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Barrick Gold Corporation is

Ranked

#28

Energy and Manufacturing Brands

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Barrick Gold Corporation

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Barrick Gold Corporation

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Barrick Gold Corporation is ranked #28 in Energy and Manufacturing Brands

About Barrick Gold Corporation's Brand

Barrick operates mines and advanced exploration and development projects on five continents Barrick Gold Corporation’s brand is ranked #386 in the list of Global Best Brands, a carefully curated list of recognized brands as rated by customers of Barrick Gold Corporation. When compared to other organizations within the Energy and Manufacturing industry, Barrick Gold Corporation is ranked #28. Among its major competitors, Barrick Gold Corporation is ranked in 1st place for NPS while Rio Tinto is 2nd, and Agnico Eagle Mines Limited is 3rd.

Brand at a Glance

80%

Customer Loyalty

4/5

Product Quality

3.6/5

Pricing

3.8/5

Customer Service

Barrick Gold Corporation Ranking

^#28 in Energy and Manufacturing
^#1 / 4 of its competitors

Barrick Gold Corporation NPS

Barrick Gold Corporation's Net Promoter Score (NPS) is a 22 with 56% Promoters, 10% Passives, and 34% Detractors. Net Promoter Score tracks whether Barrick Gold Corporation's customers would recommend using the product based on a scale of -100 to 100.

Barrick Gold Corporation Overall NPS

NPS

56%	Promoters
10%	Passives
34%	Detractors

Barrick Gold Corporation NPS Trend

-100

-50

100

Summary	Date	Score
Feb 2023 38	Feb 2023	38
Mar 2023 34	Mar 2023	34
Aug 2023 25	Aug 2023	25
Sep 2023 23	Sep 2023	23
Oct 2023 25	Oct 2023	25
Nov 2023 23	Nov 2023	23
Apr 2024 16	Apr 2024	16
Oct 2024 16	Oct 2024	16
Jan 2025 18	Jan 2025	18
Feb 2025 21	Feb 2025	21
May 2025 21	May 2025	21
Nov 2025 21	Nov 2025	21

How Other Brands Compare

Barrick Gold Corporation is ranked first for NPS among its competitors. Rio Tinto and Agnico Eagle Mines Limited come in second and third, with Kinross Gold coming in at #4.

	Barrick Gold Corporation	Rio Tinto	Agnico Eagle Mines Limited	Kinross Gold
Global Ranking	#386	#-	#-	#-
NPS	22	12	0	-100
Valuation Updated every 24 hours for public companies	-	$146.69B	$25.09B	$5.95B

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Barrick Gold Corporation NPS by Gender

Female customers rated Barrick Gold Corporation's NPS 138 points higher than Male customers.

Male

-38

Barrick Gold Corporation's NPS was rated -38 by Male customers on Comparably.

31%

Promoters

Passives

69%

Detractors

Female

100

Barrick Gold Corporation's NPS was rated 100 by Female customers on Comparably.

100%

Promoters

Passives

Detractors

Barrick Gold Corporation NPS by Ethnicity

Barrick Gold Corporation's NPS was rated the highest by Other customers, and the lowest by Caucasian customers.

-100

-50

100

Summary	Ethnicity	Score
Caucasian -20	Caucasian	-20
Other 20	Other	20

Barrick Gold Corporation NPS by Age

Barrick Gold Corporation's NPS was rated the highest by customers ages 36-40, and the lowest by customers ages 51-55.

100

Summary

Age

Promoters

Passives

Detractors

31-35

33%

67%

36-40

75%

25%

51-55

33%

67%

Barrick Gold Corporation NPS by Usage

Barrick Gold Corporation's NPS was rated the highest by customers who have used Barrick Gold Corporation's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.

-100

-50

100

Summary	Usage	Score
Less than 1 Year -26	Less than 1 Year	-26
1 to 2 Years -34	1 to 2 Years	-34
2 to 5 Years 50	2 to 5 Years	50

Barrick Gold Corporation NPS vs. Competitors

Compared to its competitors, Barrick Gold Corporation's NPS is rated right above Rio Tinto.

COMPANY		NPS Score
	Barrick Gold Corporation	22
	Rio Tinto	12
	Agnico Eagle Mines Limited	0
	BANRO CORPORATION	N/A
	Kinross Gold	-100

Barrick Gold Corporation NPS vs Companies in Energy and Manufacturing

In the Energy and Manufacturing industry, Barrick Gold Corporation's NPS is rated right above 3M, and is preceded by Tesla.

COMPANY		NPS Score
	Toyota	43
	Mercedes-Benz USA	39
	Honda	37
	Audi	34
	Tesla	29
	Barrick Gold Corporation	22
	3M	22
	Stanley Black & Decker	22
	Ford Motor Company	13

Barrick Gold Corporation Customer Reviews

Out of the 2 Barrick Gold Corporation customer reviews 1 was positive and 1 was constructive. Barrick Gold Corporation customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.

All Reviews

Positive Reviews

Constructive Reviews

Barrick Gold Corporation Customer Loyalty

80%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

80% of Barrick Gold Corporation users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"

80%

20%

Barrick Gold Corporation Customer Loyalty Score by Gender

Male customers rated Barrick Gold Corporation's Customer Loyalty score 2% higher than Female customers.

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Male

72%

Yes

Female

70%

Yes

Barrick Gold Corporation Customer Loyalty Score by Ethnicity

Barrick Gold Corporation's Customer Loyalty score was rated the highest by Other customers, and the lowest by Caucasian customers.

% who answered "Yes"

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out of 100

Caucasian

out of 100

Other

Barrick Gold Corporation Customer Loyalty Score by Age

Barrick Gold Corporation's Customer Loyalty score was rated the highest by customers ages 31-35, and the lowest by customers ages 36-40.

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Age data of Barrick Gold Corporation.

20%

40%

60%

80%

100%

Summary	Age	Score
31-35 100%	31-35	100%
36-40 55%	36-40	55%
51-55 70%	51-55	70%

Barrick Gold Corporation Customer Loyalty Score by Usage

Barrick Gold Corporation's Customer Loyalty score was rated the highest by customers who have used Barrick Gold Corporation's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year	55%
1 to 2 Years	70%
2 to 5 Years	100%

Barrick Gold Corporation Customer Loyalty Score by Industry

Barrick Gold Corporation's Customer Loyalty score was rated 55% by Tech industry customers.

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Tech	55%

Barrick Gold Corporation Customer Loyalty vs. Competitors

Compared to its competitors, Barrick Gold Corporation's Customer Loyalty score is rated right above Rio Tinto, and is preceded by Kinross Gold.

COMPANY		Customer Loyalty Score
	Kinross Gold	100%
	Barrick Gold Corporation	80%
	Rio Tinto	76%
	Agnico Eagle Mines Limited	N/A
	BANRO CORPORATION	N/A

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Customer Loyalty for Other Energy and Manufacturing Brands

In the Energy and Manufacturing industry, Barrick Gold Corporation's Customer Loyalty score is rated right above 3M, and is preceded by Stanley Black & Decker.

COMPANY		Customer Loyalty Score
	Honda	86%
	Audi	84%
	Mercedes-Benz USA	84%
	Toyota	83%
	Stanley Black & Decker	82%
	Barrick Gold Corporation	80%
	3M	80%
	Ford Motor Company	80%
	Tesla	77%

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Barrick Gold Corporation Product Quality

4/5

Barrick Gold Corporation has an overall Product Quality score of 4 out of 5 stars rated by its users and customers.

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Barrick Gold Corporation Product Information

Barrick Gold Corporation’s product quality score is a 4 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated Barrick Gold Corporation's product the highest.

Website: http://barrick.com

Company Size: 10,000+ Employees

Industry

Tech

Hardware and Devices

Quick Insights into Barrick Gold Corporation Product Quality

Barrick Gold Corporation's Product Quality score was rated highest by Female customers, and rated lowest by customers ages 51-55.

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Ranked Barrick Gold Corporation Product Quality the Highest

Female	4.6
Other	4.6
36-40	4.5

Ranked Barrick Gold Corporation Product Quality the Lowest

Caucasian	3.5
Male	3.4
51-55	2.6

Barrick Gold Corporation Product Quality Score by Gender

Female customers rated Barrick Gold Corporation's Product Quality score 1.2 stars higher than Male customers.

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Male

3.4/5

Female

4.6/5

Barrick Gold Corporation Product Quality Score by Ethnicity

Barrick Gold Corporation's Product Quality score was rated the highest by Other customers, and the lowest by Caucasian customers.

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Summary	Ethnicity	Score
Caucasian 3.5	Caucasian	3.5
Other 4.6	Other	4.6

Barrick Gold Corporation Product Quality Score by Age

Barrick Gold Corporation's Product Quality score was rated the highest by customers ages 36-40, and the lowest by customers ages 51-55.

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Summary	Age	Score
31-35 4.3	31-35	4.3
36-40 4.5	36-40	4.5
51-55 2.6	51-55	2.6

Barrick Gold Corporation Product Quality Score by Usage

Barrick Gold Corporation's Product Quality score was rated the highest by customers who have used Barrick Gold Corporation's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.

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Less than 1 Year	3.9
1 to 2 Years	3.8
2 to 5 Years	3.9

Barrick Gold Corporation Product Quality Score by Industry

Barrick Gold Corporation's Product Quality score was rated 3.1 stars by Tech industry customers.

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Tech	3.1

Barrick Gold Corporation Product Quality vs. Competitors

Compared to its competitors, Barrick Gold Corporation's Product Quality score is rated right above Agnico Eagle Mines Limited.

COMPANY		Product Quality Score
	Barrick Gold Corporation	4/5
	Agnico Eagle Mines Limited	4/5
	Rio Tinto	3.7/5
	Kinross Gold	2.5/5
	BANRO CORPORATION	N/A

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Product Quality for Other Energy and Manufacturing Brands

In the Energy and Manufacturing industry, Barrick Gold Corporation's Product Quality score is rated right above Tesla, and is preceded by Toyota.

COMPANY		Product Quality Score
	Mercedes-Benz USA	4.2/5
	Honda	4.1/5
	Toyota	4.1/5
	Barrick Gold Corporation	4/5
	Tesla	3.9/5
	3M	3.9/5
	Audi	3.9/5
	Stanley Black & Decker	3.8/5
	Ford Motor Company	3.5/5

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Barrick Gold Corporation Pricing

Barrick Gold Corporation ROI & Value For Money

3.6/5

Barrick Gold Corporation has a value for money and ROI score of 3.6 out of 5 stars rated by its users and customers.

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Barrick Gold Corporation Pricing Plans

Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Tech industry.

Quick Insights into Barrick Gold Corporation ROI

Barrick Gold Corporation's ROI score was rated highest by Female customers, and rated lowest by customers ages 51-55.

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Ranked Barrick Gold Corporation ROI the Highest

Female	4.3
36-40	3.4
Caucasian	3.4

Ranked Barrick Gold Corporation ROI the Lowest

Other	2.8
Male	2.6
51-55	2.5

Barrick Gold Corporation ROI Score by Gender

Female customers rated Barrick Gold Corporation's ROI score 1.7 stars higher than Male customers.

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Male

2.6/5

Female

4.3/5

Barrick Gold Corporation ROI Score by Ethnicity

Barrick Gold Corporation's ROI score was rated the highest by Caucasian customers, and the lowest by Other customers.

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Summary	Ethnicity	Score
Caucasian 3.4	Caucasian	3.4
Other 2.8	Other	2.8

Barrick Gold Corporation ROI Score by Age

Barrick Gold Corporation's ROI score was rated the highest by customers ages 36-40, and the lowest by customers ages 51-55.

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Summary	Age	Score
31-35 2.6	31-35	2.6
36-40 3.4	36-40	3.4
51-55 2.5	51-55	2.5

Barrick Gold Corporation ROI Score by Usage

Barrick Gold Corporation's ROI score was rated the highest by customers who have used Barrick Gold Corporation's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year	3
1 to 2 Years	3.1
2 to 5 Years	3.2

Barrick Gold Corporation ROI Score by Industry

Barrick Gold Corporation's ROI score was rated 2.6 stars by Tech industry customers.

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Tech	2.6

Barrick Gold Corporation Pricing vs. Competitors

Compared to its competitors, Barrick Gold Corporation's ROI score is rated right above Kinross Gold, and is preceded by Rio Tinto.

COMPANY		Pricing Score
	Rio Tinto	3.7/5
	Barrick Gold Corporation	3.6/5
	Kinross Gold	2.5/5
	Agnico Eagle Mines Limited	N/A
	BANRO CORPORATION	N/A

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ROI for Other Energy and Manufacturing Brands

In the Energy and Manufacturing industry, Barrick Gold Corporation's ROI score is rated right above Ford Motor Company, and is preceded by Stanley Black & Decker.

COMPANY		Pricing Score
	Toyota	4/5
	Mercedes-Benz USA	4/5
	Honda	3.9/5
	Tesla	3.9/5
	3M	3.8/5
	Audi	3.8/5
	Stanley Black & Decker	3.7/5
	Barrick Gold Corporation	3.6/5
	Ford Motor Company	3.4/5

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Barrick Gold Corporation Customer Satisfaction (CSAT)

Barrick Gold Corporation Customer Satisfaction (CSAT) Score

69 / 100

Barrick Gold Corporation has an overall Customer Satisfaction score of 69 rated by its users and customers.

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Very Satisfied	50%
Satisfied	19%
Neither Satisfied nor Dissatisfied	14%
Dissatisfied	3%
Very Dissatisfied	14%

Very Satisfied

50%

Satisfied

19%

Neither Satisfied nor Dissatisfied

14%

Dissatisfied

Very Dissatisfied

14%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into Barrick Gold Corporation Customer Satisfaction

Barrick Gold Corporation's Customer Satisfaction score was rated highest by customers ages 31-35, and rated lowest by Caucasian customers.

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Ranked Barrick Gold Corporation Customer Satisfaction the Highest

31-35	66%
Other	66%
2 to 5 Years	50%

Ranked Barrick Gold Corporation Customer Satisfaction the Lowest

Less than 1 Year	50%
Caucasian	33%

Barrick Gold Corporation Customer Satisfaction Score by Gender

Barrick Gold Corporation's Customer Satisfaction score was rated 50 by Male customers on Comparably.

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50 / 100

Male

	Very Satisfied	40%
	Satisfied	10%
	Neither Satisfied nor Dissatisfied	20%
	Dissatisfied	10%
	Very Dissatisfied	20%

Barrick Gold Corporation Customer Satisfaction Score by Ethnicity

Caucasian
33%
Other
66%

CSAT according to Caucasian

Barrick Gold Corporation's Customer Satisfaction (CSAT) score was rated 33% according to Caucasian users and customers.

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33 / 100

Very Satisfied	33%
Satisfied	0%
Neither Satisfied nor Dissatisfied	67%
Dissatisfied	0%
Very Dissatisfied	0%

Very Satisfied

33%

Satisfied

Neither Satisfied nor Dissatisfied

67%

Dissatisfied

Very Dissatisfied

CSAT according to Other

Barrick Gold Corporation's Customer Satisfaction (CSAT) score was rated 66% according to Other users and customers.

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66 / 100

Very Satisfied	33%
Satisfied	33%
Neither Satisfied nor Dissatisfied	0%
Dissatisfied	0%
Very Dissatisfied	34%

Very Satisfied

33%

Satisfied

33%

Neither Satisfied nor Dissatisfied

Dissatisfied

Very Dissatisfied

34%

Barrick Gold Corporation Customer Satisfaction Score by Age

Barrick Gold Corporation's Customer Satisfaction score was rated 66 points by customers ages 31-35 on Comparably.

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100

Breakdown

Age

Score

31-35

66%

Barrick Gold Corporation Customer Satisfaction Score by Usage

Barrick Gold Corporation's Customer Satisfaction score was rated 50 points by customers who have used Barrick Gold Corporation's products/services for 2 to 5 Years, and by customers with Less than 1 Year of usage.

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Less than 1 Year	50
2 to 5 Years	50

Barrick Gold Corporation Customer Satisfaction Score by Industry

Barrick Gold Corporation's Customer Satisfaction score was rated 25 points by Tech industry customers.

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	"title": "Barrick Gold Corporation Customer Satisfaction Score by Industry",
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			"label": "Tech",
			"groupId": 104,
			"score": 25,
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			"text": "Barrick Gold Corporation's Customer Satisfaction score is  rated by Tech customers on Comparably.",
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Tech	25

Barrick Gold Corporation Customer Satisfaction vs. Competitors

Compared to its competitors, Barrick Gold Corporation's Customer Satisfaction score is rated right above Rio Tinto, and is preceded by Agnico Eagle Mines Limited.

COMPANY		Customer Satisfaction (CSAT) Score
	Agnico Eagle Mines Limited	100%
	Barrick Gold Corporation	69%
	Rio Tinto	68%
	Kinross Gold	0%
	BANRO CORPORATION	0%

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Customer Satisfaction for Other Energy and Manufacturing Brands

In the Energy and Manufacturing industry, Barrick Gold Corporation's Customer Satisfaction score is rated right above Ford Motor Company, and is preceded by Stanley Black & Decker.

COMPANY		Customer Satisfaction (CSAT) Score
	Toyota	82%
	Honda	81%
	Mercedes-Benz USA	80%
	3M	75%
	Tesla	74%
	Audi	74%
	Stanley Black & Decker	70%
	Barrick Gold Corporation	69%
	Ford Motor Company	62%

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Barrick Gold Corporation Customer Service

3.8/5

Barrick Gold Corporation has an overall Customer Service score of 3.8 out of 5 stars rated by its users and customers.

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About Barrick Gold Corporation's Customer Service

Address

TD Canada Trust Tower, 161 Bay Street,Suite 3700, Toronto, KS

Website

http://barrick.com

Phone Number

800-720-7415

Quick Insights into Barrick Gold Corporation Customer Service

Barrick Gold Corporation's Customer Service score was rated highest by Female customers, and rated lowest by customers ages 51-55.

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Ranked Barrick Gold Corporation Customer Service the Highest

Female	4.8
31-35	4.1
Other	4.1

Ranked Barrick Gold Corporation Customer Service the Lowest

Less than 1 Year	3.4
Male	3.1
51-55	2.6

Barrick Gold Corporation Customer Service Score by Gender

Female customers rated Barrick Gold Corporation's Customer Service score 1.7 stars higher than Male customers.

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Male

3.1/5

Female

4.8/5

Barrick Gold Corporation Customer Service Score by Ethnicity

Barrick Gold Corporation's Customer Service score was rated the highest by Other customers, and the lowest by Caucasian customers.

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100

Summary	Ethnicity	Customer Service Score
Caucasian 3.5	Caucasian	3.5
Other 4.1	Other	4.1

Barrick Gold Corporation Customer Service Score by Age

Barrick Gold Corporation's Customer Service score was rated the highest by customers ages 31-35, and the lowest by customers ages 51-55.

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100

Summary	Age	Customer Service Score
31-35 4.1	31-35	4.1
36-40 4	36-40	4
51-55 2.6	51-55	2.6

Barrick Gold Corporation Customer Service Score by Usage

Barrick Gold Corporation's Customer Service score was rated the highest by customers who have used Barrick Gold Corporation's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year	3.4
1 to 2 Years	4
2 to 5 Years	3.7

Barrick Gold Corporation Customer Service Score by Industry

Barrick Gold Corporation's Customer Service score was rated 2.6 stars by Tech industry customers.

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Tech	2.6

Barrick Gold Corporation Customer Service vs. Competitors

Compared to its competitors, Barrick Gold Corporation's Customer Service score is rated right above Kinross Gold, and is preceded by Rio Tinto.

COMPANY		Customer Service Score
	Rio Tinto	3.8/5
	Barrick Gold Corporation	3.8/5
	Kinross Gold	2.5/5
	Agnico Eagle Mines Limited	N/A
	BANRO CORPORATION	N/A

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Customer Service for Other Energy and Manufacturing Brands

In the Energy and Manufacturing industry, Barrick Gold Corporation's Customer Service score is rated right above 3M, and is preceded by Stanley Black & Decker.

COMPANY		Customer Service Score
	Mercedes-Benz USA	4.1/5
	Toyota	4/5
	Honda	4/5
	Tesla	3.8/5
	Audi	3.8/5
	Stanley Black & Decker	3.8/5
	Barrick Gold Corporation	3.8/5
	3M	3.8/5
	Ford Motor Company	3.4/5

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Barrick Gold Corporation as an Employer

3.4/5

Barrick Gold Corporation has a 3.4/5 stars for its overall company culture rated by their employees

bottom

45%

CEO of Barrick Gold Corporation

Mark Bristow

In the Bottom 45% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Barrick Gold Corporation scored a 22 for Net Promoter Score and a -11 for Employee Net Promoter Score. NPS gauges how likely a customer of Barrick Gold Corporation would recommend the brand to a friend. ENPS measures how likely Barrick Gold Corporation employees would recommend working at Barrick Gold Corporation to a friend.

Net Promoter Score

NPS Score

56%	Promoters
10%	Passive
34%	Detractors

Employee Net Promoter Score

-11

eNPS Score

41%	Promoters
7%	Passive
52%	Detractors

Global Ranking Snapshot

Barrick Gold Corporation is ranked #386 in the Global Top 100 Brands. It ranks just behind Bechtel and just ahead of Tupperware Brands.

RANK			INDUSTRY
384	Athleta	Maggie Gauger	Fashion and Beauty
385	Bechtel	Brendan Bechtel	Tech
386	Barrick Gold Corporation	Mark Bristow	Energy and Manufacturing
387	Tupperware Brands	Rick Goings	Consumer Goods
388	Biogen	Michel Vounatsos	Health and Wellness
389	TransUnion	Chris Cartwright	Tech
390	NCR Corporation	Michael Hayford	Tech

Energy and Manufacturing Ranking Snapshot

Barrick Gold Corporation is ranked #28 in the Energy and Manufacturing Industry. It ranks just behind Schneider Electric and just ahead of Micron Technology.

RANK		Location
26	Ingersoll Rand	Swords Creek, VA
27	Schneider Electric	Boston, MA
28	Barrick Gold Corporation	Toronto, KS
29	Micron Technology	Boise, ID
30	Emerson	Clayton, ID
31	ABB Ltd	Cary, NC
32	Southern Company	Atlanta, GA