
Conagra Brands (NYSE: CAG) is a $11 billion company that combines a rich heritage of making great food with a sharpened focus and entrepreneurial spirit. We’re transforming the way we operate to fulfill what consumers and customers want, in a smart, simple way. We’re modernizing our iconic food brands, leveraging fresh opportunities and adapting to a changing landscape – all with a culture that’s ready to capture growth and drive shareholder value. Conagra Brands’s brand is ranked #353 in the list of Global Best Brands, a carefully curated list of recognized brands as rated by customers of Conagra Brands. When compared to other organizations within the Consumer Goods industry, Conagra Brands is ranked #39. Among its major competitors, Conagra Brands is ranked in 9th place for NPS while Mondelez International North America is 1st, and General Mills Inc. is 2nd.Their current market cap is $17.68B
Conagra Brands's Net Promoter Score (NPS) is a 6 with 45% Promoters, 16% Passives, and 39% Detractors. Net Promoter Score tracks whether Conagra Brands's customers would recommend using the product based on a scale of -100 to 100.
| 45% | Promoters |
|---|---|
| 16% | Passives |
| 39% | Detractors |
| Summary | Date | Score |
|---|---|---|
May 2024 5 | May 2024 | 5 |
Jun 2024 3 | Jun 2024 | 3 |
Jul 2024 3 | Jul 2024 | 3 |
Aug 2024 2 | Aug 2024 | 2 |
Sep 2024 2 | Sep 2024 | 2 |
Oct 2024 4 | Oct 2024 | 4 |
Dec 2024 6 | Dec 2024 | 6 |
Feb 2025 6 | Feb 2025 | 6 |
Apr 2025 6 | Apr 2025 | 6 |
Jul 2025 6 | Jul 2025 | 6 |
Aug 2025 5 | Aug 2025 | 5 |
Dec 2025 7 | Dec 2025 | 7 |
Conagra Brands is ranked #4 for NPS among its competitors. General Mills Inc. and Mars come in first and second, with Johnson & Johnson coming in at third. Among those competitors, it is the third most valued company behind Johnson & Johnson.
![]() Conagra Brands | ![]() Mars | ![]() Johnson & Johnson | ![]() General Mills Inc. | |
| Global Ranking | #353 | #61 | #89 | #112 |
| NPS | 6 | 27 | 26 | 30 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | - | Neutral | Neutral |
| Valuation Updated every 24 hours for public companies | $17.68B | $31.60M | $428.68B | $34.55B |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Male customers rated Conagra Brands's NPS 28 points higher than Female customers.
Conagra Brands's NPS was rated 10 by Male customers on Comparably.
Conagra Brands's NPS was rated -18 by Female customers on Comparably.
Conagra Brands's NPS was rated the highest by African American/Black customers, and the lowest by Hispanic or Latino customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 8 | Caucasian | 8 |
Hispanic or Latino -67 | Hispanic or Latino | -67 |
African American/Black 17 | African American/Black | 17 |
Asian or Pacific Islander 0 | Asian or Pacific Islander | 0 |
Other -28 | Other | -28 |
Conagra Brands's NPS was rated the highest by customers ages 46-50, and the lowest by customers ages 66+.
Conagra Brands's NPS was rated the highest by customers who have used Conagra Brands's products/services for 5 to 10 Years, and the lowest by customers with 1 to 2 Years of usage.
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year -33 | Less than 1 Year | -33 |
1 to 2 Years -57 | 1 to 2 Years | -57 |
2 to 5 Years 0 | 2 to 5 Years | 0 |
5 to 10 Years 72 | 5 to 10 Years | 72 |
Over 10 Years 8 | Over 10 Years | 8 |
Compared to its competitors, Conagra Brands's NPS is rated right below Tyson Foods.
In the Consumer Goods industry, Conagra Brands's NPS is rated right below Tiffany & Co.
| COMPANY | NPS Score | |
|---|---|---|
![]() | Lego Group | 54 |
![]() | Red Bull | 42 |
![]() | Bath & Body Works | 38 |
![]() | Colgate Palmolive | 36 |
![]() | Hershey Company | 35 |
![]() | Crocs | 34 |
![]() | Gucci | 31 |
![]() | Tiffany & Co | 31 |
![]() | Conagra Brands | 6 |
Out of the 5 Conagra Brands customer reviews 4 were positive and 1 was constructive. Conagra Brands customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
79% of Conagra Brands users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Male customers rated Conagra Brands's Customer Loyalty score 24% higher than Female customers.
Conagra Brands's Customer Loyalty score was rated the highest by Caucasian customers, and the lowest by Hispanic or Latino customers.
% who answered "Yes"
Conagra Brands's Customer Loyalty score was rated the highest by customers ages 31-35, and the lowest by customers ages 18-25.
| Summary | Age | Score |
|---|---|---|
18-25 55% | 18-25 | 55% |
26-30 74% | 26-30 | 74% |
31-35 100% | 31-35 | 100% |
46-50 100% | 46-50 | 100% |
51-55 100% | 51-55 | 100% |
61-65 100% | 61-65 | 100% |
66+ 100% | 66+ | 100% |
Conagra Brands's Customer Loyalty score was rated the highest by customers who have used Conagra Brands's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.
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Conagra Brands's Customer Loyalty score was rated the highest by Accounting industry customers, and the lowest by Tech industry customers.
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Compared to its competitors, Conagra Brands's Customer Loyalty score is rated right above Mondelez International North America, and is preceded by Johnson & Johnson.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | Flowers Foods | 84% |
![]() | Johnson & Johnson | 79% |
![]() | Conagra Brands | 79% |
![]() | Mondelez International North America | 78% |
![]() | Mars | 78% |
![]() | General Mills Inc. | 74% |
![]() | J.M. Smucker Company | 73% |
![]() | Tyson Foods | 73% |
![]() | Kerry Foods | 70% |
In the Consumer Goods industry, Conagra Brands's Customer Loyalty score is rated right above Crocs, and is preceded by Hershey Company.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | Bath & Body Works | 87% |
![]() | Lego Group | 86% |
![]() | Colgate Palmolive | 85% |
![]() | Red Bull | 81% |
![]() | Hershey Company | 81% |
![]() | Conagra Brands | 79% |
![]() | Crocs | 79% |
![]() | Gucci | 76% |
![]() | Tiffany & Co | 73% |
Conagra Brands has an overall Product Quality score of 3.9 out of 5 stars rated by its users and customers.
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Conagra Brands’s product quality score is a 3.9 out of 5 as rated by its users and customers. Reviewers from the Consumer Goods industry rated Conagra Brands's product the highest. Reviewers from the Architecture and Planning industry rated Conagra Brands the lowest at 2.6.
Conagra Brands's Product Quality score was rated highest by customers who have used Conagra Brands's products/services for 5 to 10 Years, and rated lowest by customers from the Architecture and Planning industry.
Female customers rated Conagra Brands's Product Quality score 0.4 stars higher than Male customers.
Conagra Brands's Product Quality score was rated the highest by Other customers, and the lowest by Asian or Pacific Islander customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.9 | Caucasian | 3.9 |
Hispanic or Latino 3.1 | Hispanic or Latino | 3.1 |
African American/Black 3.1 | African American/Black | 3.1 |
Asian or Pacific Islander 3 | Asian or Pacific Islander | 3 |
Other 4 | Other | 4 |
Conagra Brands's Product Quality score was rated the highest by customers ages 61-65, and the lowest by customers ages 66+.
| Summary | Age | Score |
|---|---|---|
18-25 4.3 | 18-25 | 4.3 |
26-30 2.8 | 26-30 | 2.8 |
31-35 4.6 | 31-35 | 4.6 |
46-50 4.6 | 46-50 | 4.6 |
51-55 3 | 51-55 | 3 |
61-65 4.7 | 61-65 | 4.7 |
66+ 2.6 | 66+ | 2.6 |
Conagra Brands's Product Quality score was rated the highest by customers who have used Conagra Brands's products/services for 5 to 10 Years, and the lowest by customers with 1 to 2 Years of usage.
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Conagra Brands's Product Quality score was rated the highest by Consumer Goods industry customers, and the lowest by Architecture and Planning industry customers.
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Compared to its competitors, Conagra Brands's Product Quality score is rated right above J.M. Smucker Company , and is preceded by General Mills Inc..
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | Mars | 4/5 |
![]() | Johnson & Johnson | 4/5 |
![]() | Mondelez International North America | 4/5 |
![]() | General Mills Inc. | 3.9/5 |
![]() | Conagra Brands | 3.9/5 |
![]() | J.M. Smucker Company | 3.8/5 |
![]() | Kerry Foods | 3.7/5 |
![]() | Tyson Foods | 3.6/5 |
![]() | Flowers Foods | 3.4/5 |
In the Consumer Goods industry, Conagra Brands's Product Quality score is rated right below Tiffany & Co.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | Lego Group | 4.5/5 |
![]() | Red Bull | 4.2/5 |
![]() | Colgate Palmolive | 4.2/5 |
![]() | Gucci | 4.2/5 |
![]() | Bath & Body Works | 4.1/5 |
![]() | Hershey Company | 4.1/5 |
![]() | Crocs | 4.1/5 |
![]() | Tiffany & Co | 4/5 |
![]() | Conagra Brands | 3.9/5 |
Conagra Brands has a value for money and ROI score of 3.7 out of 5 stars rated by its users and customers.
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Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Accounting industry. The users from the Architecture and Planning industry think that they had the lowest ROI from Conagra Brands.
Conagra Brands's ROI score was rated highest by customers ages 61-65, and rated lowest by customers ages 66+.
Conagra Brands's ROI score was rated 3.7 by both Female and Male customers on Comparably.
Conagra Brands's ROI score was rated the highest by Other customers, and the lowest by Hispanic or Latino customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.7 | Caucasian | 3.7 |
Hispanic or Latino 2.8 | Hispanic or Latino | 2.8 |
African American/Black 3.4 | African American/Black | 3.4 |
Asian or Pacific Islander 3.3 | Asian or Pacific Islander | 3.3 |
Other 4.1 | Other | 4.1 |
Conagra Brands's ROI score was rated the highest by customers ages 61-65, and the lowest by customers ages 66+.
| Summary | Age | Score |
|---|---|---|
18-25 3.7 | 18-25 | 3.7 |
26-30 3.5 | 26-30 | 3.5 |
31-35 4.8 | 31-35 | 4.8 |
46-50 4.6 | 46-50 | 4.6 |
51-55 2.9 | 51-55 | 2.9 |
61-65 4.9 | 61-65 | 4.9 |
66+ 1.8 | 66+ | 1.8 |
Conagra Brands's ROI score was rated the highest by customers who have used Conagra Brands's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.
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Conagra Brands's ROI score was rated the highest by Accounting industry customers, and the lowest by Architecture and Planning industry customers.
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Compared to its competitors, Conagra Brands's ROI score is rated right above Kerry Foods, and is preceded by Mars.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | Johnson & Johnson | 3.9/5 |
![]() | Mondelez International North America | 3.8/5 |
![]() | General Mills Inc. | 3.8/5 |
![]() | Mars | 3.8/5 |
![]() | Conagra Brands | 3.7/5 |
![]() | Kerry Foods | 3.6/5 |
![]() | J.M. Smucker Company | 3.6/5 |
![]() | Tyson Foods | 3.4/5 |
![]() | Flowers Foods | 3.3/5 |
In the Consumer Goods industry, Conagra Brands's ROI score is rated right above Tiffany & Co, and is preceded by Crocs.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | Colgate Palmolive | 4/5 |
![]() | Lego Group | 3.9/5 |
![]() | Hershey Company | 3.9/5 |
![]() | Red Bull | 3.8/5 |
![]() | Gucci | 3.8/5 |
![]() | Bath & Body Works | 3.8/5 |
![]() | Crocs | 3.7/5 |
![]() | Conagra Brands | 3.7/5 |
![]() | Tiffany & Co | 3.7/5 |
Conagra Brands has an overall Customer Satisfaction score of 70 rated by its users and customers.
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Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Conagra Brands's Customer Satisfaction score was rated highest by customers ages 18-25, and rated lowest by customers from the Architecture and Planning industry.
Male customers rated Conagra Brands's Customer Satisfaction score 5 points higher than Female customers.
Very Satisfied | 37% | |
|---|---|---|
Satisfied | 32% | |
Neither Satisfied nor Dissatisfied | 16% | |
Dissatisfied | 4% | |
Very Dissatisfied | 11% |
Very Satisfied | 19% | |
|---|---|---|
Satisfied | 45% | |
Neither Satisfied nor Dissatisfied | 18% | |
Dissatisfied | 9% | |
Very Dissatisfied | 9% |
Conagra Brands' Customer Satisfaction (CSAT) score was rated 67% according to Caucasian users and customers.
Conagra Brands' Customer Satisfaction (CSAT) score was rated 67% according to Hispanic or Latino users and customers.
Conagra Brands' Customer Satisfaction (CSAT) score was rated 50% according to African American/Black users and customers.
Conagra Brands' Customer Satisfaction (CSAT) score was rated 100% according to Asian or Pacific Islander users and customers.
Conagra Brands' Customer Satisfaction (CSAT) score was rated 72% according to Other users and customers.
Conagra Brands's Customer Satisfaction score was rated the highest by customers ages 18-25, and the lowest by customers ages 66+.
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 100% | |||||||||||||||
| 26-30 | 58% | |||||||||||||||
| 46-50 | 100% | |||||||||||||||
| 51-55 | 50% | |||||||||||||||
| 61-65 | 100% | |||||||||||||||
| 66+ | 34% |
Conagra Brands's Customer Satisfaction score was rated the highest by customers who have used Conagra Brands's products/services for 2 to 5 Years, and the lowest by customers with Over 10 Years of usage.
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Conagra Brands's Customer Satisfaction score was rated the highest by Consumer Goods industry customers, and the lowest by Architecture and Planning industry customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Industry data.
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}Compared to its competitors, Conagra Brands's Customer Satisfaction score is rated right above Tyson Foods, and is preceded by J.M. Smucker Company .
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | Mondelez International North America | 79% |
![]() | Johnson & Johnson | 78% |
![]() | Kerry Foods | 78% |
![]() | General Mills Inc. | 76% |
![]() | Mars | 74% |
![]() | J.M. Smucker Company | 74% |
![]() | Conagra Brands | 70% |
![]() | Tyson Foods | 64% |
![]() | Flowers Foods | 51% |
In the Consumer Goods industry, Conagra Brands's Customer Satisfaction score is rated right below Tiffany & Co.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | Lego Group | 89% |
![]() | Colgate Palmolive | 83% |
![]() | Red Bull | 82% |
![]() | Bath & Body Works | 81% |
![]() | Hershey Company | 80% |
![]() | Crocs | 79% |
![]() | Gucci | 79% |
![]() | Tiffany & Co | 72% |
![]() | Conagra Brands | 70% |
Conagra Brands has an overall Customer Service score of 3.7 out of 5 stars rated by its users and customers.
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222 Merchandise Mart Plaza Suite 1300, Chicago, IL 60654
http://www.conagrabrands.com
312.549.5000
Conagra Brands's Customer Service score was rated highest by customers ages 31-35, and rated lowest by customers from the Architecture and Planning industry.
Male customers rated Conagra Brands's Customer Service score 0.4 stars higher than Female customers.
Conagra Brands's Customer Service score was rated the highest by Caucasian customers, and the lowest by African American/Black customers.
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 4.1 | Caucasian | 4.1 |
Hispanic or Latino 3.3 | Hispanic or Latino | 3.3 |
African American/Black 3.1 | African American/Black | 3.1 |
Asian or Pacific Islander 3.5 | Asian or Pacific Islander | 3.5 |
Other 4.1 | Other | 4.1 |
Conagra Brands's Customer Service score was rated the highest by customers ages 31-35, and the lowest by customers ages 66+.
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 3.9 | 18-25 | 3.9 |
26-30 3.3 | 26-30 | 3.3 |
31-35 4.8 | 31-35 | 4.8 |
46-50 4.6 | 46-50 | 4.6 |
51-55 3.5 | 51-55 | 3.5 |
61-65 4.7 | 61-65 | 4.7 |
66+ 3 | 66+ | 3 |
Conagra Brands's Customer Service score was rated the highest by customers who have used Conagra Brands's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.
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Conagra Brands's Customer Service score was rated the highest by Accounting industry customers, and the lowest by Architecture and Planning industry customers.
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Compared to its competitors, Conagra Brands's Customer Service score is rated right above Kerry Foods, and is preceded by J.M. Smucker Company .
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | Johnson & Johnson | 4/5 |
![]() | General Mills Inc. | 3.9/5 |
![]() | Mondelez International North America | 3.9/5 |
![]() | Mars | 3.9/5 |
![]() | J.M. Smucker Company | 3.7/5 |
![]() | Conagra Brands | 3.7/5 |
![]() | Kerry Foods | 3.6/5 |
![]() | Tyson Foods | 3.5/5 |
![]() | Flowers Foods | 3.3/5 |
In the Consumer Goods industry, Conagra Brands's Customer Service score is rated right below Tiffany & Co.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | Lego Group | 4.2/5 |
![]() | Gucci | 4/5 |
![]() | Red Bull | 4/5 |
![]() | Colgate Palmolive | 4/5 |
![]() | Bath & Body Works | 4/5 |
![]() | Hershey Company | 3.9/5 |
![]() | Crocs | 3.8/5 |
![]() | Tiffany & Co | 3.8/5 |
![]() | Conagra Brands | 3.7/5 |
Conagra Brands has a 3.8/5 stars for its overall company culture rated by their employees

Conagra Brands scored a 6 for Net Promoter Score and a 2 for Employee Net Promoter Score. NPS gauges how likely a customer of Conagra Brands would recommend the brand to a friend. ENPS measures how likely Conagra Brands employees would recommend working at Conagra Brands to a friend.
| 45% | Promoters |
|---|---|
| 16% | Passive |
| 39% | Detractors |
| 41% | Promoters |
|---|---|
| 20% | Passive |
| 39% | Detractors |
Conagra Brands is ranked #353 in the Global Top 100 Brands. It ranks just behind OpenText and just ahead of La-Z-Boy.
| RANK | COMPANY | CEO | INDUSTRY | ||
|---|---|---|---|---|---|
351 | ![]() | Wellhub | ![]() | Cesar Carvalho | Health and Wellness |
352 | ![]() | OpenText | ![]() | Mark Barrenechea | Tech |
353 | ![]() | Conagra Brands | ![]() | Sean Connolly | Consumer Goods |
354 | ![]() | La-Z-Boy | ![]() | Kurt Darrow | Consumer Goods |
355 | ![]() | Ingersoll Rand | ![]() | Michael Lamach | Energy and Manufacturing |
356 | ![]() | Urban Outfitters | ![]() | Richard Hayne | Fashion and Beauty |
357 | ![]() | Nokia | ![]() | Rajeev Suri | Tech |
Conagra Brands is ranked #39 in the Consumer Goods Industry. It ranks just behind Hasbro and just ahead of La-Z-Boy.
| RANK | COMPANY | Location | |
|---|---|---|---|
37 | ![]() | Herman Miller | Zeeland, MI |
38 | ![]() | Hasbro | Pawtucket, RI |
39 | ![]() | Conagra Brands | Chicago, IL |
40 | ![]() | La-Z-Boy | Monroe, MI |
41 | ![]() | Hallmark | Kansas City, MO |
42 | ![]() | Tupperware Brands | Orlando, FL |
43 | ![]() | Razer | Irvine, CA |