/services for 1 to 2 Years, and the lowest by customers with 2 to 5 Years of usage.

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Less than 1 Year	2.9
1 to 2 Years	3
2 to 5 Years	2.6
5 to 10 Years	2.8
Over 10 Years	2.9

LG Customer Service Score by Industry

LG's Customer Service score was rated the highest by Automotive and Transportation industry customers, and the lowest by Military and Defense industry customers.

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Tech	3.1
Accounting	2.9
Aerospace and Aviation	1.5
Architecture and Planning	3.4
Arts and Entertainment	3.5
Automotive and Transportation	4.3
Banking and Financial Services	2.4
Business and Consumer Services	3.2
Computer Hardware	1.9
Consulting	3.4
Consumer Electronics	2.1
Consumer Goods	2.8
Education	2.1
Government and Public Policy	1.5
Healthcare, Hospitals and Medicine	1.9
Hospitality	2
Logistics and Supply Chain	3
Manufacturing and Machinery	2.3
Marketing, Advertising and Research	3.6
Mechanical, Civil or Industrial Engineering	3.3
Military and Defense	1.5
Professional Services	2
Real Estate	2
Retail	2.3

LG Customer Service vs. Competitors

Compared to its competitors, LG's Customer Service score is rated right above Philips Research, and is preceded by Samsung.

COMPANY		Customer Service Score
	Sharp Corporation	4.2/5
	Apple	4.2/5
	Epson	4/5
	Panasonic	3.9/5
	Philips	3.7/5
	Samsung	3.5/5
	LG	3.2/5
	Philips Research	2.7/5
	Electrolux	2.3/5

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Customer Service for Other Tech Brands

In the Tech industry, LG's Customer Service score is rated right below ROBLOX.

COMPANY		Customer Service Score
	Apple	4.2/5
	Google	4/5
	Zoom Video Communications	4/5
	Nintendo	4/5
	Peloton	4/5
	Netflix	4/5
	Spotify	4/5
	ROBLOX	3.6/5
	LG	3.2/5

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LG as an Employer

4.5/5

LG has a 4.5/5 stars for its overall company culture rated by their employees

top

CEO of LG

Seong-Jin Jo

In the Top 5% of Similar Sized Companies on Comparably.

Consumer vs. Employees

LG scored a 10 for Net Promoter Score and a 20 for Employee Net Promoter Score. NPS gauges how likely a customer of LG would recommend the brand to a friend. ENPS measures how likely LG employees would recommend working at LG to a friend.

Net Promoter Score

NPS Score

47%	Promoters
16%	Passive
37%	Detractors

Employee Net Promoter Score

eNPS Score

51%	Promoters
18%	Passive
31%	Detractors

Global Ranking Snapshot

LG is ranked #398 in the Global Top 100 Brands. It ranks just behind Tableau Software and just ahead of UiPath.

RANK			INDUSTRY
396	EPAM Systems	Balazs Fejes	Tech
397	Tableau Software	Adam Selipsky	Tech
398	LG	Seong-Jin Jo	Tech
399	UiPath	Daniel Dines	Tech
400	McKinsey & Company	Bob Sternfels	Business and Consumer Services
401	Credit Suisse	Thomas Gottstein	Banking and Financial Services
402	Citi	Michael Corbat	Banking and Financial Services