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TopGolf is

Ranked

#79

Media and Entertainment Brands

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TopGolf

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TopGolf

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TopGolf is ranked #79 in Media and Entertainment Brands

About TopGolf's Brand

Topgolf is the ultimate instigator of play. Thanks to our venues around the globe, industry-leading Toptracer technology, mobile games and app, we're leading the charge of modern golf wherever our Players are. We offer a variety of tech-driven games, a top-tier food and drink menu, and a vibe focused on more play for all. TopGolf’s brand is ranked #680 in the list of Global Best Brands, a carefully curated list of recognized brands as rated by customers of TopGolf. When compared to other organizations within the Media and Entertainment industry, TopGolf is ranked #79. Among its major competitors, TopGolf is ranked in 1st place for NPS while Dave & Buster's is 2nd, and Drive Shack is 3rd. Overall, TopGolf has a neutral social sentiment, when analyzing social media channels and online mentions.Their current market cap is $2.56B

Brand at a Glance

81%

Customer Loyalty

4.1/5

Product Quality

3.7/5

Pricing

4.1/5

Customer Service

TopGolf Ranking

^#79 in Media and Entertainment
^#1 / 4 of its competitors

TopGolf NPS

TopGolf's Net Promoter Score (NPS) is a 46 with 67% Promoters, 12% Passives, and 21% Detractors. Net Promoter Score tracks whether TopGolf's customers would recommend using the product based on a scale of -100 to 100.

TopGolf Overall NPS

NPS

67%	Promoters
12%	Passives
21%	Detractors

TopGolf NPS Trend

-100

-50

100

Summary	Date	Score
Sep 2023 50	Sep 2023	50
Oct 2023 52	Oct 2023	52
Nov 2023 49	Nov 2023	49
Dec 2023 51	Dec 2023	51
Feb 2024 50	Feb 2024	50
Mar 2024 45	Mar 2024	45
Apr 2024 45	Apr 2024	45
Jun 2024 43	Jun 2024	43
Feb 2025 45	Feb 2025	45
May 2025 45	May 2025	45
Jun 2025 46	Jun 2025	46
Jan 2026 46	Jan 2026	46

How Other Brands Compare

TopGolf is ranked first for NPS among its competitors. Dave & Buster's and Drive Shack come in second and third, with Main Event Entertainment coming in at #4. Among those competitors, it is the most valued company.

	TopGolf	Dave & Buster's	Drive Shack	Main Event Entertainment
Global Ranking	#680	#484	#-	#-
NPS	46	30	0	-54
Social Sentiment Calculated by analyzing social media and other online mentions	Neutral	-	-	-
Valuation Updated every 24 hours for public companies	$2.56B	$1.66B	$15.48M	-

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

TopGolf NPS by Gender

Male customers rated TopGolf's NPS 54 points higher than Female customers.

Male

TopGolf's NPS was rated 64 by Male customers on Comparably.

82%

Promoters

Passives

18%

Detractors

Female

TopGolf's NPS was rated 10 by Female customers on Comparably.

50%

Promoters

10%

Passives

40%

Detractors

TopGolf NPS by Ethnicity

TopGolf's NPS was rated the highest by Hispanic or Latino customers, and the lowest by Caucasian customers.

-100

-50

100

Summary	Ethnicity	Score
Caucasian 0	Caucasian	0
Hispanic or Latino 100	Hispanic or Latino	100
African American/Black 0	African American/Black	0

TopGolf NPS by Age

TopGolf's NPS was rated the highest by customers ages 51-55, and the lowest by customers ages 41-45.

100

Summary

Age

Promoters

Passives

Detractors

18-25

80%

10%

36-40

67%

33%

41-45

25%

75%

51-55

100%

TopGolf NPS by Usage

TopGolf's NPS was rated the highest by customers who have used TopGolf's products/services for 2 to 5 Years, and the lowest by customers with Over 10 Years of usage.

-100

-50

100

Summary	Usage	Score
Less than 1 Year 34	Less than 1 Year	34
1 to 2 Years 72	1 to 2 Years	72
2 to 5 Years 86	2 to 5 Years	86
Over 10 Years 34	Over 10 Years	34

TopGolf NPS vs. Competitors

Compared to its competitors, TopGolf's NPS is rated right above Dave & Buster's.

COMPANY		NPS Score
	TopGolf	46
	Dave & Buster's	30
	Drive Shack	0
	Main Event Entertainment	-54

TopGolf NPS vs Companies in Media and Entertainment

In the Media and Entertainment industry, TopGolf's NPS is rated right above Netflix, and is preceded by Apple.

COMPANY		NPS Score
	Nintendo	55
	Spotify	49
	Apple	48
	TopGolf	46
	Netflix	43
	The Walt Disney Company	38
	ROBLOX	38
	Rockstar Games	38
	Instagram	21

TopGolf Customer Loyalty

81%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

81% of TopGolf users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"

81%

19%

TopGolf Customer Loyalty Score by Gender

Female customers rated TopGolf's Customer Loyalty score 7% higher than Male customers.

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Male

84%

Yes

Female

91%

Yes

TopGolf Customer Loyalty Score by Ethnicity

TopGolf's Customer Loyalty score was rated the highest by Hispanic or Latino customers, and the lowest by Caucasian customers.

% who answered "Yes"

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out of 100

Caucasian

100

out of 100

Hispanic or Latino

out of 100

African American/Black

TopGolf Customer Loyalty Score by Age

TopGolf's Customer Loyalty score was rated the highest by customers ages 18-25, and the lowest by customers ages 36-40.

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Age data of TopGolf.

20%

40%

60%

80%

100%

Summary	Age	Score
18-25 100%	18-25	100%
36-40 70%	36-40	70%
41-45 78%	41-45	78%
51-55 100%	51-55	100%

TopGolf Customer Loyalty Score by Usage

TopGolf's Customer Loyalty score was rated the highest by customers who have used TopGolf's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year	60%
1 to 2 Years	100%
2 to 5 Years	100%
Over 10 Years	70%

TopGolf Customer Loyalty Score by Industry

TopGolf's Customer Loyalty score was rated the highest by Restaurants industry customers, and the lowest by Tech industry customers.

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Tech	78%
Restaurants	100%

TopGolf Customer Loyalty vs. Competitors

Compared to its competitors, TopGolf's Customer Loyalty score is rated right above Dave & Buster's, and is preceded by Drive Shack.

COMPANY		Customer Loyalty Score
	Drive Shack	100%
	TopGolf	81%
	Dave & Buster's	77%
	Main Event Entertainment	68%

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Customer Loyalty for Other Media and Entertainment Brands

In the Media and Entertainment industry, TopGolf's Customer Loyalty score is rated right below The Walt Disney Company.

COMPANY		Customer Loyalty Score
	ROBLOX	89%
	Nintendo	89%
	Netflix	87%
	Spotify	87%
	Apple	86%
	Instagram	84%
	Rockstar Games	84%
	The Walt Disney Company	83%
	TopGolf	81%

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TopGolf Product Quality

4.1/5

TopGolf has an overall Product Quality score of 4.1 out of 5 stars rated by its users and customers.

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TopGolf Product Information

TopGolf’s product quality score is a 4.1 out of 5 as rated by its users and customers. Reviewers from the Restaurants industry rated TopGolf's product the highest. Reviewers from the Tech industry rated TopGolf the lowest at 4.1.

Website: https://topgolf.com/us/

Company Size: 10,000+ Employees

Industry

Hospitality

Quick Insights into TopGolf Product Quality

TopGolf's Product Quality score was rated highest by Hispanic or Latino customers, and rated lowest by customers ages 41-45.

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Ranked TopGolf Product Quality the Highest

Hispanic or Latino	5
1 to 2 Years	4.8
18-25	4.8

Ranked TopGolf Product Quality the Lowest

Caucasian	2.7
Over 10 Years	2.3
41-45	1.5

TopGolf Product Quality Score by Gender

Male customers rated TopGolf's Product Quality score 0.7 stars higher than Female customers.

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Male

4.1/5

Female

3.4/5

TopGolf Product Quality Score by Ethnicity

TopGolf's Product Quality score was rated the highest by Hispanic or Latino customers, and the lowest by Caucasian customers.

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Summary	Ethnicity	Score
Caucasian 2.7	Caucasian	2.7
Hispanic or Latino 5	Hispanic or Latino	5
African American/Black 3.1	African American/Black	3.1

TopGolf Product Quality Score by Age

TopGolf's Product Quality score was rated the highest by customers ages 18-25, and the lowest by customers ages 41-45.

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Summary	Age	Score
18-25 4.8	18-25	4.8
36-40 3.5	36-40	3.5
41-45 1.5	41-45	1.5
51-55 4.6	51-55	4.6

TopGolf Product Quality Score by Usage

TopGolf's Product Quality score was rated the highest by customers who have used TopGolf's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.

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Less than 1 Year	3.9
1 to 2 Years	4.8
2 to 5 Years	4.5
Over 10 Years	2.3

TopGolf Product Quality Score by Industry

TopGolf's Product Quality score was rated the highest by Restaurants industry customers, and the lowest by Tech industry customers.

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Tech	4.1
Restaurants	4.7

TopGolf Product Quality vs. Competitors

Compared to its competitors, TopGolf's Product Quality score is rated right above Drive Shack.

COMPANY		Product Quality Score
	TopGolf	4.1/5
	Drive Shack	4/5
	Dave & Buster's	3.9/5
	Main Event Entertainment	2.6/5

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Product Quality for Other Media and Entertainment Brands

In the Media and Entertainment industry, TopGolf's Product Quality score is rated right above ROBLOX, and is preceded by Rockstar Games.

COMPANY		Product Quality Score
	Nintendo	4.4/5
	Apple	4.3/5
	Netflix	4.2/5
	Spotify	4.2/5
	The Walt Disney Company	4.1/5
	Rockstar Games	4.1/5
	TopGolf	4.1/5
	ROBLOX	4/5
	Instagram	3.7/5

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TopGolf Pricing

TopGolf ROI & Value For Money

3.7/5

TopGolf has a value for money and ROI score of 3.7 out of 5 stars rated by its users and customers.

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TopGolf Pricing Plans

Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Restaurants industry. The users from the Tech industry think that they had the lowest ROI from TopGolf.

Quick Insights into TopGolf ROI

TopGolf's ROI score was rated highest by Hispanic or Latino customers, and rated lowest by customers ages 41-45.

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Ranked TopGolf ROI the Highest

Hispanic or Latino	5
1 to 2 Years	4.8
Restaurants	4.5

Ranked TopGolf ROI the Lowest

Over 10 Years	2.8
Caucasian	2.5
41-45	1.5

TopGolf ROI Score by Gender

Male customers rated TopGolf's ROI score 0.9 stars higher than Female customers.

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Male

3.9/5

Female

3/5

TopGolf ROI Score by Ethnicity

TopGolf's ROI score was rated the highest by Hispanic or Latino customers, and the lowest by Caucasian customers.

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Summary	Ethnicity	Score
Caucasian 2.5	Caucasian	2.5
Hispanic or Latino 5	Hispanic or Latino	5
African American/Black 2.7	African American/Black	2.7

TopGolf ROI Score by Age

TopGolf's ROI score was rated the highest by customers ages 18-25, and the lowest by customers ages 41-45.

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Summary	Age	Score
18-25 4.4	18-25	4.4
36-40 3.5	36-40	3.5
41-45 1.5	41-45	1.5
51-55 4.1	51-55	4.1

TopGolf ROI Score by Usage

TopGolf's ROI score was rated the highest by customers who have used TopGolf's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.

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Less than 1 Year	3.4
1 to 2 Years	4.8
2 to 5 Years	3.9
Over 10 Years	2.8

TopGolf ROI Score by Industry

TopGolf's ROI score was rated the highest by Restaurants industry customers, and the lowest by Tech industry customers.

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Tech	4.4
Restaurants	4.5

TopGolf Pricing vs. Competitors

Compared to its competitors, TopGolf's ROI score is rated right above Dave & Buster's, and is preceded by Drive Shack.

COMPANY		Pricing Score
	Drive Shack	4/5
	TopGolf	3.7/5
	Dave & Buster's	3.6/5
	Main Event Entertainment	2.8/5

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ROI for Other Media and Entertainment Brands

In the Media and Entertainment industry, TopGolf's ROI score is rated right above Instagram, and is preceded by The Walt Disney Company.

COMPANY		Pricing Score
	Spotify	4/5
	Nintendo	4/5
	Netflix	4/5
	Apple	4/5
	Rockstar Games	3.8/5
	ROBLOX	3.8/5
	The Walt Disney Company	3.7/5
	TopGolf	3.7/5
	Instagram	3.5/5

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TopGolf Customer Satisfaction (CSAT)

TopGolf Customer Satisfaction (CSAT) Score

65 / 100

TopGolf has an overall Customer Satisfaction score of 65 rated by its users and customers.

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Very Satisfied	54%
Satisfied	11%
Neither Satisfied nor Dissatisfied	8%
Dissatisfied	3%
Very Dissatisfied	24%

Very Satisfied

54%

Satisfied

11%

Neither Satisfied nor Dissatisfied

Dissatisfied

Very Dissatisfied

24%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into TopGolf Customer Satisfaction

TopGolf's Customer Satisfaction score was rated highest by customers who have used TopGolf's products/services for 1 to 2 Years, and rated lowest by Caucasian customers.

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Ranked TopGolf Customer Satisfaction the Highest

1 to 2 Years	100%
Hispanic or Latino	100%
18-25	87%

Ranked TopGolf Customer Satisfaction the Lowest

Over 10 Years	33%
41-45	25%
Caucasian	17%

TopGolf Customer Satisfaction Score by Gender

Male customers rated TopGolf's Customer Satisfaction score 22 points higher than Female customers.

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66 / 100

Male

	Very Satisfied	58%
	Satisfied	8%
	Neither Satisfied nor Dissatisfied	8%
	Dissatisfied	8%
	Very Dissatisfied	18%

44 / 100

Female

	Very Satisfied	44%
	Satisfied	0%
	Neither Satisfied nor Dissatisfied	0%
	Dissatisfied	0%
	Very Dissatisfied	56%

TopGolf Customer Satisfaction Score by Ethnicity

CSAT according to Caucasian

TopGolf's Customer Satisfaction (CSAT) score was rated 17% according to Caucasian users and customers.

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17 / 100

Very Satisfied	17%
Satisfied	0%
Neither Satisfied nor Dissatisfied	16%
Dissatisfied	0%
Very Dissatisfied	67%

Very Satisfied

17%

Satisfied

Neither Satisfied nor Dissatisfied

16%

Dissatisfied

Very Dissatisfied

67%

CSAT according to Hispanic or Latino

TopGolf's Customer Satisfaction (CSAT) score was rated 100% according to Hispanic or Latino users and customers.

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100 / 100

Very Satisfied	80%
Satisfied	20%
Neither Satisfied nor Dissatisfied	0%
Dissatisfied	0%
Very Dissatisfied	0%

Very Satisfied

80%

Satisfied

20%

Neither Satisfied nor Dissatisfied

Dissatisfied

Very Dissatisfied

CSAT according to African American/Black

TopGolf's Customer Satisfaction (CSAT) score was rated 33% according to African American/Black users and customers.

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33 / 100

Very Satisfied	33%
Satisfied	0%
Neither Satisfied nor Dissatisfied	0%
Dissatisfied	17%
Very Dissatisfied	50%

Very Satisfied

33%

Satisfied

Neither Satisfied nor Dissatisfied

Dissatisfied

17%

Very Dissatisfied

50%

TopGolf Customer Satisfaction Score by Age

TopGolf's Customer Satisfaction score was rated the highest by customers ages 18-25, and the lowest by customers ages 41-45.

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100

Breakdown

Age

Score

18-25

87%

41-45

25%

TopGolf Customer Satisfaction Score by Usage

TopGolf's Customer Satisfaction score was rated the highest by customers who have used TopGolf's products/services for 1 to 2 Years, and the lowest by customers with Over 10 Years of usage.

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Less than 1 Year	43
1 to 2 Years	100
2 to 5 Years	80
Over 10 Years	33

TopGolf Customer Satisfaction Score by Industry

TopGolf's Customer Satisfaction score was rated 67 points by Tech industry customers.

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	"title": "TopGolf Customer Satisfaction Score by Industry",
	"text": "TopGolf's Customer Satisfaction score was rated 67 points by Tech industry customers.",
	"bars": [
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			"label": "Tech",
			"groupId": 104,
			"score": 67,
			"stars": 0,
			"csatScore": 67,
			"text": "TopGolf's Customer Satisfaction score is  rated by Tech customers on Comparably.",
			"scoreClassName": "max",
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Tech	67

TopGolf Customer Satisfaction vs. Competitors

Compared to its competitors, TopGolf's Customer Satisfaction score is rated right above Main Event Entertainment, and is preceded by Dave & Buster's.

COMPANY		Customer Satisfaction (CSAT) Score
	Drive Shack	100%
	Dave & Buster's	75%
	TopGolf	65%
	Main Event Entertainment	28%

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Customer Satisfaction for Other Media and Entertainment Brands

In the Media and Entertainment industry, TopGolf's Customer Satisfaction score is rated right above Instagram, and is preceded by ROBLOX.

COMPANY		Customer Satisfaction (CSAT) Score
	Nintendo	88%
	Netflix	85%
	Apple	85%
	Spotify	85%
	The Walt Disney Company	77%
	Rockstar Games	76%
	ROBLOX	73%
	TopGolf	65%
	Instagram	61%

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TopGolf Customer Service

4.1/5

TopGolf has an overall Customer Service score of 4.1 out of 5 stars rated by its users and customers.

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About TopGolf's Customer Service

Address

8750 N Central Expy, Dallas, TX 75231

Website

https://topgolf.com/us/

TopGolf's Social Links

Quick Insights into TopGolf Customer Service

TopGolf's Customer Service score was rated highest by customers who have used TopGolf's products/services for 1 to 2 Years, and rated lowest by customers ages 41-45.

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Ranked TopGolf Customer Service the Highest

1 to 2 Years	5
Hispanic or Latino	5
18-25	4.9

Ranked TopGolf Customer Service the Lowest

Less than 1 Year	3.4
Caucasian	2.7
41-45	1.5

TopGolf Customer Service Score by Gender

Male customers rated TopGolf's Customer Service score 0.5 stars higher than Female customers.

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Male

4.1/5

Female

3.6/5

TopGolf Customer Service Score by Ethnicity

TopGolf's Customer Service score was rated the highest by Hispanic or Latino customers, and the lowest by Caucasian customers.

Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of TopGolf.

100

Summary	Ethnicity	Customer Service Score
Caucasian 2.7	Caucasian	2.7
Hispanic or Latino 5	Hispanic or Latino	5
African American/Black 3.5	African American/Black	3.5

TopGolf Customer Service Score by Age

TopGolf's Customer Service score was rated the highest by customers ages 18-25, and the lowest by customers ages 41-45.

Sign Up for Brand Profile PRO to get the full Customer Service by Age data of TopGolf.

100

Summary	Age	Customer Service Score
18-25 4.9	18-25	4.9
36-40 3.5	36-40	3.5
41-45 1.5	41-45	1.5
51-55 4.8	51-55	4.8

TopGolf Customer Service Score by Usage

TopGolf's Customer Service score was rated the highest by customers who have used TopGolf's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year	3.4
1 to 2 Years	5
2 to 5 Years	4.7
Over 10 Years	3.5

TopGolf Customer Service Score by Industry

TopGolf's Customer Service score was rated 4.9 stars by both Restaurants and Tech industry customers.

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Tech	4.9
Restaurants	4.9

TopGolf Customer Service vs. Competitors

Compared to its competitors, TopGolf's Customer Service score is rated right above Dave & Buster's.

COMPANY		Customer Service Score
	TopGolf	4.1/5
	Dave & Buster's	4/5
	Drive Shack	4/5
	Main Event Entertainment	2.4/5

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Customer Service for Other Media and Entertainment Brands

In the Media and Entertainment industry, TopGolf's Customer Service score is rated right above The Walt Disney Company, and is preceded by Apple.

COMPANY		Customer Service Score
	Apple	4.2/5
	TopGolf	4.1/5
	The Walt Disney Company	4.1/5
	Nintendo	4/5
	Netflix	4/5
	Spotify	4/5
	Rockstar Games	3.7/5
	ROBLOX	3.6/5
	Instagram	3.3/5

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TopGolf as an Employer

4.8/5

TopGolf has a 4.8/5 stars for its overall company culture rated by their employees

top

CEO of TopGolf

Artie Starrs

In the Top 5% of Similar Sized Companies on Comparably.

Consumer vs. Employees

TopGolf scored a 46 for Net Promoter Score and a 71 for Employee Net Promoter Score. NPS gauges how likely a customer of TopGolf would recommend the brand to a friend. ENPS measures how likely TopGolf employees would recommend working at TopGolf to a friend.

Net Promoter Score

NPS Score

67%	Promoters
12%	Passive
21%	Detractors

Employee Net Promoter Score

eNPS Score

77%	Promoters
17%	Passive
6%	Detractors

Global Ranking Snapshot

TopGolf is ranked #680 in the Global Top 100 Brands. It ranks just behind Blue Bottle Coffee and just ahead of Rolls-Royce.

RANK			INDUSTRY
678	Shaw Industries	Vance Bell	Energy and Manufacturing
679	Blue Bottle Coffee	James Freeman	Food and Beverages
680	TopGolf	Artie Starrs	Media and Entertainment
681	Rolls-Royce	Warren East	Automotive and Transportation
682	Twitch	Daniel Clancy	Tech
683	AMC Theaters	Adam Aron	Media and Entertainment
684	AMC Networks	Kristin Dolan	Media and Entertainment

Media and Entertainment Ranking Snapshot

TopGolf is ranked #79 in the Media and Entertainment Industry. It ranks just behind Wolters Kluwer and just ahead of Twitch.

RANK		Location
77	Elsevier	New York City, NY
78	Wolters Kluwer	Fayetteville, AR
79	TopGolf	Dallas, TX
80	Twitch	San Francisco, CA
81	AMC Theaters	Atlanta, GA
82	AMC Networks	New York City, NY
83	Simon and Schuster	New York City, NY