
Twilio has democratized communications channels like voice, text, chat, video, and email by virtualizing the world’s communications infrastructure through APIs Twilio Inc.’s brand is ranked #328 in the list of Global Best Brands, a carefully curated list of recognized brands as rated by customers of Twilio Inc.. When compared to other organizations within the Tech industry, Twilio Inc. is ranked #92. Among its major competitors, Twilio Inc. is ranked in 6th place for NPS while 2600Hz is 1st, and Tropo is 2nd. Overall, Twilio Inc. has a neutral social sentiment, when analyzing social media channels and online mentions.Their current market cap is $56.34B
Twilio Inc.'s Net Promoter Score (NPS) is a 31 with 57% Promoters, 17% Passives, and 26% Detractors. Net Promoter Score tracks whether Twilio Inc.'s customers would recommend using the product based on a scale of -100 to 100.
| 57% | Promoters |
|---|---|
| 17% | Passives |
| 26% | Detractors |
| Summary | Date | Score |
|---|---|---|
Mar 2024 32 | Mar 2024 | 32 |
May 2024 30 | May 2024 | 30 |
Jun 2024 32 | Jun 2024 | 32 |
Jul 2024 32 | Jul 2024 | 32 |
Nov 2024 32 | Nov 2024 | 32 |
Dec 2024 32 | Dec 2024 | 32 |
Jan 2025 32 | Jan 2025 | 32 |
Feb 2025 32 | Feb 2025 | 32 |
Mar 2025 32 | Mar 2025 | 32 |
Sep 2025 30 | Sep 2025 | 30 |
Dec 2025 30 | Dec 2025 | 30 |
Jan 2026 30 | Jan 2026 | 30 |
Twilio Inc. is ranked second for NPS among its competitors. SendGrid and RingCentral come in first and third, with Nexmo coming in at #4. Among those competitors, it is the most valued company.
![]() Twilio Inc. | ![]() RingCentral | ![]() Nexmo | ![]() SendGrid | |
| Global Ranking | #328 | #209 | #- | #- |
| NPS | 31 | 25 | 22 | 44 |
| Social Sentiment Calculated by analyzing social media and other online mentions | Neutral | - | - | Neutral |
| Valuation Updated every 24 hours for public companies | $56.34B | $24.48B | $3.05B | $2.58B |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Female customers rated Twilio Inc.'s NPS 7 points higher than Male customers.
Twilio Inc.'s NPS was rated 10 by Male customers on Comparably.
Twilio Inc.'s NPS was rated 17 by Female customers on Comparably.
Twilio Inc.'s NPS was rated the highest by Hispanic or Latino customers, and the lowest by Caucasian customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 0 | Caucasian | 0 |
Hispanic or Latino 34 | Hispanic or Latino | 34 |
African American/Black 14 | African American/Black | 14 |
Asian or Pacific Islander 20 | Asian or Pacific Islander | 20 |
Other 17 | Other | 17 |
Twilio Inc.'s NPS was rated the highest by customers ages 31-35, and the lowest by customers ages 18-25.
Twilio Inc.'s NPS was rated the highest by customers who have used Twilio Inc.'s products/services for 5 to 10 Years, and the lowest by customers with Over 10 Years of usage.
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year 29 | Less than 1 Year | 29 |
1 to 2 Years 21 | 1 to 2 Years | 21 |
2 to 5 Years 13 | 2 to 5 Years | 13 |
5 to 10 Years 53 | 5 to 10 Years | 53 |
Over 10 Years 0 | Over 10 Years | 0 |
In the Tech industry, Twilio Inc.'s NPS is rated right above Peloton, and is preceded by ROBLOX.
| COMPANY | NPS Score | |
|---|---|---|
![]() | Nintendo | 55 |
![]() | Spotify | 49 |
![]() | Apple | 48 |
![]() | Zoom Video Communications | 44 |
![]() | Netflix | 43 |
![]() | 42 | |
![]() | ROBLOX | 38 |
![]() | Twilio Inc. | 31 |
![]() | Peloton | 31 |
Out of the 10 Twilio Inc. customer reviews 7 were positive and 3 were constructive. Twilio Inc. customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
80% of Twilio Inc. users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Male customers rated Twilio Inc.'s Customer Loyalty score 13% higher than Female customers.
Twilio Inc.'s Customer Loyalty score was rated the highest by African American/Black customers, and the lowest by Hispanic or Latino customers.
% who answered "Yes"
Twilio Inc.'s Customer Loyalty score was rated the highest by customers ages 26-30, and the lowest by customers ages 18-25.
| Summary | Age | Score |
|---|---|---|
18-25 33% | 18-25 | 33% |
26-30 89% | 26-30 | 89% |
31-35 75% | 31-35 | 75% |
36-40 84% | 36-40 | 84% |
41-45 85% | 41-45 | 85% |
51-55 70% | 51-55 | 70% |
56-60 82% | 56-60 | 82% |
Twilio Inc.'s Customer Loyalty score was rated the highest by customers who have used Twilio Inc.'s products/services for 2 to 5 Years, and the lowest by customers with Over 10 Years of usage.
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Twilio Inc.'s Customer Loyalty score was rated the highest by Banking and Financial Services industry customers, and the lowest by Accounting industry customers.
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Compared to its competitors, Twilio Inc.'s Customer Loyalty score is rated right above Amobee, and is preceded by RingCentral.
In the Tech industry, Twilio Inc.'s Customer Loyalty score is rated right below Peloton.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | ROBLOX | 89% |
![]() | Nintendo | 89% |
![]() | Netflix | 87% |
![]() | 87% | |
![]() | Spotify | 87% |
![]() | Apple | 86% |
![]() | Zoom Video Communications | 84% |
![]() | Peloton | 82% |
![]() | Twilio Inc. | 80% |
Twilio Inc. has an overall Product Quality score of 4 out of 5 stars rated by its users and customers.
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Twilio Inc. serves markets in the United States, Asia, Europe, Japan, Middle-East and Africa, Australia, Canada, United Kingdom, Latin America, and Germany. Twilio Inc. supports Web devices and offers products for small, medium, and large sized businesses.
Twilio Inc.’s product quality score is a 4 out of 5 as rated by its users and customers. Reviewers from the Consumer Services industry rated Twilio Inc.'s product the highest. Reviewers from the Accounting industry rated Twilio Inc. the lowest at 3.1.
Twilio Inc.'s Product Quality score was rated highest by customers from the Consumer Services industry, and rated lowest by customers ages 18-25.
Female customers rated Twilio Inc.'s Product Quality score 0.5 stars higher than Male customers.
Twilio Inc.'s Product Quality score was rated the highest by Caucasian customers, and the lowest by Other customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 4.1 | Caucasian | 4.1 |
Hispanic or Latino 3.8 | Hispanic or Latino | 3.8 |
African American/Black 3.4 | African American/Black | 3.4 |
Asian or Pacific Islander 3.2 | Asian or Pacific Islander | 3.2 |
Other 3.1 | Other | 3.1 |
Twilio Inc.'s Product Quality score was rated the highest by customers ages 31-35, and the lowest by customers ages 18-25.
| Summary | Age | Score |
|---|---|---|
18-25 2.5 | 18-25 | 2.5 |
26-30 3.3 | 26-30 | 3.3 |
31-35 4.1 | 31-35 | 4.1 |
36-40 3.4 | 36-40 | 3.4 |
41-45 3.8 | 41-45 | 3.8 |
51-55 3.1 | 51-55 | 3.1 |
56-60 3.9 | 56-60 | 3.9 |
Twilio Inc.'s Product Quality score was rated the highest by customers who have used Twilio Inc.'s products/services for 5 to 10 Years, and the lowest by customers with 1 to 2 Years of usage.
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Twilio Inc.'s Product Quality score was rated the highest by Consumer Services industry customers, and the lowest by Accounting industry customers.
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Compared to its competitors, Twilio Inc.'s Product Quality score is rated right above RingCentral, and is preceded by CallFire.
In the Tech industry, Twilio Inc.'s Product Quality score is rated right above Peloton, and is preceded by Google.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | Nintendo | 4.4/5 |
![]() | Apple | 4.3/5 |
![]() | Zoom Video Communications | 4.3/5 |
![]() | Netflix | 4.2/5 |
![]() | Spotify | 4.2/5 |
![]() | 4.1/5 | |
![]() | Twilio Inc. | 4/5 |
![]() | Peloton | 4/5 |
![]() | ROBLOX | 4/5 |
Twilio Inc. has a value for money and ROI score of 3.9 out of 5 stars rated by its users and customers.
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Twilio Inc. has a pricing structure that accommodates small, medium, and large businesses. Starting from $0.01, Twilio Inc. uses a subscription model. For the users that are not ready to commit yet, Twilio Inc. also offers a free trial.
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Marketing, Advertising and Research industry. The users from the Arts and Entertainment industry think that they had the lowest ROI from Twilio Inc..
Twilio Inc.'s ROI score was rated highest by customers from the Marketing, Advertising and Research industry, and rated lowest by customers ages 51-55.
Female customers rated Twilio Inc.'s ROI score 0.6 stars higher than Male customers.
Twilio Inc.'s ROI score was rated the highest by Hispanic or Latino customers, and the lowest by Other customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.5 | Caucasian | 3.5 |
Hispanic or Latino 4 | Hispanic or Latino | 4 |
African American/Black 3.8 | African American/Black | 3.8 |
Asian or Pacific Islander 3.4 | Asian or Pacific Islander | 3.4 |
Other 3 | Other | 3 |
Twilio Inc.'s ROI score was rated the highest by customers ages 31-35, and the lowest by customers ages 51-55.
| Summary | Age | Score |
|---|---|---|
18-25 2.5 | 18-25 | 2.5 |
26-30 4 | 26-30 | 4 |
31-35 4.1 | 31-35 | 4.1 |
36-40 3.2 | 36-40 | 3.2 |
41-45 3.6 | 41-45 | 3.6 |
51-55 1.8 | 51-55 | 1.8 |
56-60 3.4 | 56-60 | 3.4 |
Twilio Inc.'s ROI score was rated the highest by customers who have used Twilio Inc.'s products/services for Less than 1 Year, and the lowest by customers with 5 to 10 Years of usage.
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Twilio Inc.'s ROI score was rated the highest by Marketing, Advertising and Research industry customers, and the lowest by Arts and Entertainment industry customers.
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Compared to its competitors, Twilio Inc.'s ROI score is rated right above CallFire, and is preceded by Amobee.
In the Tech industry, Twilio Inc.'s ROI score is rated right above ROBLOX, and is preceded by Apple.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | Zoom Video Communications | 4.1/5 |
![]() | 4/5 | |
![]() | Spotify | 4/5 |
![]() | Nintendo | 4/5 |
![]() | Peloton | 4/5 |
![]() | Netflix | 4/5 |
![]() | Apple | 4/5 |
![]() | Twilio Inc. | 3.9/5 |
![]() | ROBLOX | 3.8/5 |
Twilio Inc. has an overall Customer Satisfaction score of 75 rated by its users and customers.
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Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Twilio Inc.'s Customer Satisfaction score was rated highest by Female customers, and rated lowest by customers ages 51-55.
Female customers rated Twilio Inc.'s Customer Satisfaction score 30 points higher than Male customers.
Very Satisfied | 28% | |
|---|---|---|
Satisfied | 31% | |
Neither Satisfied nor Dissatisfied | 13% | |
Dissatisfied | 12% | |
Very Dissatisfied | 16% |
Very Satisfied | 44% | |
|---|---|---|
Satisfied | 45% | |
Neither Satisfied nor Dissatisfied | 11% | |
Dissatisfied | 0% | |
Very Dissatisfied | 0% |
Twilio Inc. Customer Satisfaction (CSAT) score was rated 75% according to Caucasian users and customers.
Twilio Inc. Customer Satisfaction (CSAT) score was rated 67% according to Hispanic or Latino users and customers.
Twilio Inc. Customer Satisfaction (CSAT) score was rated 62% according to African American/Black users and customers.
Twilio Inc. Customer Satisfaction (CSAT) score was rated 66% according to Asian or Pacific Islander users and customers.
Twilio Inc. Customer Satisfaction (CSAT) score was rated 60% according to Other users and customers.
Twilio Inc.'s Customer Satisfaction score was rated the highest by customers ages 31-35, and the lowest by customers ages 51-55.
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 33% | |||||||||||||||
| 26-30 | 67% | |||||||||||||||
| 31-35 | 88% | |||||||||||||||
| 36-40 | 50% | |||||||||||||||
| 41-45 | 75% | |||||||||||||||
| 51-55 | 33% | |||||||||||||||
| 56-60 | 66% |
Twilio Inc.'s Customer Satisfaction score was rated the highest by customers who have used Twilio Inc.'s products/services for Less than 1 Year, and the lowest by customers with 2 to 5 Years of usage.
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Twilio Inc.'s Customer Satisfaction score was rated the highest by Tech industry customers, and the lowest by Accounting industry customers.
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}Compared to its competitors, Twilio Inc.'s Customer Satisfaction score is rated right above Plivo, and is preceded by iBasis.
In the Tech industry, Twilio Inc.'s Customer Satisfaction score is rated right above Zoom Video Communications, and is preceded by Google.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | Nintendo | 88% |
![]() | Netflix | 85% |
![]() | Apple | 85% |
![]() | Spotify | 85% |
![]() | 81% | |
![]() | Twilio Inc. | 75% |
![]() | Zoom Video Communications | 74% |
![]() | ROBLOX | 73% |
![]() | Peloton | 63% |
Twilio Inc. has an overall Customer Service score of 3.8 out of 5 stars rated by its users and customers.
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375 Beale Street, Suite 300, San Francisco, CA 94105
http://www.twilio.com
877-889-4546
Twilio Inc.'s Customer Service score was rated highest by customers ages 31-35, and rated lowest by customers ages 51-55.
Female customers rated Twilio Inc.'s Customer Service score 0.8 stars higher than Male customers.
Twilio Inc.'s Customer Service score was rated the highest by Hispanic or Latino customers, and the lowest by Other customers.
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 3.4 | Caucasian | 3.4 |
Hispanic or Latino 4 | Hispanic or Latino | 4 |
African American/Black 3.7 | African American/Black | 3.7 |
Asian or Pacific Islander 3.5 | Asian or Pacific Islander | 3.5 |
Other 2.8 | Other | 2.8 |
Twilio Inc.'s Customer Service score was rated the highest by customers ages 31-35, and the lowest by customers ages 51-55.
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 2.5 | 18-25 | 2.5 |
26-30 4.2 | 26-30 | 4.2 |
31-35 4.3 | 31-35 | 4.3 |
36-40 3.2 | 36-40 | 3.2 |
41-45 3.7 | 41-45 | 3.7 |
51-55 2 | 51-55 | 2 |
56-60 3.4 | 56-60 | 3.4 |
Twilio Inc.'s Customer Service score was rated the highest by customers who have used Twilio Inc.'s products/services for Less than 1 Year, and the lowest by customers with 5 to 10 Years of usage.
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Twilio Inc.'s Customer Service score was rated the highest by Banking and Financial Services industry customers, and the lowest by Accounting industry customers.
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Compared to its competitors, Twilio Inc.'s Customer Service score is rated right above Nexmo, and is preceded by Amobee.
In the Tech industry, Twilio Inc.'s Customer Service score is rated right above ROBLOX, and is preceded by Spotify.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | Apple | 4.2/5 |
![]() | 4/5 | |
![]() | Zoom Video Communications | 4/5 |
![]() | Nintendo | 4/5 |
![]() | Peloton | 4/5 |
![]() | Netflix | 4/5 |
![]() | Spotify | 4/5 |
![]() | Twilio Inc. | 3.8/5 |
![]() | ROBLOX | 3.6/5 |
Twilio Inc. has a 4.1/5 stars for its overall company culture rated by their employees



Twilio Inc. scored a 31 for Net Promoter Score and a 16 for Employee Net Promoter Score. NPS gauges how likely a customer of Twilio Inc. would recommend the brand to a friend. ENPS measures how likely Twilio Inc. employees would recommend working at Twilio Inc. to a friend.
| 57% | Promoters |
|---|---|
| 17% | Passive |
| 26% | Detractors |
| 47% | Promoters |
|---|---|
| 22% | Passive |
| 31% | Detractors |
Twilio Inc. is ranked #328 in the Global Top 100 Brands. It ranks just behind Hasbro and just ahead of VMware.
| RANK | COMPANY | CEO | INDUSTRY | ||
|---|---|---|---|---|---|
326 | ![]() | Texas Instruments | ![]() | Rich Templeton | Energy and Manufacturing |
327 | ![]() | Hasbro | ![]() | Brian Goldner | Consumer Goods |
328 | ![]() | Twilio Inc. | ![]() | Jeff Lawson | Tech |
329 | ![]() | VMware | ![]() | Raghu Raghuram | Tech |
330 | ![]() | Merck | ![]() | Rob Davis | Health and Wellness |
331 | ![]() | ServiceNow | ![]() | Bill McDermott | Tech |
332 | ![]() | Roche | ![]() | Severin Schwan | Health and Wellness |
Twilio Inc. is ranked #92 in the Tech Industry. It ranks just behind Texas Instruments and just ahead of VMware.
| RANK | COMPANY | Location | |
|---|---|---|---|
90 | ![]() | Corning | Corning, NY |
91 | ![]() | Texas Instruments | Dallas, TX |
92 | ![]() | Twilio Inc. | San Francisco, CA |
93 | ![]() | VMware | Palo Alto, CA |
94 | ![]() | ServiceNow | Santa Clara, CA |
95 | ![]() | Akamai | Cambridge, MA |
96 | ![]() | InVision | New York City, NY |