Wawa, Inc. NPS & Customer Reviews | Comparably
Wawa, Inc. is
Ranked
#98
in
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Wawa, Inc. is ranked #98 in Retail Brands

About Wawa, Inc. Brand

Wawa, Inc.’s brand is ranked #639 in the list of Global Best Brands, a carefully curated list of recognized brands as rated by customers of Wawa, Inc.. When compared to other organizations within the Retail industry, Wawa, Inc. is ranked #98. Among its major competitors, Wawa, Inc. is ranked in 1st place for NPS while Pret A Manger is 2nd, and Cosi is 3rd. Overall, Wawa, Inc. has a neutral social sentiment, when analyzing social media channels and online mentions.

Brand at a Glance

86%
Customer Loyalty
3.9/5
Product Quality
3.8/5
Pricing
3.9/5
Customer Service

Wawa, Inc. Ranking

Wawa, Inc. NPS

Wawa, Inc.'s Net Promoter Score (NPS) is a 38 with 62% Promoters, 14% Passives, and 24% Detractors. Net Promoter Score tracks whether Wawa, Inc.'s customers would recommend using the product based on a scale of -100 to 100.

Wawa, Inc. Overall NPS

38
NPS
62%Promoters
14%Passives
24%Detractors
Wawa, Inc. Overall NPS

Wawa, Inc. NPS Trend

-100
-50
0
50
100
Dec 2024
40
Dec 202440
Jan 2025
39
Jan 202539
Feb 2025
40
Feb 202540
Mar 2025
39
Mar 202539
Apr 2025
38
Apr 202538
May 2025
38
May 202538
Jun 2025
38
Jun 202538
Jul 2025
38
Jul 202538
Aug 2025
38
Aug 202538
Sep 2025
38
Sep 202538
Dec 2025
38
Dec 202538
Jan 2026
38
Jan 202638

How Other Brands Compare

Wawa, Inc. is ranked first for NPS among its competitors. Pret A Manger and Dunkin' come in second and third, with 7-Eleven coming in at #4.

Wawa, Inc. Logo
Wawa, Inc.
Dunkin' Logo
Dunkin'
7-Eleven's Logo
7-Eleven
Pret A Manger's Logo
Pret A Manger
Global Ranking#639#43#93#-
NPS3812523
Social Sentiment Calculated by analyzing social media and other online mentionsNeutralNeutralNeutral-
Valuation Updated every 24 hours for public companies--$36.34B-

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Wawa, Inc. NPS by Gender

Female customers rated Wawa, Inc.'s NPS 15 points higher than Male customers.

Male

28

Wawa, Inc.'s NPS was rated 28 by Male customers on Comparably.

55%
Promoters
18%
Passives
27%
Detractors

Female

43

Wawa, Inc.'s NPS was rated 43 by Female customers on Comparably.

66%
Promoters
11%
Passives
23%
Detractors

Wawa, Inc. NPS by Ethnicity

Wawa, Inc.'s NPS was rated the highest by Caucasian customers, and the lowest by Asian or Pacific Islander customers.

-100
-50
0
50
100
Caucasian
34
Caucasian34
Hispanic or Latino
33
Hispanic or Latino33
African American/Black
30
African American/Black30
Asian or Pacific Islander
0
Asian or Pacific Islander0
Other
32
Other32

Wawa, Inc. NPS by Age

Wawa, Inc.'s NPS was rated the highest by customers ages 36-40, and the lowest by customers ages 31-35.

0
20
40
60
80
100
Promoters
65%
Passives
13%
Detractors
22%
18-2565%13%22%
Promoters
66%
Passives
17%
Detractors
17%
26-3066%17%17%
Promoters
42%
Passives
8%
Detractors
50%
31-3542%8%50%
Promoters
86%
Passives
14%
Detractors
0%
36-4086%14%0%
Promoters
64%
Passives
12%
Detractors
24%
41-4564%12%24%
Promoters
65%
Passives
10%
Detractors
25%
46-5065%10%25%
Promoters
50%
Passives
21%
Detractors
29%
51-5550%21%29%
Promoters
68%
Passives
16%
Detractors
16%
56-6068%16%16%
Promoters
53%
Passives
18%
Detractors
29%
61-6553%18%29%
Promoters
56%
Passives
19%
Detractors
25%
66+56%19%25%

Wawa, Inc. NPS by Usage

Wawa, Inc.'s NPS was rated the highest by customers who have used Wawa, Inc.'s products/services for Over 10 Years, and the lowest by customers with 1 to 2 Years of usage.

-100
-50
0
50
100
Less than 1 Year
20
Less than 1 Year20
1 to 2 Years
13
1 to 2 Years13
2 to 5 Years
33
2 to 5 Years33
5 to 10 Years
31
5 to 10 Years31
Over 10 Years
44
Over 10 Years44

Wawa, Inc. NPS vs. Competitors

Compared to its competitors, Wawa, Inc.'s NPS is rated right above Pret A Manger.

Wawa, Inc. NPS vs Companies in Retail

In the Retail industry, Wawa, Inc.'s NPS is rated right above Bath & Body Works, and is preceded by American Eagle Outfitters.

Wawa, Inc. Customer Reviews

Out of the 41 Wawa, Inc. customer reviews 32 were positive and 9 were constructive. Wawa, Inc. customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.

What do you value most about this brand?
You know when you buy something the quality is the best
What do you value most about this brand?
Custumer service and The deli
What can this brand most improve?
Price gouging prices r being inflated
What can this brand most improve?
Sell to the competition and move on
What do you value most about this brand?
Good food great price friendly

Wawa, Inc. Customer Loyalty

86%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

86% of Wawa, Inc. users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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86
86%
14
14%
Wawa, Inc. Customer Loyalty

Wawa, Inc. Customer Loyalty Score by Gender

Female customers rated Wawa, Inc.'s Customer Loyalty score 3% higher than Male customers.

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Male
88%
Yes
Female
91%
Yes

Wawa, Inc. Customer Loyalty Score by Ethnicity

Wawa, Inc.'s Customer Loyalty score was rated the highest by Asian or Pacific Islander customers, and the lowest by Hispanic or Latino customers.

% who answered "Yes"

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89
out of 100
Caucasian
70
out of 100
Hispanic or Latino
91
out of 100
African American/Black
100
out of 100
Asian or Pacific Islander
93
out of 100
Other

Wawa, Inc. Customer Loyalty Score by Age

Wawa, Inc.'s Customer Loyalty score was rated the highest by customers ages 31-35, and the lowest by customers ages 61-65.

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0
20%
40%
60%
80%
100%
18-25
89%
18-2589%
26-30
93%
26-3093%
31-35
100%
31-35100%
36-40
87%
36-4087%
41-45
82%
41-4582%
46-50
82%
46-5082%
51-55
93%
51-5593%
56-60
91%
56-6091%
61-65
74%
61-6574%
66+
94%
66+94%

Wawa, Inc. Customer Loyalty Score by Usage

Wawa, Inc.'s Customer Loyalty score was rated the highest by customers who have used Wawa, Inc.'s products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
64%
1 to 2 Years
82%
2 to 5 Years
85%
5 to 10 Years
93%
Over 10 Years
91%

Wawa, Inc. Customer Loyalty Score by Industry

Wawa, Inc.'s Customer Loyalty score was rated the highest by Arts and Entertainment industry customers, and the lowest by Aerospace and Aviation industry customers.

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Tech
80%
Accounting
94%
Aerospace and Aviation
60%
Architecture and Planning
61%
Arts and Entertainment
100%
Automotive and Transportation
100%
Banking and Financial Services
85%
Business and Consumer Services
87%
Construction
100%
Consumer Services
100%
Education
90%
Government and Public Policy
100%
Healthcare, Hospitals and Medicine
84%
Hospitality
100%
Legal
100%
Marketing, Advertising and Research
100%
Retail
87%
Transportation
100%

Wawa, Inc. Customer Loyalty vs. Competitors

Compared to its competitors, Wawa, Inc.'s Customer Loyalty score is rated right above Dunkin'.

COMPANYCustomer Loyalty Score
Wawa, Inc.86%
Dunkin'80%
7-Eleven79%
Pret A Manger73%
Cosi72%
Seattle Coffee CompanyN/A

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Wawa, Inc. Logo
VS
Dunkin' Logo
7-Eleven's Logo
Pret A Manger's Logo
Cosi's Logo
Seattle Coffee Company's Logo

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Customer Loyalty for Other Retail Brands

In the Retail industry, Wawa, Inc.'s Customer Loyalty score is rated right above Trader Joe's, and is preceded by Bath & Body Works.

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Wawa, Inc. Logo
VS
Costco's Logo
Amazon's Logo
REI's Logo
American Eagle Outfitters' Logo
Bath & Body Works' Logo
Trader Joe's' Logo
Target's Logo
Chipotle's Logo

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Wawa, Inc. Product Quality

3.9/5

Wawa, Inc. has an overall Product Quality score of 3.9 out of 5 stars rated by its users and customers.

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Wawa, Inc. Product Information

Wawa, Inc.’s product quality score is a 3.9 out of 5 as rated by its users and customers. Reviewers from the Legal industry rated Wawa, Inc.'s product the highest. Reviewers from the Tech industry rated Wawa, Inc. the lowest at 4.2.

Website
https://www.wawa.com/
Company Size
10,000+ Employees

Industry

Retail

Quick Insights into Wawa, Inc. Product Quality

Wawa, Inc.'s Product Quality score was rated highest by customers from the Legal industry, and rated lowest by Asian or Pacific Islander customers.

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Ranked Wawa, Inc. Product Quality the Highest

Legal
4.6
18-25
4.3
Over 10 Years
4.1

Ranked Wawa, Inc. Product Quality the Lowest

Less than 1 Year
3.4
Architecture and Planning
3.1
Asian or Pacific Islander
2.9

Wawa, Inc. Product Quality Score by Gender

Female customers rated Wawa, Inc.'s Product Quality score 0.1 stars higher than Male customers.

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Male

3.9/5

Female

4/5

Wawa, Inc. Product Quality Score by Ethnicity

Wawa, Inc.'s Product Quality score was rated the highest by Caucasian customers, and the lowest by Asian or Pacific Islander customers.

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0
1
2
3
4
5
Caucasian
4
Caucasian4
Hispanic or Latino
4
Hispanic or Latino4
African American/Black
3.5
African American/Black3.5
Asian or Pacific Islander
2.9
Asian or Pacific Islander2.9
Other
4
Other4

Wawa, Inc. Product Quality Score by Age

Wawa, Inc.'s Product Quality score was rated the highest by customers ages 18-25, and the lowest by customers ages 51-55.

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0
1
2
3
4
5
18-25
4.3
18-254.3
26-30
4.1
26-304.1
31-35
3.7
31-353.7
36-40
4.3
36-404.3
41-45
3.8
41-453.8
46-50
4.2
46-504.2
51-55
3.7
51-553.7
56-60
3.9
56-603.9
61-65
3.9
61-653.9
66+
4.1
66+4.1

Wawa, Inc. Product Quality Score by Usage

Wawa, Inc.'s Product Quality score was rated the highest by customers who have used Wawa, Inc.'s products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
3.4
1 to 2 Years
3.8
2 to 5 Years
3.8
5 to 10 Years
4
Over 10 Years
4.1

Wawa, Inc. Product Quality Score by Industry

Wawa, Inc.'s Product Quality score was rated the highest by Legal industry customers, and the lowest by Architecture and Planning industry customers.

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Tech
4.2
Accounting
3.7
Aerospace and Aviation
3.5
Architecture and Planning
3.1
Arts and Entertainment
4.4
Automotive and Transportation
3.5
Banking and Financial Services
4.5
Business and Consumer Services
4.5
Construction
3.5
Consumer Services
3.4
Education
4
Government and Public Policy
4.3
Healthcare, Hospitals and Medicine
3.8
Hospitality
3.9
Legal
4.6
Marketing, Advertising and Research
4.5
Retail
4.2
Transportation
3.6

Wawa, Inc. Product Quality vs. Competitors

Compared to its competitors, Wawa, Inc.'s Product Quality score is rated right above Pret A Manger, and is preceded by Cosi.

COMPANYProduct Quality Score
Cosi4/5
Wawa, Inc.3.9/5
Pret A Manger3.9/5
Dunkin'3.6/5
7-Eleven3.5/5
Seattle Coffee CompanyN/A

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Wawa, Inc. Logo
VS
Cosi's Logo
Pret A Manger's Logo
Dunkin' Logo
7-Eleven's Logo
Seattle Coffee Company's Logo

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Product Quality for Other Retail Brands

In the Retail industry, Wawa, Inc.'s Product Quality score is rated right above Chipotle, and is preceded by Target.

COMPANYProduct Quality Score
REI4.3/5
Costco4.3/5
Amazon4.2/5
Trader Joe's4.2/5
American Eagle Outfitters4.2/5
Bath & Body Works4.1/5
Target4.1/5
Wawa, Inc.3.9/5
Chipotle3.8/5

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Wawa, Inc. Logo
VS
REI's Logo
Costco's Logo
Amazon's Logo
Trader Joe's' Logo
American Eagle Outfitters' Logo
Bath & Body Works' Logo
Target's Logo
Chipotle's Logo

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Wawa, Inc. Pricing

Wawa, Inc. ROI & Value For Money

3.8/5

Wawa, Inc. has a value for money and ROI score of 3.8 out of 5 stars rated by its users and customers.

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Wawa, Inc. Pricing Plans

Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Banking and Financial Services industry. The users from the Automotive and Transportation industry think that they had the lowest ROI from Wawa, Inc..

Quick Insights into Wawa, Inc. ROI

Wawa, Inc.'s ROI score was rated highest by customers from the Banking and Financial Services industry, and rated lowest by customers from the Automotive and Transportation industry.

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Ranked Wawa, Inc. ROI the Highest

Banking and Financial Services
4.6
46-50
4.1
Female
4

Ranked Wawa, Inc. ROI the Lowest

Asian or Pacific Islander
3.4
Less than 1 Year
3.2
Automotive and Transportation
3.1

Wawa, Inc. ROI Score by Gender

Female customers rated Wawa, Inc.'s ROI score 0.3 stars higher than Male customers.

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Male

3.7/5

Female

4/5

Wawa, Inc. ROI Score by Ethnicity

Wawa, Inc.'s ROI score was rated the highest by African American/Black customers, and the lowest by Asian or Pacific Islander customers.

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0
1
2
3
4
5
Caucasian
3.8
Caucasian3.8
Hispanic or Latino
3.8
Hispanic or Latino3.8
African American/Black
3.8
African American/Black3.8
Asian or Pacific Islander
3.4
Asian or Pacific Islander3.4
Other
3.8
Other3.8

Wawa, Inc. ROI Score by Age

Wawa, Inc.'s ROI score was rated the highest by customers ages 46-50, and the lowest by customers ages 51-55.

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0
1
2
3
4
5
18-25
4
18-254
26-30
3.9
26-303.9
31-35
3.8
31-353.8
36-40
4
36-404
41-45
3.7
41-453.7
46-50
4.1
46-504.1
51-55
3.7
51-553.7
56-60
3.9
56-603.9
61-65
3.8
61-653.8
66+
3.8
66+3.8

Wawa, Inc. ROI Score by Usage

Wawa, Inc.'s ROI score was rated the highest by customers who have used Wawa, Inc.'s products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
3.2
1 to 2 Years
3.8
2 to 5 Years
3.9
5 to 10 Years
3.9
Over 10 Years
3.9

Wawa, Inc. ROI Score by Industry

Wawa, Inc.'s ROI score was rated the highest by Banking and Financial Services industry customers, and the lowest by Automotive and Transportation industry customers.

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Tech
4
Accounting
3.7
Aerospace and Aviation
3.4
Architecture and Planning
3.5
Arts and Entertainment
3.6
Automotive and Transportation
3.1
Banking and Financial Services
4.6
Business and Consumer Services
3.9
Construction
4.3
Consumer Services
3.7
Education
3.9
Government and Public Policy
4.2
Healthcare, Hospitals and Medicine
3.9
Hospitality
3.5
Legal
4.2
Marketing, Advertising and Research
4
Retail
4.1
Transportation
3.6

Wawa, Inc. Pricing vs. Competitors

Compared to its competitors, Wawa, Inc.'s ROI score is rated right above Cosi.

COMPANYPricing Score
Wawa, Inc.3.8/5
Cosi3.6/5
Pret A Manger3.5/5
Dunkin'3.4/5
7-Eleven3.2/5
Seattle Coffee CompanyN/A

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Wawa, Inc. Logo
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Cosi's Logo
Pret A Manger's Logo
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Seattle Coffee Company's Logo

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ROI for Other Retail Brands

In the Retail industry, Wawa, Inc.'s ROI score is rated right above American Eagle Outfitters, and is preceded by Target.

COMPANYPricing Score
Costco4.1/5
Amazon4.1/5
REI4.1/5
Trader Joe's4/5
Target3.9/5
Wawa, Inc.3.8/5
American Eagle Outfitters3.8/5
Bath & Body Works3.8/5
Chipotle3.5/5

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Wawa, Inc. Logo
VS
Costco's Logo
Amazon's Logo
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Wawa, Inc. Customer Satisfaction (CSAT)

Wawa, Inc. Customer Satisfaction (CSAT) Score

75 / 100

Wawa, Inc. has an overall Customer Satisfaction score of 75 rated by its users and customers.

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Very Satisfied50%
Satisfied25%
Neither Satisfied nor Dissatisfied6%
Dissatisfied5%
Very Dissatisfied14%
Very Satisfied
50%
Satisfied
25%
Neither Satisfied nor Dissatisfied
6%
Dissatisfied
5%
Very Dissatisfied
14%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into Wawa, Inc. Customer Satisfaction

Wawa, Inc.'s Customer Satisfaction score was rated highest by customers who have used Wawa, Inc.'s products/services for 1 to 2 Years, and rated lowest by customers from the Transportation industry.

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Ranked Wawa, Inc. Customer Satisfaction the Highest

1 to 2 Years
100%
26-30
100%
Arts and Entertainment
100%

Ranked Wawa, Inc. Customer Satisfaction the Lowest

2 to 5 Years
66%
61-65
61%
Transportation
40%

Wawa, Inc. Customer Satisfaction Score by Gender

Male customers rated Wawa, Inc.'s Customer Satisfaction score 2 points higher than Female customers.

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78 / 100
Male
Very Satisfied
54%
Satisfied
24%
Neither Satisfied nor Dissatisfied
2%
Dissatisfied
5%
Very Dissatisfied
15%
76 / 100
Female
Very Satisfied
56%
Satisfied
20%
Neither Satisfied nor Dissatisfied
9%
Dissatisfied
4%
Very Dissatisfied
11%

Wawa, Inc. Customer Satisfaction Score by Ethnicity

CSAT according to Caucasian

Wawa, Inc. Customer Satisfaction (CSAT) score was rated 77% according to Caucasian users and customers.

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77 / 100
Very Satisfied59%
Satisfied18%
Neither Satisfied nor Dissatisfied5%
Dissatisfied5%
Very Dissatisfied13%
Very Satisfied
59%
Satisfied
18%
Neither Satisfied nor Dissatisfied
5%
Dissatisfied
5%
Very Dissatisfied
13%

CSAT according to Hispanic or Latino

Wawa, Inc. Customer Satisfaction (CSAT) score was rated 83% according to Hispanic or Latino users and customers.

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83 / 100
Very Satisfied50%
Satisfied33%
Neither Satisfied nor Dissatisfied0%
Dissatisfied17%
Very Dissatisfied0%
Very Satisfied
50%
Satisfied
33%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
17%
Very Dissatisfied
0%

CSAT according to African American/Black

Wawa, Inc. Customer Satisfaction (CSAT) score was rated 70% according to African American/Black users and customers.

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70 / 100
Very Satisfied45%
Satisfied25%
Neither Satisfied nor Dissatisfied10%
Dissatisfied0%
Very Dissatisfied20%
Very Satisfied
45%
Satisfied
25%
Neither Satisfied nor Dissatisfied
10%
Dissatisfied
0%
Very Dissatisfied
20%

CSAT according to Asian or Pacific Islander

Wawa, Inc. Customer Satisfaction (CSAT) score was rated 100% according to Asian or Pacific Islander users and customers.

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100 / 100
Very Satisfied25%
Satisfied75%
Neither Satisfied nor Dissatisfied0%
Dissatisfied0%
Very Dissatisfied0%
Very Satisfied
25%
Satisfied
75%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%

CSAT according to Other

Wawa, Inc. Customer Satisfaction (CSAT) score was rated 79% according to Other users and customers.

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79 / 100
Very Satisfied54%
Satisfied25%
Neither Satisfied nor Dissatisfied4%
Dissatisfied0%
Very Dissatisfied17%
Very Satisfied
54%
Satisfied
25%
Neither Satisfied nor Dissatisfied
4%
Dissatisfied
0%
Very Dissatisfied
17%

Wawa, Inc. Customer Satisfaction Score by Age

Wawa, Inc.'s Customer Satisfaction score was rated the highest by customers ages 26-30, and the lowest by customers ages 61-65.

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0
20
40
60
80
100
18-25 CSAT Score
91%
Very Satisfied
55%
Satisfied
36%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
9%
18-2591%
26-30 CSAT Score
100%
Very Satisfied
64%
Satisfied
36%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
26-30100%
31-35 CSAT Score
66%
Very Satisfied
33%
Satisfied
33%
Neither Satisfied nor Dissatisfied
11%
Dissatisfied
11%
Very Dissatisfied
12%
31-3566%
36-40 CSAT Score
66%
Very Satisfied
66%
Satisfied
0%
Neither Satisfied nor Dissatisfied
17%
Dissatisfied
0%
Very Dissatisfied
17%
36-4066%
41-45 CSAT Score
76%
Very Satisfied
52%
Satisfied
24%
Neither Satisfied nor Dissatisfied
5%
Dissatisfied
5%
Very Dissatisfied
14%
41-4576%
46-50 CSAT Score
77%
Very Satisfied
65%
Satisfied
12%
Neither Satisfied nor Dissatisfied
18%
Dissatisfied
5%
Very Dissatisfied
0%
46-5077%
51-55 CSAT Score
70%
Very Satisfied
40%
Satisfied
30%
Neither Satisfied nor Dissatisfied
10%
Dissatisfied
0%
Very Dissatisfied
20%
51-5570%
56-60 CSAT Score
82%
Very Satisfied
64%
Satisfied
18%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
18%
56-6082%
61-65 CSAT Score
61%
Very Satisfied
46%
Satisfied
15%
Neither Satisfied nor Dissatisfied
8%
Dissatisfied
0%
Very Dissatisfied
31%
61-6561%
66+ CSAT Score
70%
Very Satisfied
60%
Satisfied
10%
Neither Satisfied nor Dissatisfied
3%
Dissatisfied
13%
Very Dissatisfied
14%
66+70%

Wawa, Inc. Customer Satisfaction Score by Usage

Wawa, Inc.'s Customer Satisfaction score was rated the highest by customers who have used Wawa, Inc.'s products/services for 1 to 2 Years, and the lowest by customers with 2 to 5 Years of usage.

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Less than 1 Year
83
1 to 2 Years
100
2 to 5 Years
66
5 to 10 Years
76
Over 10 Years
76

Wawa, Inc. Customer Satisfaction Score by Industry

Wawa, Inc.'s Customer Satisfaction score was rated the highest by Arts and Entertainment industry customers, and the lowest by Transportation industry customers.

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Tech
83
Accounting
83
Aerospace and Aviation
60
Architecture and Planning
80
Arts and Entertainment
100
Automotive and Transportation
66
Banking and Financial Services
100
Business and Consumer Services
100
Construction
67
Consumer Services
75
Education
76
Government and Public Policy
67
Healthcare, Hospitals and Medicine
73
Hospitality
80
Legal
100
Marketing, Advertising and Research
60
Retail
100
Transportation
40

Wawa, Inc. Customer Satisfaction vs. Competitors

Compared to its competitors, Wawa, Inc.'s Customer Satisfaction score is rated right above Dunkin', and is preceded by Pret A Manger.

COMPANYCustomer Satisfaction (CSAT) Score
Cosi86%
Pret A Manger78%
Wawa, Inc.75%
Dunkin'65%
7-Eleven62%
Seattle Coffee Company0%

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Cosi's Logo
Pret A Manger's Logo
Dunkin' Logo
7-Eleven's Logo
Seattle Coffee Company's Logo

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Customer Satisfaction for Other Retail Brands

In the Retail industry, Wawa, Inc.'s Customer Satisfaction score is rated right above Chipotle, and is preceded by Trader Joe's.

COMPANYCustomer Satisfaction (CSAT) Score
REI85%
Costco84%
Amazon84%
American Eagle Outfitters82%
Bath & Body Works81%
Target79%
Trader Joe's79%
Wawa, Inc.75%
Chipotle62%

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Target's Logo
Trader Joe's' Logo
Chipotle's Logo

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Wawa, Inc. Customer Service

3.9/5

Wawa, Inc. has an overall Customer Service score of 3.9 out of 5 stars rated by its users and customers.

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About Wawa, Inc.'s Customer Service

Website

https://www.wawa.com/

Quick Insights into Wawa, Inc. Customer Service

Wawa, Inc.'s Customer Service score was rated highest by customers from the Banking and Financial Services industry, and rated lowest by customers from the Construction industry.

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Ranked Wawa, Inc. Customer Service the Highest

Banking and Financial Services
4.6
36-40
4.5
1 to 2 Years
4.1

Ranked Wawa, Inc. Customer Service the Lowest

61-65
3.4
Asian or Pacific Islander
3.4
Construction
3.1

Wawa, Inc. Customer Service Score by Gender

Female customers rated Wawa, Inc.'s Customer Service score 0.3 stars higher than Male customers.

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Male

3.8/5

Female

4.1/5

Wawa, Inc. Customer Service Score by Ethnicity

Wawa, Inc.'s Customer Service score was rated the highest by African American/Black customers, and the lowest by Asian or Pacific Islander customers.

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0
20
40
60
80
100
Caucasian
4
Caucasian4
Hispanic or Latino
3.6
Hispanic or Latino3.6
African American/Black
4
African American/Black4
Asian or Pacific Islander
3.4
Asian or Pacific Islander3.4
Other
3.8
Other3.8

Wawa, Inc. Customer Service Score by Age

Wawa, Inc.'s Customer Service score was rated the highest by customers ages 36-40, and the lowest by customers ages 61-65.

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0
20
40
60
80
100
18-25
4.2
18-254.2
26-30
4.2
26-304.2
31-35
3.8
31-353.8
36-40
4.5
36-404.5
41-45
3.9
41-453.9
46-50
4.2
46-504.2
51-55
3.9
51-553.9
56-60
3.9
56-603.9
61-65
3.4
61-653.4
66+
3.9
66+3.9

Wawa, Inc. Customer Service Score by Usage

Wawa, Inc.'s Customer Service score was rated the highest by customers who have used Wawa, Inc.'s products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
3.7
1 to 2 Years
4.1
2 to 5 Years
3.8
5 to 10 Years
3.9
Over 10 Years
4.1

Wawa, Inc. Customer Service Score by Industry

Wawa, Inc.'s Customer Service score was rated the highest by Banking and Financial Services industry customers, and the lowest by Construction industry customers.

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Tech
4.3
Accounting
3.9
Aerospace and Aviation
3.6
Architecture and Planning
3.3
Arts and Entertainment
4.1
Automotive and Transportation
3.1
Banking and Financial Services
4.6
Business and Consumer Services
4
Construction
3.1
Consumer Services
3.9
Education
4
Government and Public Policy
4.6
Healthcare, Hospitals and Medicine
3.7
Hospitality
3.9
Legal
4.4
Marketing, Advertising and Research
4.2
Retail
4.3
Transportation
3.7

Wawa, Inc. Customer Service vs. Competitors

Compared to its competitors, Wawa, Inc.'s Customer Service score is rated right above Cosi, and is preceded by Pret A Manger.

COMPANYCustomer Service Score
Pret A Manger3.9/5
Wawa, Inc.3.9/5
Cosi3.9/5
Dunkin'3.4/5
7-Eleven3.3/5
Seattle Coffee CompanyN/A

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Pret A Manger's Logo
Cosi's Logo
Dunkin' Logo
7-Eleven's Logo
Seattle Coffee Company's Logo

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Customer Service for Other Retail Brands

In the Retail industry, Wawa, Inc.'s Customer Service score is rated right above Chipotle, and is preceded by Bath & Body Works.

COMPANYCustomer Service Score
REI4.4/5
Costco4.2/5
Amazon4.2/5
Trader Joe's4.2/5
American Eagle Outfitters4/5
Target4/5
Bath & Body Works4/5
Wawa, Inc.3.9/5
Chipotle3.6/5

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REI's Logo
Costco's Logo
Amazon's Logo
Trader Joe's' Logo
American Eagle Outfitters' Logo
Target's Logo
Bath & Body Works' Logo
Chipotle's Logo

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Wawa, Inc. as an Employer

3.1/5

Wawa, Inc. has a 3.1/5 stars for its overall company culture rated by their employees

  Wawa, Inc. CEO
top
50%
CEO of Wawa, Inc.

In the Top 50% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Wawa, Inc. scored a 38 for Net Promoter Score and a -19 for Employee Net Promoter Score. NPS gauges how likely a customer of Wawa, Inc. would recommend the brand to a friend. ENPS measures how likely Wawa, Inc. employees would recommend working at Wawa, Inc. to a friend.

Net Promoter Score

38
NPS Score
62%Promoters
14%Passive
24%Detractors

Employee Net Promoter Score

-19
eNPS Score
31%Promoters
19%Passive
50%Detractors

Global Ranking Snapshot

Wawa, Inc. is ranked #639 in the Global Top 100 Brands. It ranks just behind VICE Media and just ahead of Fiverr.com.

RANKCOMPANYCEOINDUSTRY
637
MailChimp  MailChimp CEO
Ben Chestnut
Tech
638
VICE Media  VICE Media CEO
Nancy Dubuc
Media and Entertainment
639
Wawa, Inc.  Wawa, Inc. CEO
Chris Gheysens
Retail
640
Fiverr.com  Fiverr.com CEO
Micha Kaufman
Business and Consumer Services
641
Pluralsight  Pluralsight CEO
Aaron Skonnard
Tech
642
Nutanix  Nutanix CEO
Rajiv Ramaswami
Tech
643
23andMe  23andMe CEO
Anne Wojcicki
Health and Wellness

Retail Ranking Snapshot

Wawa, Inc. is ranked #98 in the Retail Industry. It ranks just behind Wegmans and just ahead of Sally Beauty.

RANKCOMPANYLocation
96
B&H Photo
New York City, NY
97
Wegmans
Rochester, NY
98
Wawa, Inc.
99
Sally Beauty
Denton, TX
100
Boxed
Edison, NJ
101
Philz Coffee
San Francisco, CA
102
Tommy Bahama
Seattle, WA